WebCitz started working with this client in 2015
- Client: AZCO Corp
- Platform: WordPress
- Industry: Manufacturing / Industrial
- Services: Digital Marketing, Ecommerce, Maintenance / Support, Web Development, Web Hosting
The Challenge
AZCO Corp, a New Jersy-based premier manufacturer of modular feeding and cutting units, operates a technically complex business with an extensive catalog of industrial components. Their primary challenge was not aesthetic, but operational: they needed their e-commerce platform to communicate perfectly with their internal ERP system. Because they rely on precise inventory and order data, they required a technical partner who could step into various development environments to fix deep-seated logic issues and handle massive data synchronization tasks that other agencies were unable to manage.
The WebCitz Solution
Since 2015, WebCitz has served as the “Technical Lead” for AZCO Corp, providing the backend engineering and systems integration that keeps their business moving:
- Enterprise ERP Integration: We engineered and maintained the integration between their web store and their ERP. This involved building and refining custom systems for order exports and product imports, ensuring that sales data flowed accurately between the website and their back-office accounting and manufacturing software.
- Platform Migration Strategy: We successfully guided the client through the transition from Magento to WordPress and WooCommerce. Our focus was on data integrity – ensuring that years of product history, customer records, and complex pricing rules remained intact across the move. There was another development company in the mix, which ended up working closely with us to help finish the migration.
- Advanced “Logic-First” Maintenance: While other firms handled the front-end design, WebCitz was tasked with the high-volume data imports/exports and ensuring that the complex backend functionality remained stable even as the site evolved.
- Agile Technical Oversight: As an active partner for over a decade, we provide on-call support for technical improvements. WebCitz steps in to provide the functional fixes and performance optimizations required for an enterprise-level manufacturer.
The Result
By focusing on the “engine” of the website rather than just the “paint job,” WebCitz has provided AZCO Corp with a decade of operational stability. Our ability to manage enterprise-level data flows and integrate with ERP systems has made us an indispensable part of their technical team, ensuring their e-commerce operations are as precise and reliable as the machinery they manufacture.
