WebCitz helps Contractor businesses and emerging enterprises dominate search results for competitive keywords. We specialize in ranking for highly complex search phrases and managing thousands of landing pages.
WebCitz is a top SEO agency helping general contractors, roofing contractors, window contractors, siding contractors, concrete contractors, asphalt contractors, excavators, mold removal and trade businesses increase organic traffic. Our team often provides local SEO on WordPress, Joomla and Laravel websites for contractors with content-based websites. For those contractors with ecommerce websites, we typically perform ecommerce SEO on WooCommerce, BigCommerce and Shopify websites.
The SEO industry is saturated with people claiming to be experts in SEO for trade businesses. The team at WebCitz makes this claim to contractors, but we can back it up by asking you how you got to our website! Our trade business SEO consultants can apply the same on page SEO strategies and off page SEO strategies to your website that helped bring you to our website. If you searched for "contractor SEO consultants," you've found the SEO company that can get your trade business to rank higher!
Are you looking for more homeowners for your trade business? We can help make it happen by working to increase your search ranking for contractor-related keywords in search engines! Before starting, our team will talk with you about the target market, conversion goals and past marketing performed for your trade business to get a better understanding of how we can help. From there, we scan the website of your trade business for onsite issues, content quality, and rank positions which we then compare against other general contractors, roofing contractors, window contractors, siding contractors, concrete contractors, asphalt contractors, excavators, mold removal and trade businesses in your area. We take the time to talk with you about your trade business, analyze data from multiple reporting systems and pull from our own marketing experience to help improve the search rankings of your trade business. After this initial research, we put together a detailed SEO plan that will have the appropriate balance of website fixes, content writing, landing page optimizations, speed improvements, meta changes, inbound linking and other SEO services that will help improve your website's ranking within the allocated monthly SEO budget of your trade business.
Most SEO consultants working with trade businesses try to hide their methods and tactics when explaining what they will do for the website of your trade business, but search engine optimization strategies that work for contractors aren't a complete mystery. The best search engine optimization consultants for contractors involves hundreds of factors, but the most common areas to work on are improving website content, increasing website speed, building inbound links and fixing onsite issues. The major search engines are huge corporations that aren't going to be fooled by keyword stuffing, hidden paragraphs and other SEO gimmicks that worked for contractors decades ago. If you want to be found in search results for contractors then you need to give search engines a reason to want to include your trade business in their search results. Our consultants will help you discover how to get your trade business ranked higher in search engines for the keywords and phrases important to your trade business.
A lot of the contractors we talk to don't understand the importance of website content, which is best explained by looking at what goals a search engine attempts to achieve. A search engine's purpose might be to help a person find relevant websites of contractors. To clarify, the key takeaway is a search engine helps the person performing a search, it doesn't necessarily try to help a specific trade business be found. When a search engine crawls the website of your trade business it will scan through your content to determine if you are relevant to potential homeowners looking for you. If your website has minimal content because it links to external websites to explain what you offer homeowners or has low word count, duplicate content, hidden content or poor grammar then search engines will likely determine your website as not relevant to people looking for contractors. Our consultants can help you improve the website content of your trade business by discovering the keywords your website is missing, writing unique content, building better landing pages and much more!
As mentioned earlier, the purpose of a search engine might be to help a person find websites relevant to their search queries for contractors. That extends to ensuring the recommended trade business websites will load relatively quickly compared to other trade business websites. If the website of your trade business is being slowed by unnecessarily complex database queries, a bloated template, unoptimized images, conflicting plugins or any number of other factors then you may see a drop in contractor-related search phrases. We have consultants that can assess your website's speed issues and work with you to increase the speed of your website so your trade business can reach more homeowners.
Another important factor in search placement is the number of quality inbound links pointing to the website of your trade business. Search engines look at the number of quality inbound links your trade business has to determine its popularity, trust and authority. The process of building quality inbound links is likely the most challenging and time consuming part of SEO services for contractors. That being said, our team of consultants have experience helping contractors build quality inbound links through ecommerce affiliate programs, references in news articles, directory inclusions, professional review websites and many other contractor inbound linking opportunities.
There are numerous types of onsite website issues that can negatively impact the search placement of your trade business. For example, launching a new website for your trade business without creating 301 redirects can lead to your current and prospective homeowners seeing 404 pages, which will likely lead to large declines in search rank and organic traffic. Even unoptimized page titles or meta descriptions, duplicate content issues and mobile experience issues can negatively impact the search placement of your trade business. Our team can add your website to our automated scanning system to monitor for onsite issues and have them corrected to help prospective homeowners searching for you.
WebCitz can help you show up higher within Google Maps when someone searches for local trade businesses. This is a great way for your trade business to reach more potential homeowners in your area. We will go over some easy changes you can make that can help you improve your visibility in local maps during our initial SEO review of your trade business.
If you are serious about increasing the number of phone calls, inbound leads or purchases from your website then you need a team dedicated to the success of your trade business. We have a large, in-house marketing team that is ready to divide-and-conquer all of the toughest SEO and digital marketing challenges facing contractors.