Industrial SEO Services

Managed Industrial SEO!

We provide industrial companies a complete package of on-page, off-page, and technical SEO to help increase organic exposure and reduce paid advertising.

500+ active clients
Satisfied Digital Marketing Clients
18 years in business
Founded 18+ Years Ago
20+ Onsite experts
Onsite Experts (No Outsourcing)
SEO Services

SEO Company for Industrial Companies

We've been providing small business SEO campaigns for more than 18 years!

Over the years, we've offered industrial companies a variety of search marketing plans, including franchise, enterprise, ecommerce, and local SEO plans.

We combine off-page, technical, and on-page search engine optimization in our industrial company SEO plans. You'll get a balanced approach to optimizing your Shopify, WordPress, or WooCommerce search engine placements.

Read on if you want your industrial company to rank higher in search engines!

Types of Industrial Companies We Help

We work with a wide variety of industrial companies. The SEO services discussed below will help provide search engine optimization for industrial companies and even:

  • SEO for Chemical Manufacturers
  • SEO for Steel And Metal Companies
  • SEO for Construction Materials Companies
  • SEO for Industrial Equipment Manufacturers
  • SEO for Industrial Automation Companies
  • SEO for Electrical Equipment Manufacturers
  • SEO for Industrial Machinery Companies
  • SEO for Waste Management And Recycling Companies
  • SEO for Logistics And Transportation Companies
  • SEO for Safety Equipment And Supplies Companies

A Few of Our SEO Experts

Corey GHope KMelanie PEmily LDavid WAshton H

Our Industrial Company SEO Services

We would like to carefully assess your industrial company website and its backlink profile before committing to an search engine optimization project.

Through this review process, we can better understand all aspects of your website's SEO, including its technical, on-page, and off-page factors. We use this approach as it is the best way (in our opinion) to begin industrial company SEO, in contrast to making changes to your website without a well-defined strategy.

To provide you a more comprehensive understanding of our professional industrial company SEO services, let's discuss each of these areas of search engine optimization in detail:

Technical SEO Services for Industrial Companies

Technical search engine optimization is familiar to most industrial companies.

This is mostly because it covers the easily seen aspects of SEO, including site performance, Core Web Vitals, HTTPS security, responsive experiences, duplicate content, sitemap files, schema markup, Google Search Console, and other items highlighted in most SEO audit tools.

We have a talented group of in-house web developers for industrial companies that can help fix all your technical SEO problems in WordPress or Shopify.

Onsite Search Engine Optimization Services for Industrial Companies

We often find industrial companies hate performing on-page search engine optimization themselves because they aren't good at content writing. No problem at all, content creation is a passion of multiple people on our team!

We have a talented in-house team of SEO content writers who can put together thoughtful 750-4,000 word articles to use as blog posts, service descriptions, guest posts, and more! Before writing content, we put together a content strategy through keyword research and competitor review to ensure the content helps you rank in search results.

In addition to that, we also offer industrial companies on-site search engine optimization improvements like writing meta descriptions, optimizing page titles, fixing heading tags, building content silos, designing infographics and videos, and reducing keyword cannibalization.

Offsite Search Engine Optimization Services for Industrial Companies

When we look at various industrial company backlink profiles, we often notice they've forgotten about off-page search engine optimization. You might want to check your backlink quality if you've been struggling for years to get off the second or third page of search results.

We help industrial companies perform backlink analysis, which helps discover malicious or spammy backlinks, such as PBN backlinks. We then put together SEO recommendations for industrial companies for white-hat link building including guest posting, niche / curated edits, HARO outreach, social citations, NAP citations, and more!

Pricing for Industrial Company SEO Services

The cost of our managed SEO services is determined by the amount of time you're able to set aside in your marketing budget for SEO. Although we're more than happy to work with budgets starting at $800 per month, many of our customers have significantly higher budgets that we work with regularly.

You can get an approximate cost for your SEO campaign by using the pricing calculator below.

Industrial SEO Cost Calculator

Answer a few simple questions about your needs and our Industrial SEO cost calculator will show you how affordable our Industrial SEO packages can be for you. To receive a personalized quote, just call 800-796-8263 or send us an email.

Types of SEO Campaigns for Industrial Companies

We offer franchise, enterprise, ecommerce, and local search engine optimization campaigns for industrial companies, so one of those should be helpful for your industrial company search engine optimization service. If you choose WebCitz for your digital marketing plan, we'll assemble a custom SEO service for your industrial companies.

Local SEO Campaigns for Industrial Companies

Localized SEO plans are what we do most often for industrial companies. More than likely, this is because so many nearby industrial companies are searching for help improving their rankings in search engine results.

For example, industrial companies in Chicago would want to be seen higher in organic search results for "Chicago industrial companies." This would involve performing a local SEO audit of your website, optimizing your Google My Business account, performing onsite optimizations, performing keyword research for LSI phrasing, improving your backlink quality, reviewing your business citations, helping with online reputation management, and possibly even conversion rate optimization. Your industrial company can show up higher in Google Maps with these types of SEO improvements.

