Florist SEO Services

Managed Florist SEO!

We provide flower shops a complete package of on-page, off-page, and technical SEO to help increase organic exposure and reduce paid advertising.

500+ active clients
Satisfied Digital Marketing Clients
18 years in business
Founded 18+ Years Ago
20+ Onsite experts
Onsite Experts (No Outsourcing)
SEO Services

SEO Company for Florists

We've been providing small business SEO campaigns for more than 18 years!

In this time, we've offered flower shops a wide range of search engine optimization services, including ecommerce, local, franchise, and enterprise.

The way we go about our florist search engine optimization services include a mixture of technical, on-page, and off-page search engine optimization. This helps provide a balanced approach to optimizing your WooCommerce, Shopify, or WordPress website placements on search engine result pages (SERPs).

If your flower shop could benefit from an increased position in search engines, read on!

Types of Florists We Help

We work with a wide variety of florists. The search engine optimization services discussed below will help provide SEO for florists and even:

  • SEO for Local Florists
  • SEO for Online Flower Delivery Companies
  • SEO for Event Florists
  • SEO for Funeral Florists
  • SEO for Garden Centers
  • SEO for Houseplant Nurseries
  • SEO for Silk Flower Wholesalers
  • SEO for Floral Design Studios

A Few of Our SEO Experts

Melanie PAshton HDavid WJake FCorey GHope K

Our Florist Search Engine Optimization Services

We would like to carefully assess your flower shop website and its backlink profile before committing to an SEO project.

By conducting this review, we gain a more comprehensive understanding of your website's search engine optimization, including its technical, on-page, and off-page elements. We take this approach as it is the proper way to start florist SEO, instead of modifying your website without any prior planning.

To provide you a more comprehensive understanding of our professional florist SEO services, let's discuss each of these areas of search engine optimization in detail:

Technical SEO Services for Flower Shops

Most flower shops are aware of technical SEO.

It often involves speeding up your pages, passing Google Core Web Vitals, implementing SSL certificates, fixing responsive problems, removing duplicate content, adding structured data, creating XML/HTML sitemaps, setting up Google Search Console, and fixing any other concerns uncovered by your search engine optimization scan.

Our in-house website developers for flower shops can help fix any technical SEO problem in Shopify or WordPress.

On-Page Search Engine Optimization Services for Flower Shops

It's often the case that florists hate doing on-site search engine optimization themselves since they're not comfortable with content writing. No problem, we love content creation!

We have a talented in-house team of SEO content writers who can put together thoughtful 750-4,000 word articles to use as blog posts, service descriptions, guest posts, and more! Before writing content, we put together a content plan through keyword research and competitor review to ensure the content helps you rank in search engines.

Beyond that, we also offer flower shops on-site SEO improvements to write meta descriptions, optimize page titles, fix heading tags, build content silos, develop infographics and videos, reduce keyword cannibalization, and improve user engagement.

Off-Page Search Engine Optimization Services for Flower Shops

We often find florists have overlooked the importance of off-site search engine optimization after looking at various backlink profiles in the industry. You might want to check your backlink strength if you've been struggling for years to get off the second or third page of search results.

With our backlink analysis services, we help flower shops detect malicious or spammy backlinks, including PBNs. We then put together search engine optimization recommendations for florists for white-hat link building including guest posting, niche / curated edits, HARO outreach, social media citations, NAP citations, and more!

Pricing for Flower Shop Search Engine Optimization Packages

The cost of our managed SEO plans is determined by the amount of time you're able to set aside in your marketing budget for SEO. While we are pleased to work with budgets as low as $800 per month, we often collaborate with companies who have substantially larger budgets.

To obtain an estimate for the cost of your SEO service, please utilize the pricing calculator provided below.

Florist SEO Cost Calculator

Answer a few simple questions about your needs and our Florist SEO cost calculator will show you how affordable our Florist SEO packages can be for you. To receive a personalized quote, just call 800-796-8263 or send us an email.

Types of SEO Campaigns for Flower Shops

We offer enterprise, ecommerce, local, and local search engine optimization services for flower shops, so one of those should be helpful for your florist search engine optimization plan. If you choose WebCitz for your online advertising service, we'll assemble a custom search engine optimization package for your florists.

Local SEO Campaigns for Florists

The most common type of search engine optimization service we advertise for florists is our local area SEO. This is the service of helping a localized florist show up higher in search engine results.

For example, florists in Chicago would want to show up higher in organic search results for "Chicago florists." This would involve performing a local SEO audit of your website, optimizing your Google My Business account, performing on-page optimizations, performing keyword research for LSI phrasing, improving your backlink profile, reviewing your business citations, helping with online reputation management, and possibly even conversion rate optimization. These types of search engine optimization improvements would help your flower shop show up higher in Google Maps.

Local search engine optimization plans for florists usually cost $800 or more per month. This budget is shared between technical, on-page, and off-page SEO tasks.

Enterprise Search Engine Optimization Campaigns for Florists

For big SEO projects, we've got enterprise-level search engine optimization. You'll be searching for enterprise search engine optimization if you need to deploy an intricate SEO plan for your search marketing plan.

