We provide retail companies a complete package of on-page, off-page, and technical SEO to help increase organic exposure and reduce paid advertising.
We've been providing small business search engine optimization services for more than 18 years!
Over the years, we've offered retail companies a variety of search marketing campaigns, including franchise, enterprise, ecommerce, and local search engine optimization campaigns.
We use a mix of on-page, off-page, and technical within our retail store search engine optimization packages. This helps us optimize your Shopify, WordPress, or WooCommerce website placements in search results.
If your retail company could benefit from an increased position in searches, read on!
We work with a wide variety of retail stores. The SEO services discussed below will help provide search engine optimization for retail stores and even:
We would like to carefully assess your retail company website and its backlink profile before committing to an search engine optimization project.
Through this review process, we can better understand all aspects of your website's SEO, including its technical, on-page, and off-page factors. Rather than making changes to your website without a plan, we believe in taking this professional review approach before starting retail store search engine optimization.
To clarify the scope of our professional retail store SEO services, let's talk about each of the main areas of SEO to help you gain a better understanding:
Most retail companies are aware of technical SEO.
This often involves increasing page speed, passing Google Core Web Vitals, implementing SSL security, fixing mobile problems, removing duplicate content, creating XML sitemaps, adding structured data, setting up Google Search Console, and fixing concerns discovered in your search engine optimization scan.
We have a team of in-house website developers for retail companies who can handle all your technical SEO concerns in WordPress or WordPress.
Many retail stores don't like doing on-page SEO themselves because they aren't fans of writing content. That isn't an issue to us, we enjoy content creation!
With our in-house team of content writers, we can draft 750-4,000 word articles for blog posts, service descriptions, guest posts, and more! To start, we build out a content plan through proper keyword research and extensive competitor review to help improve the chances of our content placing in search results.
Beyond that, we also offer retail companies on-page SEO improvements to write meta descriptions, optimize page titles, fix heading tags, build content silos, develop infographics and videos, reduce keyword cannibalization, and improve user engagement.
We often find retail stores have overlooked the importance of off-page SEO after looking at various backlink profiles in the industry. You might want to check your backlink quality if you've been struggling for years to get off the second or third page of search results.
With our backlink analysis services, we help retail companies detect malicious or spammy backlinks, including PBNs. We then put together SEO recommendations for retail stores for white-hat link building like guest posting, niche / curated edits, HARO outreach, social citations, NAP citations, and more!
The cost of our managed search engine optimization services is determined by the amount of time you're able to set aside in your marketing budget for search engine optimization. Although we're more than happy to work with budgets starting at $800 per month, many of our clients have significantly higher budgets that we work with regularly.
Use the pricing calculator below to obtain a rough estimate for the cost of your search engine optimization campaign.
Answer a few simple questions about your needs and our Retail SEO cost calculator will show you how affordable our Retail SEO packages can be for you. To receive a personalized quote, just call 800-796-8263 or send us an email.
We offer ecommerce, local, local, and franchise SEO campaigns for retail companies, so one of those should be helpful for your retail store SEO service. If you choose WebCitz for your website marketing plan, we'll assemble a custom SEO service for your retail stores.
Local search engine optimization plans are what we do most often for retail stores. More than likely, this is because so many localized retail stores are searching for help improving their rankings in search engine results.
For example, retail stores in Chicago would want more visibility in organic search results for "Chicago retail stores." You'll need a local SEO scan, a Google My Business account optimization, on-page optimizations, keyword research for LSI phrasing, improved backlink quality, reviews of your business listings, and possibly even conversion rate optimization. These types of search engine optimization improvements would help your retail company show up higher in Google Maps.
The budgets for local search engine optimization campaigns for retail stores are often $800 or more per month. This budget is shared between technical, on-page, and off-page SEO tasks.
For big SEO projects, we also offer enterprise-level SEO which involves a more comprehensive search engine optimization strategy.
