WebCitz started working with this client in 2018
- Client: Alo Health
- Platform: WordPress
- Industry: Health & Wellness
- Services: Maintenance / Support, Web Development, Web Hosting
The Challenge
Alo Health, a wellness center based in Appleton, Wisconsin, sought a digital presence that did more than just list services. They wanted to guide potential clients through a narrative about holistic health and personal transformation. The goal was to build a website that felt immersive and educational, helping users understand how Alo Health’s unique approach – including services like PEMF and nutritional consulting – could impact their lives.
The WebCitz Solution
WebCitz developed a bespoke WordPress theme designed to deliver a premium, interactive user experience:
- Storytelling via Parallax & Motion: We engineered a custom theme that utilized extensive parallax effects and scrolling content reveals. As users scrolled, information would gracefully enter the frame, creating a visual flow that mirrored a wellness journey.
- Custom UI/UX Design: The design focused on “health through education,” using clean layouts and interactive elements to explain complex wellness concepts in an approachable way.
- Brand-Focused Development: Every element of the custom theme was built from the ground up to ensure it was lightweight despite the heavy use of animations, maintaining fast load times for local users.
- Managed Maintenance & Hosting: For the duration of our partnership, WebCitz provided reliable hosting and proactive maintenance, ensuring the technical animations remained smooth and compatible with evolving browser standards.
The Result
The resulting website was a standout in the local Appleton health market, providing Alo Health with a highly professional and engaging digital “front door.” By combining technical development with a focus on narrative design, WebCitz helped the client establish immediate credibility and effectively communicate their mission to the Fox Valley community.
