The way that online-focused companies have grown in the last decade is unprecedented. The internet has changed the world, and now it’s changing how we buy products. In this blog post, I will discuss eCommerce growth strategies for your business … Read More
Bing Ads and Google Ads are two of the most popular advertising platforms for businesses. This blog post will go through the pros and cons of each platform to help you decide which one is right for your business. Both … Read More
Google Ads is a great way to get the word out about your product or service. The more people who see your ad, the higher chance you have of converting them into a customer. To aid improve ad rank and … Read More
Ecommerce has seen a huge shift in recent years. The old days of simply having an online store are long gone, and now it’s time to expand your digital marketing strategy. In this blog post, we will discuss the importance … Read More
If you’re in the business of selling goods online, then it’s important to know what your Return on Investment (ROI) is for each campaign. If you don’t know how much revenue a given campaign generated, then it’s impossible to tell … Read More
As a business owner, you are probably looking for ways to advertise your store. Whether it’s through social media or online ad platforms like Google and Facebook, advertising is one of the most effective ways to get new customers in … Read More
Ecommerce Retargeting for Shopping Cart Abandonment is a topic that many marketers and business owners are interested in. In this blog post, we will discuss the benefits of eCommerce retargeting and how to improve your conversion rates by implementing it … Read More
Whether you’re just getting started with PPC or you are familiar with ads but just need to brush up on your paid advertising knowledge, we hope you’ll find this ultimate PPC glossary helpful! We’ll cover important PPC terms relating to … Read More
Ecommerce PPC is an important part of any online retailer’s marketing strategy. It can be a great way to generate traffic and sales for your business, but only if you do it correctly. In this post, we talk about the … Read More
If you are wondering what the secret is for how to write successful Google ads copy, then your not alone. Crafting strong ad copy on Google Ads isn’t hard, but to do it right, you need to know the basics … Read More
Due to the coronavirus pandemic, many brick and mortar stores are now having to rely on online selling to keep their business going. As online shopping has increased, many businesses don’t have the budget to spend on online marketing. As … Read More
When it comes to deciding which search engine platform to advertise on, there are a lot of factors to consider, which is why we’ve created this guide on Bing Ads vs. Google Ads. To help you decide which paid search network you should … Read More
What Is Keyword Research? Keyphrase research is the control panel of how you set up your SEO plan, design, and development of your site and it’s content. Keyword research is the process of finding and analyzing search terms that people … Read More
Any advertiser using search engine ads should be utilizing negative keywords in their Pay Per Click campaigns. Negative keywords are words or phrases that you do not want the search engine to associate with your brand or ads and can … Read More
Google Ads are an amazing way to increase sales and find new customers but without the right strategies it can quickly become a cash burner and not a cash earner. Before we jump into the 5 best Google Ads examples I want to explain to you what makes an ad so good? … Read More
WebCitz now has a Google AdWords and Google Analytics Certified marketer on staff! It took about five and a half hours of testing to get through all of the exams, but it was well worth it! We now fully qualify as a Google Partner and should receive our updated status and certification badge soon! Talk about excitement! … Read More