Ohio Digital Marketing

Top 13 Ohio Digital Marketing Companies

When it comes to finding the best digital marketing companies in Ohio, it can be challenging to determine which businesses are worth your investment.

To help make the process a little easier, we've compiled a list of 13 internet marketing companies in Akron, Canton, Cincinnati, Cleveland, Columbus, Dayton, Hamilton, Kettering, Lakewood, Newark, Springfield, Toledo, and Youngstown based on the high number of positive reviews they've received online.

It's important to note we have no personal or professional relationship with any of these Ohio web marketing companies, nor have we received any payments or incentives to include them in our rankings. Our list is based solely on the online reputation and feedback of these businesses, providing an objective and unbiased perspective.

1.) Evolve Marketing

Located Near Akron

At the time of this writing, Evolve Marketing had 21 reviews.

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2.) StandOut Design & Marketing

Located Near Canton

At the time of this writing, StandOut Design & Marketing had 100 reviews.

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3.) Robben MediaRobben Media

Located Near Cincinnati

At the time of this writing, Robben MediaRobben Media had 65 reviews.

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4.) Sixth City Marketing

Located Near Cleveland

At the time of this writing, Sixth City Marketing had 20 reviews.

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5.) Social Firm

Located Near Columbus

At the time of this writing, Social Firm had 51 reviews.

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6.) Wilderness Agency

Located Near Dayton

At the time of this writing, Wilderness Agency had 22 reviews.

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7.) Cincinnati SEO IO

Located Near Hamilton

At the time of this writing, Cincinnati SEO IO had 33 reviews.

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8.) Graphic Impact Marketing Group

Located Near Kettering

At the time of this writing, Graphic Impact Marketing Group had 11 reviews.

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9.) Blue Ridge Media Company

Located Near Lakewood

At the time of this writing, Blue Ridge Media Company had 52 reviews.

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10.) Sure Marketing Solutions

Located Near Newark

At the time of this writing, Sure Marketing Solutions had 1 reviews.

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11.) Big Fish Local

Located Near Springfield

At the time of this writing, Big Fish Local had 24 reviews.

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12.) Grow With Meerkat

Located Near Toledo

At the time of this writing, Grow With Meerkat had 56 reviews.

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13.) Brandspire

Located Near Youngstown

At the time of this writing, Brandspire had 6 reviews.

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If you aren't located near one of those larger cities, no need to worry! These digital marketing companies help small businesses in other Ohio cities like Columbus, Cleveland, Cincinnati, Toledo, Akron, Dayton, Parma, Canton, Youngstown, Lorain, Hamilton, Springfield, Kettering, Elyria, Lakewood, Cuyahoga Falls, Middletown, Euclid, Newark, Mansfield, Mentor, Beavercreek, Cleveland Heights, Strongsville, Dublin, Fairfield, Westerville, Findlay, Warren, Huber Heights, Lima, Grove City, Brunswick, Stow, Upper Arlington, Hilliard, Gahanna, Brook Park, Norton, Sidney, Piqua, Sylvania, Oregon, Avon Lake, Bexley, Vandalia, Berea, Springboro, Defiance, etc!

What is Digital Marketing for Ohio Companies?

Simply put, website marketing throughout Ohio is advertising your products through online channels like websites, search engines, social media, email, or mobile apps.

Digital marketing means search engine optimization or paid ads to most Ohio business owners. While both of those services are used in digital advertising, neither fully explain the depth of a modern internet advertising program for Ohio-based small businesses.

Today's online advertising campaigns often include dozens of website advertising plans, all working in tandem to help you improve visibility and conversions throughout Ohio and the United States.

The best Ohio digital marketing plans will include plans like:

• Promote your digital assets (websites, apps, sales funnels, etc) via affiliate marketing, paid advertising, SEO, or SEO.
• Increase revenue for your Ohio small business through landing page creation, sales funnel development, and conversion rate optimization.
• Track how visitors interact with your digital assets to help you better understand areas of improvement, retargeting opportunities, or conversion rates.
• Build expertise, authority, and trust in Ohio with content marketing, video production, backlink authority building, reviews, and social proof.
• Build and nurture relationships through messaging, email, and social media.

