We provide fitness companies a complete package of on-page, off-page, and technical SEO to help increase organic exposure and reduce paid advertising.
We've been providing small business SEO campaigns for more than 18 years!
In this time, we've offered fitness companies a wide range of search engine optimization services, including ecommerce, local, franchise, and enterprise.
We use a mix of on-page, off-page, and technical within our fitness instructor search engine optimization packages. This helps us optimize your Shopify, WordPress, or WooCommerce website placements in search results.
Here's what you need to know if you want your fitness company to rank higher in searches!
We work with a wide variety of fitness instructors. The SEO services discussed below will help provide search engine optimization for fitness instructors and even:
We would like to carefully assess your fitness company website and its backlink profile before committing to an search engine optimization project.
By conducting this review, we gain a more comprehensive understanding of your website's SEO, including its technical, on-page, and off-page elements. Rather than making changes to your website without a plan, we believe in taking this professional review approach before starting fitness instructor search engine optimization.
To assist you in understanding the scope of our professional SEO services, let's explore each of these areas of fitness instructor search engine optimization and discuss them in detail:
Almost every fitness company knows about technical SEO.
It often involves speeding up your pages, passing Google Core Web Vitals, implementing SSL certificates, fixing responsive problems, removing duplicate content, adding structured data, creating XML/HTML sitemaps, setting up Google Search Console, and fixing any other concerns uncovered by your search engine optimization scan.
We have a team of in-house website developers for fitness companies who can handle all your technical SEO concerns in WordPress or WordPress.
It's often the case that fitness instructors hate doing on-page SEO themselves since they're not comfortable with content writing. No problem, we love content creation!
We develop a detailed content plan for your targeted search phrases by performing keyword research and competitor review. This helps our in-house content writers compose 750-4,000 word articles for blog posts, service descriptions, guest posts, and other purposes.
We'll also help fitness companies with on-page search engine optimization, like writing meta description, optimizing page titles, fixing heading tags, building content silos, designing infographics and videos, and reducing keyword cannibalization.
When we look at various fitness company backlink profiles, we often notice they've forgotten about off-page SEO. You might want to check your backlink profile if you've been struggling for years to get off the second or third page of search results.
Backlink analysis helps fitness companies find malicious or spammy backlinks, such as low-quality PBN backlinks. We then put together SEO recommendations for fitness instructors for white-hat link building including guest posting, niche / curated edits, HARO outreach, social citations, NAP citations, and more!
The cost of our managed SEO campaigns is determined by the amount of time you're able to set aside in your marketing budget for search engine optimization. While we are pleased to work with budgets as low as $800 per month, we often collaborate with businesses who have substantially larger budgets.
Use the pricing calculator below to obtain a rough estimate for the cost of your search engine optimization plan.
Answer a few simple questions about your needs and our Fitness SEO cost calculator will show you how affordable our Fitness SEO packages can be for you. To receive a personalized quote, just call 800-796-8263 or send us an email.
We offer franchise, enterprise, ecommerce, and local SEO plans for fitness companies, so one of those should be helpful for your fitness instructor SEO campaign. If you choose WebCitz for your online marketing package, we'll assemble a custom SEO plan for your fitness instructors.
The most common type of SEO plan we advertise for fitness instructors is our local search engine optimization. This is the service of helping a local fitness instructor show up higher in search engine results.
For example, fitness instructors in Chicago would want more visibility in organic search results for "Chicago fitness instructors." The work would include performing a local search engine optimization scan of your site, optimizing Google My Business, performing on-site optimizations, doing LSI phrasing keyword research, fixing your backlink quality, reviewing your business citations, managing your online reputation, and possibly even optimizing your conversion rate. Your fitness company would show up higher in Google Maps if you did these types of SEO improvements.
Nearby SEO campaigns for fitness instructors usually cost $800 or more per month. This budget is shared between technical, on-page, and off-page SEO tasks.
For big search engine optimization projects, we also offer enterprise-level SEO which involves a more comprehensive search engine optimization strategy.
