Brownsville, TX Website Maintenance Services

What is Involved in Maintaining Brownsville, TX Websites

We view web maintenance to be a reactive support service that provides your Brownsville business with the appropriate web developer resources to solve nearly any website problem. There are many examples of website issues that might require service from Brownsville website maintenance firms, including:

• Upgrading your website platform to the latest version.
• Keeping apps and plugins updated for better security and functionality.
• Adding new web pages as you release new information.
• Staying fresh with new blog content.
• Rearranging your Brownsville website's navigation menu.
• Improving page speed to help you pass Google Core Web Vitals.
• Taking backups of your website's files and databases.
• Modifying the look and feel of your website's design.
• Troubleshooting Google Search Console coverage issues.
• Enhancing technical SEO with structured data, open graph tags, etc.
• Providing solutions to other website problems.

The previously mentioned services are just a glimpse of what we view as possible Brownsville website support services. Basically, Brownsville web maintenance is anything a web developer or internet marketer does to change your website.

Reactive Brownsville Website Support

The reason we consider website maintenance to be a reactive service is that most Brownsville website owners wouldn't want a web developer going into their website and changing things around without their knowledge. When you choose to have our agency maintain your Brownsville website, we'll be your web support team on standby for any request. However, we can offer some proactive Brownsville website support services.

View Brownsville Website Maintenance Pricing

Proactive Brownsville Website Support

Interested in a proactive website management service for some of your website upkeep? We're happy to help! As part of our proactive website management service, our team can take care of platform upgrades, app / extension updates, website backups, performance monitoring, and broken link monitoring.

View Brownsville Website Management Pricing

In addition to supporting Brownsville-area websites, our web maintenance agency also offers Amarillo, Arlington, Austin, Corpus Christi, Dallas, El Paso, Fort Worth, Frisco, Garland, Grand Prairie, Houston, Irving, Laredo, Lubbock, McKinney, Mesquite, Pasadena, Plano, and San Antonio small businesses and large corporations help with their websites.

Who Needs Website Maintenance in Brownsville, TX

At some point in time, every Brownsville website will require some form of web support. The reason is simply that the internet is always changing. Not to worry though, our Brownsville website support cost isn't expensive so it should be affordable for you to maintain your website! There are a few reasons why a website in Brownsville might need maintenance:

• When a hosting provider upgrades their servers, they may remove older versions of PHP that your Brownsville website was originally developed to support. This means you have to refactor your app or upgrade to a newer framework that supports the new PHP version. You can't expect custom web functionality from the past to work forever.
• When an ecommerce platform or a content management system releases new versions, they eventually must deprecate the old versions so their teams can focus on maintaining the newer technologies. This recently happened to Magento 1.x ecommerce store owners who were forced to migrate to Magento 2.x, or an alternative ecommerce platform, because Magento 1.x had reached an “End of Life” status and would no longer be maintained or updated by Magento. Brownsville-area ecommerce businesses running Magento 1.x found themselves looking for an ecommerce developer to help migrate their store.
• Whenever a website owner falls victim to malware or some other form of malicious activity, the website needs to be cleaned of malware and reviewed for security exploits. This is time-consuming, and often happens when the website owner isn't paying attention to the first two web maintenance examples.
• You need to refresh your Brownsville website content when it's outdated or doesn't explain your organization, products, or services well enough for future visitors. This type of website maintenance is critical to ensuring your Brownsville website is benefiting you.

There are many reasons why a website might need maintenance, other than just to update something. It is important to understand the future needs of your Brownsville business when planning budgets and schedules for website maintenance and support.

How We Perform Brownsville, TX Web Support

We have an experienced website support team who puts forth great effort to understand your maintenance needs, schedule your work in a timely fashion, and follow up with your Brownsville business after the tasks have been completed.

Most web maintenance services start with an email from you, the owner of the Brownsville website. That email is routed into our ticket system and automatically assigned to the project manager on your account. We can then work on the ticket without delay, which leads to faster turnaround and easier internal communication.

The process for Brownsville web maintenance services that come from phone or chat is similar. We route the support request to the most appropriate web developer on our team based on the nature of the work needed on your website.

Example Website Maintenance Service List for Brownsville, TX Businesses

We are often asked for detailed examples of Brownsville web support requests that might come up after the launch of a website. Here are several examples of Brownsville website support services we've been asked to perform in the past and would be more than happy to provide to you!

Simple Brownsville Website Changes

Changes to your Brownsville website could be as simple as updating a paragraph, swapping images, or adding a new page. This is just normal, routine web maintenance to keep content fresh for both search engines and visitors.

Brownsville Site Performance Improvements

We can analyze your Brownsville website for hosting issues, caching issues, unoptimized images, console errors, broken links, poor queries, and more if it's slow. This will help improve page load times, which are beneficial to user experience and search engine optimization.

