Education SEO Services

Pricing for Educational Facility SEO Services

Our managed SEO services are priced according to the amount of time you can dedicate to SEO within your marketing budget. Our plans are available for budgets as low as $800 per month, though we frequently work with clients who have much higher budgets.

To obtain an estimate for the cost of your SEO plan, please utilize the pricing calculator provided below.

Types of SEO Campaigns for Educational Facilities

We have experience offering enterprise, ecommerce, local and franchise SEO plans for educational facilities, one of which should be helpful to your educators. If you choose us for your digital marketing, we'll build out a professional SEO plan for your educators.

Local SEO Campaigns for Educators

Local Area SEO is the most common type of search engine optimization campaign for educational facilities. Through this type of search engine optimization, we can help your nearby educators show up higher in search engine results.

For example, educators in Chicago would want to show up higher in organic search results for "Chicago educators." This would involve performing a local SEO audit of your website, optimizing your Google My Business account, performing on-site optimizations, performing keyword research for LSI phrasing, improving your backlink profile, reviewing your business citations, helping with online reputation management, and possibly even conversion rate optimization. Your educational facility can show up higher in Google Maps with these types of SEO improvements.

It's not uncommon for localized SEO plans for educators to cost $800 or more a month. This budget is shared between technical, on-page, and off-page SEO tasks.

Enterprise SEO Campaigns for Educators

We also offer enterprise-level SEO for large search engine optimization projects, which involves a much more robust SEO plan than placing a location-based company.

This typically involves targeting extremely competitive keywords on a national level or managing the SEO plans of a website with thousands of pages. This is where our knowledge of keyword research and content optimization platforms, like Surfer SEO and Ahrefs, really come into play. During an enterprise SEO campaign, you can expect to see our SEO team work hard to audit your educational facility website and its past search engine optimization work, build out a content marketing strategy, then move onto technical, on-page, and off-page search engine optimization plans.

The budgets of large scale SEO plans for educators typically start at $8,000 per month. This budget is shared between technical, on-page, and off-page SEO tasks.

Franchise SEO Campaigns for Educators

Just like local search engine optimization, our franchise SEO campaigns are tailored to franchises. This form of SEO helps improve localized visibility for each of your educational facility locations.

For this type of campaign, we perform all the previously mentioned local SEO campaigns, but for every location your franchise operates. The key differences include optimizing multiple Google My Business profiles, performing search engine optimization on a much more complex website, potentially handling requests from each of your franchisees, and helping you rank for franchise opportunity keywords important to building out your franchise operation.

Multi Store search engine optimization plans for educators typically cost $2,000 or more per month. This budget is shared between technical, on-page, and off-page SEO tasks.

Ecommerce Search Engine Optimization Campaigns for Educators

Getting your storefront's products and services ranked in search engines is our passion. For any online search marketing campaign for an ecommerce business, make sure to include search engine optimization.

Are you searching for a professional search engine optimization firm for educational facilities to help market your products? As a full-service SEO firm, we have enormous experience developing and marketing ecommerce websites built on WooCommerce and Shopify. The ideal pairing for your educational facility is working with our SEO company that has onsite ecommerce web designers and SEO professionals. Both departments can work together to offer efficient off-page, technical, and on-page search engine optimization campaigns. We will ensure all your structured data, content silos, URL structures, 301 redirects, and more are handled properly.

The budgets of ecommerce store SEO campaigns for educators are usually $1,600/mo or higher. This budget is shared between technical, on-page, and off-page SEO tasks.

Preferred Website Platforms for Educator Search Engine Optimization

As an award-winning SEO agency helping educational facilities, we have in-house web developers and PPC professionals who work in tandem with our search engine optimization team. We can do search engine marketing for educators using some of the most used platforms on the internet, including WordPress, WooCommerce, and Shopify.

WordPress SEO for Educators

The most popular CMS platform we've seen used by educational facilities is WordPress.

We are often hired to optimize Yoast search engine optimization settings, configure Structured Data plugins, optimize page titles and meta descriptions, fix content silo glitches, and improve URL structures within the WordPress platform. Learn more about our WordPress SEO plans.

WooCommerce SEO for Educators

Because it's the standard of ecommerce within WordPress, it's no surprise WooCommerce is so popular.

We often help educational facilities with search engine optimization for WooCommerce. We build better product descriptions, fix product silos, improve traffic from organic search, set up Product structured data, implement 301 redirects, and more!

Shopify SEO for Educators

This is often the most popular ecommerce platform for smaller ecommerce ventures and startups.

We often help educational facilities on Shopify improve page content, setup SEO-friendly product collections, write product descriptions, fix template problems, fix broken links, and much more! Read more about our Shopify search engine optimization services.

