We provide real estate companies a complete package of on-page, off-page, and technical SEO to help increase organic exposure and reduce paid advertising.
We've been providing small business SEO campaigns for more than 18 years!
Over the years, we've offered real estate companies a variety of search marketing plans, including enterprise, ecommerce, local, and franchise SEO plans.
We combine off-page, technical, and on-page SEO in our realtor search engine optimization plans. You'll get a balanced approach to optimizing your Shopify, WordPress, or WooCommerce search engine placements.
Here's what you need to know if you want your real estate company to rank higher in search engines!
We work with a wide variety of realtors. The search engine optimization services discussed below will help provide SEO for realtors and even:
We would like to carefully assess your real estate company website and its backlink profile before committing to an SEO project.
Through this review process, we can better understand all aspects of your website's search engine optimization, including its technical, on-page, and off-page factors. We use this approach as it is the best way (in our opinion) to begin realtor SEO, in contrast to making changes to your website without a well-defined strategy.
To provide you a more comprehensive understanding of our professional realtor SEO services, let's discuss each of these areas of search engine optimization in detail:
Almost every real estate company knows about technical SEO.
This often involves increasing website speed, passing Google Core Web Vitals, implementing SSL security, fixing mobile concerns, removing duplicate content, creating XML sitemaps, adding structured data, setting up Google Search Console, and fixing glitches discovered in your SEO audit.
We have a talented group of in-house web developers for real estate companies that can help fix all your technical search engine optimization glitches in WordPress or Shopify.
It's often the case that realtors hate doing onsite search engine optimization themselves since they're not comfortable with content writing. That isn't an issue to us, we enjoy content creation!
With our in-house team of content writers, we can draft 750-4,000 word articles for blog posts, service descriptions, guest posts, and more! To start, we build out a content strategy through proper keyword research and extensive competitor review to help improve the chances of our content ranking in searches.
Beyond that, we also offer real estate companies on-page search engine optimization improvements to write meta descriptions, optimize page titles, fix heading tags, build content silos, develop infographics and videos, reduce keyword cannibalization, and improve user engagement.
When we look at various real estate company backlink profiles, we often notice they've forgotten about offsite search engine optimization. If you've struggled for years to get off the second or third page of search results for your targeted keywords, it might be time to look at your backlink profile.
We help real estate companies perform backlink analysis, which helps discover malicious or spammy backlinks, such as PBN backlinks. We then put together search engine optimization recommendations for realtors for white-hat link building including guest posting, niche / curated edits, HARO outreach, social media citations, NAP citations, and more!
The cost of our managed SEO campaigns is determined by the amount of time you're able to set aside in your marketing budget for SEO. Although we're more than happy to work with budgets starting at $800 per month, many of our customers have significantly higher budgets that we work with regularly.
You can get an approximate cost for your SEO plan by using the pricing calculator below.
Answer a few simple questions about your needs and our Realtor SEO cost calculator will show you how affordable our Realtor SEO packages can be for you. To receive a personalized quote, just call 800-796-8263 or send us an email.
We offer local, local, franchise, and enterprise search engine optimization plans for real estate companies, so one of those should be helpful for your realtor search engine optimization campaign. If you choose WebCitz for your website advertising package, we'll assemble a custom SEO plan for your realtors.
Local Area SEO services are what we do most often for realtors. More than likely, this is because so many local realtors are looking for help improving their placements in search engine results.
For example, realtors in Chicago would want to be seen higher in organic search results for "Chicago realtors." This would involve performing a local SEO audit of your website, optimizing your Google My Business account, performing on-site optimizations, performing keyword research for LSI phrasing, improving your backlink profile, reviewing your business citations, helping with online reputation management, and possibly even conversion rate optimization. Your real estate company would show up higher in Google Maps if you did these types of SEO improvements.
The budgets for localized SEO plans for realtors are often $800 or more per month. This budget is shared between technical, on-page, and off-page SEO tasks.
We also offer enterprise-level SEO for large search engine optimization projects, which involves a much more robust SEO plan than placing a location-based company.
