Lancaster, PA Ecommerce Web Design

Custom Lancaster Ecommerce

Through our expertise in ecommerce development and omnichannel management, we help Lancaster-based businesses sell online.

500+ active clients
500+
Satisfied Digital Marketing Clients
18 years in business
2004
Founded 18+ Years Ago
20+ Onsite experts
14+
Onsite Experts (No Outsourcing)

Lancaster, PA Ecommerce Website Design Experts

Our ecommerce web designers have more than 18 years of experience building custom websites for Lancaster-area businesses.

Understanding the nature of your Lancaster ecommerce business is key to developing an effective ecommerce website. The things we talk about with you are things like how you've run an ecommerce business in Lancaster, what platforms you've used, how your customers interact with your brand, what features you need, and how you handle orders.

Having this knowledge allows us to make informed recommendations regarding the best e-commerce platform for your Lancaster-based online business. If you're building a new Lancaster ecommerce site or redesigning an existing one, choosing the right platform is key.

An ecommerce web development project in Lancaster needs to start with a clear understanding of the business goals. We'll help you decide what metrics to use to measure the success of your Lancaster online store, whether you use our ecommerce website development agency or a different web designer. It will help set expectations throughout the Lancaster ecommerce development so you get the best website.

After your Lancaster ecommerce web development service is complete, we'll even be available to offer Lancaster digital marketing and website support services! Our e-commerce experts even offer service to nearby businesses in Columbia, PA, Ephrata, PA, Elizabethtown, PA, Lebanon, PA, and York, PA.

Lancaster Ecommerce Developers

Benefits of a Custom Lancaster Ecommerce Website Solution

Our company was founded on providing custom web solutions throughout Lancaster and United States. We work with local clients to understand their ecommerce business and deliver a website that's uniquely theirs.

You'll be in good hands with us when it comes to Lancaster e-commerce website development. We'd like to work with you and your Lancaster team to understand your functionality requirements, outline the deliverables and turnaround time, and help you with everything after the launch.

In addition to developing Lancaster-area ecommerce websites, our team also offers Allentown, Erie, Harrisburg, Philadelphia, Pittsburgh, Reading, Upper Darby, and York small businesses and large corporations a custom ecommerce web design service.

A Few of Our Ecommerce Developers

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The Best Ecommerce Platform for Your Lancaster Website

In order to recommend the best ecommerce platform for your Lancaster business, we'll need to know what your goals are. There isn't one e-commerce platform that's perfect for every Lancaster website.

For WooCommerce and Shopify projects, we have separate development teams. This allows our local ecommerce developers to specialize in a particular development environment to provide expert advice and service.

Lancaster WooCommerce Website Design Services

WordPress is the most popular content management system in Lancaster. When you run an ecommerce website with WordPress, you'll probably need a WooCommerce website designer in Lancaster.

In Lancaster, we help startups and e-commerce businesses get started with WooCommerce.

Here are some of the reasons our ecommerce website designers tend to recommend WooCommerce:

  • If you need a custom theme, but have a limited budget, we recommend WordPress or WooCommerce. We have our own custom WooCommerce theme that is based on Understrap and makes a great starting point for Lancaster WooCommerce websites. Shopify theme development can be more expensive for Lancaster e-commerce clients.
  • If your Lancaster business already has a WordPress site, we recommend WooCommerce. When you like the look and feel of your content-based website, why spend time and money redesigning it just to add ecommerce?
  • WooCommerce is a great open-source option for Lancaster web companies. You don't have to pay a monthly fee for WordPress or WooCommerce, just for web hosting. Alternatively, Shopify has high monthly fees to use the platform and their apps are often much more expensive than WordPress or WooCommerce plugins.
  • For Lancaster businesses that need a product builder, we recommend WooCommerce. It's easier to build a product builder on WordPress than most other platforms. Don't worry though, there are third-party apps for Lancaster websites running Shopify that need a product configurator.
  • If you're in an industry that's not supported by Shopify, try WooCommerce.

Lancaster Shopify Web Design Services

Shopify is the most popular SaaS e-commerce platform. If you want to run an e-commerce website in Lancaster, you'll probably need a Shopify web developer.

A lot of our Shopify developers have experience designing websites for new and existing businesses in Pennsylvania.

Here are some reasons our ecommerce web designers like Shopify:

  • Lancaster merchants looking for a hosted ecommerce platform should check out Shopify. If you want to run an ecommerce business in Lancaster, you don't have to worry about constantly updating plugins or software.
  • When Lancaster web companies don't need a lot of custom functionality, we recommend Shopify. It is often more expensive to develop custom functionality within Shopify than WordPress. Additionally, you'll find getting Shopify apps often require monthly subscriptions versus one-time purchases for WordPress plugins.
  • Shopify is a great option for Lancaster e-commerce businesses that need fast turnaround times for marketing and development. For testing out a new product, it's usually faster to set up a Shopify website and go through various apps and design ideas to test conversion rate optimization.

