We provide boutiques a complete package of on-page, off-page, and technical SEO to help increase organic exposure and reduce paid advertising.
We have more than 18 years of experience providing expert search engine optimization services!
In this time, we've offered boutiques a wide range of search engine optimization plans, including franchise, enterprise, ecommerce, and local.
The way we go about our boutique SEO plans include a mixture of off-page, technical, and on-page search engine optimization. This helps provide a balanced approach to optimizing your WordPress, WooCommerce, or Shopify website rankings on search engine result pages (SERPs).
If your boutique could benefit from an increased position in searches, read on!
We work with a wide variety of boutiques. The search engine optimization services discussed below will help provide SEO for boutiques and even:
Prior to accepting boutique SEO projects, we like to conduct a comprehensive review of your website and its backlinks.
By conducting this review, we gain a more comprehensive understanding of your website's search engine optimization, including its technical, on-page, and off-page elements. We take this approach as it is the proper way to start boutique SEO, instead of modifying your website without any prior planning.
To assist you in understanding the scope of our professional SEO services, let's explore each of these areas of boutique search engine optimization and discuss them in detail:
Most boutiques are aware of technical search engine optimization.
This is mostly because it covers the easily seen aspects of SEO, including site performance, Core Web Vitals, HTTPS security, responsive experiences, duplicate content, sitemap files, schema markup, Google Search Console, and other items highlighted in most SEO audit tools.
We have a talented group of in-house web developers for boutiques that can help fix all your technical SEO problems in WordPress or Shopify.
Many boutiques don't like doing on-page search engine optimization themselves because they aren't fans of writing content. No problem, we love content creation!
We have a talented in-house team of SEO content writers who can put together thoughtful 750-4,000 word articles to use as blog posts, service descriptions, guest posts, and more! Before writing content, we put together a content strategy through keyword research and competitor review to ensure the content helps you rank in search results.
Beyond that, we also offer boutiques on-site search engine optimization improvements to write meta descriptions, optimize page titles, fix heading tags, build content silos, develop infographics and videos, reduce keyword cannibalization, and improve user engagement.
When we look at various boutique backlink profiles, we often notice they've forgotten about off-page search engine optimization. If you've struggled for years to get off the second or third page of search results for your targeted keywords, it might be time to look at your backlink quality.
With our backlink analysis services, we help boutiques detect malicious or spammy backlinks, including PBNs. From there, we put together SEO recommendations for boutiques for white-hat link building including guest post outreach, niche / curated edits, HARO outreach, social citations, NAP citations, and more!
Our managed SEO services are priced according to the amount of time you can dedicate to SEO within your marketing budget. While we are pleased to work with budgets as low as $800 per month, we often collaborate with companies who have substantially larger budgets.
To obtain an estimate for the cost of your SEO campaign, please utilize the pricing calculator provided below.
Answer a few simple questions about your needs and our Boutique SEO cost calculator will show you how affordable our Boutique SEO packages can be for you. To receive a personalized quote, just call 800-796-8263 or send us an email.
We have experience offering franchise, enterprise, ecommerce and local search engine optimization campaigns for boutiques, one of which should be helpful to your boutiques. If you choose us for your website advertising, we'll build out a professional SEO service for your boutiques.
The most common type of SEO campaign we advertise for boutiques is our local search engine optimization. This is the service of helping a local boutique show up higher in search engine results.
For example, boutiques in Chicago would want to show up higher in organic search results for "Chicago boutiques." The work would include performing a local search engine optimization scan of your site, optimizing Google My Business, performing on-page optimizations, doing LSI phrasing keyword research, fixing your backlink strength, reviewing your business citations, managing your online reputation, and possibly even optimizing your conversion rate. These types of SEO improvements would help your boutique show up higher in Google Maps.
It's not uncommon for local area SEO services for boutiques to cost $800 or more a month. This budget is shared between technical, on-page, and off-page SEO tasks.
We also offer enterprise-level search engine optimization for large SEO projects, which involves a much more robust SEO plan than placing a location-based business.