Our Internet Advertising Strategies for Ohio Companies

We're a team of website marketing specialists who know and understand the latest digital marketing trends for Ohio businesses. We've helped get traffic and improve conversions across more than 100 business industries in Ohio, and the rest of the United States, so let's work together.

Lead Generation Strategies for Ohio Small Businesses

For localized service providers in Ohio, the most important part of an inbound marketing program is lead generation. Not everything can be sold online. There are lots of products and services that require a phone call or in-person meeting to make the sale. For these types of business industries, Ohio lead generation strategies are going to be critical.

There are many types of lead generation tactics to consider, all of which have been tried and implemented by our digital marketing team at some point in the past. A few of the most popular lead generation strategies include retargeting past visitors, engaging visitors with live chat, creating affiliate programs, nurturing contacts with email, holding free webinars, creating video content that can be shared online, offering downloadable content as a lead magnet, and creating helpful content.

When lead generation is a primary goal, our team will create one or more lead generation strategies and implement them in your digital assets to see what works best for your Ohio small small business.

Social Media Advertising Solutions for Ohio Small Businesses

The use of social media ads in Ohio website marketing involves paid advertising being run on social platforms like LinkedIn, Facebook, Twitter, TikTok, and LinkedIn. With these social media channels, you can target your target audience based on their interests, behaviors, and demographics. A downside to paid advertising is they can be expensive to set up, to create landing pages, to create sales funnels, and to perform conversion rate optimization to ensure your Ohio business boosts quality leads or cost-effective sales.

By leveraging the data sources of social media platforms, advertisers can hyper-target their audiences to deliver personalized content based on demographics, behaviors, interests, and other factors. While this is an enormous opportunity for most established Ohio businesses, it can be an expensive method for businesses that aren't ready to take full advantage of social media ads.

We help small businesses and large corporations make the most of social media advertising by building them out with sales funnels and lead generation tools. Our Ohio internet advertising plans can include conversion optimization and retargeting too, both of which are important components of maximizing your return on ad spend. Let's not forget to mention the freshness of your ad creatives. When running a social advertising plan, you must be mindful of ad decay and ad fatigue to prevent your campaigns from becoming stagnant and suffering from degraded performance.

Search Engine Advertising Strategies for Ohio Small Businesses

The use of Ohio search advertising in internet advertising involves paid advertising being run on search engines like Google and Bing. You will find that Google Ads and Bing Ads offer a quick and effective method for connecting your Ohio company to an engaged audience that is actively searching for your products or services. The downside is the cost of setting up an effective and scalable paid advertising campaign, which often involves the creation of landing pages or sales funnels that are optimized for conversion opportunities.

We help businesses of all sizes build out the necessary landing pages and funnels to drive leads and drive revenue, which makes PPC advertising a cost-effective Ohio internet marketing plan. For any search engine marketing plan in Ohio, we recommend creating a plan for retargeting and conversion rate optimization to improve your return on investment.

CRO for Ohio Businesses

There is almost no reason to neglect conversion optimization within Ohio digital marketing strategies. This is a critical aspect of any type of digital advertising in Ohio since it directly impacts the ability of the marketing service to provide value for the small business or large corporation paying for the marketing service.

Boosting conversion rates can have a huge impact on your bottom line. Before you pursue a CRO plan, it is important to understand what it is, how it works, and how to evaluate the service. This is a time-intensive process that involves plenty of iterative research and testing. What makes it most difficult is the CRO tactics that work for one Ohio company might not work for a different Ohio business, even when both are in the same industry.

The most common CRO tactics include reducing form fields on contact forms, testing different call-to-action phrases, creating attractive headlines, implementing a sense of urgency, fixing mobile website problems, improving site speed, adding exit-intent popups, defining value for the visitor, and adding trust and social proof signals.

