Logo Design Agency

Logo Design Experts

We believe logo design is best when it came from you. You're looking for a logo that isn't just an out of the box template with your name slapped into a pre-generated image. You didn't base the foundation of your business on a pre-generated idea, so why would you make your logo an afterthought? With WebCitz our first step is to listen to you and find out what you do and what you want your logo to say.

  • Multiple Designers
  • Several Logo Samples
  • Fast Turnaround

A Few of Our In-House Graphic Designers

WebCitz is a USA-based web agency with 18 dedicated team members. WebCitz does not outsource projects!

Ashton H Ashton H

Ashton H

In Industry Since 2017

Kyle H Kyle H

Kyle H

In Industry Since 2005

Justin F Justin F

Justin F

In Industry Since 2009

Emily L Emily L

Emily L

In Industry Since 2014

Dale D Dale D

Dale D

In Industry Since 2013

Taylor D Taylor D

Taylor D

In Industry Since 2011

Logo Design Process

Our Logo Design Process

Logo Design Discovery Call

This is the start of our design relationship. We'll meet with you over phone or video call to discuss all things logo. We'll start by asking you questions about your business. We'll want to know if there's anything that important for you to convey. This is also your chance to see more of our portfolio or you can tell us what you really love from your own research. This meeting can take 30mins to an hour as we discuss anything from:

  1. What fonts do you like?
  2. What's your preferred palette?
  3. Do you want a hand drawn look?
  4. Do you like negative Space?

We'll bring in some research on what we like, but we'd love it if you brought your own favorites to the table. The more research you do about Logo design, the better. The more information you give us before we start the design process, the better. There might be a phrase that comes out of this discussion could lead into the driving force of your logo.

Primary Logo Concept Design

Primary Concept Design

We've taken all of the great things we've talked about from the discovery call and are going to implement them into logos or design concepts. We will provide several options based on our discussion. We will use our best practices from years of logo design and use the following design practices with each logo.

Logo Design Font Discovery

Font Discovery

Each logo needs to match the feel you're looking for. We'll pour over fonts until we find the right font pair, typography, and weight needed to bring your forward so it's readable and professional.

Logo Design Word Mark

Word Mark

The words of your logo make up the word mark. Think Fed-Ex; its a font (with a negative space arrow), but that's it. Maybe that's all your logo needs.

Logo Design Image Mark

Image Mark

This is usually what people think about when they think logo. It's the Starbucks Mermaid, the golden arches and the MailChimp chimp. These are easy to identify icons. Maybe you're looking for a mascot? No problem!


Logo Design Palette Creation

Palette Creation

To find your perfect brand, we may play with several color palettes per design. Unless you already have a palette you're happy with, we'll be happy to find that mood board that fits your business.

Logo Design Concept Options

Concept Options

Do you like cartoony logos? Do you like Modern and Clean? Do you have a style that is how you view yourself? We'll work in your style.

Secondary Logo Design Concepts

Secondary Logo Design Concepts

You've received several primary concepts. You've reviewed them. Now it's time to decide do we like any of the fonts? Palettes, image or word marks. Maybe you want to see this palette with that word mark, or this font with this image mark. Maybe you need to see 1-2 more concepts are just aren't satisfied with the current batch of design concepts. No problem! These things are quite common. We can take 2-3 Primary Concepts and alter them in these ways:

  1. New Font Pairings
  2. New Color Palettes
  3. New Image Marks
  4. New Word Marks
Logo Design Collaboration Call

Collaboration Call

Sometimes it's easier to have a collaboration call here. Sometimes it is hard to pinpoint what it is, but a phone call might design needs. We welcome any direct feedback. Buzzwords like "pop" and "Doesn't Grab Me" aren't super helpful, but finding out what parts of the concept working or not working. Is there another concept that you have in mind that you want to see? Give us a call. Maybe we need 1-2 fresh concepts and keep one from the last batch. No problem. The secondary design phase includes options for brand new designs.

Finalized Logo Delivery

Finalized Logo Delivered

What is a vector file? A vector file means one that will never get pixelated. It's drawn in a format (vector) that works best with printers. You can stretch a vector in a program like Illustrator forever and it will never pixelate. This is great, but can be hard to work in. These programs take time, experience and knowledge to make look good. Every printer will ask you for a vector of your logo. If you don't have a vector logo and you look to have shirts or signs printed, a printer may charge you extra to vectorize your logo, or worse yet, they might just "get something close-enough". That's like a daycare handing you back a child that looked "close enough."