In most cases, this means targeting very competitive keywords on a national level or managing search engine optimization of a huge website. We can leverage content optimization and keyword research tools like Surfer search engine optimization and Ahrefs to help you formulate an effective SEO strategy. During an enterprise SEO campaign, you can expect to see our SEO team work hard to audit your real estate company website and its past search engine optimization work, build out a content marketing strategy, then move onto technical, on-page, and off-page search engine optimization plans.
Budgets of large scale SEO plans for realtors usually start at $8,000 per month. This budget is shared between technical, on-page, and off-page SEO tasks.
Much like local search engine optimization, our franchise SEO campaigns are geared toward franchisors. This type of SEO helps improve localized visibility for each of your real estate company locations.
In this case, we do all the local search engine optimization services described above, but for each location of your franchise. The key differences include optimizing multiple Google My Business profiles, performing SEO on a much more complex website, potentially handling requests from each of your franchisees, and helping you rank for franchise opportunity keywords important to building out your franchise operation.
The budgets of franchise SEO campaigns for realtors are often $2,000 or more per month. This budget is shared between technical, on-page, and off-page SEO tasks.
Our specialty is helping you rank your storefront's online products and services better. This type of online digtal marketing is necessary for any ecommerce company.
If you are searching for a top search engine optimization firm for your real estate company to help rank your ecommerce products online, look no further! Whether it's WooCommerce or Shopify, we've got a lot of experience developing and marketing ecommerce websites. Working with our SEO company that has onsite ecommerce website developers and search engine optimization experts is the best choice for your real estate company. This allows both of our departments to work in tandem to provide efficient off-page, technical, and on-page SEO campaigns. We'll make sure your structured data, content silos, URL structures, and 301 redirects are handled right.
The budgets of ecommerce SEO campaigns for realtors are often $1,600 or more per month. This budget is shared between technical, on-page, and off-page SEO tasks.
We're an expert Search Engine Optimization agency serving real estate companies, and we have in-house website developers, PPC managers and SEO experts. When performing search engine marketing for realtors, we can leverage our knowledge of the most popular platforms, like WordPress, WooCommerce, and Shopify.
WordPress is the most popular CMS for realtors.
We are often hired to optimize Yoast SEO settings, configure Structured Data plugins, optimize page titles and meta descriptions, fix content silo glitches, and improve URL structures within the WordPress platform. Learn more about our WordPress SEO services.
It's no wonder WooCommerce is so popular since it's WordPress' standard ecommerce plugin.
For our WooCommerce search engine optimization services, we often help real estate companies build out better product descriptions, improve traffic from organic search, improve product silos, set up Product structured data, implement 301 redirects, and more!
This is often the most popular ecommerce platform for smaller ecommerce ventures and startups.
Real estate companies on Shopify often need help improving page content, setting up SEO-friendly product collections, writing product descriptions, fixing template concerns, fixing broken links, and more! Learn more about our Shopify search engine optimization options.
If you're searching for search engine optimization agencies working with real estate companies, make sure to ask if they have in-house website developers or if you'll need to hire an outside firm for that.
Here are our top SEO recommendations for real estate agents and brokers looking to enhance their online presence and attract more clients. These SEO tips apply to real estate agencies, real estate investment firms, real estate brokerage firms, commercial real estate firms, luxury real estate agencies, home staging companies, real estate appraisal firms, real estate auction houses, relocation services, real estate consulting firms, and other real estate agents.
Looking for suggested keywords to target within the SEO campaign for your real estate business? We've got you covered!
Before starting an SEO service for a real estate business, we like to scan the website and see what you've got to work with for content and link authority.
From there, we'll check to see what types of properties you'd like to promote in your area. Maybe you just added new luxury homes to your portfolio and want to attract more clients. Perhaps you just don't feel like you are getting enough traffic to your website or social media channels.
Having this information helps us determine what types of keywords to focus on for content writing and link building.
Pro Tip #1: Realtors and real estate agents often target keywords related to their services, properties, and location. This helps you attract potential clients who are searching for real estate services or properties nearby.
Pro Tip #2: You should consider targeting long-tail keywords, which are more specific and less competitive. For example, "lakefront homes for sale in Chicago" may be easier to rank for than just "homes for sale".