We provide marinas a complete package of on-page, off-page, and technical SEO to help increase organic exposure and reduce paid advertising.
With more than 18 years of experience, we know professional SEO for marinas and other professionals! We've offered marinas an array of SEO campaigns, including local, enterprise, franchise, and ecommerce.
The way we go about our marina SEO services include a mixture of technical, on-page, and off-page search engine optimization. This helps provide a balanced approach to optimizing your WordPress, WooCommerce, or Shopify website placements on search engine result pages (SERPs).
Before starting an SEO campaign for marinas, it is important to determine your goals and how you will measure your success.
You can still make adjustments to your marina SEO campaign though. We will probably adjust the plan if we find a certain SEO tactic is working better for your marina.
Here's what you need to know if you want your marina to rank higher in search engines!
Marinas benefit from our experience with local, enterprise, franchise, and e-commerce SEO services. When we take on your internet marketing, we'll put together an effective SEO strategy for your marinas.
Local search engine optimization is the most common type of SEO campaign for marinas. Through this type of SEO, we can help your local marinas show up higher in search engine results.
For example, marinas in Chicago would want to show up higher in organic search results for "Chicago marinas." This would involve performing a local SEO audit of your website, optimizing your Google My Business account, performing on-page optimizations, performing keyword research for LSI phrasing, improving your backlink profile, reviewing your business citations, helping with online reputation management, and possibly even conversion rate optimization. Your marina would show up higher in Google Maps if you did these types of SEO improvements.
Local SEO campaigns for marinas usually cost $800 or more per month.
For big SEO projects, we've got enterprise-level SEO. You'll be looking for enterprise SEO if you need to deploy a complex SEO stategy for your search marketing campaign.
In most cases, this means targeting very competitive keywords on a national level or managing searching engine optimization of a huge website. We can leverage content optimization and keyword research tools like Surfer SEO and Ahrefs to help you formulate an effective SEO strategy. In an enterprise SEO campaign, your marina can expect to see a serious amount of effort put forth from our team to audit your entire website and past SEO efforts, build out a content marketing strategy, then move into technical, on-page and off-page SEO services.
The budgets of enterprise SEO campaigns for marinas typically start at $8,000 per month.
In a lot of ways, franchise SEO is like local SEO - it's all about the franchise owners. This SEO service helps improve local visibility for each of your marina locations.
We do all the local SEO services previously mentioned, but at every location your franchise maintains. We'll have to manage multiple Google My Business profiles, perform search engine optimization on a more complex website, and potentially handle requests from each franchisee, as well as help you rank for franchise opportunity keywords important to your franchise development.
Franchise SEO campaigns for marinas typically cost $2,000 or more per month.
Helping improve your placements for the products and services your storefront sells online is one of our specialties. In fact, ecommerce SEO is a vital part of any online search marketing campaign for ecommerce businesses.
Are you searching for a professional SEO agency for marinas to help market your products? As a full-service SEO firm, we have enormous experience developing and marketing ecommerce websites built on WooCommerce and Shopify. Marinas should work with an SEO company that has onsite ecommerce developers and SEO specialists. Our departments can work together to provide efficient technical, on-page, and off-page SEO services. We'll make sure your structured data, content silos, URL structures, and 301 redirects are handled right.
The budgets of ecommerce SEO campaigns for marinas are usually $1,600/mo or higher.
For marinas, our SEO company offers three types of SEO: technical, onsite, and offsite.
Technical SEO is familiar to most marinas. This often involves increasing page speed, passing Google Core Web Vitals, implementing SSL security, fixing mobile issues, removing duplicate content, creating XML sitemaps, adding structured data, setting up Google Search Console, and fixing issues discovered in an SEO audit. We have a talented group of in-house web developers for marinas that can help fix all your technical SEO issues in WordPress or Shopify.
Many marinas don't like doing on-site SEO themselves because they aren't fans of writing content. No problem at all, content creation is a passion of multiple people on our team! We develop a detailed content strategy for your targeted search phrases by performing keyword research and competitor review. This helps our in-house content writers compose 750-4,000 word articles for blog posts, service descriptions, guest posts, and other purposes. In addition to that, we also offer marinas on-page SEO improvements like writing meta descriptions, optimizing page titles, fixing heading tags, building content silos, designing infographics and videos, and reducing keyword cannibalization.
