We provide Michigan businesses a complete package of on-page, off-page, and technical SEO to help increase organic exposure and reduce paid advertising.
With more than 18 years of experience, we know professional SEO for small businesses! In this time, we've offered Michigan businesses a wide range of SEO plans, including local, enterprise, franchise, and ecommerce.
The way our SEO firm goes about Michigan SEO campaigns includes a mixture of technical, on-page, and off-page search engine optimization. This helps provide a balanced approach to optimizing your WordPress, WooCommerce, or Shopify website placements on search engine result pages (SERPs).
When starting any Michigan SEO work, you need to figure out what your goals are and how you're going to measure your success.
That isn't to say adjustments can't be made to your Michigan SEO plan though. We will probably adjust the plan if we find a certain SEO tactic is working better for your Michigan website.
Read on if you want your Michigan business to rank higher in search engines!
Michigan SEO services benefit from our experience with local, enterprise, franchise, and e-commerce SEO campaigns in Michigan. When our SEO company takes on your internet marketing, we'll put together an effective SEO strategy for your business.
The most common type of SEO service we advertise in Michigan is for local search engine optimization. This is the service of helping local businesses show up higher in search engine results.
For example, if you were a lawyer in Michigan, you'd want to show up higher in organic search results for "Michigan lawyers." The work would include performing a local SEO audit of your site, optimizing Google My Business, performing on-page optimizations, doing LSI phrasing keyword research, fixing your backlink profile, reviewing your business citations, managing your online reputation, and possibly even optimizing your conversion rate. These types of SEO improvements would help you show up in Michigan Google Maps.
Michigan local SEO campaigns usually cost $800 or more per month.
For big SEO projects, our search marketing company offers enterprise-level SEO services which involves a more comprehensive SEO strategy.
Most times, this means targeting very competitive keywords on a national level, or managing the SEO of a 1,000+ page website. We can help narrow your SEO efforts through keyword research and content optimization using services like Surfer SEO and Ahrefs. During an enterprise SEO campaign, you can expect to see our Michigan SEO team work hard to audit your entire site and old SEO work, build out a content marketing strategy, then move onto technical, on-page and off-page SEO plans.
The budgets for Michigan enterprise SEO services are often $8,000 or more per month.
Much like local SEO, our franchise search engine optimization campaigns are geared toward Michigan franchisors. This type of SEO helps improve local visibility for each of your locations.
In this case, we do all the local SEO plans described above, but for each location of your franchise. The key differences include optimizing multiple Google My Business profiles, performing SEO on a much more complex website, potentially handling requests from each of your franchisees, and helping you rank for franchise opportunity keywords important to building out your franchise operation.
Franchise SEO services in Michigan typically cost $2,000 or more per month.
Our specialty is helping you rank your Michigan storefront's online products and services better. This type of online digtal marketing is necessary for any ecommerce business.
If you are searching for Michigan SEO agencies to help rank your ecommerce products online, look no further! Whether it's WooCommerce or Shopify, we've got a lot of experience developing and marketing ecommerce websites. Your Michigan ecommerce business should work with a digital company with onsite ecommerce developers and SEO specialists. This allows both of our departments to work in tandem to provide efficient technical, on-page and off-page SEO services. Our SEO agency will ensure all your structured data, content silos, URL structures, 301 redirects, and more are handled properly. The average cost for Michigan ecommerce SEO plans is often $1,600 or more each month.
In Michigan, our SEO firm offers three types of SEO to grow your business: technical, onsite, and offsite.
Most Michigan businesses are aware of technical SEO. This often involves increasing page speed, passing Google Core Web Vitals, implementing SSL security, fixing mobile issues, removing duplicate content, creating XML sitemaps, adding structured data, setting up Google Search Console, and fixing issues discovered in an SEO audit. Our in-house web developers can help fix any Michigan technical SEO problem in WordPress or Shopify.
We often find Michigan business owners hate performing onsite SEO themselves because they aren't good at content writing. No problem at all, content creation is a passion of multiple people on our team! With our in-house team of content writers, we can draft 750-4,000 word articles for blog posts, service descriptions, guest posts, and more! To start, we build out a content strategy through proper keyword research and extensive competitor review to help improve the chances of our content ranking in search engines. We'll also help you with on-page Michigan SEO, like writing meta description, optimizing page titles, fixing heading tags, building content silos, designing infographics and videos, and reducing keyword cannibalization.
When our SEO agency looks at Michigan businesses' backlink profiles, we often notice they've forgotten about off-site SEO. If you've struggled for years to get off the second or third page of search results for your targeted keywords, it might be time to look at your backlink profile. We help Michigan websites perform backlink analysis, which helps discover malicious or spammy backlinks, such as PBN backlinks. We then put together Michigan SEO recommendations for white-hat link building like guest posting, niche / curated edits, HARO outreach, social media citations, NAP citations, and more!
We're a full-service digital company serving local businesses. Our team includes web developers who work alongside our SEO team. This provides our SEO firm a competitive advantage when performing Michigan search engine marketing within some of the most used platforms on the internet, including WordPress, WooCommerce, and Shopify.