Lancaster Ecommerce Developers

Redesigning Existing Ecommerce Websites

It might be time to rethink your Lancaster ecommerce website if you're not happy with its performance, functionality, or conversion rate.

Take your e-commerce redesign in Lancaster seriously. It's possible to lose search rankings and online sales if your web designer forgets to create 301 redirects, completely restructures your URLs, or improperly reorganizes your product catalog.

Before starting Lancaster e-commerce website redesign projects, we like to thoroughly review your ecommerce business to understand the big picture. Here are some of the things to keep in mind when redesigning Lancaster ecommerce sites:

  • Where can people find your Lancaster e-commerce site? If your online sales come mostly from organic search traffic, you'll need to maintain URL structures and use 301 redirects. It's also good to keep the same product categories, breadcrumb trails, and page content throughout the development of your Lancaster website.
  • What do customers think of your Lancaster website? Making big changes to your website is okay if your online shoppers aren't happy. It's advisable to be cautious with design changes if you've already got good conversion rates.
  • Are you moving your e-commerce platform? It will work different than your old website, if that's the case. You'll have to be prepared to change how you enter products, fill out orders, update customer info, and checkout.

Lancaster Ecommerce Developers

Determine Goals for Your Lancaster Ecommerce Web Design Service

Building an ecommerce website in Lancaster can be expensive. Make a list of the things you want your Lancaster e-commerce website to accomplish before you hire a developer. Keeping track of measurable goals will help you keep your e-commerce site progressing in the right direction. The most common goals we've seen for Lancaster ecommerce website design projects include:

  • To build out an online store for a new Lancaster business.
  • To migrate an old Lancaster ecommerce site to a new platform to improve functionality, or site security.
  • Redesigning an e-commerce site in order to improve user experience (UX), reduce bounce rates, and improve conversion rates.
  • Improving the shopping experience by making it faster and more responsive.
  • To fix web accessibility issues for ADA and WCAG compliance.

Our Pennsylvania ecommerce development services have helped other businesses before, so we're excited to help with your new ecommerce website! We can help you put together a list of goals for your Lancaster e-commerce website if you need it!

Questions to Ask Your Lancaster Ecommerce Web Designer

You should ask your Lancaster ecommerce web development company a lot of questions. While the answer will be valuable, how it's delivered should be even more important. Check to see how receptive the sales team is to detailed questions. This will provide insight into future communication as the Lancaster ecommerce web design service gets started. Here are a few of the ecommerce development questions we get from businesses in and around Pennsylvania:

  • Are you outsourcing ecommerce web development? At WebCitz, we don't outsource ecommerce website development services because we have our own team of Shopify and WooCommerce developers.
  • If you change URLs, do you set up 301 redirects? WebCitz tries to keep the URL structure the same, but this is often not possible during platform migrations. We create 301 redirects for Lancaster ecommerce web designs that have different URL structures.
  • When you start an ecommerce website design project, do you make design mockups? WebCitz makes design mockups for all Lancaster WooCommerce development projects, but we don't create design mockups for Shopify projects that are on a restricted budget.
  • Can you help Lancaster business owners choose the right platform for their e-commerce site? WebCitz helps clients pick the right platform for their ecommerce websites. Typically, the answer is based on the web design and ecommerce requirements.
  • Can you tell me how fast Lancaster ecommerce website design works? WebCitz typically completes most Lancaster-area ecommerce development projects within 3-4 months, but they can take up to 9-12 months for highly complex e-commerce websites.
  • Your Lancaster ecommerce web developer should have a ecommerce portfolio or client reviews. WebCitz has an ecommerce website development portfolio, numerous e-commerce case studies, and dozens of client reviews!

How We Design the Best Lancaster Ecommerce Websites

If you want a new e-commerce website, you should expect Lancaster ecommerce web design agencies to have a formal process for how they do it. Here's how we design Lancaster ecommerce sites:

Discovery Phone Calls

There are typically multiple discovery calls to learn more about your Lancaster company, your history with ecommerce, your development expectations, and your future goals. Having everyone involved in the ecommerce project voice their opinion helps minimize confusion.

Kickoff Conversation

If you're happy with our ecommerce web development firm for your Lancaster website development, just sign the proposal, pay a down payment, and schedule your kickoff call! Everybody will have a chance to talk about how the project will unfold, who will handle each stage of the design, and how long the turnaround time will be for completion.

Design Mockups or Template Selection

We'll start with mockups for your Lancaster ecommerce website design if it's built in WordPress with WooCommerce or if your budget allows a custom design built in Shopify. This way, everyone is on the same page about how your site will look and feel before an e-commerce developer starts. This is where we start helping you select a theme for your Lancaster ecommerce site if you opted for a template-based approach within Shopify.

Ecommerce Web Design

The development phase of your Lancaster ecommerce build will be the longest. Data migration, theme customization, functionality development, and more! A password-protected development website lets you follow along.

