Kentucky Website Maintenance Services

What is Involved in Maintaining Kentucky Websites

We view website maintenance to be a reactive support service that provides your Kentucky business with the appropriate web developer resources to solve nearly any website problem. These are some examples of website issues that Kentucky web support companies might fix:

• Updating your website platform.
• Keeping apps and plugins updated for better security and functionality.
• Adding new web pages as you release new products or services.
• Writing new blog content to help you stay fresh.
• Rearranging your Kentucky site's navigation menu.
• Improve your page speed to pass Google Core Web Vitals.
• Taking backups of your website's files and databases.
• Changing the look and feel of your website.
• Troubleshooting Google Search Console coverage issues.
• Enhancing technical SEO with structured data, open graph tags, etc.
• Investigating the cause and providing a solution to any other website issue.

The previously mentioned services are just a glimpse of what we view as possible Kentucky web maintenance services. In fact, Kentucky web maintenance is basically anything a web developer or digital marketer does to your website.

Reactive Kentucky Website Support

The reason we consider website maintenance to be a reactive service is that most Kentucky website owners wouldn't want a web developer going into their website and changing things around without their knowledge. You can count on our firm to keep your Kentucky website running smoothly. However, we can offer some proactive Kentucky website support services.

View Kentucky Website Maintenance Pricing

Proactive Kentucky Website Support

For website owners in Kentucky interested in a proactive management service for some of their website upkeep requirements, we are happy to accommodate! There are several web maintenance services, including platform upgrades, app / extension updates, website backups, performance monitoring, and broken link monitoring, that our website maintainers can handle in a proactive manner.

View Kentucky Website Management Pricing

Our website maintenance and support company is happy to provide Ashland, Covington, Henderson, Lexington, and Louisville with fast website support services.

Who Needs Website Maintenance in Kentucky

At some point in time, every Kentucky website will require some form of web support. It's just that the internet changes all the time. However, we don't charge a lot for Kentucky website support, so you'll be able to afford it! There are a few reasons why a website in Kentucky might need maintenance:

• When a hosting company upgrades their servers, they may remove older versions of PHP that your Kentucky website was originally developed to support. When this happens, you need to refactor your application or upgrade to a newer framework that supports the newer PHP version. There's no way you can expect custom web functionality to work forever.
• In order to focus on maintaining the newer version of an ecommerce platform or content management system, they eventually have to deprecate the previous releases. This recently happened to Magento 1.x ecommerce store owners who were forced to migrate to Magento 2.x, or an alternative ecommerce platform, because Magento 1.x had reached an “End of Life” status and would no longer be maintained or updated by Magento. As a result, Magento 1.x ecommerce businesses in Kentucky were looking for ecommerce developers to help migrate their websites.
• Whenever a website owner falls victim to malware or some other form of malicious activity, the website needs to be cleaned of malware and reviewed for security exploits. This is time-consuming, and often happens when the website owner isn't paying attention to the first two web maintenance examples.
• When the content on your Kentucky website, which explains your organization, products, or services becomes outdated and needs to be refreshed to help ensure future visitors receive accurate information about your operation. This type of web maintenance is critical to ensuring your Kentucky website is benefiting you.

Above and beyond just updating something, there are plenty of reasons why a website might need maintenance. When planning budgets and schedules for website maintenance and support, consider your Kentucky business's potential future needs.

How We Perform Kentucky Web Support

We have an experienced website support team who puts forth great effort to understand your maintenance needs, schedule your work in a timely fashion, and follow up with your Kentucky business after the tasks have been completed.

Most Kentucky web maintenance services start with an email from the website owner. Your email gets routed to our ticket system and automatically gets assigned to your project manager. We can then work on the ticket without delay, which leads to faster turnaround and easier internal communication.

For requests that originate from phone or live chat, a similar process to handling your Kentucky website maintenance services unfolds. The support request is entered into our ticket system by the person in the conversation with you, which allows the work order to be routed to the most appropriate web developer on our team.

Example Web Support Service List for Kentucky Businesses

We are often asked for detailed examples of Kentucky website support requests that might come up after the launch of a website. We've performed these Kentucky web maintenance services in the past, and would be happy to do it for you too!

Simple Kentucky Website Updates

Changes to your Kentucky website could be as simple as updating a paragraph, swapping images, or adding a new page. These are just normal, routine web maintenance tasks to keep content fresh for both search engines and visitors.

Kentucky Page Speed Improvements

Let us check your Kentucky website for hosting, caching, image optimization, console errors, broken links, poor database queries, and other potential problems that might be impacting your page speed. It'll help improve page load times, which will make users and search engines happy.

Platform Upgrades / Security Patches

It's important to keep your Kentucky website updated if it runs on a CMS like WordPress. Updates help improve security and functionality - and they're usually quick, so it might be a simple task.

Extension / Plugin Updates

If your Kentucky website has functionality developed and maintained by a third-party, it is important to update those plugins and extensions to include the latest changes by the developers. This is similar to the idea of updating the CMS platform since it helps patch security and functionality issues.