We often find marinas have overlooked the importance of off-page SEO after looking at various backlink profiles in the industry. If you've struggled for years to get off the second or third page of search results for your targeted keywords, it might be time to look at your backlink profile. With our backlink analysis services, we help marinas detect malicious or spammy backlinks, including PBNs. We then put together SEO recommendations for marinas for white-hat link building including guest posting, niche / curated edits, HARO outreach, social citations, NAP citations, and more!
We're a professional SEO company serving marinas. Our team includes web developers who work alongside our SEO team. We can do search engine marketing for marinas using some of the most used platforms on the internet, including WordPress, WooCommerce, and Shopify.
The most popular CMS platform we've seen used by marinas is WordPress. We are often hired to optimize Yoast SEO settings, configure Structured Data plugins, optimize page titles and meta descriptions, fix content silo issues, and improve URL structures within the WordPress platform. Learn more about our WordPress SEO services.
It's no wonder WooCommerce is so popular since it's WordPress' standard e-commerce plugin. We help marinas build better product descriptions, improve product silos, set up Product structured data, improve traffic from organic search, implement 301 redirects, and more as part of our WooCommerce SEO plans!
Many smaller startups and ecommerce ventures use Shopify. Marinas on Shopify often need help improving page content, setting up SEO-friendly product collections, writing product descriptions, fixing template issues, fixing broken links, and more! Learn more about our Shopify SEO options.
When talking to search engine optimization agencies targeting marinas, make sure to ask if they have in-house web developers, or if technical SEO services must get outsourced to other agencies.
You should determine how you rank and what issues your website has before you start an internet marketing service for your marina.
It will help us deliver on your marina search engine optimization campaign if we have that information.
To help you understand where you are placing for search phrases and what issues exist on your website, we can scan your website through our Ahrefs and Surfer SEO accounts and provide you detailed information about ranking history, technical SEO issues, and on-page SEO faults. In addition, we can start to understand your backlink profile with the help of that tool and others, but often manual review of backlinks is required for a full understanding.
It'll help you figure out what your SEO goals should be in the beginning of the campaign for your marina website.
It's important for us to set expectations with your marina regarding the search engine optimization services.
As a starting point, it's not a good idea to expect huge SEO results for your marina within the first few months. Instead, you should view SEO for your marina to be a long-term service, which will likely be necessary for years to come.
That isn't a biased viewpoint from an SEO provider for marinas. That is the reality of marina SEO. If your marina website hasn't been getting the search rankings it needs in years, it's not because a special switch hasn't been flipped. Google has reviewed your entire marina website presence, your landing pages, your SEO strategy, your backlink profile, and your website's history to determine your placements. You won't get long-term results by running an SEO campaign for your marinas for a couple of months. There will always be content marketing improvements needed to build out supporting page content, improve internal linking of new and existing content, ethically build backlinks, and more.
In addition to that, it is important you understand how to gauge success in the early months of an SEO campaign. You shouldn't be looking at Google Analytics to see traffic improvements from your marina SEO work, at least not at first. Are you wondering why? Because SEO starts with increasing placements in search results, which eventually lead to increased traffic. When we start search engine optimization, we want to move your website into the top 100, or from page 7 to page 4, or maybe even from page 2 to page 1. Google Analytics won't show measurable traffic improvements until you get on the first page of search results for phrases important to competitive marinas.
It's important to understand we might need to adjust our marina SEO strategy and tactics.
We might discover SEO outcomes in areas we didn't expect! Alternatively, we may discover improving the ranking for a specific phrase or page isn't yielding the results expected.
Rather than continuing down a path that isn't providing your marina a good SEO ROI, we'll communicate our findings and adjust the SEO strategy as necessary.
We want you to feel like a part of our search marketing firm at all times.
Choose our internet marketing agency for marina SEO services for these reasons:
When looking for an SEO expert, it's important to find someone with experience in technical, on-page, and off-page optimization. The ability to provide good communication and work effectively with a team is important as you want an SEO agency that can work with other departments or vendors within your company.
Learn how our SEO company has helped businessees across different industries.