We provide real estate companies a complete package of on-page, off-page, and technical SEO to help increase organic exposure and reduce paid advertising.
We've been providing small business SEO services for more than 18 years! Over the years, we've offered real estate companies a variety of search marketing services, including local, enterprise, franchise, and ecommerce SEO campaigns.
We combine technical, off-page, and on-page search engine optimization in our realtor SEO campaigns. You'll get a balanced approach to optimizing your WordPress, WooCommerce, Shopify, BigCommerce or Laravel search engine placements.
Before starting an SEO campaign for realtors, it is important to determine your goals and how you will measure your success.
You can still make adjustments to your real estate company SEO campaign though. If we find a certain SEO tactic is providing your real estate company with better results, we will likely adjust the plan to take advantage of that finding.
If your real estate company could benefit from an increased position in search engines, read on!
We offer local, enterprise, franchise, and ecommerce SEO services for real estate companies, so one of those should be helpful for your realtor SEO campaign. If you choose WebCitz for your online marketing, we'll assemble a custom SEO strategy for your realtors.
Local SEO campaigns are what we do most often for realtors. More than likely, this is because so many local realtors are looking for help improving their placements in search engine results.
For example, realtors in Chicago would want to be seen higher in organic search results for "Chicago realtors." This would involve performing a local SEO audit of your website, optimizing your Google My Business account, performing on-page optimizations, performing keyword research for LSI phrasing, improving your backlink profile, reviewing your business citations, helping with online reputation management, and possibly even conversion rate optimization. Your real estate company would show up higher in Google Maps if you did these types of SEO improvements.
The budgets for local SEO campaigns for realtors are often $800 or more per month.
We also offer enterprise-level search engine optimization for large SEO projects, which involves a much more robust SEO strategy than ranking a location-based business.
In most cases, this means targeting very competitive keywords on a national level or managing searching engine optimization of a huge website. We can leverage content optimization and keyword research tools like Surfer SEO and Ahrefs to help you formulate an effective SEO strategy. During an enterprise SEO campaign, you can expect to see our SEO team work hard to audit your real estate company website and its past SEO work, build out a content marketing strategy, then move onto technical, on-page and off-page SEO services.
Budgets of enterprise SEO services for realtors usually start at $8,000 per month.
Much like local SEO, our franchise search engine optimization services are geared toward franchisors. This type of SEO helps improve local visibility for each of your real estate company locations.
In this case, we do all the local SEO services described above, but for each location of your franchise. The key differences include optimizing multiple Google My Business profiles, performing SEO on a much more complex website, potentially handling requests from each of your franchisees, and helping you rank for franchise opportunity keywords important to building out your franchise operation.
The budgets of franchise SEO campaigns for realtors are often $2,000 or more per month.
Our specialty is helping you rank your storefront's online products and services better. This type of online digtal marketing is necessary for any ecommerce business.
If you are searching for a top SEO agency for your real estate company to help rank your ecommerce products online, look no further! Whether it's WooCommerce, Shopify, or BigCommerce, we've got a lot of experience developing and marketing ecommerce websites. Working with an SEO company that has onsite ecommerce developers and SEO experts is the best choice for your real estate company. This allows both of our departments to work in tandem to provide efficient technical, on-page and off-page SEO services. We'll make sure your structured data, content silos, URL structures, and 301 redirects are handled right.
The budgets of ecommerce SEO campaigns for realtors are often $1,600 or more per month.
As a professional SEO company, our realtor SEO packages fall into three categories: technical, onsite, and offsite search engine optimization.
Almost every real estate company knows about technical SEO. It often involves speeding up your pages, passing Google Core Web Vitals, implementing SSL certificates, fixing responsive issues, removing duplicate content, adding structured data, creating XML/HTML sitemaps, setting up Google Search Console, and fixing any other issues uncovered by an SEO audit. We have a talented group of in-house web developers for real estate companies that can help fix all your technical SEO issues in WordPress, Shopify, BigCommerce or Laravel.
Many realtors don't like doing on-site SEO themselves because they aren't fans of writing content. No problem, we love content creation! We have a talented in-house team of SEO content writers who can put together thoughtful 750-4,000 word articles to use as blog posts, service descriptions, guest posts, and more! Before writing content, we put together a content strategy through keyword research and competitor review to ensure the content helps you rank in search engines. In addition to that, we also offer real estate companies on-page SEO improvements like writing meta descriptions, optimizing page titles, fixing heading tags, building content silos, designing infographics and videos, and reducing keyword cannibalization.
When we look at various real estate company backlink profiles, we often notice they've forgotten about off-page SEO. You might want to check your backlink profile if you've been struggling for years to get off the second or third page of search results. We help real estate companies perform backlink analysis, which helps discover malicious or spammy backlinks, such as PBN backlinks. We then put together SEO recommendations for realtors for white-hat link building like guest posting, niche / curated edits, HARO outreach, social media citations, NAP citations, and more!
