Taylor, MI Website Maintenance Services

What is Involved in Maintaining Taylor, MI Websites

We view website maintenance to be a reactive support service that provides your Taylor business with the appropriate web developer resources to solve nearly any website problem. Here are a few examples of website problems that might need Taylor web support:

• Making sure your website's platform is up to date.
• Installing app or plugin updates to improve security and functionality.
• Adding new web pages as you release new products or services.
• Writing new blog content to help you stay fresh.
• Rearranging your Taylor site's navigation menu.
• Making your page faster to pass Google Core Web Vitals.
• Take backups of your website's files and databases.
• Making your website look and feel better.
• Fixing site audit issues or Google Search Console coverage problems.
• Adding structured data, open graph tags, etc.
• Providing a solution to any other website problem.

The previously mentioned services are just a glimpse of what we view as possible Taylor website support services. In fact, Taylor web maintenance is really anything a web developer or digital marketer does to your website to change it in some manner.

Reactive Taylor Website Support

Most Taylor website owners wouldn't want a web developer messing around with their site without their permission. That's why we consider web maintenance a reactive service. You can count on our company to keep your Taylor website running smoothly. However, we can offer some proactive Taylor web support services.

View Taylor Website Maintenance Pricing

Proactive Taylor Website Support

For website owners in Taylor interested in a proactive management service for some of their website upkeep requirements, we are happy to accommodate! As part of our proactive website management service, our team can take care of platform upgrades, app / extension updates, website backups, performance monitoring, and broken link monitoring.

View Taylor Website Management Pricing

In addition to supporting Taylor-area websites, our website support company also offers Ann Arbor, Detroit, Grand Rapids, Kalamazoo, Lansing, Sterling Heights, and Troy small businesses and large corporations help with their websites.

Who Needs Website Maintenance in Taylor, MI

At some point in time, every Taylor website will require some form of web support. It's because the internet is always changing. But don't worry, our Taylor website support costs aren't too high, so you can afford it! Here are some common reasons why a website in Taylor might require web maintenance services:

• When a hosting company upgrades their servers, they may remove older versions of PHP that your Taylor website was originally developed to support. When this happens, you need to refactor your application or upgrade to a newer framework that supports the newer PHP version. There's no way you can expect custom web functionality to work forever.
• Content management systems or ecommerce platforms eventually deprecate old versions so their teams can focus on the new ones. Magento 1.x store owners recently had to migrate to Magento 2.x, or an alternative ecommerce platform, because Magento 1.x was no longer maintained by Magento after it reached "End of Life". Because of that, Magento 1.x ecommerce businesses in Taylor were suddenly looking for an ecommerce developer to help migrate their website to a supported platform.
• When a website owner has become a victim of malware or some other form of malicious activity, the Taylor website will need to be reviewed for security exploits and cleaned of malware. In most cases, this happens because the website owner didn't pay attention to the first two web maintenance examples.
• To ensure future visitors to your Taylor website receive accurate information about your organization, products, or services, your Taylor website content needs to be refreshed. This type of website maintenance is critical to ensuring your Taylor website is benefiting you.

As you can see, there are many reasons a website may require maintenance above and beyond the obvious reasons of just wanting to update something on the website. It is important to understand the future needs of your Taylor business when planning budgets and schedules for website maintenance and support.

How We Perform Taylor, MI Web Support

We have an experienced website support team who puts forth great effort to understand your maintenance needs, schedule your work in a timely fashion, and follow up with your Taylor business after the tasks have been completed.

A Taylor web maintenance service usually starts with an email from you. Your email gets routed into our ticket system and automatically assigned to your project manager. From there, anyone on our team can work on the ticket without delay, leading to faster turnaround time and simplified internal communication.

For requests that originate from phone or live chat, a similar process to handling your Taylor website maintenance services unfolds. The support request is entered into our ticket system by the person in the conversation with you, which allows the work order to be routed to the most appropriate web developer on our team.

Example Web Support Service List for Taylor, MI Businesses

We are often asked for detailed examples of Taylor website support requests that might come up after the launch of a website. The following are some examples of Taylor web maintenance services we've provided in the past.

Simple Taylor Website Tweaks

A simple change to your Taylor website might include updating a paragraph on a page, swapping out an image, or adding a new page. These are just normal, routine web maintenance tasks to keep content fresh for both search engines and visitors.

Taylor Page Speed Improvements

Let us check your Taylor website for hosting, caching, image optimization, console errors, broken links, poor database queries, and other potential problems that might be impacting your page speed. User experience and SEO will both benefit from better page load times.

