Murfreesboro, TN Ecommerce Web Design

Custom Murfreesboro Ecommerce

Through our expertise in ecommerce development and omnichannel management, we help Murfreesboro-based businesses sell online.

500+ active clients
Satisfied Digital Marketing Clients
18 years in business
Founded 18+ Years Ago
20+ Onsite experts
Onsite Experts (No Outsourcing)

Murfreesboro, TN Ecommerce Website Design Consultants

Our ecommerce website developers have built custom websites for Murfreesboro-area businesses for more than 18 years.

Developing an effective ecommerce website in Murfreesboro starts with understanding the nature of your e-commerce business. We take the time to discuss with you a number of topics, including your history running your Murfreesboro ecommerce business, the platforms you've used to sell online, the quality of your product data, how customers interact with your brand, what functionality you need to be successful, and how you handle order fulfillment.

Having this knowledge allows us to make informed recommendations regarding the best e-commerce platform for your Murfreesboro-based online business. The selection of the best platform for your specific needs is critical when developing a new Murfreesboro ecommerce website or redesigning an existing Murfreesboro e-commerce website.

You need to understand your business goals before you start an ecommerce website design project in Murfreesboro. We'll help you decide what metrics to use to measure the success of your Murfreesboro online store, whether you use our ecommerce development agency or a different website developer. We'll use this information to set expectations on your Murfreesboro ecommerce web design so you get the best website for your storefront.

Even after your Murfreesboro ecommerce website is designed, we'll be here to help with optional Murfreesboro digital marketing and website maintenance! Our team also offers e-commerce development services in nearby areas of Smyrna, TN, La Vergne, TN, Shelbyville, TN, Brentwood, TN, and Mount Juliet, TN.

Murfreesboro Ecommerce Developers

Benefits of a Custom Murfreesboro Ecommerce Website Solution

Our agency was founded on the principle of providing custom website solutions in Murfreesboro and nationwide. We have a strong history of working with local clients to understand their ecommerce business and deliver a custom Murfreesboro-area website unique to their online brand.

When it comes to developing custom functionality for your Murfreesboro e-commerce website, you'll be in good hands with our team. We will work with your Murfreesboro team to understand your functionality requirements, outline the deliverables and turnaround time, and work with you after the launch to ensure everything is running smoothly.

In addition to developing Murfreesboro-area ecommerce websites, our team also offers Brentwood, Chattanooga, Cleveland, Columbia, Franklin, Jackson, Johnson City, Kingsport, Knoxville, Memphis, Nashville, and Spring Hill small businesses and large corporations a custom ecommerce web development service.

A Few of Our Ecommerce Developers

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The Best Ecommerce Platform for Your Murfreesboro Website

If your Murfreesboro e-commerce company needs a platform recommendation, we need to know what your website's goals are. There is no single e-commerce platform that is perfect for all Murfreesboro-area websites.

To deliver exceptional ecommerce website development services in Murfreesboro, we have separate development teams for WooCommerce projects than for Shopify projects. This allows our local ecommerce web designers to specialize in a particular development environment to provide expert advice and service.

Murfreesboro WooCommerce Web Design Services

The most popular Murfreesboro website content management system is WordPress. When you run an ecommerce website with WordPress, you'll probably need a WooCommerce web designer in Murfreesboro.

We've helped startups and existing e-commerce companies get started with WooCommerce in Murfreesboro or other parts of United States.

These are some of the reasons our ecommerce website designers like WooCommerce:

  • We recommend WordPress and WooCommerce for Murfreesboro web design projects that require a custom designed theme, but are working on a limited budget. We have our own internally developed WooCommerce theme, based on Understrap, which is a great starting point for a custom-designed Murfreesboro WooCommerce web site. Theme development within Shopify is often more expensive for Murfreesboro e-commerce clients.
  • If your Murfreesboro business already has a WordPress site, we recommend WooCommerce. It doesn't make sense to spend a lot of time and money redesigning your content-based website just to add ecommerce.
  • We recommend WooCommerce for Murfreesboro web companies who prefer open-source software. There are no monthly fees to use WordPress or WooCommerce, except the web hosting fee to keep the website online. As an alternative, Shopify has expensive monthly fees (depending on your plan) and their apps are often more expensive than WooCommerce or WordPress plugins.
  • We recommend WooCommerce for most Murfreesboro businesses that require a product builder. It is simply easier to develop a custom product builder in WordPress than most other platforms. However, there are apps for Murfreesboro web companies using Shopify that offer basic configurator functionality.
  • We recommend WooCommerce for those in an industry not accepted by Shopify.

