Hotel SEO

Increase Your Organic Traffic

WebCitz helps Hotel businesses and emerging enterprises dominate search results for competitive keywords. We specialize in ranking for highly complex search phrases and managing thousands of landing pages.

500+
Active Clients
2004
Founded
20+
Onsite Experts
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Hotel SEO Experts

WebCitz is a top SEO company helping motels and hotels increase organic traffic. Our team often provides local SEO on WordPress, Joomla and Laravel websites for hotels with content-based websites. For those hotels with ecommerce websites, we typically perform ecommerce SEO on WooCommerce, BigCommerce and Shopify websites.

The SEO industry is saturated with people claiming to be experts in SEO for hotels. The team at WebCitz makes this claim to hotels, but we can back it up by asking you how you got to our website! Our hotel SEO experts can apply the same on page SEO strategies and off page SEO strategies to your website that helped bring you to our website. If you searched for "hotel SEO experts," you've found the SEO company that can get your hotel to rank higher!

  • In Business Since 2004
  • Large, Onsite Team
  • No Outsourcing
  • Regular Progress Updates
  • Experienced in 100+ Industries
  • Realistic Goals & Expectations

A Few of Our In-House Hotel SEO Experts

WebCitz is a USA-based web agency with 18 full-time professionals. WebCitz does not outsource projects.

Emily L Emily L

Emily L

In Industry Since 2014

David W David W

David W

In Industry Since 2004

Grant W Grant W

Grant W

In Industry Since 2017

Jake F Jake F

Jake F

In Industry Since 2015

Melanie P Melanie P

Melanie P

In Industry Since 2017

Corey G Corey G

Corey G

In Industry Since 2007

The Best SEO Strategy for Hotels

Are you looking for more guests for your hotel? We can help make it happen by working to increase your search ranking for hotel-related keywords in search engines! Before starting, our team will talk with you about the target market, conversion goals and past marketing performed for your hotel to get a better understanding of how we can help. From there, we scan the website of your hotel for onsite issues, content quality, and rank positions which we then compare against other motels and hotels in your area. We take the time to talk with you about your hotel, analyze data from multiple reporting systems and pull from our own marketing experience to help improve the search rankings of your hotel. After this initial research, we put together a detailed SEO plan that will have the appropriate balance of website fixes, content writing, landing page optimizations, speed improvements, meta changes, inbound linking and other SEO services that will help improve your website's ranking within the allocated monthly SEO budget of your hotel.

In addition to managed SEO services for your hotel, we can also help with franchisor / franchisee SEO and nationwide SEO depending on the unique nature of your organization!

  • Improve Ranking on Hotel-related Keywords
  • Reach More Guests
  • Spend Less on Paid Advertising
  • Increase Conversion Rates

SEO Services

Hotel SEO

Free One-on-One

SEO Consultation

Schedule your no cost, no obligation 30-60 minute phone call with one of our SEO experts! It's so quick and easy.

Schedule Now
SEO Experts

Jeff V

The Best Hotel SEO Experts

Most SEO experts working with hotels try to hide their methods and tactics when explaining what they will do for the website of your hotel, but search engine optimization strategies that work for hotels aren't a complete mystery. The best search engine optimization experts for hotels involves hundreds of factors, but the most common areas to work on are improving website content, increasing website speed, building inbound links and fixing onsite issues. The major search engines are huge corporations that aren't going to be fooled by keyword stuffing, hidden paragraphs and other SEO gimmicks that worked for hotels decades ago. If you want to be found in search results for hotels then you need to give search engines a reason to want to include your hotel in their search results. Our experts will help you discover how to get your hotel ranked higher in search engines for the keywords and phrases important to your hotel.

  • SEO for Motels
  • SEO for Hotels
1

Improving Website Content for Hotels

A lot of the hotels we talk to don't understand the importance of website content, which is best explained by looking at what goals a search engine attempts to achieve. A search engine's purpose might be to help a person find relevant websites of hotels. To clarify, the key takeaway is a search engine helps the person performing a search, it doesn't necessarily try to help a specific hotel be found. When a search engine crawls the website of your hotel it will scan through your content to determine if you are relevant to potential guests looking for you. If your website has minimal content because it links to external websites to explain what you offer guests or has low word count, duplicate content, hidden content or poor grammar then search engines will likely determine your website as not relevant to people looking for hotels. Our experts can help you improve the website content of your hotel by discovering the keywords your website is missing, writing unique content, building better landing pages and much more!

  • Fix Duplicate Content Issues
  • Build Better Landing Pages
  • Write Quality Titles & Descriptions
  • Find Missed Keyword Opportunities
2

Increasing Website Speed for Hotels

As mentioned earlier, the purpose of a search engine might be to help a person find websites relevant to their search queries for hotels. That extends to ensuring the recommended hotel websites will load relatively quickly compared to other hotel websites. If the website of your hotel is being slowed by unnecessarily complex database queries, a bloated template, unoptimized images, conflicting plugins or any number of other factors then you may see a drop in hotel-related search phrases. We have experts that can assess your website's speed issues and work with you to increase the speed of your website so your hotel can reach more guests.