Platform Upgrades / Security Updates

Keeping your Taylor website's content management system updated is important if it's running on WordPress. This helps improve security and functionality - sometimes the updates are relatively quick to perform, which is a win-win!

Plugin / Extension Upgrades

It's important to update plugins and extensions on your Taylor website if they were developed and maintained by a third-party. This is similar to the idea of updating the CMS platform since it helps patch security and functionality issues.

Google Search Console Fixes

Did you get a report from Google Search Console telling you about a coverage issue? If so, we'll look at the coverage issues, fix them, and update you on the status. Make Google happy, and you'll rank higher throughout Taylor and beyond!

Implement Structured Data

Do you ever see product prices or reviews in Google organic search results? This is brought to you by structured data, which is a standardized way of describing the content on the web page, whether it be of a local business in Taylor, and ecommerce product or some other common data type.

Implement Open Graph on Your Website

When people share links of your Taylor business on social media, your website will look better if you add Open Graph Tags. These tags help define an image, title, and description for your each page on your website.

Setup Google Tag Manager

Are you interested in adding Google Tag Manager to your website to help you manage custom scripts more easily? Not a problem! We'll happily install Google Tag Manager on your Taylor website and teach you how to use it.

Setup Conversion Tracking

Tracking conversions is important if you want to understand the benefits of online advertising for your Taylor website. Then you'll know where your conversions come from, whether it be direct traffic, organic search, or paid ads.

Optimize Images

Do you have a Taylor website that's slow because of large images? Not a problem! We can run all your images through our image compression tools and even setup recurring image compression for newly added images in the future!

Setup Live Chat

Do you want to try live chat on your website? If you'd like us to recommend the best live chat system for your Taylor business, install the tracking code, and customize the design for your branding, we can do it!

Review Error Logs for Issues

Are your error_log files big? If you're getting recurring error messages, we can update programming code or fix platform issues.

Integrate reCaptcha on Contact Forms

We can set up a checkbox or invisible reCaptcha to help minimize unwanted submissions on your Taylor website.

Implement a Caching Plugin

Are you interested in installing a caching plugin in your Taylor website, but not sure how to properly configure the settings for best website performance? We can help recommend caching plugins, or just install and configure them for you!

Setup SMTP Email

If you want to improve email deliverability, we can set up your contact form and website platform to send emails via SMTP instead of PHP mail.

Restrict Malicious IP Addresses

Have you been getting fake orders, contact submissions, or live chats from a particular network? If you want to protect your website from malicious traffic, we can help by implementing IP restrictions.

Create Website Backups

Do you want to create a backup of your Taylor website? We can help you create one-time or scheduled backups that store locally or at an offsite location.

Create a Development Website

It is often recommended that you setup a development or staging website before proceeding with a major upgrade or extension installation. If you'd like help creating and managing that development / staging site, just let us know!

Implement A/B Testing

Do you prefer to make design changes based on statistical data regarding how users interact with your Taylor web page? If so, we can help you implement A/B testing to gather data to help inform you of the best choice between two or more design layouts.

Create 301 Redirects

Are you launching a new website or removing pages from your website? You should create 301 redirects for your Taylor website. We've seen businesses in and around Taylor lose huge amounts of organic traffic due to widespread broken pages. We can help you create 301 redirects within .htaccess files, nginx templates, and CMS platforms.

Provide Website Training

Do you need help learning how to make changes to your Taylor website? If your Taylor site was developed in a platform we work within, such as WordPress or Shopify, we'll be happy to help!

The Platforms We Maintain for Taylor, MI Websites

We have a diverse team of web designers and web developers, for Taylor businesses, who have been immersed in multiple website platforms over the years. Having said that, it's better to master a few platforms than try to specialize in them all. Therefore, we tend to only maintain Taylor websites on these platforms:

• Taylor WordPress Website Maintenance
• Taylor WooCommerce Web Support
• Taylor Shopify Website Support

As a web maintenance firm, we used to maintain and support Joomla and Magento websites for Taylor-area businesses. The reason we moved away from those platforms was to let our web support experts focus more on training and support.

Questions to Ask Taylor, MI Website Support Firms

Before signing up for any Taylor web maintenance package, it is important to ask the Taylor website maintenance company some questions about how their services work. It'll give you a better idea of the experience you'll have with their premium Michigan website support services prior to making payment and providing website access. Here are some simple questions to ask:

• How do you handle website security? Do you run security scans of customer websites?
• What is the turnaround time for Taylor web maintenance requests?
• Do you outsource your Taylor website maintenance services?
• How much might it cost to maintain an average Taylor website?
• Are there any minimum deductions or minimum billable expenses for Taylor website updates?
• At what times of the day are you working and able to take our maintenance requests?
• How will I know about new updates to my platform?

