Our Lansing Website Services
We are a complete web design company with a large staff of internal web developers and ecommerce developers. Our website design team is broken into two groups, each specializing in either template or custom web development services.
1.) Template-Based Website Designs
Looking for a low-cost website? Your Lansing company might be interested in a template website!
Instead of creating design mockups and developing your website in a custom theme, we can hand-pick several website templates to share with you that closely match your desired look and feel.
Rest assured, you'll have the opportunity to select the template you prefer, which we will then install on your development site.
We will then tailor the theme to align with your color scheme and load in your web content.
The starting cost for a templated website design is about $3,750, and it can be ready in just a few weeks. For templated ecommerce developments, the price and turnaround will be higher.
2.) Custom Website Designs
As a custom web development agency, we love to begin every Lansing website design service from scratch.
Our team can create tailor-made mockups that adhere to your brand's unique specifications, providing a preview of your website's aesthetics before our web developers begin their work. These mockups can be altered to your satisfaction, allowing you to finalize the design concept and proceed with confidence.
Once you've given your approval for the design mockup, our website development team will merge it into a custom theme. Opting for a custom template can provide several benefits, including a simplified codebase that usually delivers enhanced page speed and usability, as it was tailored specifically for your Lansing small business.
The starting price for a custom web design is around $9,500, and it can be finished in as little as a few weeks. For custom ecommerce web developments, the price and turnaround will be higher.
3.) Website Maintenance
After the launch of your website, or if you have one, you might be interested in website support services.
We think of web maintenance as a reactive support service where we provide your Lansing company access to a web developer or ecommerce website developer who can fix just about any problem.
Here are a few examples of website requests that might need Lansing web maintenance services:
- Updating your website platform.
- Keeping apps, themes and plugins updated.
- Adding new web pages as you release new information.
- Staying fresh with new blog content.
- Rearranging your Lansing website's navigation menu.
- Improve your site speed to pass Google Core Web Vitals.
- Making backups of your website's files and databases.
- Making your website look and feel better.
- Fixing website audit problems or Google Search Console coverage concerns.
- Enhancing technical SEO with structured data, open graph tags, etc.
- Providing a solution to any other website problem.
- Importing / exporting ecommerce product data.
A Few of Our website design experts
Website Cost Calculator
Answer a few simple questions about your project and our Website Design Website cost calculator will recommend a budget for your Website development. For a custom quote, just call 800-796-8263 or send us an email.
Set Goals for Your Lansing, MI Website
To choose the best template or custom website design firm for your Lansing business, you need to know what your goals are. The following are the most common goals we see for Lansing web design and ecommerce website design projects:
- To create a website or online store for a new Lansing business.
- To revamp an existing website or storefront into a modern website design to give a better first impression to visitors.
- To improve UX, reduce bounce rates, and/or improve conversion rates.
- To improve the website's speed and responsiveness.
- To improve website accessibility for the general public looking at the website.
- To improve lead generation through design improvements.
- To improve online orders from their ecommerce storefront.
Let's figure out what you want from your Lansing website development project!
If you live in Lansing, you probably love the Michigan State Spartans football team. Go Michigan State Spartans! In addition to designing Lansing-area websites, our agency also provides website design services to those in Ann Arbor, Detroit, Grand Rapids, Lansing, and Sterling Heights.
Picking a Platform for Your Lansing, MI Website
A content management system, or CMS, is what powers your Lansing website. Even though our top website designers and ecommerce website developers are well-versed in multiple platforms, we only use WordPress for new content-based website projects. For ecommerce websites we use Shopify or WooCommerce.
1.) WordPress
With more than 40% market share in Michigan and the country, WordPress is simply the most popular open-source website platform.
Our website development agency chooses to specialize in WordPress not only because it is the most popular CMS platform in Lansing, but also because it is simply the best overall. The following reasons make WordPress the most scalable platform for designing websites, despite the fact there are alternatives for your project.
- You can add functionality to your website through third-party WordPress plugins. Not everything has to be built from scratch!
- There's a huge community of WordPress contributors helping to make the platform more stable, secure, and scalable.
- WordPress is popular among professional web development agencies and freelance website designers, making it possible to find a local Lansing web developer to work with you.
2.) WooCommerce
If you want an ecommerce website using WordPress, you'll likely need a WooCommerce web designer in Lansing.We've helped startups and existing ecommerce companies develop great WooCommerce stores in Lansing or other parts of United States.
These are some of the reasons our ecommerce developers like WooCommerce:
- We often recommend WooCommerce for Lansing web design projects that need a custom template with complex functionality, but are on a budget. This is mostly due to custom theme and functionality work being cheaper in WooCommerce.
- If your Lansing organization already has a WordPress site, we often recommend WooCommerce. When you like the look and feel of your content-based website, why spend time and money redesigning it just to add ecommerce?