We're an expert SEO firm serving real estate companies, and we have in-house web developers and SEO experts. When performing search engine marketing for realtors, we can leverage our knowledge of the most popular platforms, like WordPress, WooCommerce, Shopify, BigCommerce, and Laravel.
WordPress is the most popular CMS for realtors. We are often hired to optimize Yoast SEO settings, configure Structured Data plugins, optimize page titles and meta descriptions, fix content silo issues, and improve URL structures within the WordPress platform. Learn more about our WordPress SEO services.
It's no wonder WooCommerce is so popular since it's WordPress' standard e-commerce plugin. For our WooCommerce SEO services, we often help real estate companies build out better product descriptions, improve traffic from organic search, improve product silos, set up Product structured data, implement 301 redirects, and more!
This is often the most popular ecommerce platform for smaller ecommerce ventures and startups. Real Estate Companies on Shopify often need help improving page content, setting up SEO-friendly product collections, writing product descriptions, fixing template issues, fixing broken links, and more! Learn more about our Shopify SEO options.
In comparison with Shopify, BigCommerce has a much more expansive API, making it a great platform for real estate company ecommerce SEO projects. With BigCommerce, we've built out enterprise SEO campaigns, as well as some pretty complex headless features. Our SEO company has you covered when it comes to technical BigCommerce SEO! When it comes to technical BigCommerce SEO campaigns, we'll have you covered!
There aren't many Laravel websites around, but when we see one, our web development team and Laravel SEO team is eager to help. We've been working within the Laravel platform for many years, building out complex functionality for web and mobile applications. If your real estate company uses Laravel, we can help you improve your Laravel routes, fix Blade templating issues, improve your single page application for SEO, and much more!
When talking to search engine optimization agencies for real estate companies, ask if they have in-house web developers, or if technical SEO services have to be outsourced.
It's important to figure out where you're at with your search engine rankings and website health before starting an internet marketing campaign for your real estate company.
We'll be more efficient at SEO for your real estate company if we have that information.
Our Ahrefs and Surfer SEO accounts can scan your website and provide us with detailed information about ranking history, technical SEO problems, and on-page SEO issues so you know where you stand. In addition, we can start to understand your backlink profile with the help of that tool and others, but often manual review of backlinks is required for a full understanding.
It'll help you figure out what your SEO goals should be in the beginning of the campaign for your real estate company website.
It's important to set expectations with your realtors regarding the search engine optimization service.
For starters, it's not recommended to expect to rank highly or get a lot of traffic within the first few months of realtor SEO. Rather, you should look at SEO for your real estate company as a long-term investment, which will likely be needed for years to come.
That isn't a biased viewpoint from an SEO provider for real estate companies. That is the reality of realtor SEO. If you've been struggling for years to get the search rankings your real estate company website needs, it isn't because a special switch hasn't been flipped yet. Instead, it is that Google has reviewed your entire real estate company website presence, your specific landing pages, your backlink profile, your SEO strategy, and the history of your website when determining your placement. You won't get long-term results by running an SEO campaign for your realtors for a couple of months. There will always be content marketing improvements needed to build out supporting page content, improve internal linking of new and existing content, ethically build backlinks, and more.
Besides that, it's important to know how to gauge success in the early stages of SEO. Don't look at Google Analytics to see traffic improvements from realtor SEO work, at least not at first. Why? Because SEO often starts by getting better placements in search results before you can get more traffic. In the early stages of search engine optimization, we'll be working to move your website into the top 100 results, or from page 6 to page 3, or potentially page 2 to page 1. It isn't until you get into the first page of search results with other real estate companies that you'll start to see measurable traffic improvements in Google Analytics.
You need to understand that we may need to adjust the strategy and tactics applied to your realtor SEO service.
The more SEO work we put in, the more we'll find success in places we didn't expect. We may also discover that improving the ranking for a particular phrase or page isn't giving us the results we want.
Rather than continuing down a path that isn't providing your real estate company a good SEO ROI, we'll communicate our findings and adjust the SEO strategy as necessary.
We want you to feel like a part of our search marketing firm at all times.
Here are some reasons to choose our internet marketing agency targeted to real estate companies:
You are in complete control of your Realtor SEO budget. Answer a few simple questions about your business and our Realtor SEO cost calculator will show you how affordable our Realtor SEO packages can be for you. We are happy to work with any budget as long as expectations are realistic for how much can be accomplished each month. You can always modify the budget for your Realtor SEO campaign. This Realtor SEO calculator helps you understand the factors involved in calculating an estimate for your Realtor SEO services.
When searching for the most experienced SEO experts, it is important to review each SEO agency for communication, availability, past results and client satisfaction. This will help ensure proper expectations are set from the beginning of the project, which will give you the most experienced chance for long-term SEO success. You will find WebCitz to be one of the highest rated SEO providers in the USA!
Check out how we've been able to help companies implement white-hat SEO strategies.