Most times, this means targeting very competitive keywords on a national level, or managing the SEO of a 1,000+ page website. We can help narrow your SEO efforts through keyword research and content optimization using services like Surfer search engine optimization and Ahrefs. In an complex SEO plan, your boutique can expect to see a serious amount of effort put forth from our team to scan your entire website and past SEO efforts, build out a content marketing plan, then move into technical, on-page, and off-page SEO plans.
The budgets of advanced search engine optimization plans for boutiques typically start at $8,000 per month. This budget is shared between technical, on-page, and off-page SEO tasks.
Much like local search engine optimization, our franchise SEO campaigns are geared toward franchisors. This type of search engine optimization helps improve local visibility for each of your boutique locations.
In this case, we do all the local area SEO services described above, but for each location of your franchise. The key differences include optimizing multiple Google My Business profiles, performing SEO on a much more complex website, potentially handling requests from each of your franchisees, and helping you rank for franchise opportunity keywords important to building out your franchise operation.
The average franchise SEO campaign for boutiques costs $2,000 or more each month. This budget is shared between technical, on-page, and off-page SEO tasks.
Helping improve your placements for the products and services your storefront sells online is one of our specialties. In fact, ecommerce search engine optimization is a vital part of any online search marketing plan for ecommerce companies.
If you are searching for a top search engine optimization firm for your boutique to help rank your ecommerce products online, look no further! Whether it's WooCommerce or Shopify, we've got a lot of experience developing and marketing ecommerce websites. The ideal pairing for your boutique is working with our SEO company that has onsite ecommerce website developers and search engine optimization experts. This allows both of our departments to work in tandem to provide efficient off-page, technical, and on-page SEO campaigns. We will ensure all your structured data, content silos, URL structures, 301 redirects, and more are handled properly.
The average costs of ecommerce SEO campaigns for boutiques is often $1,600 or more each month. This budget is shared between technical, on-page, and off-page SEO tasks.
As an award-winning Search Engine Optimization agency helping boutiques, we have in-house website developers and PPC professionals who work in tandem with our SEO team. This provides our SEO company a competitive advantage when performing search engine marketing for boutiques within some of the most used platforms on the internet, including WordPress, WooCommerce, and Shopify.
The most popular CMS platform we've seen used by boutiques is WordPress.
We're often hired to optimize the Yoast search engine optimization settings, tweak Structured Data plugins, fix content silos, and optimize URL structures on WordPress sites. Find out more about our WordPress SEO services.
It makes sense WooCommerce is so popular since it's the standard of ecommerce within the WordPress platform.
We often help boutiques with search engine optimization for WooCommerce. We build better product descriptions, fix product silos, improve traffic from organic search, set up Product structured data, implement 301 redirects, and more!
This is often the most popular ecommerce platform for smaller ecommerce ventures and startups.
We often help boutiques on Shopify improve page content, set up SEO-friendly product collections, write product descriptions, fix theme problems, and fix broken links! Check out our SEO for Shopify campaigns.
When talking to SEO firms targeting boutiques, make sure to ask if they have in-house web developers, or if technical search engine optimization services must get outsourced to other agencies.
Here are some SEO tips that are specifically tailored for fashion boutiques, jewelry boutiques, home decor boutiques, gift boutiques, vintage boutiques, artisanal food boutiques, artisanal crafts boutiques, pet boutiques, eco-friendly boutiques, children's boutiques, pop-up boutiques, and boutique stores. We've grouped them into technical, on-page, and off-page suggestions.
Looking for suggested keywords to target within the SEO campaign for your boutique? We've got you covered!
Before starting an SEO service for a boutique, we like to scan the website and see what you've got to work with for content and link authority.
From there, we'll check to see what types of products you'd like to promote. Maybe you specialize in women's clothing or accessories, or perhaps you offer a unique collection of home goods or gifts.
Having this information helps us determine what types of keywords to focus on for content writing and link building.
Pro Tip #1: Boutiques often target keywords related to their products and location. This helps you attract local customers who are searching for unique boutique items nearby.
Pro Tip #2: You should consider targeting long-tail keywords, which are more specific and less competitive. For example, "handmade jewelry boutique in Austin" may be easier to rank for than just "jewelry boutique".