WebCitz started working with this client in 2008
- Client: Dr. Hart (website offline)
- Platform: Other
- Industry: Medical / Dental
- Services: Maintenance / Support, Web Development
The Challenge
As an established prosthodontist in a high-end community like Shorewood, Dr. Hart needed his website to reflect the precision and professionalism of his surgical practice. However, the site was built using older “static” web technologies – specifically FrontPage and Dreamweaver templates. These systems required a developer’s touch to ensure that updates to the navigation or footer didn’t “break” the layout on individual pages.
The WebCitz Solution
WebCitz acted as the outsourced web department for the practice, ensuring his digital presence remained polished until the day he hung up his scrubs:
- .dwt Template Optimization: We performed extensive cleanup and maintenance on the Dreamweaver Template files. By optimizing these “master files,” we ensured that any site-wide changes remained consistent across all sub-pages, preventing the “design drift” common in older static sites.
- Legacy System Maintenance: We managed the hand-off between older FrontPage elements and more modern Dreamweaver standards, ensuring the site remained functional and secure as web browsers evolved between 2008 and 2012.
- Content Integrity: We handled the regular updates of office hours, patient forms, and service descriptions, ensuring that prospective surgical patients always had access to the most accurate information.
- Local Professionalism: We maintained the site’s aesthetic to match the upscale Shorewood market, focusing on a clean, professional appearance that built immediate trust with patients looking for surgical expertise.
The Result
The partnership with Dr. Hart was a successful “lifecycle” engagement. WebCitz provided the technical expertise needed to keep a legacy-built website functioning at a high level during the final years of the practice. By handling the template cleanup and maintenance, we allowed Dr. Hart to focus entirely on his patients. This project highlights our long-standing commitment to the local medical community in Wisconsin, regardless of the technology stack involved.