It's not uncommon for local SEO campaigns for industrial companies to cost $800 or more a month. This budget is shared between technical, on-page, and off-page SEO tasks.

Enterprise Search Engine Optimization Campaigns for Industrial Companies

We also offer enterprise-level SEO for large search engine optimization projects, which involves a much more robust SEO plan than placing a location-based small business.

This typically involves targeting extremely competitive keywords on a national level or managing the SEO campaigns of a website with thousands of pages. This is where our knowledge of keyword research and content optimization platforms, like Surfer SEO and Ahrefs, really come into play. With enterprise SEO, you can expect a serious amount of effort put forth from our search engine optimization team. We'll scan the past search engine optimization efforts for your industrial company website, build out a content marketing strategy, then we'll move into technical, on-page, and off-page search engine optimization plans.

The budgets of large scale SEO plans for industrial companies typically start at $8,000 per month. This budget is shared between technical, on-page, and off-page SEO tasks.

Franchise SEO Campaigns for Industrial Companies

Just like local search engine optimization, our franchise SEO campaigns are tailored to franchises. This form of SEO helps improve localized visibility for each of your industrial company locations.

In this case, we do all the local search engine optimization services described above, but for each location of your franchise. Optimizing multiple Google My Business profiles, performing SEO on a much more complex website, possibly handling franchisee requests, and ranking for franchise opportunity keywords are some of the major differences.

The budgets of multi store search engine optimization plans for industrial companies are often $2,000 or more per month. This budget is shared between technical, on-page, and off-page SEO tasks.

Ecommerce Search Engine Optimization Campaigns for Industrial Companies

Our specialty is helping you rank your storefront's online products and services better. This type of online digtal marketing is necessary for any ecommerce business.

If you are looking for a top SEO agency for your industrial company to help rank your ecommerce products online, look no further! Whether it's WooCommerce or Shopify, we've got a lot of experience developing and marketing ecommerce websites. The ideal pairing for your industrial company is working with our search engine optimization firm that has onsite ecommerce web designers and SEO professionals. This allows both of our departments to work in tandem to provide efficient technical, on-page, and off-page SEO plans. We'll handle your structured data, content silos, URL structures, 301 redirects, and more.

The budgets of online store search engine optimization plans for industrial companies are often $1,600 or more per month. This budget is shared between technical, on-page, and off-page SEO tasks.

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Preferred Website Platforms for Industrial Company Search Engine Optimization

We're an expert SEO company serving industrial companies, and we have in-house web developers, PPC managers and SEO professionals. When performing search engine marketing for industrial companies, we can leverage our knowledge of the most popular platforms, like WordPress, WooCommerce, and Shopify.

WordPress SEO for Industrial Companies

WordPress is the most popular CMS for industrial companies.

We are often hired to optimize Yoast search engine optimization settings, configure Structured Data plugins, optimize page titles and meta descriptions, fix content silo errors, and improve URL structures within the WordPress platform. Learn more about our WordPress search engine optimization campaigns.

WooCommerce Search Engine Optimization for Industrial Companies

Because it's the standard of ecommerce within WordPress, it's no surprise WooCommerce is so popular.

We often help industrial companies with SEO for WooCommerce. We build better product descriptions, fix product silos, improve traffic from organic search, set up Product structured data, implement 301 redirects, and more!

Shopify SEO for Industrial Companies

This is often the most popular ecommerce platform for smaller ecommerce ventures and startups.

We often help industrial companies on Shopify improve page content, setup SEO-friendly product collections, write product descriptions, fix template concerns, fix broken links, and much more! Read more about our Shopify search engine optimization plans.

When speaking with search engine optimization agencies for industrial companies, ask if they have in-house website developers, or if technical SEO campaigns have to be outsourced.

Unlocking the 5 Secrets to Getting Your Business Found

SEO Tips for Industrial Companies

Here are our favorite tips to offer industrial companies, broken out into technical, on-page, and off-page suggestions. These SEO tips apply to chemical manufacturers, steel and metal companies, construction materials companies, industrial equipment manufacturers, industrial automation companies, electrical equipment manufacturers, industrial machinery companies, waste management and recycling companies, logistics and transportation companies, safety equipment and supplies companies, and other industrial companies.

Technical SEO Tips for Industrial Companies

  • Ensure your website has a responsive design that works well on all devices, as many potential customers may use mobile devices to search for industrial products or services.
  • Review your website's speed with a tool like Google PageSpeed Insights to ensure fast loading times, which can improve user experience and search engine rankings.
  • Use HTTPS encryption for website security to protect sensitive information such as customer details and to show credibility to visitors.
  • Create and submit a sitemap to Google Search Console to help search engines index your website and easily find all the pages related to industrial products or services.
  • Implement schema markup to help search engines better understand the content on your website, which can lead to rich snippets in search results.
  • Use canonical tags to prevent duplicate content issues, especially if you have multiple pages with similar information about your products or services.
  • Monitor your website's crawl errors and fix them promptly, as this can improve the visibility of your website in search engine results pages.

