We provide roofing companies a complete package of on-page, off-page, and technical SEO to help increase organic exposure and reduce paid advertising.
We've been providing small business SEO campaigns for more than 18 years!
In this time, we've offered roofing companies a wide range of search engine optimization services, including ecommerce, local, franchise, and enterprise.
The way we go about our roofing contractor search engine optimization services include a mixture of technical, on-page, and off-page search engine optimization. This helps provide a balanced approach to optimizing your WooCommerce, Shopify, or WordPress website placements on search engine result pages (SERPs).
If your roofing company could benefit from an increased position in search engines, read on!
We work with a wide variety of roofing contractors. The search engine optimization services discussed below will help provide SEO for roofing contractors and even:
We would like to carefully assess your roofing company website and its backlink profile before committing to an SEO project.
By conducting this review, we gain a more comprehensive understanding of your website's search engine optimization, including its technical, on-page, and off-page elements. We take this approach as it is the proper way to start roofing contractor SEO, instead of modifying your website without any prior planning.
To provide you a more comprehensive understanding of our professional roofing contractor SEO services, let's discuss each of these areas of search engine optimization in detail:
Most roofing companies are aware of technical SEO.
This is mostly because it covers the easily seen aspects of search engine optimization, including site speed, Core Web Vitals, HTTPS security, responsive experiences, duplicate content, sitemap files, schema markup, Google Search Console, and other items highlighted in most search engine optimization scan tools.
We have a team of in-house website developers for roofing companies who can handle all your technical SEO concerns in WordPress or WordPress.
It's often the case that roofing contractors hate doing on-page SEO themselves since they're not comfortable with content writing. No problem, we love content creation!
We have a talented in-house team of search engine optimization content writers who can put together thoughtful 750-4,000 word articles to use as blog posts, service descriptions, guest posts, and more! Before writing content, we put together a content strategy through keyword research and competitor review to ensure the content helps you rank in search results.
Beyond that, we also offer roofing companies on-page SEO improvements to write meta descriptions, optimize page titles, fix heading tags, build content silos, develop infographics and videos, reduce keyword cannibalization, and improve user engagement.
We often find roofing contractors have overlooked the importance of off-page SEO after looking at various backlink profiles in the industry. It's time to check your backlink quality if you've been struggling to rank for your targeted keywords for years.
Backlink analysis helps roofing companies find malicious or spammy backlinks, such as low-quality PBN backlinks. We then put together SEO recommendations for roofing contractors for white-hat link building including guest posting, niche / curated edits, HARO outreach, social citations, NAP citations, and more!
The cost of our managed search engine optimization services is determined by the amount of time you're able to set aside in your marketing budget for search engine optimization. While we are pleased to work with budgets as low as $800 per month, we often collaborate with clients who have substantially larger budgets.
To obtain an estimate for the cost of your search engine optimization campaign, please utilize the pricing calculator provided below.
Answer a few simple questions about your needs and our Roofing SEO cost calculator will show you how affordable our Roofing SEO packages can be for you. To receive a personalized quote, just call 800-796-8263 or send us an email.
We offer ecommerce, local, local, and franchise SEO campaigns for roofing companies, so one of those should be helpful for your roofing contractor SEO service. If you choose WebCitz for your website marketing plan, we'll assemble a custom SEO service for your roofing contractors.
The most common type of SEO campaign we advertise for roofing contractors is our local search engine optimization. This is the service of helping a local roofing contractor show up higher in search engine results.
For example, roofing contractors in Chicago would want to show up higher in organic search results for "Chicago roofing contractors." This would involve performing a local search engine optimization scan of your website, optimizing your Google My Business account, performing on-page optimizations, performing keyword research for LSI phrasing, improving your backlink strength, reviewing your business citations, helping with online reputation management, and possibly even conversion rate optimization. These types of SEO improvements would help your roofing company show up higher in Google Maps.
It's not uncommon for local area SEO services for roofing contractors to cost $800 or more a month. This budget is shared between technical, on-page, and off-page SEO tasks.
For big search engine optimization projects, we also offer enterprise-level SEO which involves a more comprehensive SEO plan.
In most cases, this means targeting very competitive keywords on a national level or managing search engine optimization of a huge site. We can leverage content optimization and keyword research tools like Surfer search engine optimization and Ahrefs to help you formulate an effective SEO plan. In an enterprise search engine optimization service, your roofing company can expect to see a serious amount of effort put forth from our team to scan your entire website and past SEO efforts, build out a content marketing plan, then move into on-page, off-page, and technical search engine optimization services.
