Take advantage of Google Video Ads campaigns to show your promotional videos before, during or after videos on YouTube and the Google Display Network. We also have a full video production department to help create attractive video ads for your businses!
If your business is looking to bring life to its online advertising, you should consider Google Video Ads. These are actual videos used as advertisements on YouTube and across the Google Display Network. We often see businesses use video ads to bring awareness to new product launches, demonstrate complicated products and provide detail on how a service is performed.
Schedule a no cost, no obligation 30-60 minute phone call to discuss video ads with our team. It's so quick and easy!
TrueView ads are the main video ad chosen by advertisers because you only pay for the cost of the ad when consumers watch or interact with the ad, and the videos can be easily designed to share a wide range of content. advertisers only pay when a consumer watches their specific ad until the end or for at least 30 seconds. The other way an advertiser would pay for a TrueView ad is if the viewer interacts with the ad, such as clicking on a call-to-action button or clicking the link to be brought to the website. YouTube as a platform requires that skippable TrueView ads must be between 12 seconds and 6 minutes long and that the non-skippable ads be no longer than 15-20 seconds.
There are some in-stream ads that are non-skippable and can play in many different sections during the partner video. These are called pre-roll ads and they can be shown in the beginning, middle or end of a video and are between 15 to 20 seconds long. Due to the fact that pre-roll ads cannot be skipped, these videos are best created with a call-to-action or CTA, this gives you the chance to better optimize the viewer that you do receive. To better optimize, means to encourage the viewers to click on your ad and potentially receive something in return.
Bumpers are the shortest type video ad that you can choose from. With just six seconds per bumper, these ad spots play before a video. Bumper video ads obviously aren't the ads to tell a story in because of the six seconds length, but they are great for brand awareness and reach. They can also complement larger video campaigns that highlighting an event or product. Using the six seconds wisely can be the tricky part, you want to include only the part of your brand you want your consumers to remember. Here at WebCitz, our specialists know how to utilize a combination of banner ads and TrueView ads to get the best results.
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When looking for the best PPC experts in the United States, it is important to review each paid advertising agency for communication, availability, past results and client satisfaction. This will help ensure you select a reputable partner to help with your paid advertising campaigns. You will find WebCitz to be one of the highest rated PPC agencies in the United States! Look at how we've been able to help improve paid ad performances for businesses throughout the United States!
When searching for the best PPC experts in Canada, it is important to review each paid advertising agency for communication, availability, past results and client satisfaction.