Logo Design File Types

A WebCitz Logo Will Always Include These File Types:

.AI (adobe Illustrator) PDF EPS SVG

All of these file types can be used for various reasons, but are all vector. All of these file types will:

  • Be Best for Printer
  • Never get Pixelated
  • Preferred by other designers.

Light Mode Dark Mode

You want your logo to look good no matter if it's on a white background or dark background. We test everything and make sure you have different versions if needed.

One Color Variant

You may want a one color version of your logo. Printing costs can skyrocket with the number of colors used, so having a one color version is ideal for any business. Many websites today use one color versions of logos in their clients section. Make sure it looks it's best from the start.

Raster Logo Style Types

* Web Optimized JPG. PNG. These types of images will get pixelated the more you zoom in or stretch it out. However, these images are best used on digital platforms. Your website might use an SVG vector, but mostly it will be using a jpeg or png. All social media platforms prefer JPGs or PNGs for your profile image. These aren't very easy to edit, so they should never be your brand's only version. Printers can't use raster images as printers will pick up on the small squares and may print them as part of the design.

Logo Design Services

Services

Font Pairing - We Read You Loud And Clear

We use all of our fonts and find exciting fonts that work well together. Many Stylish fonts work great with some fonts, but terrible with others. There are also fonts that look more modern and are good for logos while others look bad (I'm looking at you Papyrus). We'll use the best fonts with your logo.

Logo Design Color Psychology

Color Psychology - What's The Reaction You're Looking For?

Beyond the "does the color look good?", there's color psychology to keep in mind. If you're a restaurant, unless you are chasing the phrase fresh, avoid green. It's not an appetizing color. Think of the KFC Logo in green. If you already had an aversion to the Colonel, this would turn you off for good.

Other elements that are included in your Custom logo package:

  • We look into eye movement of your logo. How people see things matter.
  • Motivation - what's the message we want to give
  • Hand Drawn- maybe it needs some artistry
  • Fully Custom means fully custom. No "we can't do that." We'll find a way to figure what you like.
Branding Style Guides

Style Guides - You Got Your New Logo, Don't Mess It Up!

Just because your logo could go over a purple background… should it? We take your logo, add what typography or fonts should be used with it. What colors should you pair with your brand. These get into what will eventually go into your branding. All major companies have a branding guide. It's how other people can use your logo and branding. This is a roadmap you give to marketing companies or other designers so that everything stays looking right with your brand. This is useful so designers unfamiliar with your brand will learn quickly that you should never ever pair this logo with the Papyrus font.

  • Top Job Heating & Cooling

    Top Job Heating & Cooling
  • Infinity Plumbing

    Infinity Plumbing
  • Dunshire Roofing

    Dunshire Roofing
  • Yingling Electric

    Yingling Electric
  • Live Yoga Veda

    Live Yoga Veda
  • Coolville Humane Society

    Coolville Humane Society
  • Fairway Landscaping

    Fairway Landscaping
  • Anderson Accounting

    Anderson Accounting
  • Ungoliant Academy

    Ungoliant Academy
  • Stress Relief Brewing

    Stress Relief Brewing
  • Schplat Law

    Schplat Law
  • Drafted Design

    Drafted Design

  •   

    Questions? Call 800-796-8263!

    • Total Design Time
    • Logo Designers
    • Primary Concepts
    • Secondary Concepts
    • Final Concept Includes
    • Style Guide


    • Supplemental Images







  • Save
    $100
    Custom Logo
    $ 1,095 $ 995
    Request Info!

    • 10 Hours 10 Hours of Design Time
    • 1 1 Logo Designer
    • 4-5 4-5 Primary Concepts
    • 2-3 2-3 Secondary Concepts
    • Vector and Raster Files Final Concept Includes Vector and Raster Files
    • Optional Add-on ($300)


      Style Guide - Optional Add-on ($300)
    • Choose Two
      Social Media Profile Image
      Facebook Cover Photo
      Retargeting Ad
      Facebook Ad
      Google Display Ad
      YouTube Cover Image
      Business Card Design
      Supplemental Images (pick 2)
      Social Media Profile Image
      Facebook Cover Photo
      Retargeting Ad
      Facebook Ad
      Google Display Ad
      YouTube Cover Image
      Business Card Design
  • Save
    $100
    Logo + Branding
    $ 1,995 $ 1,895
    Request Info!

