We provide educational facilities a complete package of on-page, off-page, and technical SEO to help increase organic exposure and reduce paid advertising.
We have more than 18 years of experience providing professional SEO services! We've offered educational facilities an array of SEO campaigns, including local, enterprise, franchise, and ecommerce.
The way we go about our educator SEO services include a mixture of technical, on-page, and off-page search engine optimization. This helps provide a balanced approach to optimizing your WordPress, WooCommerce, BigCommerce, Shopify, or Laravel website placements on search engine result pages (SERPs).
Before starting an SEO campaign for educators, it is important to determine your goals and how you will measure your success.
It doesn't mean you can't adjust your educational facility SEO campaign. If and when we find that a certain SEO tactic is getting you more website traffic for your educational facility, we'll probably adjust the plan to take advantage of that.
If your educational facility could benefit from an increased position in search engines, read on!
We have experience offering local, enterprise, franchise and ecommerce SEO services for educational facilities, one of which should be helpful to your educators. If you choose us for your digital marketing, we'll build out a professional SEO strategy for your educators.
Local search engine optimization is the most common type of SEO campaign for educational facilities. Through this type of SEO, we can help your local educators show up higher in search engine results.
For example, educators in Chicago would want to show up higher in organic search results for "Chicago educators." This would involve performing a local SEO audit of your website, optimizing your Google My Business account, performing on-page optimizations, performing keyword research for LSI phrasing, improving your backlink profile, reviewing your business citations, helping with online reputation management, and possibly even conversion rate optimization. Your educational facility can show up higher in Google Maps with these types of SEO improvements.
It's not uncommon for local SEO campaigns for educators to cost $800 or more a month.
We also offer enterprise-level search engine optimization for large SEO projects, which involves a much more robust SEO strategy than ranking a location-based business.
This typically involves targeting extremely competitive keywords on a national level or managing the SEO services of a website with thousands of pages. This is where our knowledge of keyword research and content optimization platforms, like Surfer SEO and Ahrefs, really come into play. During an enterprise SEO campaign, you can expect to see our SEO team work hard to audit your educational facility website and its past SEO work, build out a content marketing strategy, then move onto technical, on-page and off-page SEO services.
The budgets of enterprise SEO campaigns for educators typically start at $8,000 per month.
Just like local SEO, our franchise SEO services are tailored to franchises. This form of SEO helps improve local visibility for each of your educational facility locations.
For this type of service, we perform all the previously mentioned local SEO services, but for every location your franchise operates. The key differences include optimizing multiple Google My Business profiles, performing SEO on a much more complex website, potentially handling requests from each of your franchisees, and helping you rank for franchise opportunity keywords important to building out your franchise operation.
Franchise SEO campaigns for educators typically cost $2,000 or more per month.
Getting your storefront's products and services ranked in search engines is our passion. For any online search marketing campaign for an ecommerce business, make sure to include search engine optimization.
Are you searching for a professional SEO agency for educational facilities to help market your products? As a full-service SEO firm, we have enormous experience developing and marketing ecommerce websites built on WooCommerce, Shopify, and BigCommerce. The ideal pairing for your educational facility is working with an SEO company that has onsite ecommerce developers and search engine optimization experts. Both departments are able to work together to offer efficient technical, on-page and off-page SEO services. We will ensure all your structured data, content silos, URL structures, 301 redirects, and more are handled properly.
The budgets of ecommerce SEO campaigns for educators are usually $1,600/mo or higher.
Our SEO company groups its educator SEO services into three categories: technical, onsite, and offsite search engine optimization.
Technical SEO is familiar to most educational facilities. This often involves increasing page speed, passing Google Core Web Vitals, implementing SSL security, fixing mobile issues, removing duplicate content, creating XML sitemaps, adding structured data, setting up Google Search Console, and fixing issues discovered in an SEO audit. We have a talented group of in-house web developers for educational facilities that can help fix all your technical SEO issues in WordPress, Shopify, BigCommerce or Laravel.
It's often the case that educators hate doing on-page SEO themselves since they're not comfortable with content writing. That isn't an issue to us, we enjoy content creation! We have a talented in-house team of SEO content writers who can put together thoughtful 750-4,000 word articles to use as blog posts, service descriptions, guest posts, and more! Before writing content, we put together a content strategy through keyword research and competitor review to ensure the content helps you rank in search engines. Beyond that, we also offer educational facilities on-page SEO improvements to write meta descriptions, optimize page titles, fix heading tags, build content silos, develop infographics and videos, reduce keyword cannibalization, and improve user engagement.
When we look at various educational facility backlink profiles, we often notice they've forgotten about off-page SEO. If you've struggled for years to get off the second or third page of search results for your targeted keywords, it might be time to look at your backlink profile. Backlink analysis helps educational facilities find malicious or spammy backlinks, such as low-quality PBN backlinks. From there, we put together SEO recommendations for educators for white-hat link building including guest post outreach, niche / curated edits, HARO outreach, social citations, NAP citations, and more!
