WebCitz Blog

What is PPC Management? Ultimate Guide

Google ads can burn your business to the ground… OR it can be the fastest way to generate revenue with an ROI out of this world! What’s the difference? A great PPC management strategy. In this guide, you’ll learn how … Read More

how to cross post to Instagram From Facebook

How to Post to Instagram From Facebook

Make it easier to grow both your social media accounts simultaneously by automatically sharing a post from Facebook to Instagram. Save time and cross-post your content to Instagram from Facebook on desktop with the help of this how to guide. … Read More

swipe up instagram links

How to Add a Swipe Up Link to Your Instagram Story

If you’re a verified Instagram user or have over 10,000 followers you can add links to your Instagram story that get triggered by a swipe up… an incredibly powerful tool. With this unlocked feature, you can promote a product, service, … Read More

Facebook pixel on wix website

How to Install Facebook Pixel on Wix

Here is your step by step to guide on how to install a Facebook Pixel on your Wix website in 10 minutes or less. What is The Facebook Pixel? The Facebook Pixel is a piece of code you install on … Read More

link instagram account to facebook business page

How to Link Instagram to Your Facebook Page (Or Remove)

Don’t miss out on the amazing benefits of linking your Instagram and Facebook Business Page. Whether your a business owner spending $10,000/mo on social media ads or an influencer posting consistent content on your socials you need to connect your … Read More

How to Invite Friends to Like a Facebook Page

A great way to help grow your Facebook Business Page is by actually inviting people to like your page. This can prove to be far more efficient than just hoping someone likes your Facebook page on their own without outside … Read More

Everything You Need to Know About Meta Tags

Everything You Need to Know About Meta Tags

Meta tags are an essential part of optimizing your website’s SEO! In this article, we’ll cover all the major aspects of meta tags, from image alt tags, to page titles, to meta descriptions. Related: What Is Page Speed Optimization? Meta … Read More

What is Page Speed Optimization

What is Page Speed Optimization?

Page speed refers to how long it takes web pages or media content to downloaded from the website hosting servers and show on the requesting web browser. Page load time is the duration between clicking the link and displaying the … Read More

What is Schema?

What is Schema?

What Is Schema Markup? Schema markup is a code that you put on your website, that helps the search engine return with more accurate information about your content for users. Schema markup allows you to create better descriptions that appear … Read More

What is the Facebook Pixel?

What Is The Facebook Pixel?

The Facebook Pixel is just a simple snippet of code you place on each page of your website, but its benefits can be extraordinary! What it does is collects data that helps you track conversions from Facebook advertisements, optimize ads, … Read More

Everything You Need to Know About Instagram Ads

Everything You Need to Know About Instagram Ads

Running your advertisements on Instagram might be a great option for your brand. This can be a perfect way to reach a broader audience, and in some cases an audience more suited for your specific products and services. While there … Read More

Facebook Ads: Lifetime vs Standard Budget

Facebook Ads Lifetime vs Standard Budget

You would expect choosing your Facebook Ads budget would be a simple task, but when you encounter the daily budget versus lifetime budget option when creating your campaigns you might be left second guessing your decision. There are two types … Read More

How to Manage a Facebook Catalog

How To Manage a Facebook Catalog

Your ecommerce business can run dynamic ads that deliver highly relevant content and allow users to shop your site or discover new products directly on their Facebook newsfeed. To do this, you will need to create a Facebook Catalog. There … Read More

How Does A/B Testing Work on Facebook?

How Does A/B Testing Work on Facebook?

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What You Need to Know About Facebook Ad Placements

The various places on Facebook and Instagram where your ads can be shown are called ad placements. You set your placement preferences at the ad set level of your campaign, and depending on your campaign objective, your ads can appear … Read More

How to Choose the Right Ad Campaign Objective

How to Choose The Right Ad Campaign Objective

Your first step in creating a Facebook ad campaign is to select your campaign objective. This lets Facebook know which event to target and optimize your budget and bidding for. Think of it like telling Facebook what it is you wish to achieve and … Read More

What is Facebook Retargeting?