On-Page SEO Tips for Industrial Companies

  • Use relevant keywords, such as industrial products, manufacturing processes, and equipment rentals, in your website's page titles and meta descriptions to attract potential customers who are looking for these services.
  • Optimize your website's headings and subheadings with target keywords related to your industrial products or services, to help search engines understand the content and improve the user experience.
  • Include target keywords in image alt tags, such as industrial equipment or machinery, to help search engines understand the context of your images and improve the accessibility of your website.
  • Create high-quality, original content that targets your audience's search intent, such as product guides or industry news, to establish authority and build trust with potential customers.
  • Use internal linking to help search engines understand the structure and hierarchy of your website, and to guide visitors to relevant pages, such as product descriptions or pricing information.
  • Use descriptive URLs with relevant keywords, such as /industrial-products/manufacturing-processes, to improve the visibility and accessibility of your website.
  • Display customer testimonials and case studies prominently on your website to build social proof and trust with potential customers who are looking for what you do or offer.
  • Scan your website for broken links and fix them right away to improve the user experience and prevent negative impact on search engine rankings.

Off-Page SEO Tips for Industrial Companies

  • Build high-quality backlinks from relevant websites, such as industry publications or directories, to improve your website's authority and search engine rankings.
  • Create and maintain a strong presence on social media platforms such as LinkedIn and Twitter to share industry news, showcase your products or services, and engage with potential customers and industry influencers.
  • Encourage satisfied customers to leave reviews on Google My Business and other review sites to build social proof and credibility with potential customers who are looking for industrial solutions.
  • Collaborate with other industry businesses, such as suppliers or manufacturers, to cross-promote services and build backlinks to each other's websites.
  • Participate in industry-specific directories and citation sites to increase visibility and improve local SEO.
  • Create informative and shareable content, such as whitepapers or case studies, to attract backlinks and improve your website's authority.
  • Attend industry conferences and trade shows to network with potential customers and industry influencers, and to establish your company as a leader in the industry.
  • Monitor your online reputation and respond promptly to customer feedback and reviews, whether positive or negative, to show that you value your customers and are committed to providing the best possible industrial solutions.

SEO for Industrial Companies

Popular Keywords for Industrial Company SEO Campaigns

Looking for suggested keywords to target within the SEO campaign for your industrial company? We've got you covered!

Before starting an SEO service for an industrial company, we like to scan the website and see what you've got to work with for content and link authority.

From there, we'll check to see what types of products or services you'd like to promote. Maybe you specialize in manufacturing equipment and want to attract more customers. Perhaps you just don't feel like you are getting enough traffic to your website or social media channels.

Having this information helps us determine what types of keywords to focus on for content writing and link building.

Common Focus Keywords for Industrial Companies

  • Industrial equipment [city/area]
  • Manufacturing equipment [city/area]
  • Industrial supplies [city/area]
  • Heavy equipment [city/area]
  • Industrial machinery [city/area]
  • Industrial services [city/area]
  • Construction equipment [city/area]
  • Material handling equipment [city/area]
  • Industrial maintenance [city/area]
  • Safety equipment [city/area]
  • Machine parts [city/area]
  • Welding supplies [city/area]
  • Industrial tools [city/area]
  • Pneumatic tools [city/area]
  • Hydraulic equipment [city/area]
  • Industrial automation [city/area]

Pro Tip #1: Industrial companies often target keywords related to their products and services and location. This helps you attract potential customers who are searching for industrial companies or specific types of industrial equipment or services nearby.

Pro Tip #2: You should consider targeting long-tail keywords, which are more specific and less competitive. For example, "material handling equipment for warehouses in Los Angeles" may be easier to rank for than just "material handling equipment".

Hear what our customers are saying

Dawn White

Dawn White

These guys are always there when you need them! Whether the issue is big or small, there is little they cannot handle. I cannot express enough how greatly we appreciate their continued superior service and willingness to assist whenever we need them. Thanks Dave, Corey and the entire WebCitz team!!
Jeff Ring

Jeff Ring

This company is just a thrill to work with. Everyone is so friendly and eager to help even with the smallest items. They are always very accommodating when you stop by to look at the magnificent fish tank and will greet you with with a warm cappuccino.
Cassie Richards

Cassie Richards

Working with WebCitz has been nothing but a great experience. David, Jake, Drew, and the rest of the team are easy to work with, accommodating, and very knowledgeable. WebCitz is a company that you can trust will be there when you need them most. If I’m having an issue or problem with a website, I can always count on a quick response and a timely solution.
George Ormond

George Ormond

Corey was extremely helpful and spent a considerable amount of time going over my difficulties with a newly created website put together by someone else. I was under a very stressful deadline and he was extremely considerate and helpful. He managed to fix the problems that I was experiencing with my website. I had reached out to a number of website developers for help but only heard back from Webcity and Corey got back to me within minutes!
Carissa Giebel

Carissa Giebel

They are great to work with. Always quick to respond to my questions and assist when needed! They have been working with me at Legacy Law Group, LLC for many years.
Tara Candland

Tara Candland

Incredibly responsive, fast, and professional. They quickly understood the issue we were having with our site, which was fairly complicated, and were able to resolve it. They kept us updated in lay terms along the way so that we could understand how the issue was progressing.
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