Salisbury, MD Website Maintenance Services

What is Involved in Maintaining Salisbury, MD Websites

We see web maintenance as a reactive support service where we provide your Salisbury business with the right web developer resources to fix just about any problem. Here are a few examples of website problems that might need Salisbury web maintenance:

• Upgrading your website platform to the latest version.
• Installing app or plugin updates to improve security and functionality.
• Adding new pages whenever you release something new.
• Freshen up your blog with new content.
• Rearranging the navigation menu of your Salisbury website.
• Improving page speed to help you pass Google Core Web Vitals.
• Backing up your website's files and databases.
• Changing the look and feel of your website.
• Troubleshooting Google Search Console coverage issues.
• Enhancing technical SEO with structured data, open graph tags, etc.
• Providing solutions to other website problems.

Those services are just a taste of what Salisbury website maintenance might look like. Basically, Salisbury web support is anything a web developer or internet marketer does to change your website.

Reactive Salisbury Website Support

The reason we consider website support to be a reactive service is that most Salisbury website owners wouldn't want a web developer going into their website and changing things around without their knowledge. Our company will be your web support team on standby for any questions you have. However, we can offer some proactive Salisbury website maintenance services.

View Salisbury Website Maintenance Pricing

Proactive Salisbury Website Support

For website owners in Salisbury interested in a proactive management service for some of their website upkeep requirements, we are happy to accommodate! As part of our proactive website management service, our team can take care of platform upgrades, app / extension updates, website backups, performance monitoring, and broken link monitoring.

View Salisbury Website Management Pricing

In addition to supporting Salisbury-area websites, our web support company also offers Annapolis, Baltimore, Bethesda, Columbia, Frederick, Rockville, and Silver Spring small businesses and large corporations help with their websites.

Who Needs Web Maintenance in Salisbury, MD

There will come a time when every Salisbury website needs some sort of maintenance. It's because the internet is always changing. Not to worry though, our Salisbury web maintenance cost isn't expensive so it should be affordable for you to maintain your website! Here are some common reasons why a website in Salisbury might require website maintenance services:

• Hosting companies sometimes upgrade their servers, removing PHP versions that were used by your Salisbury website. That means you'll have to refactor your app or upgrade to a newer framework that supports the latest PHP release. You can't expect custom web functionality programmed in the past to work forever without any improvements.
• When an ecommerce platform or a content management system releases new versions, they eventually must deprecate the old versions so their teams can focus on maintaining the newer technologies. Magento 1.x store owners recently had to migrate to Magento 2.x or an alternative ecommerce platform because Magento 1.x had reached "End of Life" status and wouldn't be maintained or updated. As a result, Magento 1.x ecommerce businesses in Salisbury were looking for ecommerce developers to help migrate their websites.
• Whenever a website owner falls victim to malware or some other form of malicious activity, the website needs to be cleaned of malware and reviewed for security exploits. This is time-consuming, and often happens when the website owner isn't paying attention to the first two web support examples.
• You need to refresh your Salisbury website content when it's outdated or doesn't explain your organization, products, or services well enough for future visitors. Keeping your Salisbury website up to date is key to its success.

There are many reasons why a website might need maintenance, other than just to update something. It is important to understand the future needs of your Salisbury business when planning budgets and schedules for website maintenance and support.

How We Perform Salisbury, MD Website Support

It's our job to understand your web maintenance needs, schedule your work in a timely fashion, and follow up with your Salisbury business after the work is done.

A Salisbury website maintenance service usually starts with an email from you. That email is routed into our ticket system and automatically assigned to the project manager on your account. From there, anyone on our team can work on the ticket without delay, leading to faster turnaround time and simplified internal communication.

Phone or live chat requests follow a similar process to Salisbury web support. A support request is entered into our ticket system by the person in the conversation with you, so the work order can be routed to the right web developer.

Example Website Support Service List for Salisbury, MD Businesses

After the launch of a website, we're often asked for detailed examples of Salisbury web maintenance requests. The following are some examples of Salisbury web maintenance services we've provided in the past.

Simple Salisbury Website Changes

A simple change to your Salisbury website might include updating a paragraph on a page, swapping out an image, or adding a new page. Keeping content fresh for search engines and visitors is just normal, routine website maintenance.

Salisbury Website Speed Improvements

If your Salisbury website isn't running as fast as it once was, we can review your website for hosting issues, caching issues, unoptimized images, console errors, broken links, poor queries, and much more. This will help improve page load times, which are beneficial to user experience and search engine optimization.

Platform Updates / Security Fixes

It's important to keep your Salisbury website updated if it runs on a CMS like WordPress. Updates help improve security and functionality - and they're usually quick, so it might be a simple task.