As an award-winning SEO agency helping educational facilities, we have in-house web developers who work in tandem with our SEO team. We can do search engine marketing for educators using some of the most used platforms on the internet, including WordPress, WooCommerce, Shopify, BigCommerce, and Laravel.
The most popular CMS platform we've seen used by educational facilities is WordPress. We are often hired to optimize Yoast SEO settings, configure Structured Data plugins, optimize page titles and meta descriptions, fix content silo issues, and improve URL structures within the WordPress platform. Learn more about our WordPress SEO services.
Because it's the standard of ecommerce within WordPress, it's no surprise WooCommerce is so popular. We often help educational facilities with SEO for WooCommerce. We build better product descriptions, fix product silos, improve traffic from organic search, set up Product structured data, implement 301 redirects, and more!
This is often the most popular ecommerce platform for smaller ecommerce ventures and startups. We often help educational facilities on Shopify improve page content, setup SEO-friendly product collections, write product descriptions, fix template issues, fix broken links, and much more! Read more about our Shopify SEO services.
In comparison with Shopify, BigCommerce has a much more expansive API, making it a great platform for educational facility ecommerce SEO projects. We have a lot of experience building out enterprise SEO campaigns within BigCommerce, in addition to some rather complex headless functionality. Our SEO company has you covered with technical BigCommerce SEO campaigns!
It isn't often that we come across a Laravel website, but when we do our web development and Laravel SEO team springs into action. We've been working within the Laravel platform for many years, building out complex functionality for web and mobile applications. If your educational facility uses Laravel, our team can help you improve your Laravel routes for SEO, fix technical SEO issues in the blade templates, optimize your single page applications for search engines, and more.
If you're looking for search engine optimization companies working with educational facilities, make sure to ask if they have in-house web developers or if you'll need to hire an outside company for that.
Before starting an internet marketing campaign for your educational facility, it is important to determine where you are currently at for placements and what issues exist on your website.
It will help us deliver on your educator search engine optimization campaign if we have that information.
To help you understand where you are placing for search phrases and what issues exist on your website, we can scan your website through our Ahrefs and Surfer SEO accounts and provide you detailed information about ranking history, technical SEO issues, and on-page SEO faults. In addition, we can start to understand your backlink profile with the help of that tool and others, but often manual review of backlinks is required for a full understanding.
In the first few months of the campaign, this information will help us formulate the goals of the search engine optimization service for your educational facility.
We must work with you to set expectations for the search engine optimization service for your educational facility.
As a starting point, it's not a good idea to expect huge SEO results for your educational facility within the first few months. Instead, you should view SEO for your educational facility to be a long-term service, which will likely be necessary for years to come.
That isn't a biased viewpoint from an SEO provider for educational facilities. That is unfortunately the reality of educator search campaigns. If your educational facility website hasn't been ranking for search terms you need, it's not because a switch hasn't been flipped. Instead, it is that Google has reviewed your entire educational facility website presence, your specific landing pages, your backlink profile, your SEO strategy, and the history of your website when determining your placement. Running SEO campaigns for educators for a couple months isn't going to provide you long-term benefits. There will always be content marketing improvements needed to build out supporting page content, improve internal linking of new and existing content, ethically build backlinks, and more.
Besides that, it's important to know how to gauge success in the early stages of SEO. You shouldn't be looking at Google Analytics to see traffic improvements from your educator SEO work, at least not at first. Why, you ask? Because search engine optimization often starts with increasing placements in search results, before traffic. In the early stages of search engine optimization, we'll be working to move your website into the top 100 results, or from page 6 to page 3, or potentially page 2 to page 1. Google Analytics won't show measurable traffic improvements until you get on the first page of search results for phrases important to competitive educational facilities.
It is important to understand we may need to adjust the strategy and tactics applied to your educator SEO service.
We might discover SEO successes in areas we didn't expect! Alternatively, we may discover improving the ranking for a specific phrase or page isn't yielding the results expected.
Rather than continuing down a path that isn't providing your educational facility a good SEO ROI, we'll communicate our findings and adjust the SEO strategy as necessary.
Throughout the whole educator SEO process, you should feel like you're part of our search marketing firm.
There are many reasons to choose our internet marketing agency for your educator SEO service, including:
You are in complete control of your Education SEO budget. Answer a few simple questions about your business and our Education SEO cost calculator will show you how affordable our Education SEO packages can be for you. We are happy to work with any budget as long as expectations are realistic for how much can be accomplished each month. You can always modify the budget for your Education SEO campaign. This Education SEO calculator helps you understand the factors involved in calculating an estimate for your Education SEO services.
When searching for the most experienced SEO experts, it is important to review each SEO agency for communication, availability, past results and client satisfaction. This will help ensure proper expectations are set from the beginning of the project, which will give you the most experienced chance for long-term SEO success. You will find WebCitz to be one of the highest rated SEO providers in the USA!
Check out how we've been able to help companies implement white-hat SEO strategies.