We find it beneficial to run these questions by any Taylor website services agency before subscribing to their website support packages, since it will provide much better understanding for you regarding the future relationship, the security of your website, and the expected turnaround time for important maintenance requests.

Taylor, MI Web Maintenance Plans and Tips

We are often asked for a web maintenance plan by larger companies in and around Taylor looking to establish routines and procedures within their IT department. We can help your Taylor business set up a website maintenance plan so all aspects of your website, hosting, and domain name are monitored regularly.

Check out this list of annual Taylor web support tasks to review:

• Ask your web hosting company if they have newer servers you can migrate to.
• Check if your website platform has a new major release that will require an extensive website migration.
• Attempt to restore a website backup to ensure the data being stored is sufficient for full recovery. Also make sure you are storing backups in a remote location away from Taylor.
• Take a look at the websites of your competitors (even those outside Taylor) to see if you're missing out on anything.
• Ensure your website is secure by performing a full security review.
• Ensure that structured data, open graph, and social links are all working.
• Check if any 3rd party tracking, live chat, or heat map scripts are installed but no longer necessary.
• Remove any unnecessary development or staging websites.

Check out this list of semi-annual Taylor website support tasks to review:

• Make sure you have access to your domain name and it's not about to expire. When you have to renew your domain name, this will come in handy.
• Ensure you have access to your hosting account and that it isn't expiring soon.
• Ensure you have access to your DNS in case you need to change anything.
• Check if your SSL certificate will be expiring in the near future.
• Make sure you have remote backups outside Taylor and that your website backup schedule is working.
• If you have an automated image optimization service, verify it is working properly.
• Make sure the website doesn't throw any console errors.

Check out this list of monthly Taylor web maintenance tasks to consider:

• Check for broken links on your website, which negatively impact user experience and SEO.
• Check your website for performance issues after recent updates or changes.
• See if there are any coverage issues in Google Search Console.
• Provide some kind of update to your content to keep your website fresh.
• Check if there are available platform or extension updates.

The Cost of Website Maintenance Service in Taylor, MI

The starting price for our Taylor website maintenance services is $119.50/hour, but we offer discounts for pre-purchased blocks of time that bring the rate as low as $99.95/hour. We also offer website management for Taylor websites, starting at $50/month, if you'd like the peace of mind knowing a company is proactively upgrading your site.

To get started, if you are new to our web maintenance company, we'll need you to pre-purchase a block of time which includes a discount on our hourly rate. If you are an existing client in Taylor, you are welcome to choose monthly billing at our higher hourly rate or continue to pre-purchase time and receive discounted hourly rates for your website updates.

If you pre-purchase a block of time for your Taylor web maintenance services, you will be happy to know there are no contracts, there are no hidden fees, the time never expires, and there are no minimum deductions for small website update requests. Please keep in mind we rarely see tasks take less than 10 minutes, since the process of reviewing an email or taking a phone call, checking on whatever was asked, providing some form of feedback, and then logging the task usually takes at least 10 minutes of time. To keep you informed of the time usage on your pre-purchased block of web maintenance time, you will receive a monthly email update letting you know how much time remains on your account.

What is Considered Billable Time?

When talking with prospective Taylor website maintenance clients, we are often asked what is considered billable time. You will find the answers to vary greatly within the website support industry. In some situations, you may find a website maintenance company in Taylor to charge a much higher hourly rate, but not bill out for communication and organization. Likewise, there are website support companies in Taylor who charge a more affordable hourly rate, but also bill out for most communication and organization. This is the approach we take. To help provide clarification, let's go over some examples of what we consider billable time when it comes to maintaining and supporting your Taylor website.

Here are examples of what is considered billable time:

• Reading through lengthy emails to understand what is being requested.
• Preparing responses to lengthy or complex email messages.
• Helping you figure out your domain name or web hosting provider.
• Scheduling your website maintenance to be completed by the best team member.
• Talking with you on the phone about ideas or tasks you want to discuss.
• Reviewing completed work for quality control purposes.
• Providing you training on how to handle administrative tasks.
• Researching unique solutions to difficult questions you present our team.
• Providing more detailed time usage reports, beyond the automated monthly update email.
• Helping you figure out email client issues within Microsoft Outlook, Apple Mail, etc.
• Almost any other task not specifically mentioned in the list below.

Here are examples of what is not considered billable time:

• Talking with you about personal matters, such as the weather, a recent vacation, or a sporting event.
• Responding to simple email messages that don't require research or lengthy feedback.
• Handling accounting-related tasks, such as invoice generation, payment confirmations, etc.

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