Murfreesboro Shopify Web Development Services

Shopify is the most popular SaaS e-commerce platform. If you want to run an e-commerce website using Shopify, you'll need a Shopify website designer in Murfreesboro.

A lot of our Shopify developers have experience designing websites for new and existing businesses in Tennessee.

Here are some of the reasons our ecommerce web developers often recommend Shopify:

  • We recommend Shopify for Murfreesboro merchants interested in a hosted ecommerce platform. Shopify allows you to run an ecommerce business in Murfreesboro without the hassle of constantly updating plugins or software versions.
  • When Murfreesboro web companies don't need a lot of custom functionality, we recommend Shopify. The cost of developing custom functionality with Shopify is higher than with WordPress. Additionally, Shopify apps often have monthly fees versus WooCommerce plugins that are more affordable.
  • We recommend Shopify for Murfreesboro e-commerce businesses that rely heavily on fast turnaround times for development and marketing initiatives. For testing out a new product, it's usually faster to set up a Shopify website and go through various apps and design ideas to test conversion rate optimization.

Murfreesboro Ecommerce Developers

Redesigning Existing Ecommerce Websites

Murfreesboro ecommerce sites that don't perform, don't function, or don't convert well might need a redesign or overhaul.

You should approach Murfreesboro e-commerce redesign projects with exceptional care. For instance, you may lose search rankings and online sales if your Murfreesboro ecommerce website developer forgets to create 301 redirects, drastically changes your URL structure, or reorganizes your product catalog.

Before starting Murfreesboro e-commerce website redesign projects, we like to thoroughly review your ecommerce business to understand the big picture. Here are some of the important factors to consider when redesigning Murfreesboro ecommerce websites:

  • You have an e-commerce site in Murfreesboro. How do people get there? If your online sales come mostly from organic search traffic, you'll need to maintain URL structures and use 301 redirects. Maintain the same product categories, breadcrumb trails, and content throughout the development of your Murfreesboro website.
  • What do customers think about your Murfreesboro website? If your online shoppers aren't happy with the design of the website then it is okay to make big changes. If your conversion rates are already good, maybe you should consider being more conservative with design changes.
  • Are you migrating e-commerce platforms? It will work different than your old website, if that's the case. Things like entering products, fulfilling orders, updating customer info, and going through check out will be different.

Murfreesboro Ecommerce Developers

Determine Goals for Your Murfreesboro Ecommerce Web Design Service

You can pay a lot of money to build an ecommerce site in Murfreesboro. Before hiring a local ecommerce web designer, you should put together a list of goals you'd like to see achieved through the Murfreesboro ecommerce development service. This will help keep you on track throughout the design of your e-commerce website, and set measurable objectives for later. The most common goals we've seen for Murfreesboro ecommerce website design projects include:

  • To build out an online website for a new Murfreesboro e-commerce venture.
  • Upgrade an old Murfreesboro e-commerce system into a new one to improve security or functionality.
  • Redesigning an e-commerce site in order to improve user experience (UX), reduce bounce rates, and improve conversion rates.
  • To make shopping faster and the website more responsive.
  • To fix web accessibility problems for ADA and WCAG compliance.

We've provided such Tennessee ecommerce web development solutions before and are excited by the prospect of helping with your new ecommerce website design! If your Murfreesboro e-commerce company needs help putting together a list of goals for your ecommerce website just reach out to our team for assistance!