In most cases, this means targeting very competitive keywords on a national level or managing search engine optimization of a huge website. We can leverage content optimization and keyword research tools like Surfer SEO and Ahrefs to help you formulate an effective search engine optimization strategy. In an enterprise search engine optimization service, your flower shop can expect to see a serious amount of effort put forth from our team to audit your entire website and past search engine optimization efforts, build out a content marketing strategy, then move into on-page, off-page, and technical search engine optimization services.

The budgets of enterprise SEO services for florists typically start at $8,000 per month. This budget is shared between technical, on-page, and off-page SEO tasks.

Franchise SEO Campaigns for Florists

Much like local SEO, our franchise SEO plans are geared toward franchisors. This type of SEO helps improve local area visibility for each of your flower shop locations.

For this type of plan, we perform all the previously mentioned localized SEO plans, but for every location your franchise operates. Optimizing multiple Google My Business profiles, performing SEO on a much more complex website, possibly handling franchisee requests, and placing for franchise opportunity keywords are some of the major differences.

The average franchise SEO campaign for flower shops costs $2,000 or more each month. This budget is shared between technical, on-page, and off-page SEO tasks.

Ecommerce SEO Campaigns for Florists

Our specialty is helping you rank your storefront's online products and services better. This type of online digtal marketing is necessary for any ecommerce company.

Are you searching for a proficient SEO agency for flower shops to help market your products? As a comprehensive SEO agency, we have enormous experience developing and marketing ecommerce websites built on WooCommerce and Shopify. The ideal pairing for your flower shop is working with our SEO firm that has onsite ecommerce web developers and search engine optimization experts. This allows both of our departments to work in tandem to provide efficient technical, on-page, and off-page search engine optimization plans. We will ensure all your structured data, content silos, URL structures, 301 redirects, and more are handled properly.

The budgets of ecommerce SEO plans for florists are usually $1,600/mo or higher. This budget is shared between technical, on-page, and off-page SEO tasks.

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Preferred Website Platforms for Florist SEO

We're an expert SEO company serving flower shops, and we have in-house web developers, PPC managers and search engine optimization experts. This provides our search engine optimization agency a competitive advantage when performing search engine marketing for florists within some of the most used platforms on the internet, including WordPress, WooCommerce, and Shopify.

WordPress Search Engine Optimization for Florists

The most popular CMS platform we've seen used by flower shops is WordPress.

We are often hired to optimize Yoast SEO settings, configure Structured Data plugins, optimize page titles and meta descriptions, fix content silo issues, and improve URL structures within the WordPress platform. Learn more about our WordPress search engine optimization services.

WooCommerce Search Engine Optimization for Florists

It makes sense WooCommerce is so popular since it's the standard of ecommerce within the WordPress platform.

We help flower shops build better product descriptions, improve product silos, set up Product structured data, improve traffic from organic search, implement 301 redirects, and more as part of our WooCommerce SEO services!

Shopify SEO for Florists

Many smaller startups and ecommerce ventures use Shopify.

Flower shops on Shopify often need help improving page content, setting up SEO-friendly product collections, writing product descriptions, fixing template glitches, fixing broken links, and more! Learn more about our Shopify SEO options.

When talking to search engine optimization firms targeting flower shops, make sure to ask if they have in-house website developers, or if technical SEO services must get outsourced to other agencies.

Unlocking the 5 Secrets to Getting Your Business Found

SEO Tips for Florists

Here are our favorite tips to offer florists, broken out into technical, on-page, and off-page suggestions. These SEO tips apply to local florists, online flower delivery companies, event florists, funeral florists, garden centers, houseplant nurseries, silk flower wholesalers, floral design studios, and other floral companies.

Technical SEO Tips for Florists

  • Ensure your website has a responsive design that works well on mobile devices, as many people search for florists on their smartphones.
  • Review your website's speed with a tool like Google PageSpeed Insights to ensure fast loading times, which can improve user experience and search engine rankings.
  • Use HTTPS encryption for website security to protect sensitive information such as personal details of clients, as well as to show credibility to visitors.
  • Create and submit a sitemap to Google Search Console to help search engines index your website and easily find all the pages related to floral services such as wedding flowers, bouquets and arrangements.
  • Implement local business schema markup to help search engines better understand the content on your website, which can lead to rich snippets in search results.
  • Use canonical tags to prevent duplicate content issues, especially if you have multiple pages with similar information about flower arrangements, types of flowers or services.
  • Monitor your website's crawl errors and fix them promptly, as this can improve the visibility of your website in search engine results pages.

