WebCitz started working with this client in 2017
- Client: Cincinnati Control Dynamics
- Platform: Other
- Industry: Manufacturing / Industrial
- Services: Maintenance / Support, Web Development
The Challenge
Airflow Machines, a manufacturer of high-performance industrial equipment, needed a modern digital presence that reflected the precision and reliability of their machinery. Their goal was a “one-and-done” professional redesign – a site that would provide a high-end corporate image, house technical specifications, and remain stable for years to come. They required a partner who could execute the build correctly the first time, ensuring that all search engine authority from their previous site was preserved.
The WebCitz Solution
WebCitz worked closely with the Airflow Machines team to deliver a durable, high-performance Joomla website:
- Collaborative Design Process: We engaged in a detailed design phase, working hand-in-hand with the client to ensure the aesthetic matched their brand’s industrial identity. The focus was on a clean, authoritative layout that would not feel dated as web trends evolved.
- Precision Search Engine Migration: To protect their existing online visibility, we managed the technical transition with high precision. This included setting up 301 redirects to ensure old links didn’t break and configuring Google Search Console to monitor the site’s health immediately upon launch.
- Performance Analytics Setup: We integrated Google Analytics to provide the client with a clear view of their traffic and user behavior from day one, giving them the data needed to understand their ROI.
- Structural Stability: By utilizing the Joomla framework and building with clean code, we created a site robust enough to remain functional and secure for the long term.
The Result
The success of the Airflow Machines project is measured by its incredible longevity. Launched in 2017, the website remains the company’s primary digital storefront today, exactly as WebCitz built it. By delivering a design the client loved and a technical foundation that required zero follow-up maintenance, WebCitz provided a cost-effective, high-quality asset that has served the company’s needs for nearly a decade.
