Amarillo, TX Website Maintenance Services

What is Involved in Maintaining Amarillo, TX Websites

We see website maintenance as a reactive support service where we provide your Amarillo business with the right web developer resources to fix just about any problem. Here are a few examples of website problems that might need Amarillo web maintenance:

• Making sure your website's platform is up to date.
• Installing app or plugin updates to improve security and functionality.
• Adding new web pages as you release new products or services.
• Writing new blog content to help you stay fresh.
• Rearranging the navigation menu of your Amarillo website.
• Improving page speed to help you pass Google Core Web Vitals.
• Take backups of your website's files and databases.
• Changing the look and feel of your website.
• Fixing site audit issues or Google Search Console coverage problems.
• Adding structured data, open graph tags, etc.
• Providing solutions to other website problems.

These are just a few of the Amarillo web maintenance services we offer. Basically, Amarillo website maintenance is anything a web developer or internet marketer does to change your website.

Reactive Amarillo Website Support

The reason we consider web support to be a reactive service is that most Amarillo website owners wouldn't want a web developer going into their website and changing things around without their knowledge. When you choose to have our agency maintain your Amarillo website, we'll be your web support team on standby for any request. There are some web maintenance services we can provide your Amarillo website in a proactive manner though.

View Amarillo Website Maintenance Pricing

Proactive Amarillo Website Support

We're happy to help website owners in Amarillo who need proactive website upkeep! We can take care of platform upgrades, app/extension updates, website backups, performance monitoring, and broken link monitoring as part of our proactive website management service.

View Amarillo Website Management Pricing

In addition to supporting Amarillo-area websites, our website maintenance agency also offers Arlington, Austin, Brownsville, Corpus Christi, Dallas, El Paso, Fort Worth, Frisco, Garland, Grand Prairie, Houston, Irving, Laredo, Lubbock, McKinney, Mesquite, Pasadena, Plano, and San Antonio small businesses and large corporations help with their websites.

Who Needs Website Support in Amarillo, TX

There will come a time when every Amarillo website needs some sort of maintenance. It's because the internet is always changing. But don't worry, our Amarillo web maintenance costs aren't too high, so you can afford it! Here are some common reasons why a website in Amarillo might require web maintenance services:

• When a hosting company upgrades their servers, they may remove older versions of PHP that your Amarillo website was originally developed to support. When this happens, you need to refactor your application or upgrade to a newer framework that supports the newer PHP version. You can't expect custom web functionality programmed in the past to work forever without any improvements.
• When an ecommerce platform or a content management system releases new versions, they eventually must deprecate the old versions so their teams can focus on maintaining the newer technologies. Magento 1.x store owners recently had to migrate to Magento 2.x, or an alternative ecommerce platform, because Magento 1.x was no longer maintained by Magento after it reached "End of Life". As a result, Magento 1.x ecommerce businesses in Amarillo were looking for ecommerce developers to help migrate their websites.
• When a website owner has become a victim of malware or some other form of malicious activity, the Amarillo website will need to be reviewed for security exploits and cleaned of malware. In most cases, this happens because the website owner didn't pay attention to the first two website maintenance examples.
• You need to refresh your Amarillo website content when it's outdated or doesn't explain your organization, products, or services well enough for future visitors. Maintaining your Amarillo website is key to making sure it's working for you.

There are many reasons why a website might need maintenance, other than just to update something. It is important to understand the future needs of your Amarillo business when planning budgets and schedules for website maintenance and support.

How We Perform Amarillo, TX Web Support

It's our job to understand your website support needs, schedule your work in a timely fashion, and follow up with your Amarillo business after the work is done.

A Amarillo web maintenance service usually starts with an email from you. Your email gets routed into our ticket system and automatically assigned to your project manager. From there, anyone on our team can work on the ticket without delay, leading to faster turnaround time and simplified internal communication.

For requests that originate from phone or live chat, a similar process to handling your Amarillo website maintenance services unfolds. The support request is entered into our ticket system by the person in the conversation with you, which allows the work order to be routed to the most appropriate web developer on our team.

Example Web Support Service List for Amarillo, TX Businesses

After the launch of a website, we're often asked for detailed examples of Amarillo website support requests. The following are some examples of Amarillo web maintenance services we've provided in the past.

Simple Amarillo Website Tweaks

A simple change to your Amarillo website might include updating a paragraph on a page, swapping out an image, or adding a new page. These are just normal, routine web maintenance tasks to keep content fresh for both search engines and visitors.

Amarillo Page Speed Improvements

If your Amarillo website isn't running as fast as it once was, we can review your website for hosting issues, caching issues, unoptimized images, console errors, broken links, poor queries, and much more. This will help improve page load times, which are beneficial to user experience and search engine optimization.