On-Page SEO Tips for Florists

  • Use relevant keywords, such as flower delivery, wedding florist and sympathy flowers, in your website's page titles and meta descriptions to attract potential customers who are looking for these services.
  • Optimize your website's headings and subheadings with target keywords related to your floral services, such as online flower ordering or same-day delivery, to help search engines understand the content and improve the user experience.
  • Include target keywords in image alt tags, such as rose bouquets and floral arrangements, to help search engines understand the context of your images and improve the accessibility of your website.
  • Create high-quality, original content that targets your audience's search intent, such as flower care tips or DIY floral arrangements, to establish authority and build trust with potential customers.
  • Use internal linking to help search engines understand the structure and hierarchy of your website, and to guide visitors to relevant pages, such as seasonal collections or flower meanings.
  • Use descriptive URLs with relevant keywords, such as /flower-delivery/sympathy-flowers, to improve the visibility and accessibility of your website.
  • Display customer reviews and testimonials prominently on your website to build social proof and trust with potential customers who are looking for a florist.
  • Scan your website for broken links and fix them right away to improve the user experience and prevent negative impact on search engine rankings.

Off-Page SEO Tips for Florists

  • Build high-quality backlinks from relevant websites, such as wedding planners or event venues, to improve your website's authority and search engine rankings.
  • Create and maintain a strong presence on social media platforms such as Instagram and Pinterest to showcase your floral arrangements, engage with customers, and build brand awareness.
  • Encourage satisfied customers to leave reviews on Google My Business, Yelp, and other review sites to build social proof and credibility with potential customers who are looking for a florist.
  • Collaborate with other local businesses, such as gift shops or event planners, to cross-promote services and build backlinks to each other's websites.
  • Participate in local business directories and citation sites, such as The Knot and WeddingWire, to increase visibility and improve local SEO.
  • Create informative and shareable content, such as flower arrangement ideas or floral wedding trends, to attract backlinks and improve your website's authority.
  • Use video marketing to showcase your floral services, such as wedding flower arrangements or holiday bouquets, and build engagement with potential customers.
  • Monitor your online reputation and respond promptly to customer feedback and reviews, whether positive or negative, to show that you value your customers and are committed to providing the best possible floral services.

SEO for Florists

Popular Keywords for Florist SEO Campaigns

Looking for suggested keywords to target within the SEO campaign for your florist business? We've got you covered!

Before starting an SEO service for a florist, we like to scan the website and see what you've got to work with for content and link authority.

From there, we'll check to see what types of services you'd like to promote. Maybe you specialize in wedding flower arrangements and want to attract brides-to-be looking for floral decorations. Perhaps you just don't feel like you are getting enough leads for your same-day delivery services.

Having this information helps us determine what types of keywords to focus on for content writing and link building.

Common Focus Keywords for Florists

  • Florists [city/area]
  • Flower delivery [city/area]
  • Wedding flowers [city/area]
  • Bouquets [city/area]
  • Corsages [city/area]
  • Centerpieces [city/area]
  • Funeral flowers [city/area]
  • Sympathy flowers [city/area]
  • Same-day delivery [city/area]
  • Roses [city/area]
  • Lilies [city/area]
  • Tulips [city/area]
  • Sunflowers [city/area]
  • Daisies [city/area]
  • Peonies [city/area]
  • Orchids [city/area]

Pro Tip #1: Florists often target keywords related to their services and location. This helps you attract potential customers who are searching for florists or specific types of flowers in the area they live in.

Pro Tip #2: You should consider targeting long-tail keywords, which are more specific and less competitive. For example, "bridal bouquets with peonies and roses in San Francisco" may be easier to rank for than just "bridal bouquets".

Hear what our customers are saying

Jeff Ring

Jeff Ring

This company is just a thrill to work with. Everyone is so friendly and eager to help even with the smallest items. They are always very accommodating when you stop by to look at the magnificent fish tank and will greet you with with a warm cappuccino.
Southwest Radio Church

Southwest Radio Church

What can I say about this company? These people that work there? Unbelievable!! It doesn't matter when or why you call, they will help you. The other part of that statement is: I never have to call them! They made a web site for us that works 24/7. But if I do call they actually take care of it right then. ... great bunch of guys...Southwest Radio Church really appreciates you!!
Alo Health

Alo Health

WebCitz designed our Alo Health website and did such a great job of walking us step-by-step through the process, knowing the tech world was not a strength of ours. We love that we are able to change content whenever we want, but if we run into problems, they are a quick email away. They have been responsive, reliable and efficient. Thanks, WebCitz!
Jen Ollanketo

Jen Ollanketo

WebCitz helped the Oshkosh Area Humane Society with our new website and they were great to work with. Responsive, professional and affordable. I think the biggest perk for us was having someone local we could talk to for assistance instead of long wait times. Definitely would recommend to anyone looking to start up or revamp their website.
Dawn White

Dawn White

These guys are always there when you need them! Whether the issue is big or small, there is little they cannot handle. I cannot express enough how greatly we appreciate their continued superior service and willingness to assist whenever we need them. Thanks Dave, Corey and the entire WebCitz team!!
Wendy Bottesi

Wendy Bottesi

Corey is so incredibly helpful!!!! He took the time and effort to make sure I had the help I needed! Above and beyond friendly! Helpful hints to navigate my website!! I felt so at ease! This is the company I will be sticking with and telling everyone about!!! A million times over thank you Corey!
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