Extension / Plugin Updates

It's important to update your Salisbury website's plugins and extensions to reflect the latest changes by the developers. The idea is similar to updating the CMS platform since it fixes security and functionality problems.

Google Search Console Issues

Did you get a report from Google Search Console telling you about a coverage issue? If so, we can review the coverage issues, fix the problems, and update you on the results. By making Google happy, you'll boost your search engine rankings throughout Salisbury and beyond!

Implement Structured Data

Have you ever noticed information like reviews or product prices in the listing of a Google organic search result? This is brought to you by structured data, which is a standardized way of describing the content on the web page, whether it be of a local business in Salisbury, and ecommerce product or some other common data type.

Implement Open Graph on Your Website

By adding Open Graph Tags to your website, digital platforms can better understand the content of your page, which improves its appearance on social media.

Add Google Tag Manager

Interested in using Google Tag Manager for managing custom scripts? No problem at all! We'll happily install Google Tag Manager on your Salisbury website and teach you how to use it.

Add Conversion Tracking

If you are interested in understanding the benefit of an online advertising campaign for your Salisbury website, it is important to setup conversion tracking. This will help you understand where your conversions are coming from, such as a Google search or a Bing Ads campaign.

Image Optimization

Is your Salisbury website slow because of large images? No problem at all! We can run all your images through our image compression tools and even setup recurring image compression for newly added images in the future!

Add Live Chat

Is your website ready for live chat? If you'd like us to recommend the best live chat system for your Salisbury business, install the tracking code, and customize the design for your branding, we can do it!

Review Error Logs for Issues

Are your error_log files big? To stop recurring error messages, we can diagnose the problem and update programming code.

Setup reCaptcha on Forms

If spambots are attacking your Salisbury website, we can setup a checkbox or invisible reCaptcha to help minimize unwanted submissions on your forms.

Setup a Caching Plugin

Interested in installing a caching plugin for your Salisbury website, but don't know how to set it up? We can help you figure out which caching plugins to install and configure on your website!

Setup SMTP Email

To help improve email deliverability, we can configure your contact form and website platform to send emails through an SMTP account instead of PHP mail.

IP Address Restrictions

Have you been getting fake orders, contact submissions, or live chats from a particular network? Our team can help set up IP restrictions so your website doesn't get hit with as much malicious traffic.

Run Website & Database Backups

Would you like a backup of your Salisbury website? Let us help you create one-time or scheduled backups that you can store locally or offsite.

Create a Staging Website

It is often recommended that you setup a development or staging website before proceeding with a major upgrade or extension installation. If you'd like help creating and managing that development / staging site, just let us know!

Setup A/B Testing

Are you a fan of making Salisbury web design changes based on statistical data? If so, we can help you implement A/B testing to gather data to help inform you of the best choice between two or more design layouts.

Create 301 Redirects

Do you have a new website or are you removing pages? You will want to create 301 redirects for your Salisbury website to prevent broken pages from hurting your SEO. Having broken pages will cost your Salisbury business a lot of organic traffic if they aren't fixed with 301 redirects. We are happy to help you resolve broken pages through the creation of 301 redirects within .htaccess files, nginx templates, and CMS plugins.

Offer Website Training

Do you need help learning how to make changes to your Salisbury website? If your Salisbury site was developed in a platform we work within, such as WordPress or Shopify, we'll be happy to help!

The Platforms We Maintain for Salisbury, MD Websites

With years of experience developing websites for Salisbury businesses (and those in other areas of the country), our web designers and web developers have been immersed in multiple platforms. Having said that, it's better to master a few platforms than try to specialize in them all. For that reason, our web support agency for Salisbury websites tends to service only the following platforms:

• Salisbury WordPress Web Maintenance
• Salisbury WooCommerce Website Maintenance
• Salisbury Shopify Web Support

We've managed Joomla and Magento platforms for Salisbury businesses in the past. However, we chose not to use those platforms so our website support experts could focus on training and support within the more popular platforms.

Questions to Ask Salisbury, MD Web Maintenance Agencies

Ask the Salisbury website maintenance company some questions about their services before you sign up for a package. It'll give you a better idea of the experience you'll have with their premium Maryland website support services prior to making payment and providing website access. Let's go over some simple questions to ask:

• How do you handle website security? Do you run security scans of customer websites?
• What's the turnaround time for Salisbury web maintenance?
• Are you outsourcing your Salisbury website maintenance services?
• What are your Salisbury web support costs?
• Do you have minimum deductions or minimum billable expenses for Salisbury website updates?
• Can you tell me what your normal business hours are?
• When there are new updates on my platform, will you let me know?