Platform Upgrades / Security Updates

It's important to keep your Amarillo website updated if it runs on a CMS like WordPress. This helps improve security and functionality - sometimes the updates are relatively quick to perform, which is a win-win!

Plugin / Extension Upgrades

It's important to update your Amarillo website's plugins and extensions to reflect the latest changes by the developers. It's similar to updating the CMS platform since it helps patch security and functionality issues.

Google Search Console Issues

Did you get a report from Google Search Console telling you about a coverage issue? If so, we can review the coverage issues, fix the problems, and update you on the results. This will help your search engine rankings, throughout Amarillo and beyond, by making Google happy!

Setup Structured Data

Have you ever noticed information like reviews or product prices in the listing of a Google organic search result? This is structured data, which is a standardized way to describe the content on a webpage, whether it's a local Amarillo business, or an ecommerce product.

Add Open Graph to Your Website

Adding Open Graph Tags to your website will help search engines better understand your page content and improve the appearance of your website in social media platforms when people share links of your Amarillo business.

Implement Google Tag Manager

Interested in using Google Tag Manager for managing custom scripts? That won't be a problem! We can add Google Tag Manager to your Amarillo website and even teach you how to use it.

Implement Conversion Tracking

If you are interested in understanding the benefit of an online advertising campaign for your Amarillo website, it is important to setup conversion tracking. This will help you understand where your conversions are coming from, such as a Google search or a Bing Ads campaign.

Optimize Images

Are large images slowing down your Amarillo website? That won't be a problem! All your images can be compressed by our tools, and we can even setup recurring compression for newly added images!

Setup Live Chat

Would you like to try live chat? If you'd like us to recommend the best live chat system for your Amarillo business, install the tracking code, and customize the design for your branding, we can do it!

Resolve Errors in Log Files

Do you have a lot of error_log files on your hosting account? We can help diagnose the issue and update programming code or repair platform issues to prevent recurring error messages.

Integrate reCaptcha on Contact Forms

If spambots are attacking your Amarillo website, we can setup a checkbox or invisible reCaptcha to help minimize unwanted submissions on your forms.

Setup a Caching Plugin

Are you interested in installing a caching plugin in your Amarillo website, but not sure how to properly configure the settings for best website performance? We can help you figure out which caching plugins to install and configure on your website!

Send Website Emails Over SMTP

To help improve email deliverability, we can configure your contact form and website platform to send emails through an SMTP account instead of PHP mail.

IP Address Restrictions

Have you been getting fake orders, contact submissions, or live chats from a particular network? If you want to protect your website from malicious traffic, we can help by implementing IP restrictions.

Backup Your Website Files

Do you want to create a backup of your Amarillo website? We can help you create one-time or scheduled backups that store locally or at an offsite location.

Create a Development Website

It is often recommended that you setup a development or staging website before proceeding with a major upgrade or extension installation. If you'd like help creating and managing that development / staging site, just let us know!

Create A/B Testing Rules

Are you a fan of making Amarillo web design changes based on statistical data? If so, we can help you implement A/B testing to gather data to help inform you of the best choice between two or more design layouts.

Setup 301 Redirects

Are you launching a new website or removing pages from your website? You should create 301 redirects for your Amarillo website. We've seen businesses in and around Amarillo lose huge amounts of organic traffic due to widespread broken pages. We can help you create 301 redirects within .htaccess files, nginx templates, and CMS platforms.

Provide Website Training

Do you need help learning how to make changes to your Amarillo website? If your Amarillo site was developed in a platform we work within, such as WordPress or Shopify, we'll be happy to help!

The Platforms We Maintain for Amarillo, TX Websites

With years of experience developing websites for Amarillo businesses (and those in other areas of the country), our web designers and web developers have been immersed in multiple platforms. Having said that, it's better to master a few platforms than try to specialize in them all. Therefore, we tend to only maintain Amarillo websites on these platforms:

• Amarillo WordPress Website Maintenance
• Amarillo WooCommerce Web Support
• Amarillo Shopify Website Support

As a web maintenance firm, we used to maintain and support Joomla and Magento websites for Amarillo-area businesses. However, we chose not to use those platforms so our web support experts could focus on training and support within the more popular platforms.

Questions to Ask Amarillo, TX Website Support Firms

Ask the Amarillo web maintenance company some questions about their services before you sign up for a package. It'll give you a better idea of the experience you'll have with their professional Texas web support services prior to making payment and providing website access. Here are some simple questions to ask:

• How do you handle website security? Do you run security scans of customer websites?
• What is the turnaround time for Amarillo website support requests?
• Do you outsource your Amarillo web maintenance services?
• What are your Amarillo website maintenance costs?
• Do you have minimum deductions or minimum billable expenses for Amarillo website updates?
• At what times of the day are you working and able to take our maintenance requests?
• When there are new updates on my platform, will you let me know?