Platform Upgrades / Security Patches

If your Brownsville website is running on a content management system, like WordPress, it is important to keep the platform updated. Updates help improve security and functionality - and they're usually quick, so it might be a simple task.

Extension / Plugin Updates

It's important to update your Brownsville website's plugins and extensions to reflect the latest changes by the developers. This is similar to the idea of updating the CMS platform since it helps patch security and functionality issues.

Google Search Console Issues

Did you get a report from Google Search Console telling you about a coverage issue? If so, we can review the coverage issues, fix the problems, and update you on the results. This will help your search engine rankings, throughout Brownsville and beyond, by making Google happy!

Implement Structured Data

When you search Google organically, have you noticed reviews or prices in the search results? This is structured data, which is a standardized way of describing content on the web, whether it's a local business in Brownsville or an ecommerce product.

Implement Open Graph on Your Website

Adding Open Graph Tags to your website will help search engines better understand your page content and improve the appearance of your website in social media platforms when people share links of your Brownsville business.

Setup Google Tag Manager

Are you interested in adding Google Tag Manager to your website to help you manage custom scripts more easily? No problem at all! We'll happily install Google Tag Manager on your Brownsville website and teach you how to use it.

Setup Conversion Tracking

If you are interested in understanding the benefit of an online advertising campaign for your Brownsville website, it is important to setup conversion tracking. Then you'll know where your conversions come from, whether it be direct traffic, organic search, or paid ads.

Optimize Images

Are large images slowing down your Brownsville website? No problem at all! All your images can be compressed by our tools, and we can even setup recurring compression for newly added images!

Integrate a Live Chat

Would you like to try live chat? Our experts can help you pick the right live chat system, install the tracking code, and customize the design to match your Brownsville business branding!

Review Error Log Files

Have you noticed large error_log files on your hosting account? We can help diagnose the issue and update programming code or repair platform issues to prevent recurring error messages.

Reduce Spam with reCaptcha

To reduce unwanted submissions on your Brownsville website, we can setup an invisible or checkbox reCaptcha.

Install a Caching Plugin

Are you interested in installing a caching plugin in your Brownsville website, but not sure how to properly configure the settings for best website performance? We can recommend caching plugins, or we can install and configure them for you!

Setup SMTP Email

To help improve email deliverability, we can configure your contact form and website platform to send emails through an SMTP account instead of PHP mail.

Restrict IP Addresses

Have you been getting fake orders, contact submissions, or live chats from a particular network? Our team can help set up IP restrictions so your website doesn't get hit with as much malicious traffic.

Backup Your Website Files

Is it time to make a backup of your Brownsville website? We can help you create one-time or scheduled backups that store locally or at an offsite location.

Create a Development Website

It is often recommended that you setup a development or staging website before proceeding with a major upgrade or extension installation. Whenever you need help with creating and managing your development site, just let us know!

Create A/B Testing Rules

Are you a fan of making Brownsville web design changes based on statistical data? If so, we can help you implement A/B testing to gather data to help inform you of the best choice between two or more design layouts.

Setup 301 Redirects

Are you launching a new website or removing pages from your website? You should create 301 redirects for your Brownsville website. We've seen businesses in and around Brownsville lose huge amounts of organic traffic due to widespread broken pages. We are happy to help you resolve broken pages through the creation of 301 redirects within .htaccess files, nginx templates, and CMS plugins.

Offer Website Training

Need help learning how to make simple changes to your Brownsville website? Let us know what training you need if your Brownsville site was built on a platform we work with, like WordPress or Shopify!

The Platforms We Maintain for Brownsville, TX Websites

We have a diverse team of web designers and web developers, for Brownsville businesses, who have been immersed in multiple website platforms over the years. That said, it is better to become a master of a handful of platforms rather than try to specialize in them all. For that reason, our website maintenance agency for Brownsville websites tends to service only the following platforms:

• Brownsville WordPress Website Support
• Brownsville WooCommerce Web Maintenance
• Brownsville Shopify Web Maintenance

In the past, we provided website maintenance and support for Joomla and Magento platforms of Brownsville businesses. However, we chose to move away from those platforms to allow our website maintenance experts to focus more heavily on training and support within the other systems.

Questions to Ask Brownsville, TX Web Support Agencies

Before signing up for any Brownsville web maintenance package, it is important to ask the Brownsville website maintenance company some questions about how their services work. This will help you get a better idea of the experience you will have with their expert Texas website support services before you submit payment and provide website access. Let's go over some simple questions to ask:

• Can you tell me how you handle website security? Do you run website security scans for clients?
• When can I expect an average Brownsville web maintenance request to be completed?
• Is your Brownsville web maintenance outsourced?
• How much does Brownsville website maintenance cost?
• Do you have minimum deductions or minimum billable expenses for Brownsville website updates?
• What are your normal hours of operation?
• Will you keep me informed about new updates within my platform?