Questions to Ask Your Murfreesboro Ecommerce Web Designer

You should ask plenty of questions before hiring an ecommerce website development agency in Murfreesboro. While the answer will be valuable, even more important to you should be the manner in which the answer is given. Pay attention to how receptive the sales team is to being asked detailed questions. This will provide insight into future communication as the Murfreesboro ecommerce website design service gets started. Here are some common ecommerce development questions we get asked by e-commerce businesses in and around Tennessee:

  • Is your ecommerce web development outsourced? At WebCitz, we don't outsource ecommerce website development services because we have our own team of Shopify and WooCommerce developers.
  • When the URLs change, do you create 301 redirects? While WebCitz tries to keep the URL structure the same, sometimes it can't be done. We do create 301 redirects for Murfreesboro ecommerce web designs that will have a different URL structure.
  • Do you create design mockups before starting a new ecommerce website design project? WebCitz creates design mockups for all Murfreesboro WooCommerce developments, but we only create a design mockup for Shopify projects that have a higher budget for a fully custom Murfreesboro ecommerce development.
  • Can you help Murfreesboro business owners choose the right platform for their e-commerce site? WebCitz helps Murfreesboro clients choose the right ecommerce platform. The answer is typically dependent upon the web design and ecommerce functionality requirements.
  • How quick is the turnaround time for Murfreesboro ecommerce web development services? WebCitz usually gets Murfreesboro ecommerce website development projects done in 3-4 months, but it can take up to 9-12 months for really complex e-commerce websites.
  • Does your Murfreesboro ecommerce web designer have a design portfolio or client reviews? WebCitz has an ecommerce website design portfolio, numerous ecommerce case studies, and dozens of client reviews to share!

How We Design the Best Murfreesboro Ecommerce Websites

Efforts to design an e-commerce website in Murfreesboro should follow a formal process. Here is our process for designing Murfreesboro ecommerce websites:

Multiple Discovery Calls

There are typically multiple discovery calls to learn more about your Murfreesboro company, your history with ecommerce, your development expectations, and your future goals. This helps ensure everyone working on your project has an opportunity to voice their opinion, which goes a long way to minimizing confusion throughout the ecommerce project.

Kickoff Discussion

If you're happy with our ecommerce development agency for your Murfreesboro website development, just sign the proposal, pay a down payment, and schedule your kickoff call! There will be a chance for everyone involved in the project to have a discussion about how the project will unfold, who will be responsible for each stage of the design, and how long the turnaround time will be for each phase.

Design Mockups or Template Search

If your future Murfreesboro ecommerce website design is in WordPress with WooCommerce, or your design budget accommodates a custom design in Shopify, then the first phase of the project will begin with mocking up the design of your website. This allows everyone to be on the same page regarding the look and feel of your website before an e-commerce developer starts the build process. Alternatively, if you selected a template-based approach within Shopify, this is the phase where we start helping you select a theme for your Murfreesboro ecommerce site.

Ecommerce Web Design

The longest part of your Murfreesboro ecommerce build will be the development. This includes everything for data migration, theme customization, functionality development, and much more! Throughout this process, you'll have a password-protected development website to visit so you can follow along and provide comments as necessary.

Website Launch (Plus Website Training!)

Once the ecommerce website development project is close to completion, we'll start working with you to provide any necessary training. When you are comfortable managing the ecommerce website, we'll schedule a time that works for everyone involved to launch your future Murfreesboro e-commerce storefront! If interested, we can even share with you a checklist for the launch of the ecommerce site!

We've been working on our Tennessee ecommerce web design process for more than 18 years. We have incredible experience designing, developing, and launching successful e-commerce websites throughout United States!

