Boutique SEO Services

Managed Boutique SEO!

We provide boutiques a complete package of on-page, off-page, and technical SEO to help increase organic exposure and reduce paid advertising.

500+ active clients
Satisfied Digital Marketing Clients
18 years in business
Founded 18+ Years Ago
20+ Onsite experts
Onsite Experts (No Outsourcing)
SEO Services

Search Engine Optimization Firm for Boutiques

We have more than 18 years of experience providing expert search engine optimization services!

In this time, we've offered boutiques a wide range of search engine optimization plans, including franchise, enterprise, ecommerce, and local.

The way we go about our boutique SEO plans include a mixture of off-page, technical, and on-page search engine optimization. This helps provide a balanced approach to optimizing your WordPress, WooCommerce, or Shopify website rankings on search engine result pages (SERPs).

If your boutique could benefit from an increased position in searches, read on!

Types of Boutiques We Help

We work with a wide variety of boutiques. The search engine optimization services discussed below will help provide SEO for boutiques and even:

  • SEO for Fashion Boutiques
  • SEO for Jewelry Boutiques
  • SEO for Home Decor Boutiques
  • SEO for Gift Boutiques
  • SEO for Vintage Boutiques
  • SEO for Artisanal Food Boutiques
  • SEO for Artisanal Crafts Boutiques
  • SEO for Pet Boutiques
  • SEO for Eco-friendly Boutiques
  • SEO for Children's Boutiques
  • SEO for Pop-up Boutiques

A Few of Our SEO Experts

Corey GJake FAshton HHope KMelanie PDavid W

Our Boutique Search Engine Optimization Services

Prior to accepting boutique SEO projects, we like to conduct a comprehensive review of your website and its backlinks.

By conducting this review, we gain a more comprehensive understanding of your website's search engine optimization, including its technical, on-page, and off-page elements. We take this approach as it is the proper way to start boutique SEO, instead of modifying your website without any prior planning.

To assist you in understanding the scope of our professional SEO services, let's explore each of these areas of boutique search engine optimization and discuss them in detail:

Technical SEO Services for Boutiques

Most boutiques are aware of technical search engine optimization.

This is mostly because it covers the easily seen aspects of SEO, including site performance, Core Web Vitals, HTTPS security, responsive experiences, duplicate content, sitemap files, schema markup, Google Search Console, and other items highlighted in most SEO audit tools.

We have a talented group of in-house web developers for boutiques that can help fix all your technical SEO problems in WordPress or Shopify.

Onsite Search Engine Optimization Services for Boutiques

Many boutiques don't like doing on-page search engine optimization themselves because they aren't fans of writing content. No problem, we love content creation!

We have a talented in-house team of SEO content writers who can put together thoughtful 750-4,000 word articles to use as blog posts, service descriptions, guest posts, and more! Before writing content, we put together a content strategy through keyword research and competitor review to ensure the content helps you rank in search results.

Beyond that, we also offer boutiques on-site search engine optimization improvements to write meta descriptions, optimize page titles, fix heading tags, build content silos, develop infographics and videos, reduce keyword cannibalization, and improve user engagement.

Offsite Search Engine Optimization Services for Boutiques

When we look at various boutique backlink profiles, we often notice they've forgotten about off-page search engine optimization. If you've struggled for years to get off the second or third page of search results for your targeted keywords, it might be time to look at your backlink quality.

With our backlink analysis services, we help boutiques detect malicious or spammy backlinks, including PBNs. From there, we put together SEO recommendations for boutiques for white-hat link building including guest post outreach, niche / curated edits, HARO outreach, social citations, NAP citations, and more!

Pricing for Boutique SEO Services

Our managed SEO services are priced according to the amount of time you can dedicate to SEO within your marketing budget. While we are pleased to work with budgets as low as $800 per month, we often collaborate with companies who have substantially larger budgets.

To obtain an estimate for the cost of your SEO campaign, please utilize the pricing calculator provided below.

Boutique SEO Cost Calculator

Answer a few simple questions about your needs and our Boutique SEO cost calculator will show you how affordable our Boutique SEO packages can be for you. To receive a personalized quote, just call 800-796-8263 or send us an email.

Types of SEO Campaigns for Boutiques

We have experience offering franchise, enterprise, ecommerce and local search engine optimization campaigns for boutiques, one of which should be helpful to your boutiques. If you choose us for your website advertising, we'll build out a professional SEO service for your boutiques.

Local Search Engine Optimization Campaigns for Boutiques

The most common type of SEO campaign we advertise for boutiques is our local search engine optimization. This is the service of helping a local boutique show up higher in search engine results.

