WebCitz is a top SEO company helping occupational therapists, rehabilitation centers, pediatric physical therapists, geriatric physical therapists, orthopedic physical therapists and physical therapy practices increase organic traffic. Our team often provides local SEO on WordPress, Joomla and Laravel websites for physical therapists with content-based websites. For those physical therapists with ecommerce websites, we typically perform ecommerce SEO on WooCommerce, BigCommerce and Shopify websites.
The SEO industry is saturated with people claiming to be experts in SEO for physical therapy practices. The team at WebCitz makes this claim to physical therapists, but we can back it up by asking you how you got to our website! Our physical therapy practice SEO experts can apply the same on page SEO strategies and off page SEO strategies to your website that helped bring you to our website. If you searched for "physical therapy SEO experts," you've found the SEO company that can get your physical therapy practice to rank higher!
Are you looking for more patients for your physical therapy practice? We can help make it happen by working to increase your search ranking for physical therapy-related keywords in search engines! Before starting, our team will talk with you about the target market, conversion goals and past marketing performed for your physical therapy practice to get a better understanding of how we can help. From there, we scan the website of your physical therapy practice for onsite issues, content quality, and rank positions which we then compare against other occupational therapists, rehabilitation centers, pediatric physical therapists, geriatric physical therapists, orthopedic physical therapists and physical therapy practices in your area. We take the time to talk with you about your physical therapy practice, analyze data from multiple reporting systems and pull from our own marketing experience to help improve the search rankings of your physical therapy practice. After this initial research, we put together a detailed SEO plan that will have the appropriate balance of website fixes, content writing, landing page optimizations, speed improvements, meta changes, inbound linking and other SEO services that will help improve your website's ranking within the allocated monthly SEO budget of your physical therapy practice.
Most SEO experts working with physical therapy practices try to hide their methods and tactics when explaining what they will do for the website of your physical therapy practice, but search engine optimization strategies that work for physical therapists aren't a complete mystery. The best search engine optimization experts for physical therapists involves hundreds of factors, but the most common areas to work on are improving website content, increasing website speed, building inbound links and fixing onsite issues. The major search engines are huge corporations that aren't going to be fooled by keyword stuffing, hidden paragraphs and other SEO gimmicks that worked for physical therapists decades ago. If you want to be found in search results for physical therapists then you need to give search engines a reason to want to include your physical therapy practice in their search results. Our experts will help you discover how to get your physical therapy practice ranked higher in search engines for the keywords and phrases important to your physical therapy practice.
A lot of the physical therapists we talk to don't understand the importance of website content, which is best explained by looking at what goals a search engine attempts to achieve. A search engine's purpose might be to help a person find relevant websites of physical therapists. To clarify, the key takeaway is a search engine helps the person performing a search, it doesn't necessarily try to help a specific physical therapy practice be found. When a search engine crawls the website of your physical therapy practice it will scan through your content to determine if you are relevant to potential patients looking for you. If your website has minimal content because it links to external websites to explain what you offer patients or has low word count, duplicate content, hidden content or poor grammar then search engines will likely determine your website as not relevant to people looking for physical therapists. Our experts can help you improve the website content of your physical therapy practice by discovering the keywords your website is missing, writing unique content, building better landing pages and much more!
As mentioned earlier, the purpose of a search engine might be to help a person find websites relevant to their search queries for physical therapists. That extends to ensuring the recommended physical therapy practice websites will load relatively quickly compared to other physical therapy practice websites. If the website of your physical therapy practice is being slowed by unnecessarily complex database queries, a bloated template, unoptimized images, conflicting plugins or any number of other factors then you may see a drop in physical therapy-related search phrases. We have experts that can assess your website's speed issues and work with you to increase the speed of your website so your physical therapy practice can reach more patients.
Another important factor in search placement is the number of quality inbound links pointing to the website of your physical therapy practice. Search engines look at the number of quality inbound links your physical therapy practice has to determine its popularity, trust and authority. The process of building quality inbound links is likely the most challenging and time consuming part of SEO services for physical therapists. That being said, our team of experts have experience helping physical therapists build quality inbound links through ecommerce affiliate programs, references in news articles, directory inclusions, professional review websites and many other physical therapy inbound linking opportunities.
There are numerous types of onsite website issues that can negatively impact the search placement of your physical therapy practice. For example, launching a new website for your physical therapy practice without creating 301 redirects can lead to your current and prospective patients seeing 404 pages, which will likely lead to large declines in search rank and organic traffic. Even unoptimized page titles or meta descriptions, duplicate content issues and mobile experience issues can negatively impact the search placement of your physical therapy practice. Our team can add your website to our automated scanning system to monitor for onsite issues and have them corrected to help prospective patients searching for you.
WebCitz can help you show up higher within Google Maps when someone searches for local physical therapy practices. This is a great way for your physical therapy practice to reach more potential patients in your area. We will go over some easy changes you can make that can help you improve your visibility in local maps during our initial SEO review of your physical therapy practice.
If you are serious about increasing the number of phone calls, inbound leads or purchases from your website then you need a team dedicated to the success of your physical therapy practice. We have a large, in-house marketing team that is ready to divide-and-conquer all of the toughest SEO and digital marketing challenges facing physical therapists.