We provide catering companies a complete package of on-page, off-page, and technical SEO to help increase organic exposure and reduce paid advertising.
We've been providing small business SEO services for more than 18 years! We've offered catering companies an array of SEO campaigns, including local, enterprise, franchise, and ecommerce.
We use a mix of technical, on-page, and off-page within our caterer SEO packages. This helps us optimize your Shopify, WordPress, or WooCommerce website rankings in search engines.
When starting any caterer SEO campaign, you need to figure out what your goals are and how you're going to measure your success.
That isn't to say adjustments can't be made to your catering company SEO campaign though. If we find a certain SEO tactic is providing your catering company with better results, we will likely adjust the plan to take advantage of that finding.
Here's what you need to know if you want your catering company to rank higher in search engines!
We offer local, enterprise, franchise, and ecommerce SEO services for catering companies, so one of those should be helpful for your caterer SEO campaign. If you choose WebCitz for your online marketing, we'll assemble a custom SEO strategy for your caterers.
Local search engine optimization is the most common type of SEO campaign for catering companies. Through this type of SEO, we can help your local caterers show up higher in search engine results.
For example, caterers in Chicago would want more visibility in organic search results for "Chicago caterers." The work would include performing a local SEO audit of your site, optimizing Google My Business, performing on-page optimizations, doing LSI phrasing keyword research, fixing your backlink profile, reviewing your business citations, managing your online reputation, and possibly even optimizing your conversion rate. These types of SEO improvements would help your catering company show up higher in Google Maps.
The budgets for local SEO campaigns for caterers are often $800 or more per month.
For big SEO projects, we've got enterprise-level SEO. You'll be looking for enterprise SEO if you need to deploy a complex SEO stategy for your search marketing campaign.
In most cases, this means targeting very competitive keywords on a national level or managing searching engine optimization of a huge website. We can leverage content optimization and keyword research tools like Surfer SEO and Ahrefs to help you formulate an effective SEO strategy. With enterprise SEO, you can expect a serious amount of effort put forth from our SEO team. We'll audit the past SEO efforts for your catering company website, build out a content marketing strategy, then we'll move into technical, on-page, and off-page SEO services.
Budgets of enterprise SEO services for caterers usually start at $8,000 per month.
In a lot of ways, franchise SEO is like local SEO - it's all about the franchise owners. This SEO service helps improve local visibility for each of your catering company locations.
In this case, we do all the local SEO services described above, but for each location of your franchise. The key differences include optimizing multiple Google My Business profiles, performing SEO on a much more complex website, potentially handling requests from each of your franchisees, and helping you rank for franchise opportunity keywords important to building out your franchise operation.
The budgets of franchise SEO campaigns for caterers are often $2,000 or more per month.
Getting your storefront's products and services ranked in search engines is our passion. For any online search marketing campaign for an ecommerce business, make sure to include search engine optimization.
Are you looking for an outstanding SEO agency for your catering company to help rank your products? We have a lot of experience building and marketing ecommerce sites built on WooCommerce and Shopify. Working with an SEO company that has onsite ecommerce developers and SEO experts is the best choice for your catering company. Our departments can work together to provide efficient technical, on-page, and off-page SEO services. We'll make sure your structured data, content silos, URL structures, and 301 redirects are handled right.
The average costs of ecommerce SEO campaigns for catering companies is often $1,600 or more each month.
As a professional SEO company, our caterer SEO packages fall into three categories: technical, onsite, and offsite search engine optimization.
Technical SEO is familiar to most catering companies. This is mostly because it covers the easily seen aspects of SEO, including page speed, Core Web Vitals, HTTPS security, responsive experiences, duplicate content, sitemap files, schema markup, Google Search Console, and other items highlighted in most SEO audit tools. Our in-house web developers for catering companies can help fix any technical SEO problem in WordPress or Shopify.
We often find caterers hate performing onsite SEO themselves because they aren't good at content writing. No problem, we love content creation! We develop a detailed content strategy for your targeted search phrases by performing keyword research and competitor review. This helps our in-house content writers compose 750-4,000 word articles for blog posts, service descriptions, guest posts, and other purposes. In addition to that, we also offer catering companies on-page SEO improvements like writing meta descriptions, optimizing page titles, fixing heading tags, building content silos, designing infographics and videos, and reducing keyword cannibalization.