- Most small businesses in Lansing who prefer open-source software use WooCommerce. You don't have to pay a monthly fee for WordPress or WooCommerce. As an alternative, Shopify has monthly fees and their apps are often more expensive than WooCommerce or WordPress plugins.
- WooCommerce is great if you're in an industry that's not accepted by Shopify.
3.) Shopify
Shopify is the most popular hosted ecommerce platform. If you want to run an ecommerce website in Lansing, you'll probably need a Shopify web designer.
We can design a website for your online business in or around Michigan that runs on the Shopify platform.
Here are some of the reasons our ecommerce web developers often recommend Shopify:
- For Lansing merchants interested in a hosted ecommerce system, we often recommend Shopify. With Shopify, you don't have to worry about hosting configuration or platform updates.
- When Lansing web companies don't need a lot of custom functionality, we often recommend Shopify. The cost of developing custom functionality within Shopify is often higher than in WordPress. Additionally, Shopify apps often have monthly fees that really add up, in comparison to the less expensive WordPress plugin options.
- Shopify is a good option for Lansing ecommerce businesses that need fast turnaround times for marketing and development. It is often faster with Shopify to test out new products, themes, apps, or ideas.
Questions to Ask a Lansing, MI Web Designer
You should ask your prospective Lansing website design or ecommerce website development agency several questions before you get started. Here are some of the most common ones we get asked before starting a custom website design or ecommerce development project:
- Does the web designer outsource the website project? Because we have our own internal team of USA web developers, we don't outsource custom web design or ecommerce web development projects to other companies.
- Do the web developers plan to create 301 redirects to help with SEO? We are careful when it comes to broken URLs, so we plan to implement 301 redirects during any Lansing website refresh project.
- Will the web designer make a mockup, or provide template samples, before starting the site? We find it is easier to create a design mockup for Lansing website projects to help everyone understand the design direction before the website build gets too far along. However, that is only feasible if you choose a custom web design service. If you opt for a template-based website, we'll provide several template samples for you to review instead.
- Which CMS platform does your Lansing web developer plan to use on your website project? Due to its scalability, ease of use, and popularity, we love WordPress. For ecommerce sites, we recommend WooCommerce or Shopify.
- How fast is your Lansing website design service? It takes us about 2-3 months to finish custom web design projects, and 3-4 weeks to complete template websites. Ecommerce developments often take longer.
- Does the web development agency have examples of innovative solutions? As a complete web design company, we enjoy a design or functionality challenge! Simply reach out to set up a phone call to discuss your needs!
Other Services for Your Lansing, MI Website
There's more to a successful template or custom web design project for your Lansing small business than you may realize. Here are some additional services to help make the most of your Lansing website:
- Page Content Writing: Do you have trouble expressing yourself in writing? We'll help your Lansing organization write content that describes your products or services on its website or blog.
- SEO: Interested in improving organic traffic within Lansing, or beyond? With our own team of search engine optimization consultants, we can help with on-page, off-page, and technical search engine optimization.
- Conversion Optimization: Want to make your lead forms convert more often? Let us create effective landing pages for your organic and paid traffic.
- Web Maintenance & Support: Do you want help with your template or custom Lansing website after it launches? If you need help updating your website, ask about our website maintenance plans.
- Web Design Accessibility: Are you unsure if your Lansing, MI website needs to be accessible? We offer an affordable solution that continuously scans your website and fixes accessibility concerns.
- Logo Design: Have you decided on a logo for your new Lansing business yet? Our graphic designers can come up with good logo ideas for your organization.
- Website Hosting: Looking for a place to host your website? Our server administration and web design team work together to ensure fast WordPress hosting services!
Our comprehensive website development agency is the perfect solution for your small business!
Why Choose Us for Your Lansing, MI Web Services
Because we love the City of Lansing! There are so many exciting places to visit in Lansing, like Potter Park Zoo, Michigan State Capitol, BAD Brewing Company, and others. For more ideas around Lansing, check out this helpful website!
We've been designing high-converting websites for 19 years. We help small businesses and even large corporations with their website projects. You can trust our professionals to handle your professional web development.
- We don't outsource Lansing web design services. Browse our website design portfolio to see past content websites or ecommerce sites we've worked on.
- We have our own in-house team of top website developers.
- We've worked with multiple CSS frameworks, including Bootstrap and Tailwind.
- We're consultants in search engine optimization, UX, and site speed.
- We've made free website tools like password generators, Hex to RGB converters, and secure password generators.
- Our digital advertising team is experienced in Lansing SEO services to help you improve search rankings and organic traffic.
- Our design team is very familiar with WooCommerce and Shopify for any Lansing ecommerce website designs you might be considering.
- We're easy to reach by phone, live chat, or email.
- We help with Lansing website maintenance requests to keep your website updated and looking great!
- To really expand upon your website advertising, we can offer Lansing paid ads management and Lansing social media management to help you target potential customers outside of organic search results.