Most times, this means targeting very competitive keywords on a national level, or managing the search engine optimization of a 1,000+ page website. We can help narrow your search engine optimization efforts through keyword research and content optimization using services like Surfer SEO and Ahrefs. During an enterprise SEO campaign, you can expect to see our search engine optimization team work hard to scan your retail company website and its past SEO work, build out a content marketing plan, then move onto technical, on-page, and off-page SEO plans.
Budgets of advanced search engine optimization plans for retail stores usually start at $8,000 per month. This budget is shared between technical, on-page, and off-page SEO tasks.
Much like local search engine optimization, our franchise SEO campaigns are geared toward franchisors. This type of search engine optimization helps improve local visibility for each of your retail company locations.
For this type of campaign, we perform all the previously mentioned local search engine optimization campaigns, but for every location your franchise operates. Optimizing multiple Google My Business profiles, performing search engine optimization on a much more complex website, possibly handling franchisee requests, and placing for franchise opportunity keywords are some of the major differences.
The average franchise search engine optimization service for retail companies costs $2,000 or more each month. This budget is shared between technical, on-page, and off-page SEO tasks.
Getting your storefront's products and services ranked in search engines is our passion. For any online search marketing plan for an ecommerce business, make sure to include search engine optimization.
Are you searching for an outstanding search engine optimization firm for your retail company to help rank your products? We have a lot of experience building and marketing ecommerce sites built on WooCommerce and Shopify. The ideal pairing for your retail company is working with our SEO company that has onsite ecommerce website developers and search engine optimization experts. This allows both of our departments to work in tandem to provide efficient off-page, technical, and on-page SEO campaigns. We'll handle your structured data, content silos, URL structures, 301 redirects, and more.
The average costs of ecommerce SEO campaigns for retail companies is often $1,600 or more each month. This budget is shared between technical, on-page, and off-page SEO tasks.
We're an expert Search Engine Optimization agency serving retail companies, and we have in-house website developers, PPC managers and SEO experts. When performing search engine marketing for retail stores, we can leverage our knowledge of the most popular platforms, like WordPress, WooCommerce, and Shopify.
WordPress is the most popular CMS platform we've seen for retail stores.
It's not uncommon to hire us to optimize Yoast SEO settings, improve page titles and meta descriptions, fix content silos, configure Structured Data plugins, and improve URL structures within the WordPress platform. Find out more about our WordPress search engine optimization packages.
It makes sense WooCommerce is so popular since it's the standard of ecommerce within the WordPress platform.
For our WooCommerce search engine optimization campaigns, we often help retail companies build out better product descriptions, improve traffic from organic search, improve product silos, set up Product structured data, implement 301 redirects, and more!
This is the most popular ecommerce platform for startups and small organizations.
We often help retail companies on Shopify improve page content, set up SEO-friendly product collections, write product descriptions, fix theme problems, and fix broken links! Check out our SEO for Shopify campaigns.
If you're searching for search engine optimization agencies working with retail companies, make sure to ask if they have in-house website developers or if you'll need to hire an outside firm for that.
If you own a retail store, optimizing your website for search engines is critical to attracting more customers and increasing your revenue. Here are some SEO tips to help you improve your online presence and drive more traffic to your website. These SEO tips apply to department stores, specialty stores, discount stores, luxury stores, thrift stores, convenience stores, pop-up shops, chain stores, outlet stores, concept stores, and other retail stores.
Looking for suggested keywords to target within the SEO campaign for your retail store? We've got you covered!
Before starting an SEO service for a retail store, we like to scan the website and see what you've got to work with for content and link authority.
From there, we'll check to see what types of products you'd like to promote in your area. Maybe you just launched a new clothing line and want to attract more customers. Perhaps you just don't feel like you are getting enough traffic to your website or social media channels.
Having this information helps us determine what types of keywords to focus on for content writing and link building.
Pro Tip #1: Retail stores often target keywords related to their products and location. This helps you attract customers who are searching for products or stores nearby.
Pro Tip #2: You should consider targeting long-tail keywords, which are more specific and less competitive. For example, "organic skincare products in Seattle" may be easier to rank for than just "beauty supply store".