After looking over numerous backlink profiles, we often find caterers have overlooked off-page SEO. You might want to check your backlink profile if you've been struggling for years to get off the second or third page of search results. With our backlink analysis services, we help catering companies detect malicious or spammy backlinks, including PBNs. We then put together SEO recommendations for caterers for white-hat link building like guest posting, niche / curated edits, HARO outreach, social media citations, NAP citations, and more!
We're an expert SEO firm serving catering companies, and we have in-house web developers and SEO experts. We can do search engine marketing for caterers using some of the most used platforms on the internet, including WordPress, WooCommerce, and Shopify.
WordPress is the most popular CMS platform we've seen for caterers. We're often hired to optimize the Yoast SEO settings, tweak Structured Data plugins, fix content silos, and optimize URL structures on WordPress sites. Find out more about our WordPress SEO campaigns.
It makes sense WooCommerce is so popular since it's the standard of ecommerce within the WordPress platform. For our WooCommerce SEO services, we often help catering companies build out better product descriptions, improve traffic from organic search, improve product silos, set up Product structured data, implement 301 redirects, and more!
Many smaller startups and ecommerce ventures use Shopify. Catering Companies on Shopify often need help improving page content, setting up SEO-friendly product collections, writing product descriptions, fixing template issues, fixing broken links, and more! Learn more about our Shopify SEO options.
If you're looking for search engine optimization companies working with catering companies, make sure to ask if they have in-house web developers or if you'll need to hire an outside company for that.
It's important to figure out where you're at with your search engine rankings and website health before starting an internet marketing campaign for your catering company.
It will help us deliver on your caterer search engine optimization campaign if we have that information.
If you want to learn where you rank for search phrases and what problems exist on your website, we can scan your site through Ahrefs and Surfer SEO to give you detailed information on ranking history, technical SEO problems, and on-page SEO problems. In addition, we can get a good idea of your backlink profile through that tool and others, but often a manual review of them is needed for a full understanding.
This information will be helpful when determining the SEO goals for your catering company in the first few months of the SEO campaign.
It's important to set expectations with your caterers regarding the search engine optimization service.
As a starting point, it's not a good idea to expect huge SEO results for your catering company within the first few months. Instead, you should view SEO for your catering company as a long-term investment, which will probably be necessary for years to come.
That isn't a biased opinion from a search engine optimization company helping catering companies. That is simply the reality of caterer search engine optimization. If you've been struggling for years to get the search rankings your catering company website needs, it isn't because a special switch hasn't been flipped yet. Google has reviewed your entire catering company website presence, your landing pages, your SEO strategy, your backlink profile, and your website's history to determine your placements. You won't get long-term results by running an SEO campaign for your caterers for a couple of months. There will always be content marketing improvements needed to build out supporting page content, improve internal linking of new and existing content, ethically build backlinks, and more.
Additionally, you need to know how to measure success in the early days of an SEO campaign. Don't look at Google Analytics to see traffic improvements from caterer SEO work, at least not at first. Are you wondering why? Because SEO often starts by getting better placements in search results before you can get more traffic. In the early stages of search engine optimization, we'll be working to move your website into the top 100 results, or from page 6 to page 3, or potentially page 2 to page 1. It isn't until you get into the first page of search results with other catering companies that you'll start to see measurable traffic improvements in Google Analytics.
You need to understand that we may need to adjust the strategy and tactics applied to your caterer SEO service.
We might discover SEO outcomes in areas we didn't expect! Alternatively, we may find that improving a specific phrase or page isn't working.
If your catering company isn't getting good ROI from the current SEO tactics, we'll communicate our findings and alter our SEO strategy.
Throughout the entire caterer SEO process, you should feel like you are part of our search marketing firm.
Here are some reasons to choose our internet marketing agency targeted to catering companies:
You are in complete control of your Catering SEO budget. Answer a few simple questions about your needs and our Catering SEO cost calculator will show you how affordable our Catering SEO packages can be for you. To receive a personalized quote, just call 800-796-8263 or send us an email.
When looking for an SEO expert, it's important to find someone with experience in technical, on-page, and off-page optimization. The ability to provide good communication and work effectively with a team is important as you want an SEO agency that can work with other departments or vendors within your company.
Learn how our SEO company has helped businessees across different industries.