We provide car dealers a complete package of on-page, off-page, and technical SEO to help increase organic exposure and reduce paid advertising.
With more than 18 years of experience, we know professional SEO for auto dealers and other professionals! In this time, we've offered car dealers a wide range of SEO campaigns, including local, enterprise, franchise, and ecommerce.
We use a mix of technical, on-page, and off-page within our auto dealer SEO packages. This helps us optimize your Shopify, WordPress, or WooCommerce website rankings in search engines.
Before starting an SEO campaign for auto dealers, it is important to determine your goals and how you will measure your success.
You can still make adjustments to your car dealer SEO campaign though. If and when we find that a certain SEO tactic is getting you more website traffic for your car dealer, we'll probably adjust the plan to take advantage of that.
Here's what you need to know if you want your car dealer to rank higher in search engines!
Car Dealers benefit from our experience with local, enterprise, franchise, and e-commerce SEO services. When we take on your internet marketing, we'll put together an effective SEO strategy for your auto dealers.
The most common type of SEO campaign we advertise for auto dealers is our local search engine optimization. This is the service of helping a local auto dealer show up higher in search engine results.
For example, auto dealers in Chicago would want more visibility in organic search results for "Chicago auto dealers." This would involve performing a local SEO audit of your website, optimizing your Google My Business account, performing on-page optimizations, performing keyword research for LSI phrasing, improving your backlink profile, reviewing your business citations, helping with online reputation management, and possibly even conversion rate optimization. Your car dealer would show up higher in Google Maps if you did these types of SEO improvements.
It's not uncommon for local SEO campaigns for auto dealers to cost $800 or more a month.
For big SEO projects, we've got enterprise-level SEO. You'll be looking for enterprise SEO if you need to deploy a complex SEO stategy for your search marketing campaign.
In most cases, this means targeting very competitive keywords on a national level or managing searching engine optimization of a huge website. We can leverage content optimization and keyword research tools like Surfer SEO and Ahrefs to help you formulate an effective SEO strategy. In an enterprise SEO campaign, your car dealer can expect to see a serious amount of effort put forth from our team to audit your entire website and past SEO efforts, build out a content marketing strategy, then move into technical, on-page and off-page SEO services.
The recommended budget of enterprise SEO for auto dealers usually starts at $8,000 per month.
Much like local SEO, our franchise search engine optimization services are geared toward franchisors. This type of SEO helps improve local visibility for each of your car dealer locations.
In this case, we do all the local SEO services described above, but for each location of your franchise. The key differences include optimizing multiple Google My Business profiles, performing SEO on a much more complex website, potentially handling requests from each of your franchisees, and helping you rank for franchise opportunity keywords important to building out your franchise operation.
The average franchise SEO campaign for car dealers costs $2,000 or more each month.
Helping improve your placements for the products and services your storefront sells online is one of our specialties. In fact, ecommerce SEO is a vital part of any online search marketing campaign for ecommerce businesses.
If you are searching for a top SEO agency for your car dealer to help rank your ecommerce products online, look no further! Whether it's WooCommerce or Shopify, we've got a lot of experience developing and marketing ecommerce websites. Auto Dealers should work with an SEO company that has onsite ecommerce developers and SEO specialists. Both departments are able to work together to offer efficient technical, on-page and off-page SEO services. We'll handle your structured data, content silos, URL structures, 301 redirects, and more.
The budgets of ecommerce SEO campaigns for auto dealers are often $1,600 or more per month.
For auto dealers, our SEO company offers three types of SEO: technical, onsite, and offsite.
Most car dealers are aware of technical SEO. This is mostly because it covers the easily seen aspects of SEO, including page speed, Core Web Vitals, HTTPS security, responsive experiences, duplicate content, sitemap files, schema markup, Google Search Console, and other items highlighted in most SEO audit tools. We have a talented group of in-house web developers for car dealers that can help fix all your technical SEO issues in WordPress or Shopify.
Many auto dealers don't like doing on-site SEO themselves because they aren't fans of writing content. That isn't an issue to us, we enjoy content creation! We develop a detailed content strategy for your targeted search phrases by performing keyword research and competitor review. This helps our in-house content writers compose 750-4,000 word articles for blog posts, service descriptions, guest posts, and other purposes. In addition to that, we also offer car dealers on-page SEO improvements like writing meta descriptions, optimizing page titles, fixing heading tags, building content silos, designing infographics and videos, and reducing keyword cannibalization.
