Lansing, MI SEO Services

Types of Lansing, MI SEO Strategies

We offer franchise, enterprise, ecommerce, and local search engine optimization campaigns throughout Michigan, so one of those should be helpful for your Lansing search engine optimization service. If you choose WebCitz for your nearby digital marketing plans, we'll assemble a custom SEO plan for your small business.

Localized SEO Tactics for Lansing

Nearby SEO is the most common type of search engine optimization service in Lansing. Through this type of search engine optimization, we can help your local business show up higher in search engine results. We love being hired for search engine optimization in Lansing because of the great destinations to visit, such as Potter Park Zoo, Michigan State Capitol, BAD Brewing Company, and others.

For example, if you were a veterinarian in Lansing, you'd want more visibility in organic search results for "Lansing veterinarians." You'll need a local search engine optimization scan, a Google My Business account optimization, on-page optimizations, keyword research for LSI phrasing, improved backlink strength, reviews of your business listings, and possibly even conversion rate optimization. These types of SEO improvements would help you show up in Lansing Google Maps.

If we estimate the competition for most businesses operating locally within a city like Lansing with 117,488 people (according to 2020 data from the United States Census Bureau), our search engine optimization company would likely quote you around $1000 to $1400.

Enterprise Search Engine Optimization Game Plans for Lansing

For big search engine optimization projects, our search marketing firm offers enterprise-level SEO plans which involves a more comprehensive SEO plan.

Most times, this means targeting very competitive keywords on a national level, or managing the SEO of a 1,000+ page website. We can help narrow your SEO efforts through keyword research and content optimization using services like Surfer search engine optimization and Ahrefs. During complex SEO plans, you can expect to see our Lansing SEO team work hard to audit your entire website and old search engine optimization work, build out a content marketing strategy, then move onto on-page, off-page, and technical search engine optimization services.

The monthly budgets for Lansing enterprise SEO services are usually around $8,000 a month.

Franchise Search Engine Optimization Campaigns for Lansing

Just like local search engine optimization, our franchise SEO campaigns are tailored to Lansing franchises. This form of SEO helps improve localized visibility for each of your locations.

We do all the local search engine optimization services previously mentioned, but at every location your franchise has, including in Lansing, MI. Optimizing multiple Google My Business profiles, performing SEO on a much more complex website, possibly handling franchisee requests, and ranking for franchise opportunity keywords are some of the major differences.

The average Lansing multi store search engine optimization plan costs $2,000 or more a month.

Ecommerce Search Engine Optimization Game Plans for Lansing

Our specialty is helping you rank your Lansing storefront's online products and services better. This type of online digtal marketing is necessary for any ecommerce small business.

Are you searching for Lansing SEO companies to help market your products? As a complete search engine optimization company, we have enormous experience developing and marketing ecommerce websites built on WooCommerce and Shopify. Your Lansing ecommerce business should work with a digital firm with onsite ecommerce developers and SEO specialists. Our departments can work together to provide efficient off-page, technical, and on-page SEO campaigns. Our SEO firm will make sure your structured data, content silos, URL structures, and 301 redirects are handled right. The average cost for Lansing online storefront search engine optimization services is often $1,600 or more each month.

In addition to optimizing Lansing-area SEO plans, our search marketing team also offers Ann Arbor, Detroit, Grand Rapids, Kalamazoo, Sterling Heights, Taylor, and Troy small businesses and large corporations a skilled search engine optimization plan.

Our Preferred Website Platforms for Lansing Search Engine Optimization

We're a full-service digital company, just 299.6 miles away from Lansing, and we have in-house web developers and SEO professionals.

We can do Lansing search engine marketing using some of the most used platforms on the internet, including WordPress, WooCommerce, and Shopify.

Lansing WordPress SEO Agency

WordPress is the most popular CMS platform we've seen in Lansing.

It's not uncommon to hire us to optimize Yoast SEO settings, improve page titles and meta descriptions, fix content silos, configure Structured Data plugins, and improve URL structures within the WordPress platform.

Find out more about our WordPress search engine optimization packages.

Lansing WooCommerce SEO Company

It makes sense WooCommerce is so popular since it's the standard of ecommerce within the WordPress platform.

We often help Lansing ecommerce storefronts with SEO for WooCommerce. We build better product descriptions, fix product silos, improve traffic from organic search, set up Product structured data, implement 301 redirects, and more!

Lansing Shopify SEO Company

This is the most popular ecommerce platform for startups and small organizations.

We often help Lansing Shopify stores improve page content, set up SEO-friendly product collections, write product descriptions, fix template glitches, and fix broken links! Check out our SEO for Shopify services.

If you're looking for Lansing SEO companies, make sure to ask if they have in-house web developers or if you'll need to hire an outside agency for that.

Pricing for Lansing, MI Search Engine Optimization Services

We determine the cost of our managed search engine optimization plans based on the amount of time you have available to allocate to search engine optimization in your marketing budget. Although we are pleased to work with budgets starting as low as $800/month, we often work with much higher budgets as well.

You can use the pricing calculator below to obtain a cost estimate for your SEO plans.

SEO Tips for Lansing Businesses

Discover these Lansing-specific SEO tips for small businesses in central Michigan.

• Incorporate local keywords: Ensure your website content includes Lansing-centric keywords, such as "Lansing physicians" or "things to do in Lansing." Use tools like Ahrefs or Semrush to identify popular local search terms.
• Register your Google Listing: A vital step for any local business is claiming your Google Local Listing. This will help you appear in Google's "local pack" when people search for companies in Lansing. Complete all relevant information and upload photos of your business.
• Get listed in local directories: Many local directories are available for listing, such as Lansing.org or DowntownLansing.org. Listing in these directories can boost your local visibility and generate valuable backlinks to your website.
• Find local backlinks: As previously mentioned, backlinks from popular Lansing sites can be advantageous for your SEO. Some examples of highly popular sites in Lansing include Lansing State Journal, City Pulse, and WILX News 10.
• Implement schema markup: Schema markup helps search engines better understand your website's content and can improve your visibility in search results. Be sure to include relevant schema markup, such as local business schema, on your website.
• Put together local content: Creating content that is relevant to Lansing and its residents can boost your local visibility. This could entail blog posts about local events, attractions, or news, or designing local landing pages for specific neighborhoods or areas within the city.
• Promote online reviews: Positive reviews can enhance your local search visibility and attract more clients. Encourage customers to leave reviews on your Google My Business Listing, Yelp, or other relevant review platforms.

Why Choose WebCitz for Your Lansing, MI search engine optimization Service

Here are some reasons to choose our search engine optimization agency, just short drive of 6 hours and 10 mins away (or mere seconds for a phone call!), targeted to Lansing:

• We've provided professional SEO campaigns all over the country for more than 18 years.
• Search engine optimization services aren't outsourced, since our search engine optimization firm employs its own team of specialists.
• As a professional marketing firm, we don't use black-hat SEO tactics.
• We are very familiar with WordPress, the most commonly used CMS platform for Lansing web developments.
• Our development team is very familiar with WooCommerce and Shopify for any Lansing ecommerce web developments you might be considering.
• You can reach us on the phone, live chat, or email for all your search engine optimization questions.
• We have experience improving site speed through our incredibly responsive Lansing website hosting plans.
• We have a website team to help with Lansing web maintenance and Lansing graphic design when you find your website needs to be updated.
• For an expanded SEO campaign, check out our Lansing PPC ads management and Lansing social media services to target a broader audience.

800-796-8263 Email Us