If you ask these questions to a Salisbury website services company, you'll gain a better understanding of the future relationship, the security of your website, and the turnaround time for important maintenance requests.

Salisbury, MD Web Maintenance Plans and Tips

Companies in and around Salisbury often ask us for a web maintenance plan to establish routines and procedures. We can help your Salisbury business set up a website maintenance plan so all aspects of your website, hosting, and domain name are monitored regularly.

Here is a list of annual Salisbury web support tasks to review:

• Ask your web hosting company if they have newer servers you can migrate to.
• Ask your web developer if your website has a major platform release coming up that will require a lot of work to install.
• Restore a website backup to make sure the data is enough for full recovery. Also, make sure your backups are stored remotely.
• Look at competitor websites (even those outside of Salisbury) to see if you are missing out on new functionality for your own customers.
• Perform a full security review of your website to ensure nothing has been compromised or left vulnerable.
• Make sure structured data, open graph, and social links are working.
• Remove any unnecessary 3rd party tracking, live chat, or heat map scripts that may have been installed in the past.
• Take down any unnecessary development or staging sites.

Read through this list of semi-annual Salisbury website support tasks to review:

• Check that your domain name doesn't expire soon and that you have access to it. You'll appreciate this when it's time to renew your domain.
• Check your hosting account credentials and make sure it's not about to expire.
• Make sure you can access your DNS in case anything needs to be changed.
• Check if your SSL certificate will be expiring in the near future.
• Verify your website backup schedule is working properly, and you have remote backups outside of Salisbury.
• Make sure you're running an image optimization service.
• Make sure the website doesn't throw any console errors.

Here are a list of monthly Salisbury web maintenance tasks to review:

• Check for broken links on your website, which negatively impact user experience and SEO.
• Check your website for performance issues after recent updates or changes.
• See if there's anything wrong being reported within Google Search Console.
• Update some of your service pages or blog articles to keep your website fresh.
• Take a look at your website platform and extensions for any available updates.

The Cost of Website Maintenance Service in Salisbury, MD

The starting price for our Salisbury website maintenance services is $119.50/hour, but we offer discounts for pre-purchased blocks of time that bring the rate as low as $99.95/hour. We also offer website management for Salisbury websites, starting at $50/month, if you'd like the peace of mind knowing a company is proactively upgrading your site.

To get started, if you are new to our web maintenance company, we'll need you to pre-purchase a block of time which includes a discount on our hourly rate. If you are an existing client in Salisbury, you are welcome to choose monthly billing at our higher hourly rate or continue to pre-purchase time and receive discounted hourly rates for your website updates.

If you pre-purchase a block of time for your Salisbury web maintenance services, you will be happy to know there are no contracts, there are no hidden fees, the time never expires, and there are no minimum deductions for small website update requests. Please keep in mind we rarely see tasks take less than 10 minutes, since the process of reviewing an email or taking a phone call, checking on whatever was asked, providing some form of feedback, and then logging the task usually takes at least 10 minutes of time. To keep you informed of the time usage on your pre-purchased block of web maintenance time, you will receive a monthly email update letting you know how much time remains on your account.

What is Considered Billable Time?

When talking with prospective Salisbury website maintenance clients, we are often asked what is considered billable time. You will find the answers to vary greatly within the website support industry. In some situations, you may find a website maintenance company in Salisbury to charge a much higher hourly rate, but not bill out for communication and organization. Likewise, there are website support companies in Salisbury who charge a more affordable hourly rate, but also bill out for most communication and organization. This is the approach we take. To help provide clarification, let's go over some examples of what we consider billable time when it comes to maintaining and supporting your Salisbury website.

Here are examples of what is considered billable time:

• Reading through lengthy emails to understand what is being requested.
• Preparing responses to lengthy or complex email messages.
• Helping you figure out your domain name or web hosting provider.
• Scheduling your website maintenance to be completed by the best team member.
• Talking with you on the phone about ideas or tasks you want to discuss.
• Reviewing completed work for quality control purposes.
• Providing you training on how to handle administrative tasks.
• Researching unique solutions to difficult questions you present our team.
• Providing more detailed time usage reports, beyond the automated monthly update email.
• Helping you figure out email client issues within Microsoft Outlook, Apple Mail, etc.
• Almost any other task not specifically mentioned in the list below.

Here are examples of what is not considered billable time:

• Talking with you about personal matters, such as the weather, a recent vacation, or a sporting event.
• Responding to simple email messages that don't require research or lengthy feedback.
• Handling accounting-related tasks, such as invoice generation, payment confirmations, etc.

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