Case Studies: Digital Marketing

Total number of case studies: 269


Custom Real Estate Listing Platform for Fox Valley Land Sales

WebCitz built a searchable real estate platform that helped buyers filter land listings by location, acreage, school district, utilities, and price. The site gave Lots & Land Store an efficient backend for keeping listings current while improving visibility for local land searches across the Fox Valley. With long-term hosting, monitoring, and maintenance, the platform remained stable and useful from 2008 through 2016.

Long-Term Website Redesign & Hosting Support for Skylight Contractor

WebCitz supported Wisconsin Skylight Systems through multiple website evolutions, helping the company keep pace with Velux branding while presenting technical skylight information in a homeowner-friendly way. The work included refreshed designs, structured service content, and organized visual galleries that reinforced trust and supported sales conversations. Even after the client moved to a Velux-sponsored platform, WebCitz continued providing reliable hosting infrastructure for day-to-day communications.

Joomla CMS Migration & Dynamic Video Portfolio for a Production Company

WebCitz transformed a static HTML/CSS website into a Joomla-powered media hub that made it easier to organize, update, and showcase video work. We built custom video galleries, launched targeted service landing pages, and supported the site with ongoing maintenance, updates, performance tuning, and reliable hosting through the company’s operational life.

osCommerce Migration & Product Photography for Gourmet Gift Retailer

WebCitz helped A Gift From Home move away from a costly Volusion setup to a more flexible osCommerce storefront with lower ongoing overhead. Our team also provided custom design, product photography, hosting, and technical support, giving the owner a polished ecommerce presence while freeing them to focus on fulfillment and customer relationships.

Custom PHP Reservation Website & Managed Hosting for Cabin Rentals

WebCitz built a custom-coded vacation rental website that gave prospective guests an easy way to view cabin availability and booking details online. We also handled hosting, visual updates, rate changes, and technical support over a seven-year partnership, helping the property maintain a polished online presence and dependable booking channel.

Custom X-Cart E-Commerce Store & SEO Architecture for Claim Form Supplier

WebCitz built a specialized e-commerce storefront capable of handling complex product variations, bulk paper shipping rules, and a highly specific brand presentation. The project paired custom X-Cart development with an era-appropriate SEO structure that helped the business become a long-running online sales channel still operating years later.

Magento E-commerce Platform for Boutique Retail Expansion

WebCitz helped a local Appleton clothing boutique move from a simple informational website to a Magento-powered online store. The new platform supported complex apparel inventory, national shipping, and local pickup, giving the retailer a broader sales channel while preserving convenience for nearby customers.

Custom Web Development & Omni-Channel Marketing for Salon Growth

WebCitz helped Jacinda's Salon & Spa move beyond walk-ins and phone book visibility with a polished digital presence that matched its upscale in-store experience. We built a custom website, launched early social media channels, managed guest retention emails, and supported cohesive branding across physical and digital touchpoints. The result was a stronger, more recognizable salon brand that kept stylists and massage therapists booked while the business focused on client experience.

Custom Salon Website, Gift Card Sales & Booking Automation for Oshkosh Spa

WebCitz helped Salon Mode modernize its customer experience with a custom-coded website, online gift card purchasing, and appointment request functionality. The solution reduced front-desk workload, supported 24/7 revenue opportunities, and helped the salon maintain a strong local digital presence until the business changed ownership.