    • 20 Hours 20 Hours of Design Time
    • 1 1 Logo Designer
    • 8-9 8-9 Primary Concepts
    • 5-6 5-6 Secondary Concepts
    • Vector and Raster Files Final Concept Includes Vector and Raster Files
    • Dos and Don'ts with Your Brand
      Font Pairs and Extended Typography
      Color Dos And Don'ts
      Style Guide Includes
      Dos and Don'ts with Your Brand
      Font Pairs and Extended Typography
      Color Dos And Don'ts
    • Choose Three
      Social Media Profile Image
      Facebook Cover Photo
      Retargeting Ad
      Facebook Ad
      Google Display Ad
      YouTube Cover Image
      Business Card Design
      Supplemental Images (pick 3)
      Social Media Profile Image
      Facebook Cover Photo
      Retargeting Ad
      Facebook Ad
      Google Display Ad
      YouTube Cover Image
      Business Card Design
  • Save
    $200
    Branding Overhaul
    $ 3,795 $ 3,595
    Request Info!

    • 40 Hours 40 Hours of Design Time
    • 2 2 Logo Designers
    • 8-9 8-9 Primary Concepts
    • 5-6 5-6 Secondary Concepts
    • Vector and Raster Files Final Concept Includes Vector and Raster Files
    • Dos and Don'ts with Your Brand
      Font Pairs and Extended Typography
      Color Dos And Don'ts
      Style Guide Includes
      Dos and Don'ts with Your Brand
      Font Pairs and Extended Typography
      Color Dos And Don'ts
    • Choose Four
      Social Media Profile Image
      Facebook Cover Photo
      Retargeting Ad
      Facebook Ad
      Google Display Ad
      YouTube Cover Image
      Business Card Design
      Supplemental Images (pick 4)
      Social Media Profile Image
      Facebook Cover Photo
      Retargeting Ad
      Facebook Ad
      Google Display Ad
      YouTube Cover Image
      Business Card Design

Free One-on-One

Graphic Design Consultation

Schedule your no cost, no obligation 30-60 minute phone call with one of our Graphic Design experts! It's so quick and easy.

Schedule Now
Graphic Design Experts

Jeff V

Kendrick Jacobs
Kendrick Jacobs
Corey G at WebCitz was so professional and patient while helping us solve our issues. We appreciate his help so much. This company definitely needs more people like him. Amazing customer service! Thank you Corey G! (: Sincerely, Massiah and Kendrick at Danuvá Clothing Co.
May 26, 2020
Alo Health
Alo Health
WebCitz designed our Alo Health website and did such a great job of walking us step-by-step through the process, knowing the tech world was not a strength of ours. We love that we are able to change content whenever we want, but if we run into problems, they are a quick email away. They have been responsive, reliable and efficient. Thanks, WebCitz!
May 15, 2020
Carissa Giebel
Carissa Giebel
They are great to work with. Always quick to respond to my questions and assist when needed! They have been working with me at Legacy Law Group, LLC for many years.
April 14, 2020
Steve Whitston
Steve Whitston
Webcitz is the best in the business. Highly skilled and they answer your calls every time.
July 02, 2020

How many logo design options will you provide?

When we present you a logo design, we often supply you with a few different variations to choose from. We work hard to see what will align with your brand well and try to capture it to the best of our ability. If you do not like any of them, then we will start from the beginning.

While the logos have been created by us, they’re your logos once they’ve been created. You also own the copyright of the logo, we don’t hold any rights to it.

At Webcitz, we don't achieve if you're not happy with the outcome. When we design a logo for you, we don't provide any specific amount of revisions, they're unlimited. We want you to be happy and confident with the best logo that represents your brand.

Any logo that we design, you will receive a high-quality vector version that is either in the. PDF or EPS file format. It’s important we do this so the quality of your logo is not impacted. If you require additional versions of your logo for social media, let us know, and we can supply you with JPEG versions too.

Let's Talk About Your Graphic Design Today!

Google Partner & Bing Ads Accredited Professional
Shopify & BigCommerce Partner
Magento Certified Developers

Let's Talk About Your Graphic Design Project!