If you ask these questions to a Brownsville website services firm, you'll gain a better understanding of the future relationship, the security of your website, and the turnaround time for important maintenance requests.

Brownsville, TX Website Support Plans and Tips

We are often asked for a web maintenance plan by larger companies in and around Brownsville looking to establish routines and procedures within their IT department. We are happy to help your Brownsville business develop a website maintenance plan to ensure all aspects of your website, hosting, and domain name are routinely checked to ensure optimum performance and uptime.

Here is a list of annual Brownsville web support tasks to review:

• Message your web hosting firm to see if they have upgraded servers you can switch your website to for faster page speeds.
• Check if your website platform is releasing a major upgrade in the near future which will require a major overhaul of your website.
• Try restoring a website backup to make sure the data is good enough for a full recovery. Also, make sure your backups are stored somewhere else besides Brownsville.
• Check out competitor sites (even those outside of Brownsville) to see if you're missing out on any competitive advantages they have over you.
• Perform a full security review of your website to ensure nothing has been compromised or left vulnerable.
• Verify structured data, open graph, and social links are all working properly.
• Verify the necessity of any 3rd party tracking, live chat, or heat map scripts that are installed.
• Take down any unnecessary development or staging sites.

Read through this list of semi-annual Brownsville website support tasks to review:

• Check that your domain name doesn't expire soon and that you have access to it. You'll appreciate this when it's time to renew your domain.
• Ensure you have access to your hosting account and that it isn't expiring soon.
• Make sure you can access your DNS in case anything needs to be changed.
• Check if your SSL certificate will be expiring in the near future.
• Verify your website backup schedule is working properly, and you have remote backups outside of Brownsville.
• Check if you have an automated image optimization service running.
• Make sure the website doesn't throw any console errors.

Read through this list of monthly Brownsville web maintenance tasks to review:

• Ensure your website doesn't have any broken links, which affect user experience and SEO.
• Check your website for performance issues after recent updates or changes.
• Check Google Search Console for any coverage issues.
• Provide some kind of update to your content to keep your website fresh.
• Check if there are available platform or extension updates.

The Cost of Web Maintenance Service in Brownsville, TX

The starting price for our Brownsville website maintenance services is $119.50/hour, but we offer discounts for pre-purchased blocks of time that bring the rate as low as $99.95/hour. We also offer website management for Brownsville websites, starting at $50/month, if you'd like the peace of mind knowing a company is proactively upgrading your site.

To get started, if you are new to our web maintenance company, we'll need you to pre-purchase a block of time which includes a discount on our hourly rate. If you are an existing client in Brownsville, you are welcome to choose monthly billing at our higher hourly rate or continue to pre-purchase time and receive discounted hourly rates for your website updates.

If you pre-purchase a block of time for your Brownsville web maintenance services, you will be happy to know there are no contracts, there are no hidden fees, the time never expires, and there are no minimum deductions for small website update requests. Please keep in mind we rarely see tasks take less than 10 minutes, since the process of reviewing an email or taking a phone call, checking on whatever was asked, providing some form of feedback, and then logging the task usually takes at least 10 minutes of time. To keep you informed of the time usage on your pre-purchased block of web maintenance time, you will receive a monthly email update letting you know how much time remains on your account.

What is Considered Billable Time?

When talking with prospective Brownsville website maintenance clients, we are often asked what is considered billable time. You will find the answers to vary greatly within the website support industry. In some situations, you may find a website maintenance company in Brownsville to charge a much higher hourly rate, but not bill out for communication and organization. Likewise, there are website support companies in Brownsville who charge a more affordable hourly rate, but also bill out for most communication and organization. This is the approach we take. To help provide clarification, let's go over some examples of what we consider billable time when it comes to maintaining and supporting your Brownsville website.

Here are examples of what is considered billable time:

• Reading through lengthy emails to understand what is being requested.
• Preparing responses to lengthy or complex email messages.
• Helping you figure out your domain name or web hosting provider.
• Scheduling your website maintenance to be completed by the best team member.
• Talking with you on the phone about ideas or tasks you want to discuss.
• Reviewing completed work for quality control purposes.
• Providing you training on how to handle administrative tasks.
• Researching unique solutions to difficult questions you present our team.
• Providing more detailed time usage reports, beyond the automated monthly update email.
• Helping you figure out email client issues within Microsoft Outlook, Apple Mail, etc.
• Almost any other task not specifically mentioned in the list below.

Here are examples of what is not considered billable time:

• Talking with you about personal matters, such as the weather, a recent vacation, or a sporting event.
• Responding to simple email messages that don't require research or lengthy feedback.
• Handling accounting-related tasks, such as invoice generation, payment confirmations, etc.