WebCitz Blog

9 PPC Best Practices to Increase ROI

9 PPC Best Practices to Increase ROI

If you’re in the business of selling goods online, then it’s important to know what your Return on Investment (ROI) is for each campaign. If you don’t know how much revenue a given campaign generated, then it’s impossible to tell … Read More

Ecommerce Retargeting for Cart Abandonment

Retargeting Visitors Who Abandoned a Shopping Cart

This is a topic that many marketers and business owners are interested in. In this blog post, we will discuss the benefits of ecommerce retargeting and how to improve your conversion rates by implementing it on your store. If you’re … Read More

PPC Terms: Ultimate PPC Glossary

PPC Terms: An Ultimate PPC (Paid-Per-Click) Glossary

Whether you’re just getting started with PPC or you are familiar with ads but just need to brush up on your paid advertising knowledge, we hope you’ll find this ultimate PPC glossary helpful! We’ll cover important PPC terms relating to … Read More

How to Write Successful Google Ads Copy

How to Write Successful Google Ads Copy

If you are wondering what the secret is for how to write successful Google ads copy, then your not alone. Crafting strong ad copy on Google Ads isn’t hard, but to do it right, you need to know the basics … Read More

Bing Ads vs Google Ads: Which is Better?

Bing Ads Vs Google Ads: Which Is Better?

When it comes to deciding which search engine platform to advertise on, there are a lot of factors to consider, which is why we’ve created this guide on Bing Ads vs. Google Ads.  To help you decide which paid search network you should … Read More

Bing Ads Accredited Professional

Our team would like to announce the recent accreditation of David Wurst as a Bing Ads Accredited Professional! You can check out our Bing Ads company profile if you like! Yes, we are also a certified Google Partner if you were wondering! Please contact us about your PPC accounts if you have questions – we are always happy to help! … Read More