We provide car dealerships a complete package of on-page, off-page, and technical SEO to help increase organic exposure and reduce paid advertising.
With more than 18 years of experience, we know experienced SEO for auto dealers!
In this time, we've offered car dealerships a wide range of search engine optimization campaigns, including ecommerce, local, local, and franchise.
We use a mix of off-page, technical, and on-page within our auto dealer search engine optimization packages. This helps us optimize your WordPress, WooCommerce, or Shopify website rankings in searches.
Here's what you need to know if you want your car dealership to rank higher in search engines!
We work with a wide variety of auto dealers. The SEO services discussed below will help provide search engine optimization for auto dealers and even:
It's our practice to conduct a thorough review of your entire car dealership website and its backlink profile before starting search engine optimization services.
By conducting this review, we gain a more comprehensive understanding of your website's SEO, including its technical, on-page, and off-page elements. Rather than making changes to your website without a plan, we believe in taking this professional review approach before starting auto dealer SEO.
To provide you a more comprehensive understanding of our professional auto dealer SEO services, let's discuss each of these areas of search engine optimization in detail:
Almost every car dealership knows about technical search engine optimization.
This is mostly because it covers the easily seen aspects of SEO, including site performance, Core Web Vitals, HTTPS security, responsive experiences, duplicate content, sitemap files, schema markup, Google Search Console, and other items highlighted in most SEO audit tools.
Our in-house web developers for car dealerships can help fix any technical SEO problem in Shopify or WordPress.
It's often the case that auto dealers hate doing on-page SEO themselves since they're not comfortable with content writing. No problem, we love content creation!
We develop a detailed content plan for your targeted search phrases by performing keyword research and competitor review. This helps our in-house content writers compose 750-4,000 word articles for blog posts, service descriptions, guest posts, and other purposes.
Beyond that, we also offer car dealerships on-page SEO improvements to write meta descriptions, optimize page titles, fix heading tags, build content silos, develop infographics and videos, reduce keyword cannibalization, and improve user engagement.
When we look at various car dealership backlink profiles, we often notice they've forgotten about off-page SEO. If you've struggled for years to get off the second or third page of search results for your targeted keywords, it might be time to look at your backlink quality.
With our backlink analysis services, we help car dealerships detect malicious or spammy backlinks, including PBNs. From there, we put together SEO recommendations for auto dealers for white-hat link building including guest post outreach, niche / curated edits, HARO outreach, social citations, NAP citations, and more!
When it comes to our managed search engine optimization services, the price is calculated based on the amount of time you have available in your marketing budget to devote to search engine optimization. While we are pleased to work with budgets as low as $800 per month, we often collaborate with clients who have substantially larger budgets.
Use the pricing calculator below to obtain a rough estimate for the cost of your search engine optimization campaign.
Answer a few simple questions about your needs and our Auto Dealer SEO cost calculator will show you how affordable our Auto Dealer SEO packages can be for you. To receive a personalized quote, just call 800-796-8263 or send us an email.
Auto Dealers benefit from our experience with ecommerce, local, local, and franchise SEO campaigns. When we take on your online marketing, we'll put together an effective search engine optimization service for your car dealership.
The most common type of SEO campaign we advertise for auto dealers is our nearby SEO. This is the service of helping a local area auto dealer show up higher in search engine results.
For example, auto dealers in Chicago would want more visibility in organic search results for "Chicago auto dealers." This would involve performing a local SEO audit of your website, optimizing your Google My Business account, performing on-page optimizations, performing keyword research for LSI phrasing, improving your backlink strength, reviewing your business citations, helping with online reputation management, and possibly even conversion rate optimization. Your car dealership would show up higher in Google Maps if you did these types of SEO improvements.
It's not uncommon for local search engine optimization services for auto dealers to cost $800 or more a month. This budget is shared between technical, on-page, and off-page SEO tasks.
For big SEO projects, we've got enterprise-level search engine optimization. You'll be searching for enterprise SEO if you need to deploy an intricate SEO plan for your search marketing service.