We find it beneficial to run these questions by any Amarillo website services agency before subscribing to their website support packages, since it will provide much better understanding for you regarding the future relationship, the security of your website, and the expected turnaround time for important maintenance requests.

Amarillo, TX Web Maintenance Plans and Tips

Companies in and around Amarillo often ask us for a web maintenance plan to establish routines and procedures. We can help your Amarillo business set up a website maintenance plan so all aspects of your website, hosting, and domain name are monitored regularly.

Check out this list of annual Amarillo web support tasks to review:

• Ask your web hosting company if they have newer servers you can migrate to.
• Check if your website platform has a new major release that will require an extensive website migration.
• Attempt to restore a website backup to ensure the data being stored is sufficient for full recovery. Also make sure you are storing backups in a remote location away from Amarillo.
• Look at competitor websites (even those outside of Amarillo) to see if you are missing out on new functionality for your own customers.
• Perform a full security review of your website to ensure nothing has been compromised or left vulnerable.
• Ensure that structured data, open graph, and social links are all working.
• Remove any unnecessary 3rd party tracking, live chat, or heat map scripts that may have been installed in the past.
• Remove any unnecessary development or staging websites.

Check out this list of semi-annual Amarillo website support tasks to review:

• Check that your domain name doesn't expire soon and that you have access to it. You'll appreciate this when it's time to renew your domain.
• Check that your hosting account isn't about to expire and you can access it.
• Make sure you can access your DNS in case anything needs to be changed.
• Check if your SSL certificate will be expiring in the near future.
• Verify your website backup schedule is working properly, and you have remote backups outside of Amarillo.
• Check if you have an automated image optimization service running.
• Check if the website is throwing any console errors.

Here are a list of monthly Amarillo web maintenance tasks to review:

• Look for broken links on your website, which hurts SEO and user experience.
• Make sure your website isn't having performance issues after recent updates.
• Check Google Search Console for any coverage issues.
• Keep your website fresh by updating your content within one of your service pages or blog articles.
• Take a look at your website platform and extensions for any available updates.

The Cost of Website Maintenance Service in Amarillo, TX

The starting price for our Amarillo website maintenance services is $119.50/hour, but we offer discounts for pre-purchased blocks of time that bring the rate as low as $99.95/hour. We also offer website management for Amarillo websites, starting at $50/month, if you'd like the peace of mind knowing a company is proactively upgrading your site.

To get started, if you are new to our web maintenance company, we'll need you to pre-purchase a block of time which includes a discount on our hourly rate. If you are an existing client in Amarillo, you are welcome to choose monthly billing at our higher hourly rate or continue to pre-purchase time and receive discounted hourly rates for your website updates.

If you pre-purchase a block of time for your Amarillo web maintenance services, you will be happy to know there are no contracts, there are no hidden fees, the time never expires, and there are no minimum deductions for small website update requests. Please keep in mind we rarely see tasks take less than 10 minutes, since the process of reviewing an email or taking a phone call, checking on whatever was asked, providing some form of feedback, and then logging the task usually takes at least 10 minutes of time. To keep you informed of the time usage on your pre-purchased block of web maintenance time, you will receive a monthly email update letting you know how much time remains on your account.

What is Considered Billable Time?

When talking with prospective Amarillo website maintenance clients, we are often asked what is considered billable time. You will find the answers to vary greatly within the website support industry. In some situations, you may find a website maintenance company in Amarillo to charge a much higher hourly rate, but not bill out for communication and organization. Likewise, there are website support companies in Amarillo who charge a more affordable hourly rate, but also bill out for most communication and organization. This is the approach we take. To help provide clarification, let's go over some examples of what we consider billable time when it comes to maintaining and supporting your Amarillo website.

Here are examples of what is considered billable time:

• Reading through lengthy emails to understand what is being requested.
• Preparing responses to lengthy or complex email messages.
• Helping you figure out your domain name or web hosting provider.
• Scheduling your website maintenance to be completed by the best team member.
• Talking with you on the phone about ideas or tasks you want to discuss.
• Reviewing completed work for quality control purposes.
• Providing you training on how to handle administrative tasks.
• Researching unique solutions to difficult questions you present our team.
• Providing more detailed time usage reports, beyond the automated monthly update email.
• Helping you figure out email client issues within Microsoft Outlook, Apple Mail, etc.
• Almost any other task not specifically mentioned in the list below.

Here are examples of what is not considered billable time:

• Talking with you about personal matters, such as the weather, a recent vacation, or a sporting event.
• Responding to simple email messages that don't require research or lengthy feedback.
• Handling accounting-related tasks, such as invoice generation, payment confirmations, etc.