For example, boutiques in Chicago would want to show up higher in organic search results for "Chicago boutiques." The work would include performing a local search engine optimization scan of your site, optimizing Google My Business, performing on-page optimizations, doing LSI phrasing keyword research, fixing your backlink strength, reviewing your business citations, managing your online reputation, and possibly even optimizing your conversion rate. These types of SEO improvements would help your boutique show up higher in Google Maps.

It's not uncommon for local area SEO services for boutiques to cost $800 or more a month. This budget is shared between technical, on-page, and off-page SEO tasks.

Enterprise SEO Campaigns for Boutiques

We also offer enterprise-level search engine optimization for large SEO projects, which involves a much more robust SEO plan than placing a location-based business.

Most times, this means targeting very competitive keywords on a national level, or managing the SEO of a 1,000+ page website. We can help narrow your SEO efforts through keyword research and content optimization using services like Surfer search engine optimization and Ahrefs. In an complex SEO plan, your boutique can expect to see a serious amount of effort put forth from our team to scan your entire website and past SEO efforts, build out a content marketing plan, then move into technical, on-page, and off-page SEO plans.

The budgets of advanced search engine optimization plans for boutiques typically start at $8,000 per month. This budget is shared between technical, on-page, and off-page SEO tasks.

Franchise Search Engine Optimization Campaigns for Boutiques

Much like local search engine optimization, our franchise SEO campaigns are geared toward franchisors. This type of search engine optimization helps improve local visibility for each of your boutique locations.

In this case, we do all the local area SEO services described above, but for each location of your franchise. The key differences include optimizing multiple Google My Business profiles, performing SEO on a much more complex website, potentially handling requests from each of your franchisees, and helping you rank for franchise opportunity keywords important to building out your franchise operation.

The average franchise SEO campaign for boutiques costs $2,000 or more each month. This budget is shared between technical, on-page, and off-page SEO tasks.

Ecommerce Search Engine Optimization Campaigns for Boutiques

Helping improve your placements for the products and services your storefront sells online is one of our specialties. In fact, ecommerce search engine optimization is a vital part of any online search marketing plan for ecommerce companies.

If you are searching for a top search engine optimization firm for your boutique to help rank your ecommerce products online, look no further! Whether it's WooCommerce or Shopify, we've got a lot of experience developing and marketing ecommerce websites. The ideal pairing for your boutique is working with our SEO company that has onsite ecommerce website developers and search engine optimization experts. This allows both of our departments to work in tandem to provide efficient off-page, technical, and on-page SEO campaigns. We will ensure all your structured data, content silos, URL structures, 301 redirects, and more are handled properly.

The average costs of ecommerce SEO campaigns for boutiques is often $1,600 or more each month. This budget is shared between technical, on-page, and off-page SEO tasks.

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Preferred Website Platforms for Boutique SEO

As an award-winning Search Engine Optimization agency helping boutiques, we have in-house website developers and PPC professionals who work in tandem with our SEO team. This provides our SEO company a competitive advantage when performing search engine marketing for boutiques within some of the most used platforms on the internet, including WordPress, WooCommerce, and Shopify.

WordPress SEO for Boutiques

The most popular CMS platform we've seen used by boutiques is WordPress.

We're often hired to optimize the Yoast search engine optimization settings, tweak Structured Data plugins, fix content silos, and optimize URL structures on WordPress sites. Find out more about our WordPress SEO services.

WooCommerce SEO for Boutiques

It makes sense WooCommerce is so popular since it's the standard of ecommerce within the WordPress platform.

We often help boutiques with search engine optimization for WooCommerce. We build better product descriptions, fix product silos, improve traffic from organic search, set up Product structured data, implement 301 redirects, and more!

Shopify SEO for Boutiques

This is often the most popular ecommerce platform for smaller ecommerce ventures and startups.

We often help boutiques on Shopify improve page content, set up SEO-friendly product collections, write product descriptions, fix theme problems, and fix broken links! Check out our SEO for Shopify campaigns.

When talking to SEO firms targeting boutiques, make sure to ask if they have in-house web developers, or if technical search engine optimization services must get outsourced to other agencies.

Unlocking the 5 Secrets to Getting Your Business Found

SEO Tips for Boutique Stores

Here are some SEO tips that are specifically tailored for fashion boutiques, jewelry boutiques, home decor boutiques, gift boutiques, vintage boutiques, artisanal food boutiques, artisanal crafts boutiques, pet boutiques, eco-friendly boutiques, children's boutiques, pop-up boutiques, and boutique stores. We've grouped them into technical, on-page, and off-page suggestions.