True conversion rate optimization for Ohio websites can become much more complex. To really dive into CRO, we must fully understand your business offer, your competitors, the strengths and weaknesses of your value proposition, how visitors are currently interacting with your digital assets, your online reputation in Ohio, and many other factors.

Revenue Funnel Development for Ohio Small Businesses

A sales funnel, or purchase funnel, is the visual representation of your customer's journey with your Ohio company. The illustration of a sales funnel, which is often referred to as a marketing funnel or revenue funnel, looks just like a physical funnel you'd use to pour a liquid into a container. The top of the funnel is always larger because it illustrates the large number of potential customers that might interact with your Ohio business. The funnel narrows at the bottom to represent the various exit points within the sales process. Naturally, the bottom of the funnel is the smallest part because it represents the number of people who converted through the generation of a lead or the sale of a product.

The creation of a sales funnel for your Ohio business is more difficult than the explanation of its concepts. For example, some of the most successful sales funnels produce millions of dollars of value each day for their Ohio small businesses. To develop a sales funnel that produces value for your Ohio organization, you must put thought into the goal of the sales funnel and the type of sales funnel you want to implement.

There are numerous types of sales funnels, including premium customer funnels, free plus shipping funnels, affiliate sales funnels, self-liquidating funnels, automated webinar funnels, lead magnet funnels, and dozens of others to consider. When you work with one of our digital marketing professionals, you will have an experienced internet marketer to bounce ideas off to help you determine the best type of revenue funnel for your business. Alternatively, if you don't have an interest in being involved in the process, we can research more about your business and industry to determine the best funnels to explore and test within your Ohio online marketing service.

Email Marketing Services for Ohio Small Businesses

You can use email marketing within a digital strategy to drive brand awareness, get site traffic, improve sales and revenue, bring awareness to your social media profiles, engage past customers, and gain valuable information about your target audience.

We help our Ohio online advertising clients use Mail Chimp, Campaign Monitor, and Constant Contact for their email marketing campaigns. These are robust email marketing tools to create subscriber lists, segment your audience, and even develop email marketing drip campaigns.

The most important part of email marketing is developing a plan to increase your subscribers. We help Ohio email marketing customers build and nurture their email marketing lists by implementing email collection opportunities within checkout processes, lead magnets, exit-intent popups, checkout processes, squeeze pages, referral programs, and numerous other methods.

Content Marketing Plans for Ohio Businesses

Most Ohio small businesses use content marketing as a means of attracting, engaging, and retaining a high-interest audience by creating and sharing relevant blog articles, instructional videos, case studies, white papers, and other digital media. This digital marketing approach for Ohio websites helps establish your company as an industry thought leader, while also helping you dominate organic search results and the attention span of your target audience.

When your target customers in and around Ohio begin to identify your brand as the source of valuable advice or guidance you will find it is easier to guide them through your sales funnel. We help Ohio digital marketing customers put together the right content marketing plan for their specific business industry and goals.

It is important to identify your target audience before starting a content marketing plan. This will help you understand the best media format for the content, whether that be informative blog posts, detailed case studies, informal whitepapers, best-in-class listicles, or drip email campaigns. It will also help you determine the best delivery method, which can be from social media, search results, or some other medium.

We often help implement content marketing plans that involve blog content, infographics, podcasts, videos, email campaigns, whitepapers, case studies, surveys, webinars, checklists, listicles, and lead magnets. We particularly like using the case study method because it is a powerful tool for showing expertise as a Ohio internet advertising service provider. These are all effective ways to market content if you implement them correctly within your Ohio small business.

Online Reputation Management Tactics (ORM) for Ohio Businesses

Your online reputation in Ohio and beyond is an important trust factor search engines use to determine rank positions, and your target audience uses it to make purchasing decisions. This is true for all types of purchases and decision-making, ranging from the selection of a local service provider in Ohio, the purchase of a product on an ecommerce store, and even the selection of a physician or attorney for a personal matter. People love reading about the positive experiences, and sometimes even more about negative experiences, that others had with your Ohio brand.

