Our SEO Services for Massage Practices
WebCitz takes care of all SEO components to ensure your massage practice secures a higher position in search results.
We work with a wide variety of massage therapists. Our search engine optimization services can help the ranking of websites for massage therapy clinics, mobile massage companies, chair massage companies, medical massage practices, sports massage companies, reflexology companies, prenatal massage companies, on-demand massage companies, and more!
We optimize the backend structure of your massage therapist website to improve search engine visibility and performance.
We optimize individual web pages to improve their search engine rankings and attract more organic traffic.
We focus on external factors like link building and social media to improve your site's search engine performance.
We focus on optimizing your site and online profiles to ensure your business appears prominently in local search results for massage practices.
Our strategies enhance the search rankings and map listings for all your franchise locations, attracting more local traffic.
By leveraging advanced techniques, we boost the search engine visibility of extensive web properties.
By optimizing product pages and categories, we help your online store achieve higher search engine rankings and increased sales.
We optimize your Shopify store to improve search visibility and drive more organic traffic.
Our SEO techniques are tailored to boost the search rankings of your WordPress site, attracting more visitors.
By optimizing your WooCommerce site's content and structure, we help you achieve higher search engine rankings and increased sales.
Our comprehensive review highlights strengths and weaknesses in your site's SEO, guiding optimization efforts.
A Few of Our SEO experts
How to Rank Massage Websites on Google
Here are our favorite tips to optimize the online presence of massage companies, divided into technical, on-page, and off-page suggestions.
These SEO strategies apply to massage therapy clinics, mobile massage companies, chair massage companies, medical massage practices, sports massage companies, reflexology companies, prenatal massage companies, on-demand massage companies, and other massage companies.
1.) Technical SEO Tips for Massage Companies
Technical SEO refers to optimizing your massage practice website's infrastructure so it can be properly crawled and indexed by search engines, which includes aspects like site speed, mobile optimization, XML sitemaps, and structured data markup. This ensures search engines can easily access, understand, and rank the website's content.
We can help out with all of these items and more, or you can handle them on your own:
- Ensure your website has a responsive design that works well desktop, small laptop, tablet, and mobile devices. There are a lot of screen sizes out there to accomodate. On a desktop computer, you can resize your browser window from large to small to see how different layout elements adjust for smaller screen sizes.
- Evaluate your website's loading speed using a tool like Google PageSpeed Insights. Don't get caught up trying to pass Core Web Vitals. It isn't always possible on complex websites and might not be worth the investment. Instead, try to fix simple things to get a score of 60+.
- Utilize HTTPS encryption to secure your massage website. Most hosting providers offer free SSL certificates.
- Create and submit a sitemap of your massage website to Google Search Console and Bing Webmaster Tools to aid search engines in indexing your website.
- Implement local business schema markup to assist search engines in better comprehending your content.
- Use canonical tags to prevent duplicate content issues, particularly if you have identical content available on multiple URLs.
- Monitor your website's crawl errors and promptly resolve them. You can find such errors in Google Search Console.
2.) On-Page SEO Tips for Massage Companies
On-page SEO involves optimizing each page of your massage therapist website to rank higher and earn more relevant traffic in search engines. This often focuses on elements like keyword presence, meta tags, quality of content, user experience, page organization, and internal linking.
We can help out with all of these items and more, or you can handle them on your own:
- Create original and high-quality massage content that targets your audience's search intent. While ChatGTP is a popular content writing tool, don't rely solely on AI content. It is often generic, repetitive, and/or inaccurate. Be sure to proofread content before you post it.
- Incorporate relevant massage keywords in your website's page titles and meta descriptions.
- Optimize your website's headings and subheadings with target massage company keywords.
- Include keywords in image alt tags to help search engines comprehend the context of your images.
- Use internal linking on your website to aid search engines in comprehending the structure and hierarchy of your content.
- Use descriptive URLs with relevant keywords.
- Display customer reviews and testimonials prominently on your website.
- Scan your website for broken links and repair them immediately. You can use this free tool from Ahrefs to scan for broken links.
3.) Off-Page SEO Tips for Massage Companies
Off-page SEO involves all the actions taken outside of your massage practice website to impact your rankings within search engine results pages (SERPs). This includes strategies like link building, social media marketing, and reputation management. Such efforts help increase your website's reputation, authority, and visibility online.
We can help out with all of these items and more, or you can handle them on your own:
- Build high-quality backlinks from relevant websites, such as health or wellness blogs.
- Establish and maintain a strong presence on social media platforms to interact with massage clients and promote your brand.
- Encourage satisfied massage customers to leave reviews on Google My Business and other review sites.
- Collaborate with other local businesses, particularly health or wellness-related businesses, to cross-promote services and build backlinks.
- Create listings in local business and massage company-specific directories and citation sites to increase visibility.
- Create informative and shareable infographics related to health or wellness topics.
- Make videos to showcase your facilities or services and build engagement with potential customers.
- Monitor your online reputation and respond promptly to customer feedback and reviews. Be sure to respond to all reviews, even negative feedback.
We can review your website and rankings, then provide a recommendation on which areas of technical, on-page, and off-page search engine optimization need the most attention. This will help establish a budget and scope for ranking you higher in search results!
Alternatively, if you don't need help improving your rankings, check out this guide on DIY SEO!
SEO Cost Calculator
Answer a few questions to see estimated pricing, then call 800-796-8263 or send us an email to get started!
Top SEO Keywords for Massage SEO Campaigns
Looking for suggested keywords to target within the SEO campaign for your massage therapist business? Whether you plan to hire us, or optimize the site yourself, we've got you covered!
Before starting an SEO service for a massage therapist, we like to scan the website and see what you've got to work with for content and link authority.
From there, we'll check to see what types of massage services you'd like to promote in your area. Maybe you specialize in sports massage and want to attract more clients. Perhaps you just don't feel like you are getting enough traffic to your website or social media channels.
Having this information helps us determine what types of keywords to focus on for content writing and link building.
Focus Keywords for Massage Therapists
- Massage therapist [city/area]
- Deep tissue massage [city/area]
- Swedish massage [city/area]
- Sports massage [city/area]
- Prenatal massage [city/area]
- Thai massage [city/area]
- Hot stone massage [city/area]
- Couples massage [city/area]
- Reflexology [city/area]
- Trigger point therapy [city/area]
- Chair massage [city/area]
- Medical massage [city/area]
- Aromatherapy massage [city/area]
- Myofascial release [city/area]
- Reiki massage [city/area]
- Lymphatic drainage [city/area]
Keyword Tip #1: Massage therapists often target keywords related to their massage specialty, expertise, and location. This helps you attract potential clients who are searching for massage services or expertise nearby.
Keyword Tip #2: You should consider targeting long-tail keywords, which are more specific and less competitive. For example, "pregnancy massage therapist in Portland" may be easier to rank for than just "pregnancy massage therapist".
Why Choose WebCitz for Your Massage Practice Search Engine Optimization
Choose our SEO firm for massage therapist SEO plans for these reasons:
- We've provided professional SEO campaigns all over the country for more than 19 years.
- We don't outsource search engine optimization.
- As a skilled marketing agency, we don't use black-hat SEO plans.
- We're easy to reach by phone, live chat, or email.
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