In most cases, this means targeting very competitive keywords on a national level or managing search engine optimization of a huge website. We can leverage content optimization and keyword research tools like Surfer SEO and Ahrefs to help you formulate an effective search engine optimization strategy. In an enterprise SEO campaign, your car dealership can expect to see a serious amount of effort put forth from our team to audit your entire site and past search engine optimization efforts, build out a content marketing strategy, then move into off-page, technical, and on-page SEO campaigns.
The recommended budget of enterprise SEO for auto dealers usually starts at $8,000 per month. This budget is shared between technical, on-page, and off-page SEO tasks.
Much like local search engine optimization, our franchise SEO plans are geared toward franchisors. This type of SEO helps improve local visibility for each of your car dealership locations.
In this case, we do all the nearby SEO campaigns described above, but for each location of your franchise. The key differences include optimizing multiple Google My Business profiles, performing SEO on a much more complex website, potentially handling requests from each of your franchisees, and helping you rank for franchise opportunity keywords important to building out your franchise operation.
The average multi location SEO plan for car dealerships costs $2,000 or more each month. This budget is shared between technical, on-page, and off-page SEO tasks.
Helping improve your placements for the products and services your storefront sells online is one of our specialties. In fact, ecommerce search engine optimization is a vital part of any online search marketing service for ecommerce businesses.
If you are searching for a top search engine optimization agency for your car dealership to help rank your ecommerce products online, look no further! Whether it's WooCommerce or Shopify, we've got a lot of experience developing and marketing ecommerce websites. Auto Dealers should work with our search engine optimization firm that has onsite ecommerce developers and search engine optimization consultants. Both departments can work together to offer efficient technical, on-page, and off-page SEO plans. We'll handle your structured data, content silos, URL structures, 301 redirects, and more.
The budgets of e-commerce SEO plans for auto dealers are often $1,600 or more per month. This budget is shared between technical, on-page, and off-page SEO tasks.
We're a proficient SEO firm serving car dealerships. Our team includes web developers and PPC experts who work alongside our search engine optimization team. This provides our SEO agency a competitive advantage when performing search engine marketing for auto dealers within some of the most used platforms on the internet, including WordPress, WooCommerce, and Shopify.
WordPress is the most popular CMS platform we've seen for auto dealers.
We are often hired to optimize Yoast SEO settings, configure Structured Data plugins, optimize page titles and meta descriptions, fix content silo glitches, and improve URL structures within the WordPress platform. Learn more about our WordPress SEO services.
It's no wonder WooCommerce is so popular since it's WordPress' standard ecommerce plugin.
We often help car dealerships with search engine optimization for WooCommerce. We build better product descriptions, fix product silos, improve traffic from organic search, set up Product structured data, implement 301 redirects, and more!
Many smaller startups and ecommerce ventures use Shopify.
Car dealerships on Shopify often need help improving page content, setting up SEO-friendly product collections, writing product descriptions, fixing theme problems, fixing broken links, and more! Learn more about our Shopify SEO options.
When talking to search engine optimization companies targeting car dealerships, make sure to ask if they have in-house website developers, or if technical SEO plans must get outsourced to other firms.
Here are some SEO tips that are specifically tailored for car dealerships, used car dealerships, luxury car dealerships, sports car dealerships, electric car dealerships, commercial vehicle dealerships, RV dealerships, farm equipment dealerships, online car dealerships, auto auction houses, and auto dealers. We've grouped them into technical, on-page, and off-page suggestions.
Looking for suggested keywords to target within the SEO campaign for your auto dealership? We've got you covered!
Before starting an SEO service for an auto dealer, we like to scan the website and see what you've got to work with for content and link authority.
From there, we'll check to see what types of vehicles you sell. Maybe you specialize in luxury cars or trucks, or perhaps you have a wide range of new and used cars.
Having this information helps us determine what types of keywords to focus on for content writing and link building.
Pro Tip #1: Auto dealers often target keywords related to the types of vehicles they sell and their location. This helps you attract local customers who are searching for cars nearby.
Pro Tip #2: You should consider targeting long-tail keywords, which are more specific and less competitive. For example, "used luxury cars for sale in Los Angeles" may be easier to rank for than just "luxury cars for sale".