WebCitz started working with this client in 2009
- Client: Ame's Point Boatworks (website offline)
- Platform: Other
- Industry: Automotive / Powersports
- Services: Digital Marketing, Maintenance / Support, Web Development, Web Hosting
The Challenge
Ame’s Point Boatworks, originally founded in Oshkosh, Wisconsin, specialized in the high-end restoration of yachts. The owner required a digital platform that could showcase the meticulous craftsmanship of his restoration projects to a national audience of maritime enthusiasts. As the owner transitioned into retirement and relocated to Massachusetts, it was critical that the website remained a stable and accessible portfolio of his life’s work, allowing him to continue showcasing new projects as they were completed.
The WebCitz Solution
WebCitz provided a consistent technical foundation for the boatworks for nearly a decade, managing the site through various stages of the business:
- PostNuke CMS Implementation: We developed the site using the PostNuke Content Management System. At the time, this was a leading-edge platform that allowed for structured content organization and easy updates for a growing gallery of maritime projects.
- Portfolio Management: Over the years, our team assisted the client in adding new yachts to the website. We ensured that high-resolution imagery and detailed restoration specifications were correctly formatted to showcase the quality of the workmanship.
- Long-Term Hosting & Maintenance: We provided the secure hosting and technical updates necessary to keep a legacy CMS platform operational for eight years, ensuring the site remained online and functional even as the owner moved his base of operations from Wisconsin to the East Coast.
- Managed Content Updates: WebCitz acted as the client’s digital partner, handling the technical heavy lifting of site updates so the owner could focus on his restoration craft.
The Result
Through the partnership with WebCitz, Ame’s Point Boatworks maintained a professional digital legacy for nearly a decade. Even during a significant life transition and relocation, the client’s work remained visible and well-organized, serving as a testament to his expertise in yacht restoration from his early days in Oshkosh through his active retirement in Massachusetts.