The most popular CMS platform we've seen used in Michigan is WordPress. We're often hired to optimize the Yoast SEO settings, tweak Structured Data plugins, fix content silos, and optimize URL structures on WordPress sites. Find out more about our WordPress SEO campaigns.
It makes sense WooCommerce is so popular since it's the standard of ecommerce within the WordPress platform. We help Michigan ecommerce storefronts build better product descriptions, improve product silos, set up Product structured data, improve traffic from organic search, implement 301 redirects, and more as part of our WooCommerce SEO plans!
This is the most popular ecommerce platform for startups and small businesses. We often help Michigan Shopify stores improve page content, set up SEO-friendly product collections, write product descriptions, fix template issues, and fix broken links! Check out our SEO for Shopify services.
When talking to Michigan search engine optimization firms, ask if they have in-house web developers, or if technical SEO campaigns have to be outsourced.
You should determine how you rank and what issues your website has before you start an SEO plan in Michigan.
Having that information readily available will help us deliver on your Michigan search engine optimization service.
To help you understand where you are placing for search phrases and what issues exist on your website, we can scan your website through our Ahrefs and Surfer SEO accounts and provide you detailed information about ranking history, technical SEO issues, and on-page SEO faults. In addition, we can get a good idea of your backlink profile through that tool and others, but often a manual review of them is needed for a full understanding.
This information will be helpful when determining the SEO goals for your Michigan website in the first few months of the campaign.
It's important for us to set expectations with you for Michigan search engine optimization campaigns.
For starters, it isn't advisable to begin Michigan SEO with the hopes of massive search ranking or search traffic improvements within the first few months. Instead, you should view SEO for your Michigan website to be a long-term service, which will likely be necessary for years to come.
That isn't a biased opinion from a search engine optimization company serving Michigan. That is simply the reality of Michigan search engine optimization. If your Michigan website hasn't been getting the search rankings it needs in years, it's not because a special switch hasn't been flipped. Instead, Google looks at your Michigan website presence, your landing pages, your backlink profile, your SEO strategy, and your website history when determining your placement. Michigan SEO isn't something you can do for a couple months before stopping. There will always be content marketing improvements needed to build out supporting page content, improve internal linking of new and existing content, ethically build backlinks, and more.
Besides that, it's important to know how to gauge success in the early stages of SEO. You shouldn't be looking at Google Analytics to see traffic improvements from your Michigan SEO work, at least not at first. Why? Because SEO often starts by getting better placements in search results before you can get more traffic. In the early stages of search engine optimization, we'll be working to move your website into the top 100 results, or from page 6 to page 3, or potentially page 2 to page 1. Google Analytics won't show measurable traffic improvements until you get on the first page of search results across Michigan.
It's important to understand we might need to adjust our Michigan SEO strategy and tactics.
As work progresses, we may discover success in areas that weren't expected. Alternatively, we may discover improving the ranking for a specific phrase or page isn't yielding the results expected.
If your Michigan business isn't getting good ROI from the current SEO tactics, we'll communicate our findings and alter our SEO strategy.
Throughout the entire SEO process, you should feel like you are part of our SEO marketing firm.
Choose our SEO agency for Michigan SEO plans for these reasons:
If you've been searching for experienced SEO agencies serving major cities throughout Michigan, we'll be the SEO company you want to contact. Our search engine optimization experts frequently help small businesses and large corporations looking for SEO services in Ann Arbor, Detroit, Grand Rapids, Kalamazoo, Lansing, Sterling Heights, Taylor, or Troy throughout Michigan. From local SEO services to enterprise SEO campaigns, our search engine optimization team will have you covered!
When looking for professional SEO companies in smaller areas throughout Michigan, we still hope you'll consider our experienced search engine optimization team. We have a full staff of dedicated SEO experts ready to help Michigan-area businesses. Whether you are located near Battle Creek, Bay City, Bloomfield, Burton, Canton, Clinton, Dearborn Heights, East Lansing, Eastpointe, Garden City, Harrison, Holland, Jackson, Kentwood, Lincoln Park, Madison Heights, Midland, Monroe, Mount Pleasant, Muskegon, Novi, Oak Park, Plymouth Township, Port Huron, Portage, Redford, Roseville, Saginaw, Shelby, Walker, Waterford, West Bloomfield Township, Wyandotte, or a different city, our SEO professionals will be ready to help with all your Michigan SEO services!
You are in complete control of your Michigan SEO budget. Answer a few simple questions about your business and our Michigan SEO cost calculator will show you how affordable our Michigan SEO packages can be for you. We are happy to work with any budget as long as expectations are realistic for how much can be accomplished each month. You can always modify the budget for your Michigan SEO campaign. This Michigan SEO calculator helps you understand the factors involved in calculating an estimate for your Michigan SEO services.
When searching for the most experienced SEO experts, it is important to review each SEO agency for communication, availability, past results and client satisfaction. This will help ensure proper expectations are set from the beginning of the project, which will give you the most experienced chance for long-term SEO success. You will find WebCitz to be one of the highest rated SEO providers in the USA!
Check out how we've been able to help companies implement white-hat SEO strategies.