  • Image Optimization
  • Full Page Caching
  • Database Query Optimization
  • Template Cleanup
3

Building Inbound Links for Hotels

Another important factor in search placement is the number of quality inbound links pointing to the website of your hotel. Search engines look at the number of quality inbound links your hotel has to determine its popularity, trust and authority. The process of building quality inbound links is likely the most challenging and time consuming part of SEO services for hotels. That being said, our team of experts have experience helping hotels build quality inbound links through ecommerce affiliate programs, references in news articles, directory inclusions, professional review websites and many other hotel inbound linking opportunities.

  • Research Inbound Link Opportunities
  • Monitor & Resolve Toxic Links
  • Competitor Link Analysis
  • Link Profile Building
4

Fixing Onsite Issues for Hotels

There are numerous types of onsite website issues that can negatively impact the search placement of your hotel. For example, launching a new website for your hotel without creating 301 redirects can lead to your current and prospective guests seeing 404 pages, which will likely lead to large declines in search rank and organic traffic. Even unoptimized page titles or meta descriptions, duplicate content issues and mobile experience issues can negatively impact the search placement of your hotel. Our team can add your website to our automated scanning system to monitor for onsite issues and have them corrected to help prospective guests searching for you.

  • 301 Redirects & Canonical URLs
  • Meta Tag Optimization
  • Structured Data
  • Open Graph Meta Tags
  • Fix Broken Assets
  • Improve Mobile Experience

Rank Higher in Google Maps of Local Hotels

WebCitz can help you show up higher within Google Maps when someone searches for local hotels. This is a great way for your hotel to reach more potential guests in your area. We will go over some easy changes you can make that can help you improve your visibility in local maps during our initial SEO review of your hotel.

SEO Services

Hotel Google Map Rankings

Free One-on-One

SEO Consultation

Schedule your no cost, no obligation 30-60 minute phone call with one of our SEO experts! It's so quick and easy.

Schedule Now
SEO Experts

Jeff V

Hotel SEO & Digital Marketing Pricing

If you are serious about increasing the number of phone calls, inbound leads or purchases from your website then you need a team dedicated to the success of your hotel. We have a large, in-house marketing team that is ready to divide-and-conquer all of the toughest SEO and digital marketing challenges facing hotels.

  • Monthly Digital Marketing & SEO
    for hotels

    8+ Hours / Month
    $ 800+/mo
    Sign Up!

  • Monthly Digital Marketing & SEO
    for hotels

    24+ Hours / Month
    $ 2,400+/mo
    Sign Up!

  • Monthly Digital Marketing & SEO
    for hotels

    40+ Hours / Month
    $ 4,000+/mo
    Sign Up!

Our hotel marketing services are structured around the amount of time we will commit to your hotel to proactively managing your SEO and other website marketing efforts.

  • No Contracts or Obligation
  • Month-to-Month Commitment
  • Dedicated Marketing Manager
  • Proactive Marketing Management
  • Proactive SEO
  • Monthly Marketing Plan Reviews
  • Frequent Phone & Email Updates
  • Custom Reports + Rank Tracking
  • Access to Any WebCitz Marketing Service

Dawn White
Dawn White
These guys are always there when you need them! Whether the issue is big or small, there is little they cannot handle. I cannot express enough how greatly we appreciate their continued superior service and willingness to assist whenever we need them. Thanks Dave, Corey and the entire WebCitz team!!
July 22, 2018
Southwest Radio Church
Southwest Radio Church
What can I say about this company? These people that work there? Unbelievable!! It doesn't matter when or why you call, they will help you. The other part of that statement is: I never have to call them! They made a web site for us that works 24/7. But if I do call they actually take care of it right then. ... great bunch of guys...Southwest Radio Church really appreciates you!!
January 22, 2020
Alo Health
Alo Health
WebCitz designed our Alo Health website and did such a great job of walking us step-by-step through the process, knowing the tech world was not a strength of ours. We love that we are able to change content whenever we want, but if we run into problems, they are a quick email away. They have been responsive, reliable and efficient. Thanks, WebCitz!
May 15, 2020
George Ormond
George Ormond
Corey was extremely helpful and spent a considerable amount of time going over my difficulties with a newly created website put together by someone else. I was under a very stressful deadline and he was extremely considerate and helpful. He managed to fix the problems that I was experiencing with my website. I had reached out to a number of website developers for help but only heard back from Webcity and Corey got back to me within minutes!
August 11, 2020
  • Search Engine Optimization for Motels
  • Search Engine Optimization for Hotels

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