Fixing Search Console Issues

Has Google Search Console told you there's a coverage problem? If so, we can review the coverage issues, fix the problems, and update you on the results. Make Google happy, and you'll rank higher throughout Kentucky and beyond!

Implement Structured Data

When you search Google organically, have you noticed reviews or prices in the search results? This is brought to you by structured data, which is a standardized way of describing the content on the web page, whether it be of a local business in Kentucky, and ecommerce product or some other common data type.

Add Open Graph Tags on Your Website

By adding Open Graph Tags to your website, digital platforms can better understand the content of your page, which improves its appearance on social media.

Implement Google Tag Manager

Are you interested in adding Google Tag Manager to your website to help you manage custom scripts more easily? No problem at all! We'll happily install Google Tag Manager on your Kentucky website and teach you how to use it.

Setup Conversion Tracking

If you are interested in understanding the benefit of an online advertising campaign for your Kentucky website, it is important to setup conversion tracking. This will help you understand where your conversions are coming from, such as a Google search or a Bing Ads campaign.

Image Compression (Optimization)

Do you have a Kentucky website that's slow because of large images? No problem at all! All your images can be compressed by our tools, and we can even setup recurring compression for newly added images!

Integrate a Live Chat

Is your website ready for live chat? We can make recommendations on the best live chat systems for your business requirements, install the tracking code, and configure the design to match the branding of your Kentucky business!

Review Error Log Files

Are your error_log files big? If you're getting recurring error messages, we can update programming code or fix platform issues.

Integrate reCaptcha on Contact Forms

If spambots are attacking your Kentucky website, we can setup a checkbox or invisible reCaptcha to help minimize unwanted submissions on your forms.

Setup a Caching Plugin

Are you interested in installing a caching plugin in your Kentucky website, but not sure how to properly configure the settings for best website performance? We can help recommend caching plugins, or just install and configure them for you!

Setup SMTP Email

To help improve email deliverability, we can configure your contact form and website platform to send emails through an SMTP account instead of PHP mail.

Restrict IP Addresses

Is your Kentucky website being bombarded with fake orders, contact submissions or live chats from a specific network? We can help setup IP restrictions to prevent malicious traffic from interacting with your website.

Create Website Backups

Do you want to create a backup of your Kentucky website? We can help you create one-time or scheduled backups that store locally or at an offsite location.

Create a Development Website

It is often recommended that you setup a development or staging website before proceeding with a major upgrade or extension installation. If you'd like help creating and managing that development / staging site, just let us know!

Implement A/B Testing

Do you prefer to make design changes based on statistical data regarding how users interact with your Kentucky web page? If so, we can help you implement A/B testing to gather data to help inform you of the best choice between two or more design layouts.

Create 301 Redirects

Are you launching a new website or removing pages from your website? You should create 301 redirects for your Kentucky website. We've seen businesses in and around Kentucky lose huge amounts of organic traffic due to widespread broken pages. We can help you create 301 redirects within .htaccess files, nginx templates, and CMS platforms.

Provide Website Training

Do you need help learning how to make changes to your Kentucky website? If your Kentucky site was developed in a platform we work within, such as WordPress or Shopify, we'll be happy to help!

The Platforms We Maintain for Kentucky Websites

We have a diverse team of web designers and web developers, for Kentucky businesses, who have been immersed in multiple website platforms over the years. Nevertheless, mastering a handful of platforms is better than trying to be an expert on everything. Because of that, we tend to service only these platforms for Kentucky websites:

• Kentucky WordPress Website Maintenance
• Kentucky WooCommerce Web Support
• Kentucky Shopify Website Support

In the past, we provided website maintenance and support for Joomla and Magento platforms of Kentucky businesses. However, we chose not to use those platforms so our web maintenance experts could focus on training and support within the more popular platforms.

Questions to Ask Kentucky Website Maintenance Agencies

Before signing up for any Kentucky website support package, it is important to ask the Kentucky web maintenance company some questions about how their services work. By doing this, you'll be able to better understand your relationship with the Kentucky web maintenance team before you give them money or give them access to your website. You can ask these simple questions:

• Can you tell me how you handle website security? Do you run website security scans for clients?
• What is the turnaround time for Kentucky website maintenance requests?
• Do you outsource your Kentucky web support services?
• How much might it cost to maintain an average Kentucky website?
• Are there minimum deductions or minimum billable expenses for Kentucky website updates?
• What are your normal hours of operation?
• When there are new updates on my platform, will you let me know?

If you ask these questions to a Kentucky website services agency, you'll gain a better understanding of the future relationship, the security of your website, and the turnaround time for important maintenance requests.

Kentucky Web Maintenance Plans and Tips

We are often asked for a website maintenance plan by larger companies in and around Kentucky looking to establish routines and procedures within their IT department. Whether it's your website, hosting, or domain name, we'll make sure your Kentucky business has a web support plan to ensure optimum performance.