Website Training & Launch

When the ecommerce web design project is nearly done, we'll start working with you on training. We'll schedule a time that works for everyone to launch your Lancaster e-commerce storefront once you're comfortable managing it. You can even get a checklist for launching the ecommerce site if you're interested!

We've been optimizing our Pennsylvania ecommerce website design process for more than 18 years. We have a tremendous amount of experience planning, designing, developing, and launching successful e-commerce web sites throughout United States!

Additional Services for Your Lancaster Ecommerce Web Design Project

Launching an ecommerce website in Lancaster involves more than just building the site. Here are some other services, which are completely optional, to help you get the most out of your Lancaster e-commerce site:

  • You can get multimedia to showcase your Lancaster web business from our on-site video production team.
  • We have a digital marketing and search engine optimization team to help you rank your ecommerce products higher in Lancaster search results, or nationwide.
  • We've got a PPC advertising team who can handle any campaign type on Google Ads, Facebook Ads, and Bing Ads.
  • With our website accessibility solutions, you'll be able to comply with ADA and WCAG standards.
  • To make your products sell to any audience type, we offer comprehensive product page layouts and conversion rate optimization services.
  • For your Lancaster company, we can design logos, web banners, affiliate graphics, social media graphics, and other custom artwork.
  • We manage our own high performance web servers to help increase your page speed for content-based websites and WooCommerce storefronts.
  • For custom web development in Lancaster, we have PHP, Vue.js, JavaScript and React Native developers.

We're your trusted Lancaster ecommerce website provider no matter what your Lancaster business needs from its ecommerce website!

Why Choose WebCitz for Your Lancaster Ecommerce Website Design

We're the best choice because we have experience building ecommerce websites, we dedicate ourselves to each of our Pennsylvania-area ecommerce clients, and we offer unique solutions.

We're a results-driven ecommerce development agency with more than 18 years of experience designing e-commerce websites for small businesses and big corporations! Our ecommerce website development firm is only 884.8 miles away and can handle all your Lancaster ecommerce development needs quickly and effectively.

Here are some of the best reasons to choose WebCitz:

  • Our Lancaster ecommerce web development services aren't outsourced.
  • With our own e-commerce web developers, we can create the best sites for you.
  • There are separate teams working on WooCommerce and Shopify websites.
  • We start WordPress and WooCommerce projects from our very own internally built theme, based on the Understrap framework.
  • We've worked with multiple CSS frameworks, including Bootstrap and Tailwind.
  • To answer your Lancaster digital marketing questions, our team has experts in search engine optimization (SEO), user experience (UX), sales funnels, and conversion rate optimization (CRO).
  • Check out our free website design tools like color scheme pickers and password generators.
  • If you have any questions about your Lancaster ecommerce web design service, you can reach us by phone, live chat, or email.

For more information about our e-commerce website design services in Lancaster, just fill out our online contact form, start a live chat with us, or call (800) 796-8263. Let's talk!

Lancaster Ecommerce Website Development Cost Calculator

Check out how affordable our lancaster ecommerce development services can be for your business! You are in complete control of your ecommerce web design budget. Answer a few simple questions about your project and our ecommerce website cost calculator will recommend a budget range for your ecommerce development. To receive a more accurate quote, simply reach out to our team to discuss the details of your project. This ecommerce web design cost calculator helps you understand the factors involved in quoting an ecommerce development service.

Hear what our customers are saying

George Ormond

George Ormond

Corey was extremely helpful and spent a considerable amount of time going over my difficulties with a newly created website put together by someone else. I was under a very stressful deadline and he was extremely considerate and helpful. He managed to fix the problems that I was experiencing with my website. I had reached out to a number of website developers for help but only heard back from Webcity and Corey got back to me within minutes!
Tara Candland

Tara Candland

Incredibly responsive, fast, and professional. They quickly understood the issue we were having with our site, which was fairly complicated, and were able to resolve it. They kept us updated in lay terms along the way so that we could understand how the issue was progressing.
Southwest Radio Church

Southwest Radio Church

What can I say about this company? These people that work there? Unbelievable!! It doesn't matter when or why you call, they will help you. The other part of that statement is: I never have to call them! They made a web site for us that works 24/7. But if I do call they actually take care of it right then. ... great bunch of guys...Southwest Radio Church really appreciates you!!
Kendrick Jacobs

Kendrick Jacobs

Corey G at WebCitz was so professional and patient while helping us solve our issues. We appreciate his help so much. This company definitely needs more people like him. Amazing customer service! Thank you Corey G! (:
Industry Ecommerce Developers

When looking online for the most experienced ecommerce developers, it is important to review each agency for UI & UX skills, design creativity, data migration experience, past work portfolio and client satisfaction. This practice will help ensure your ecommerce development or product page design service is completed without any issues. You will find WebCitz is one of the highest rated ecommerce agencies in the USA!

To help you come up with inspiration for your next ecommerce website, we've assembled helpful lists of our most recommended designs across various business industries.

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