If you're searching for search engine optimization firms working with educational facilities, make sure to ask if they have in-house website developers or if you'll need to hire an outside company for that.

SEO Tips for Educational Companies

If you're an educational company, it's crucial to have a strong online presence to attract students and establish your brand as a reputable educational institution. Here are some SEO tips to help improve your educational company's visibility and attract more students. These SEO tips apply to K-12 education companies, test preparation companies, language learning companies, online course providers, vocational training companies, tutoring companies, edtech startups, continuing education providers, international education companies, study abroad companies, early childhood education providers, literacy and reading programs, and other education companies.

Technical SEO Tips for Educational Companies

• Ensure your website has a responsive design that is optimized for mobile devices, as most students use their smartphones to search for educational opportunities.
• Check your website speed using a tool like Google PageSpeed Insights and optimize it as necessary to provide a smooth user experience for potential students.
• Use HTTPS encryption to secure your website, which can provide added trust and security for potential students searching for educational opportunities.
• Create and submit a sitemap to Google Search Console to help search engines crawl and index your education company's website pages.
• Implement schema markup related to educational services, such as courses, programs, or tuition fees, to help search engines understand the content on your website better.
• Use canonical tags to prevent duplicate content issues if you have the same content available on multiple URLs on your educational company's website.
• Regularly monitor your website crawl errors and fix them promptly.

On-Page SEO Tips for Educational Companies

• Include relevant keywords related to educational services, such as courses or programs, in your website's page titles and meta descriptions to improve your company's visibility in search engine results pages.
• Optimize your website's headings and subheadings with target keywords related to educational services to help search engines understand the structure and content of your educational company's website better.
• Include target keywords related to educational services in image alt tags to provide context for your website's images.
• Create high-quality, original content related to educational services that targets students' search intent and educates them on educational opportunities and career paths.
• Use internal linking to help search engines understand the structure and hierarchy of your educational company's website and to direct potential students to relevant pages on your website.
• Use descriptive URLs that contain relevant keywords related to educational services on your website.
• Display student reviews and testimonials prominently on your educational company's website to build credibility and social proof and encourage potential students to choose your educational services.
• Scan your website for broken links and fix them immediately.

Off-Page SEO Tips for Educational Companies

• Build high-quality backlinks from relevant websites, such as education directories, education blogs, or industry associations, to improve your educational company's authority and reputation in the eyes of search engines and potential students.
• Create and maintain a strong presence on social media platforms that are popular with students, such as Instagram, Facebook, or TikTok, to engage with them and build brand awareness for your products or services.
• Encourage satisfied students to leave reviews on popular review sites, such as RateMyProfessors or Niche, to improve your educational company's credibility and attract more students to your educational services.
• Collaborate with other educational or industry associations to cross-promote your educational services and build backlinks to your educational company's website.
• Participate in local and national educational directories and citation sites to increase your educational company's visibility and credibility.
• Create informative and shareable content related to educational services, such as educational news or academic advice, that can attract attention and build engagement with potential students.
• Use video marketing to showcase your educational products, services, or facilities. Optimize the video content with relevant keywords related to your educational services to improve search engine visibility.
• Monitor your online reputation and respond promptly to student feedback and reviews. This can help you address any concerns or issues and show potential students that you value their feedback and prioritize their educational success and satisfaction.

Popular Keywords for Education SEO Campaigns

Looking for suggested keywords to target within the SEO campaign for your educational company? We've got you covered!

Before starting an SEO service for an educational company, we like to scan the website and see what you've got to work with for content and link authority.

From there, we'll check to see what types of educational services you'd like to promote. Maybe you offer online courses and want to attract students looking to improve their skills. Perhaps you just don't feel like you are getting enough traffic to your website to promote your tutoring or test preparation services.

Having this information helps us determine what types of keywords to focus on for content writing and link building.

Common Focus Keywords for Educational Companies

• Education [city/area]
• Online courses [city/area]
• Tutoring services [city/area]
• Test preparation [city/area]
• Language classes [city/area]
• Professional development [city/area]
• Certification courses [city/area]
• STEM education [city/area]
• Art classes [city/area]
• Music lessons [city/area]
• College admissions [city/area]
• Learning management systems [city/area]
• E-learning [city/area]
• Academic tutoring [city/area]
• Summer programs [city/area]
• Educational consulting [city/area]

Pro Tip #1: Educational companies often target keywords related to their services and location. This helps you attract potential students who are searching for educational services or specific courses in the area they live in.

Pro Tip #2: You should consider targeting long-tail keywords, which are more specific and less competitive. For example, "online courses in data science for beginners" may be easier to rank for than just "online courses".