We often find auto dealers have overlooked the importance of off-page SEO after looking at various backlink profiles in the industry. It's time to check your backlink profile if you've been struggling to rank for your targeted keywords for years. We help car dealers perform backlink analysis, which helps discover malicious or spammy backlinks, such as PBN backlinks. We then put together SEO recommendations for auto dealers for white-hat link building like guest posting, niche / curated edits, HARO outreach, social media citations, NAP citations, and more!
We're a professional SEO company serving car dealers. Our team includes web developers who work alongside our SEO team. This provides our SEO company a competitive advantage when performing search engine marketing for auto dealers within some of the most used platforms on the internet, including WordPress, WooCommerce, and Shopify.
WordPress is the most popular CMS platform we've seen for auto dealers. We are often hired to optimize Yoast SEO settings, configure Structured Data plugins, optimize page titles and meta descriptions, fix content silo issues, and improve URL structures within the WordPress platform. Learn more about our WordPress SEO services.
It's no wonder WooCommerce is so popular since it's WordPress' standard e-commerce plugin. We often help car dealers with SEO for WooCommerce. We build better product descriptions, fix product silos, improve traffic from organic search, set up Product structured data, implement 301 redirects, and more!
Many smaller startups and ecommerce ventures use Shopify. Car Dealers on Shopify often need help improving page content, setting up SEO-friendly product collections, writing product descriptions, fixing template issues, fixing broken links, and more! Learn more about our Shopify SEO options.
When talking to search engine optimization agencies targeting car dealers, make sure to ask if they have in-house web developers, or if technical SEO services must get outsourced to other agencies.
You should determine how you rank and what issues your website has before you start an internet marketing service for your car dealer.
Having that information readily available will help us deliver on your auto dealer search engine optimization campaign.
If you want to learn where you rank for search phrases and what problems exist on your website, we can scan your site through Ahrefs and Surfer SEO to give you detailed information on ranking history, technical SEO problems, and on-page SEO problems. In addition, we can start to understand your backlink profile with the help of that tool and others, but often manual review of backlinks is required for a full understanding.
It'll help you figure out what your SEO goals should be in the beginning of the campaign for your car dealer website.
It's important for us to set expectations with your car dealer regarding the search engine optimization services.
For starters, it isn't advisable to begin auto dealer SEO with the hopes of massive search ranking or search traffic improvements within the first few months. Instead, you should view SEO for your car dealer as a long-term investment, which will probably be necessary for years to come.
That isn't a biased viewpoint from an SEO provider for car dealers. That is the reality of auto dealer SEO. If your car dealer website hasn't been ranking for search terms you need, it's not because a switch hasn't been flipped. Google has reviewed your entire car dealer website presence, your landing pages, your SEO strategy, your backlink profile, and your website's history to determine your placements. You won't get long-term results by running an SEO campaign for your auto dealers for a couple of months. There will always be content marketing improvements needed to build out supporting page content, improve internal linking of new and existing content, ethically build backlinks, and more.
In addition to that, it is important you understand how to gauge success in the early months of an SEO campaign. Google Analytics isn't a good early indicator of improvements from your auto dealer SEO efforts. Why? Because SEO often starts by getting better placements in search results before you can get more traffic. In the early stages of search engine optimization, we'll be working to move your website into the top 100 results, or from page 6 to page 3, or potentially page 2 to page 1. When you get to the first page of search results for all car dealers in your target market, you'll start to see measurable traffic improvements in Google Analytics.
It's important to understand we might need to adjust our auto dealer SEO strategy and tactics.
As work progresses, we may discover SEO successes in areas that weren't expected. Alternatively, we may find that improving a specific phrase or page isn't working.
Rather than continuing down a path that isn't providing your car dealer a good SEO ROI, we'll communicate our findings and adjust the SEO strategy as necessary.
We want you to feel like a part of our search marketing firm at all times.
Choose our internet marketing agency for auto dealer SEO services for these reasons:
You are in complete control of your Auto Dealer SEO budget. Answer a few simple questions about your needs and our Auto Dealer SEO cost calculator will show you how affordable our Auto Dealer SEO packages can be for you. To receive a personalized quote, just call 800-796-8263 or send us an email.
When looking for an SEO expert, it's important to find someone with experience in technical, on-page, and off-page optimization. The ability to provide good communication and work effectively with a team is important as you want an SEO agency that can work with other departments or vendors within your company.
Learn how our SEO company has helped businessees across different industries.