Technical SEO Tips for Boutique Stores

  • Ensure that your website has a responsive design that works well on both desktop and mobile devices.
  • Check your website's speed using a tool like Google PageSpeed Insights and make necessary optimizations.
  • Use HTTPS encryption to secure your boutique store website. Most hosting companies offer free SSL certificates that you can use.
  • Create a sitemap for your boutique store website and submit it to Google Search Console to help search engines crawl and index your website better.
  • Implement local business schema markup to help search engines understand the content on your website better.
  • Use canonical tags to avoid duplicate content issues if you have the same content available on multiple URLs on your boutique store website.
  • Regularly monitor your boutique store website's crawl errors and fix them promptly.

On-Page SEO Tips for Boutique Stores

  • Include relevant keywords related to your store in your website's page titles and meta descriptions.
  • Optimize the headings and subheadings on your boutique store website with relevant target keywords.
  • Use boutique store-related target keywords in image alt tags to provide context for your website's images.
  • Create high-quality, original content related to your boutique store that targets your audience's search intent.
  • Use internal linking to help search engines understand the structure and hierarchy of your boutique website.
  • Use descriptive URLs that contain relevant boutique store-related keywords on your website.
  • Display customer reviews and testimonials prominently on your boutique website to build trust and credibility.
  • Scan your store website for broken links and fix them immediately.

Off-Page SEO Tips for Boutique Stores

  • Build high-quality backlinks from relevant websites, such as fashion blogs or local directories.
  • Create and maintain a strong presence on social media to engage with customers and build brand awareness.
  • Encourage satisfied customers to leave reviews on Google My Business and other relevant review sites.
  • Collaborate with other local businesses to cross-promote services and build backlinks.
  • Participate in local directories and citation sites to increase your boutique website's visibility.
  • Create shareable and informative content related to your boutique store, such as fashion trends, styling tips, or outfit ideas.
  • Use video marketing to showcase your store's unique products and style and build engagement with customers. Make sure to optimize the video content with relevant boutique store-related keywords.
  • Monitor your boutique store's online reputation and respond promptly to customer feedback and reviews.

SEO for Boutiques

Popular Keywords for Boutique SEO Campaigns

Looking for suggested keywords to target within the SEO campaign for your boutique? We've got you covered!

Before starting an SEO service for a boutique, we like to scan the website and see what you've got to work with for content and link authority.

From there, we'll check to see what types of products you'd like to promote. Maybe you specialize in women's clothing or accessories, or perhaps you offer a unique collection of home goods or gifts.

Having this information helps us determine what types of keywords to focus on for content writing and link building.

Common Focus Keywords for Boutiques

  • Boutique clothing [city/area]
  • Women's boutique [city/area]
  • Men's boutique [city/area]
  • Jewelry boutique [city/area]
  • Shoe boutique [city/area]
  • Accessory boutique [city/area]
  • Home decor boutique [city/area]
  • Gift boutique [city/area]
  • Boutique dresses [city/area]
  • Boutique tops [city/area]
  • Boutique skirts [city/area]
  • Boutique pants [city/area]
  • Boutique accessories [city/area]
  • Boutique jewelry [city/area]
  • Local boutique
  • Online boutique [city/area]

Pro Tip #1: Boutiques often target keywords related to their products and location. This helps you attract local customers who are searching for unique boutique items nearby.

Pro Tip #2: You should consider targeting long-tail keywords, which are more specific and less competitive. For example, "handmade jewelry boutique in Austin" may be easier to rank for than just "jewelry boutique".

Hear what our customers are saying

Jeff Ring

Jeff Ring

This company is just a thrill to work with. Everyone is so friendly and eager to help even with the smallest items. They are always very accommodating when you stop by to look at the magnificent fish tank and will greet you with with a warm cappuccino.
George Ormond

George Ormond

Corey was extremely helpful and spent a considerable amount of time going over my difficulties with a newly created website put together by someone else. I was under a very stressful deadline and he was extremely considerate and helpful. He managed to fix the problems that I was experiencing with my website. I had reached out to a number of website developers for help but only heard back from Webcity and Corey got back to me within minutes!
Joe Simmons

Joe Simmons

David Wurst and WebCitz have been a great hosting company to work with for over 10 years. They provide exceptional service and knowledge with their customers and always get it done immediately. I will never work with any other company.
Rummeles Fine Jewelry

Rummeles Fine Jewelry

Great company to deal with! They have a great team of people and are always there to answer any questions we have!
Kendrick Jacobs

Kendrick Jacobs

Corey G at WebCitz was so professional and patient while helping us solve our issues. We appreciate his help so much. This company definitely needs more people like him. Amazing customer service! Thank you Corey G! (:
Wendy Bottesi

Wendy Bottesi

Corey is so incredibly helpful!!!! He took the time and effort to make sure I had the help I needed! Above and beyond friendly! Helpful hints to navigate my website!! I felt so at ease! This is the company I will be sticking with and telling everyone about!!! A million times over thank you Corey!
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