The budgets of enterprise search engine optimization services for roofing contractors typically start at $8,000 per month. This budget is shared between technical, on-page, and off-page SEO tasks.
Much like local search engine optimization, our franchise SEO plans are geared toward franchisors. This type of SEO helps improve local visibility for each of your roofing company locations.
For this type of plan, we perform all the previously mentioned local search engine optimization plans, but for every location your franchise operates. We'll have to manage multiple Google My Business profiles, perform search engine optimization on a more complex website, and potentially handle requests from each franchisee, as well as help you rank for franchise opportunity keywords important to your franchise development.
Franchise search engine optimization services for roofing contractors typically cost $2,000 or more per month. This budget is shared between technical, on-page, and off-page SEO tasks.
Our specialty is helping you rank your storefront's online products and services better. This type of online digtal marketing is necessary for any ecommerce small business.
Are you searching for a proficient SEO firm for roofing companies to help market your products? As a full-service search engine optimization firm, we have enormous experience developing and marketing ecommerce websites built on WooCommerce and Shopify. The ideal pairing for your roofing company is working with our SEO company that has onsite ecommerce website developers and search engine optimization experts. This allows both of our departments to work in tandem to provide efficient off-page, technical, and on-page SEO campaigns. We will ensure all your structured data, content silos, URL structures, 301 redirects, and more are handled properly.
The average costs of ecommerce SEO campaigns for roofing companies is often $1,600 or more each month. This budget is shared between technical, on-page, and off-page SEO tasks.
We're an expert Search Engine Optimization agency serving roofing companies, and we have in-house website developers, PPC managers and SEO experts. This provides our search engine optimization firm a competitive advantage when performing search engine marketing for roofing contractors within some of the most used platforms on the internet, including WordPress, WooCommerce, and Shopify.
The most popular CMS platform we've seen used by roofing companies is WordPress.
We are often hired to optimize Yoast SEO settings, configure Structured Data plugins, optimize page titles and meta descriptions, fix content silo issues, and improve URL structures within the WordPress platform. Learn more about our WordPress SEO plans.
It makes sense WooCommerce is so popular since it's the standard of ecommerce within the WordPress platform.
We often help roofing companies with SEO for WooCommerce. We build better product descriptions, fix product silos, improve traffic from organic search, set up Product structured data, implement 301 redirects, and more!
This is the most popular ecommerce platform for startups and small organizations.
Roofing companies on Shopify often need help improving page content, setting up SEO-friendly product collections, writing product descriptions, fixing template errors, fixing broken links, and more! Learn more about our Shopify search engine optimization options.
When talking to SEO companies targeting roofing companies, make sure to ask if they have in-house web developers, or if technical SEO plans must get outsourced to other firms.
As a roofing contractor, your website is your storefront, and optimizing it for search engines can help you attract more customers and grow your business. Here are some SEO tips to improve your online presence and increase your visibility in search engine results pages (SERPs). These SEO tips apply to residential roofing contractors, commercial roofing contractors, industrial roofing contractors, flat roofing contractors, shingle roofing contractors, metal roofing contractors, tile roofing contractors, slate roofing contractors, roof repair companies, roof inspection companies, gutter installation and repair companies, skylight installation and repair companies, and other roofing contractors.
Looking for suggested keywords to target within the SEO campaign for your roofing company? We've got you covered!
Before starting an SEO service for a roofer, we like to scan the website and see what you've got to work with for content and link authority.
From there, we'll check to see what types of services you'd like to get more sales calls for in your area. Maybe you just purchased some new equipment and want to get it out in the field more. Perhaps you just don't feel like you are getting enough new construction, repair, or maintenance leads.
Having this information helps us determine what types of keywords to focus on for content writing and link building.
Pro Tip #1: Roofing companies can benefit from targeting keywords that are relevant to their services and location. This can help attract local customers who are searching for roofing services in their area.
Pro Tip #2: It is advisable to focus on using long-tail keywords that are more specific and less competitive. For instance, instead of targeting broad keywords like "roof repairs", consider targeting more specific phrases such as "metal roof repairs in Phoenix" as these can be easier to rank for and attract more targeted leads.