In most cases, this means targeting very competitive keywords on a national level or managing search engine optimization of a huge website. We can leverage content optimization and keyword research tools like Surfer search engine optimization and Ahrefs to help you formulate an effective SEO plan. In an enterprise search engine optimization campaign, your fitness company can expect to see a serious amount of effort put forth from our team to audit your entire website and past SEO efforts, build out a content marketing plan, then move into off-page, technical, and on-page search engine optimization campaigns.
The recommended budget of enterprise SEO for fitness instructors usually starts at $8,000 per month. This budget is shared between technical, on-page, and off-page SEO tasks.
In a lot of ways, franchise search engine optimization is like local search engine optimization - it's all about the franchise owners. This SEO service helps improve local visibility for each of your fitness company locations.
In this case, we do all the local SEO campaigns described above, but for each location of your franchise. Optimizing multiple Google My Business profiles, performing search engine optimization on a much more complex website, possibly handling franchisee requests, and placing for franchise opportunity keywords are some of the major differences.
Franchise SEO services for fitness instructors typically cost $2,000 or more per month. This budget is shared between technical, on-page, and off-page SEO tasks.
Our specialty is helping you rank your storefront's online products and services better. This type of online digtal marketing is necessary for any ecommerce small business.
Are you searching for a professional search engine optimization firm for fitness companies to help market your products? As a full-service SEO firm, we have enormous experience developing and marketing ecommerce websites built on WooCommerce and Shopify. Fitness Instructors should work with our SEO company that has onsite ecommerce web designers and SEO professionals. Both departments can work together to offer efficient off-page, technical, and on-page search engine optimization campaigns. We'll make sure your structured data, content silos, URL structures, and 301 redirects are handled right.
The budgets of ecommerce store SEO campaigns for fitness instructors are usually $1,600/mo or higher. This budget is shared between technical, on-page, and off-page SEO tasks.
We're an expert SEO agency serving fitness companies, and we have in-house web developers, PPC managers and search engine optimization consultants. This provides our search engine optimization firm a competitive advantage when performing search engine marketing for fitness instructors within some of the most used platforms on the internet, including WordPress, WooCommerce, and Shopify.
WordPress is the most popular CMS platform we've seen for fitness instructors.
We're often hired to optimize the Yoast search engine optimization settings, tweak Structured Data plugins, fix content silos, and optimize URL structures on WordPress sites. Find out more about our WordPress SEO campaigns.
It's no wonder WooCommerce is so popular since it's WordPress' standard ecommerce plugin.
We help fitness companies build better product descriptions, improve product silos, set up Product structured data, improve traffic from organic search, implement 301 redirects, and more as part of our WooCommerce search engine optimization campaigns!
This is the most popular ecommerce platform for startups and small organizations.
Fitness companies on Shopify often need help improving page content, setting up SEO-friendly product collections, writing product descriptions, fixing theme problems, fixing broken links, and more! Learn more about our Shopify SEO options.
When talking to search engine optimization companies targeting fitness companies, make sure to ask if they have in-house website developers, or if technical SEO plans must get outsourced to other firms.
Here are our favorite tips to offer fitness companies, broken out into technical, on-page, and off-page suggestions. These SEO tips apply to gym chains, boutique fitness studios, outdoor fitness companies, group fitness classes, dance fitness companies, fitness apparel companies, and other fitness companies.
Looking for suggested keywords to target within the SEO campaign for your fitness center or gym? We've got you covered!
Before starting an SEO service for a fitness center, we like to scan the website and see what you've got to work with for content and link authority.
From there, we'll check to see what types of services you'd like to promote. Maybe you offer a unique workout program and want to attract clients looking for a new fitness challenge. Perhaps you just don't feel like you are getting enough leads for your personal training services.
Having this information helps us determine what types of keywords to focus on for content writing and link building.
Pro Tip #1: Fitness centers and gyms often target keywords related to their services and location. This helps you attract potential clients who are searching for gyms or fitness centers in the area they live in.
Pro Tip #2: You should consider targeting long-tail keywords, which are more specific and less competitive. For example, "personal training for women over 50 in San Francisco" may be easier to rank for than just "personal training".