Additional Services for Your Murfreesboro Ecommerce Web Design Project

The development of the website is only one part of a successful ecommerce storefront in Murfreesboro. Let's explore some additional services, which are completely optional, to help you get the most out of your custom Murfreesboro e-commerce website:

  • We have an on-site video production team to help with the creation of multimedia to showcase your Murfreesboro web-based business.
  • We have a digital marketing and search engine optimization team to help you rank your ecommerce products higher in Murfreesboro search results, or nationwide.
  • We have a PPC advertising team who can help you with any campaign type on Google Ads, Facebook Ads, or Bing Ads.
  • Website accessibility solutions to help you comply with ADA and WCAG.
  • To make your products sell to any audience type, we offer comprehensive product page layouts and conversion rate optimization services.
  • Our graphic artists can design logos, web banners, affiliate graphics, social media graphics, and other custom artwork for your Murfreesboro company.
  • Boost your page speed for content-based websites and WooCommerce storefronts by hosting your site on our high-performance web servers.
  • We have web designers experienced with PHP, Vue.js, JavaScript and React Native web programming to deliver highly functional web experiences throughout Murfreesboro.

No matter what your Murfreesboro web business needs from its ecommerce website, you'll soon discover our full-service web design and digital marketing agency is your trusted provider in Murfreesboro!

Why Choose WebCitz for Your Murfreesboro Ecommerce Website Design

Choose WebCitz for our ecommerce experience, the dedication we put into each of our clients in Tennessee, and the unique solutions we bring to the table.

We are a results-driven ecommerce web development firm with more than 18 years of experience designing attractive, high-converting e-commerce websites for small businesses and large corporations in United States! You can trust our ecommerce web design company, which is only 702.8 miles away, to handle your professional Murfreesboro ecommerce development quickly and efficiently.

Here are some of the best reasons to choose WebCitz:

  • We don't outsource ecommerce web development services for Murfreesboro businesses.
  • We have an in-house team of top e-commerce website developers.
  • There are separate teams working on WooCommerce and Shopify websites.
  • With WordPress and WooCommerce projects, we start with our own custom ecommerce theme based on Understrap.
  • We work with multiple CSS frameworks, including Bootstrap and Tailwind.
  • We have a team of search engine optimization, user experience, ecommerce funnels, and conversion rate optimization experts to help answer Murfreesboro digital marketing questions.
  • We have free website design tools like color scheme pickers and password generators.
  • You can reach us on the phone, live chat, or email when you have questions about your Murfreesboro ecommerce web design service.

For more information about our e-commerce website design services in Murfreesboro, just fill out our online contact form, start a live chat with us, or call (800) 796-8263. We'd love to hear from you!

Murfreesboro Ecommerce Website Development Cost Calculator

Check out how affordable our murfreesboro ecommerce development services can be for your business! You are in complete control of your ecommerce web design budget. Answer a few simple questions about your project and our ecommerce website cost calculator will recommend a budget range for your ecommerce development. To receive a more accurate quote, simply reach out to our team to discuss the details of your project. This ecommerce web design cost calculator helps you understand the factors involved in quoting an ecommerce development service.

Hear what our customers are saying

Rummeles Fine Jewelry

Rummeles Fine Jewelry

Great company to deal with! They have a great team of people and are always there to answer any questions we have!
Carissa Giebel

Carissa Giebel

They are great to work with. Always quick to respond to my questions and assist when needed! They have been working with me at Legacy Law Group, LLC for many years.
George Ormond

George Ormond

Corey was extremely helpful and spent a considerable amount of time going over my difficulties with a newly created website put together by someone else. I was under a very stressful deadline and he was extremely considerate and helpful. He managed to fix the problems that I was experiencing with my website. I had reached out to a number of website developers for help but only heard back from Webcity and Corey got back to me within minutes!
Cassie Richards

Cassie Richards

Working with WebCitz has been nothing but a great experience. David, Jake, Drew, and the rest of the team are easy to work with, accommodating, and very knowledgeable. WebCitz is a company that you can trust will be there when you need them most. If I’m having an issue or problem with a website, I can always count on a quick response and a timely solution.
Industry Ecommerce Developers

When looking online for the most experienced ecommerce developers, it is important to review each agency for UI & UX skills, design creativity, data migration experience, past work portfolio and client satisfaction. This practice will help ensure your ecommerce development or product page design service is completed without any issues. You will find WebCitz is one of the highest rated ecommerce agencies in the USA!

To help you come up with inspiration for your next ecommerce website, we've assembled helpful lists of our most recommended designs across various business industries.

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