What is Facebook Retargeting?

Facebook retargeting is when you run ads to people who have previously interacted with your business in some way. This could be a past website visitor, a returning customer, a Facebook page fan, etc. These types of people often times are far … Read More

All About Facebook Lookalike Audiences

All About Facebook Lookalike Audiences

How to Create Facebook Lookalike Audiences Facebook lookalike audiences can take past customer data and help find your new best customers all across the Facebook platform. It’s an incredibly powerful tool that draws website conversion data from your customers to … Read More

How to Use Facebook Dynamic Creative

How to Use Facebook Dynamic Creative

Facebook Dynamic Ads Dynamic product ads allow you to target customers who have recently visited your website and browsed key product pages, but left before completing a purchase. This is typically a great audience to target because of their elevated … Read More

Types of Facebook Custom Audiences

Facebook Custom Audiences The use of custom audiences can lead to some of the best targeting in your entire Facebook Ads account. These are highly defined groups of people who have established a relationship with your business in the past, such … Read More

What is a Facebook Audience?

What is a Facebook Audience?

Facebook Audience Targeting One of the most attractive aspects of Facebook advertising is the seemingly limitless audience targeting at your disposal. When running Facebook Ads, you can choose to target people based on numerous factors such as age, gender, interests … Read More

What is Competitor Analysis?

In this article, we’ll cover how you can find out how you stack up with a competitive benchmarking analysis that will alert you to service gaps, potential differentiators, and, most importantly, let you know where you stand in your market! … Read More

What are Facebook Automated Rules?

Facebook rules automatically check your campaigns, ad sets and ads on a set schedule and depending on your settings will either send you a notification or make a change to the campaign if the rule requirement is met. When you … Read More

facebook page admin access

How to Accept a Facebook Page Admin Invite

In order to gain access to a pre-existing Facebook page, you need to be assigned a page role. This is a task that comes up often when we take on a new social media management client, so hopefully, this article … Read More

Facebook Image Sizes

When posting on Facebook, either to your page or a new advertisement, the right image dimensions can make or break the post. To ensure your brand looks professional these are the Facebook Image Sizes and Dimensions to follow. Facebook News … Read More

emotion in website design

Ultra-Practical SEO Tips That Work

Looking for powerful SEO tips that are both easy to understand and can be applied to your own site to boost your search engine rankings? Then you’ve come to the right place. Jump to a specific section using the quick … Read More

Meta Descriptions Best Practices [2019 SEO Meta Tags]

The meta description is a HTML attribute that gives search engines a brief summary about your web page. Search engines like Google and Bing display the meta description in search results below the title of your page. The meta description can highly influence user click-through-rate so it’s important to understand best practices for SEO. … Read More

Joomla! Security News

In Joomla! 3.9.3, the vulnerability of insecure de-serialization when executing Phar archives was addressed by removing the known attack vector in the Joomla! core. In order to intercept file invocations like “file_exists” or “stat” on compromised Phar archives the base name has to be determined and checked before allowing to be handled by PHP Phar stream handling. The used implementation however is vulnerable to path traversal leading to scenarios where the Phar archive to be assessed is not the actual (compromised) file. … Read More

How to Create A Dark Post on Facebook

A dark post on Facebook may just be the best thing you’ve never heard of. Offering great amounts of power, these posts might just be the difference maker for your advertising ROI. … Read More

5 Best Google Ads Examples

Google Ads are an amazing way to increase sales and find new customers but without the right strategies it can quickly become a cash burner and not a cash earner. Before we jump into the 5 best Google Ads examples I want to explain to you what makes an ad so good? … Read More

social media advertising guide

Social Media Advertising From Beginner To Expert

Social Media Advertising From Beginner To Expert Social media advertising is responsible for bringing more than $100 million of revenue to businesses everyday. This article will teach you everything you need to know about exploding your sales with social media advertising. What is Social Media Advertising And Why Use It? … Read More