Read through this list of annual Kentucky website support tasks to consider:

• Message your web hosting firm to see if they have upgraded servers you can switch your website to for faster page speeds.
• Check if your website platform has a new major release that will require an extensive website migration.
• Attempt to restore a website backup to ensure the data being stored is sufficient for full recovery. Also make sure you are storing backups in a remote location away from Kentucky.
• Take a look at the websites of your competitors (even those outside Kentucky) to see if you're missing out on anything.
• Take a look at your website's security to make sure nothing's been compromised.
• Verify structured data, open graph, and social links are all working properly.
• Remove any unnecessary 3rd party tracking, live chat, or heat map scripts that may have been installed in the past.
• Take down any unnecessary development or staging sites.

Read through this list of semi-annual Kentucky web maintenance tasks to review:

• Ensure you have access to your domain name and that it isn't expiring soon. This will be helpful when you have to process a domain name renewal.
• Ensure you have access to your hosting account and that it isn't expiring soon.
• Make sure you have access to your DNS.
• Make sure your SSL certificate isn't expiring soon.
• Verify your website backup schedule is working properly, and you have remote backups outside of Kentucky.
• If you have an automated image optimization service, verify it is working properly.
• Make sure the website doesn't throw any console errors.

Read through this list of monthly Kentucky web maintenance tasks to review:

• Check for broken links on your website, which negatively impact user experience and SEO.
• Check for website performance issues from recent updates or changes on the website.
• See if there's anything wrong being reported within Google Search Console.
• Keep your website fresh by updating your content within one of your service pages or blog articles.
• Check if there are available platform or extension updates.

The Cost of Website Maintenance Service in Kentucky

The starting price for our Kentucky website maintenance services is $119.50/hour, but we offer discounts for pre-purchased blocks of time that bring the rate as low as $99.95/hour. We also offer website management for Kentucky websites, starting at $50/month, if you'd like the peace of mind knowing a company is proactively upgrading your site.

To get started, if you are new to our web maintenance company, we'll need you to pre-purchase a block of time which includes a discount on our hourly rate. If you are an existing client in Kentucky, you are welcome to choose monthly billing at our higher hourly rate or continue to pre-purchase time and receive discounted hourly rates for your website updates.

If you pre-purchase a block of time for your Kentucky web maintenance services, you will be happy to know there are no contracts, there are no hidden fees, the time never expires, and there are no minimum deductions for small website update requests. Please keep in mind we rarely see tasks take less than 10 minutes, since the process of reviewing an email or taking a phone call, checking on whatever was asked, providing some form of feedback, and then logging the task usually takes at least 10 minutes of time. To keep you informed of the time usage on your pre-purchased block of web maintenance time, you will receive a monthly email update letting you know how much time remains on your account.

What is Considered Billable Time?

When talking with prospective Kentucky website maintenance clients, we are often asked what is considered billable time. You will find the answers to vary greatly within the website support industry. In some situations, you may find a website maintenance company in Kentucky to charge a much higher hourly rate, but not bill out for communication and organization. Likewise, there are website support companies in Kentucky who charge a more affordable hourly rate, but also bill out for most communication and organization. This is the approach we take. To help provide clarification, let's go over some examples of what we consider billable time when it comes to maintaining and supporting your Kentucky website.

Here are examples of what is considered billable time:

• Reading through lengthy emails to understand what is being requested.
• Preparing responses to lengthy or complex email messages.
• Helping you figure out your domain name or web hosting provider.
• Scheduling your website maintenance to be completed by the best team member.
• Talking with you on the phone about ideas or tasks you want to discuss.
• Reviewing completed work for quality control purposes.
• Providing you training on how to handle administrative tasks.
• Researching unique solutions to difficult questions you present our team.
• Providing more detailed time usage reports, beyond the automated monthly update email.
• Helping you figure out email client issues within Microsoft Outlook, Apple Mail, etc.
• Almost any other task not specifically mentioned in the list below.

Here are examples of what is not considered billable time:

• Talking with you about personal matters, such as the weather, a recent vacation, or a sporting event.
• Responding to simple email messages that don't require research or lengthy feedback.
• Handling accounting-related tasks, such as invoice generation, payment confirmations, etc.

Web Support Services throughout Kentucky

If you've been searching for experienced website maintenance and support agencies serving major cities throughout Kentucky, we'll be the web maintenance team you want to contact. Our website maintenance experts frequently offer web support and help in Ashland, Covington, Henderson, Lexington, or Louisville throughout Kentucky. From simple website updates and platform upgrades, to website training and emergency support, our website support firm will have you covered!

When looking for website experts to handle website maintenance and support in smaller cities throughout Kentucky, we still hope you'll consider our web maintenance services. We have a full staff of dedicated website experts ready to help Kentucky-area businesses. Whether your business is located in Bardstown, Danville, Erlanger, Fayette, Fort Campbell, Highview, Newburg, Pleasure Ridge Park, Shively, St. Matthews, Winchester, or a different city, our website maintenance firm will be ready to help with all your Kentucky website support services!

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