For nearby service companies in Ohio, we can help you develop a review generation program within your digital marketing to increase the rate at which past customers leave reviews for your small business. This often involves collecting reviews on Google My Business, UpCity, Yellow Pages, Angi, Yelp, and other online review collection websites.

If you run an ecommerce business, we can help with the collection of product reviews and company reviews. For an ecommerce business, it is important to collect reviews for both the quality of your products and the customer service experience of your Ohio storefront. Online shoppers in Ohio want to know the product they are purchasing is of sufficient quality or utility, but they also need to know you will be there to fulfill the order and answer questions after the sale.

For the reputation of professional service providers, such as Ohio doctors or Ohio attorneys, we can help establish protocols within your internet marketing campaign for the collection of testimonials to ensure prospects always see a positive image of you. This includes review generation, reputation monitoring, online reputation repair, survey campaigns, and social media growth for your Ohio website. In some cases, even SEO can be used to help curate the best possible first-page results for your online reputation in and around Ohio.

The risk of ignoring your online reputation is the loss of long-term business, which often isn't noticed until significant damage has been accumulated. Take control of your online reputation today to ensure you always put forth a better image than your local competition.

Video Marketing for Ohio Organizations

As a full-service digital advertising firm for Ohio, we have our own in-house video production and video marketing department. This has been extremely helpful for content marketing strategies that required innovative video assets. More importantly, we've used our video production department for the creation of video ads on YouTube and video marketing within Facebook Ads campaigns. There are many good applications for video production within your Ohio website marketing plan. You can use videos to demonstrate unique products, teach new concepts, and improve visitor duration. You can also implement videos within Ohio digital marketing campaigns to bring life to paid campaigns.

How to Develop Ohio Digital Advertising Services

To start your internet advertising plan for your Ohio company, you need a plan with measurable goals. Your team needs to know what the business's ultimate goal is so you don't spend time on things that won't help.

1.) Identify your target audience

With a clear set of business goals in place, you can move on to identifying a target audience. It is important to understand who you are targeting in Ohio or beyond. Your Ohio website marketing efforts will be more effective when you use platforms your target audience is on and messaging that makes sense with them.

2.) Determine audience needs

By understanding your business goals and your target customer, you can make informed decisions about the needs and search intent of your Ohio audience. This will help ensure you focus on the right keywords for your Ohio website advertising and you align your content marketing plans with the needs of your audience.

3.) Start slower moving services sooner

If you plan to incorporate search engine optimization in your Ohio digital strategy, make that your first priority. Search engine optimization is the slowest moving internet advertising tactic. Improvements to your website structure, content quality, and backlinks can take weeks or months for search engines to notice and affect your placements.

4.) Build out quality landing pages or funnels

This is a good time to consider paid ads for your Ohio business and its digital assets. However, rather than sending paid traffic to your product page, service page, or home page, you should consider the creation of a landing page or sales funnel. Ad campaigns in Ohio that have high bounce rates and low conversion rates often send traffic to a page that isn't optimized for converting cold traffic. A good Ohio lead gen plan uses splash pages and sales funnels to drive people to the goal.

5.) Create automated email sequences for retargeting

Now that plans are in place for bringing traffic to your Ohio website, you should consider how to best interact with those visitors after they leave your website. Not everyone who visits your website, landing page, or sales funnel will convert on the first visit. Consider options like email marketing, SMS alerts, or tracking pixels to retarget recent Ohio website visitors.

6.) Plan for continuous testing

If you've got all these Ohio digital marketing strategies in place, you're ready to test and optimize. This involves constantly measuring the success of your campaigns, looking for areas of improvement, and even trying new ideas that you read about in case studies or white papers. Your Ohio internet marketing campaign should always be focused on conversion rate optimization.