We provide legal teams a complete package of on-page, off-page, and technical SEO to help increase organic exposure and reduce paid advertising.
We've been providing small business SEO services for more than 18 years! We've offered legal teams an array of SEO campaigns, including local, enterprise, franchise, and ecommerce.
We use a mix of technical, on-page, and off-page within our lawyer SEO packages. This helps us optimize your Shopify, BigCommerce, WordPress, WooCommerce, or Laravel website rankings in search engines.
It's important to define your goals and how you're going to measure success before you start an SEO campaign for lawyers.
You can still make adjustments to your legal team SEO campaign though. If we find a certain SEO tactic is providing your legal team with better results, we will likely adjust the plan to take advantage of that finding.
Read on if you want your legal team to rank higher in search engines!
We offer local, enterprise, franchise, and ecommerce SEO services for legal teams, so one of those should be helpful for your lawyer SEO campaign. If you choose WebCitz for your online marketing, we'll assemble a custom SEO strategy for your lawyers.
Local search engine optimization is the most common type of SEO campaign for legal teams. Through this type of SEO, we can help your local lawyers show up higher in search engine results.
For example, lawyers in Chicago would want more visibility in organic search results for "Chicago lawyers." You'll need a local SEO audit, a Google My Business account optimization, on-page optimizations, keyword research for LSI phrasing, improved backlink profiles, reviews of your business listings, and possibly even conversion rate optimization. Your legal team would show up higher in Google Maps if you did these types of SEO improvements.
The budgets for local SEO campaigns for lawyers are often $800 or more per month.
For big SEO projects, we also offer enterprise-level SEO which involves a more comprehensive SEO strategy.
In most cases, this means targeting very competitive keywords on a national level or managing searching engine optimization of a huge website. We can leverage content optimization and keyword research tools like Surfer SEO and Ahrefs to help you formulate an effective SEO strategy. During an enterprise SEO campaign, you can expect to see our SEO team work hard to audit your legal team website and its past SEO work, build out a content marketing strategy, then move onto technical, on-page and off-page SEO services.
Budgets of enterprise SEO services for lawyers usually start at $8,000 per month.
In a lot of ways, franchise SEO is like local SEO - it's all about the franchise owners. This SEO service helps improve local visibility for each of your legal team locations.
For this type of service, we perform all the previously mentioned local SEO services, but for every location your franchise operates. Optimizing multiple Google My Business profiles, performing SEO on a much more complex website, possibly handling franchisee requests, and ranking for franchise opportunity keywords are some of the major differences.
Franchise SEO campaigns for lawyers typically cost $2,000 or more per month.
Getting your storefront's products and services ranked in search engines is our passion. For any online search marketing campaign for an ecommerce business, make sure to include search engine optimization.
Are you looking for an outstanding SEO agency for your legal team to help rank your products? We have a lot of experience building and marketing ecommerce sites built on WooCommerce, Shopify, and BigCommerce. Lawyers should work with an SEO company that has onsite ecommerce developers and SEO specialists. This allows both of our departments to work in tandem to provide efficient technical, on-page and off-page SEO services. We'll handle your structured data, content silos, URL structures, 301 redirects, and more.
The budgets of ecommerce SEO campaigns for lawyers are usually $1,600/mo or higher.
As a professional SEO company, our lawyer SEO packages fall into three categories: technical, onsite, and offsite search engine optimization.
Technical SEO is familiar to most legal teams. This is mostly because it covers the easily seen aspects of SEO, including page speed, Core Web Vitals, HTTPS security, responsive experiences, duplicate content, sitemap files, schema markup, Google Search Console, and other items highlighted in most SEO audit tools. We have a team of in-house developers for legal teams who can handle all your technical SEO issues in WordPress, Shopify, BigCommerce or Laravel.
Many lawyers don't like doing on-site SEO themselves because they aren't fans of writing content. No problem, we love content creation! With our in-house team of content writers, we can draft 750-4,000 word articles for blog posts, service descriptions, guest posts, and more! To start, we build out a content strategy through proper keyword research and extensive competitor review to help improve the chances of our content ranking in search engines. In addition to that, we also offer legal teams on-page SEO improvements like writing meta descriptions, optimizing page titles, fixing heading tags, building content silos, designing infographics and videos, and reducing keyword cannibalization.
When we look at various legal team backlink profiles, we often notice they've forgotten about off-page SEO. You might want to check your backlink profile if you've been struggling for years to get off the second or third page of search results. With our backlink analysis services, we help legal teams detect malicious or spammy backlinks, including PBNs. From there, we put together SEO recommendations for lawyers for white-hat link building including guest post outreach, niche / curated edits, HARO outreach, social citations, NAP citations, and more!
We're an expert SEO firm serving legal teams, and we have in-house web developers and SEO experts. We can do search engine marketing for lawyers using some of the most used platforms on the internet, including WordPress, WooCommerce, Shopify, BigCommerce, and Laravel.
WordPress is the most popular CMS platform we've seen for lawyers. It's not uncommon to hire us to optimize Yoast SEO settings, improve page titles and meta descriptions, fix content silos, configure Structured Data plugins, and improve URL structures within the WordPress platform. Find out more about our WordPress SEO packages.
It's no wonder WooCommerce is so popular since it's WordPress' standard e-commerce plugin. For our WooCommerce SEO services, we often help legal teams build out better product descriptions, improve traffic from organic search, improve product silos, set up Product structured data, implement 301 redirects, and more!
This is the most popular ecommerce platform for startups and small businesses. Legal Teams on Shopify often need help improving page content, setting up SEO-friendly product collections, writing product descriptions, fixing template issues, fixing broken links, and more! Learn more about our Shopify SEO options.
In comparison with Shopify, BigCommerce has a much more expansive API, making it a great platform for legal team ecommerce SEO projects. With BigCommerce, we've built out enterprise SEO campaigns, as well as some pretty complex headless features. Our SEO company has you covered when it comes to technical BigCommerce SEO! Our SEO company has you covered as far as technical BigCommerce SEO campaigns go!
It isn't often that we come across a Laravel website, but when we do our web development and Laravel SEO team springs into action. We've worked with the Laravel platform for a long time, building mobile and web applications. If your legal team uses Laravel, our team can help you improve your Laravel routes for SEO, fix technical SEO issues in the blade templates, optimize your single page applications for search engines, and more.
If you're looking for search engine optimization companies working with legal teams, make sure to ask if they have in-house web developers or if you'll need to hire an outside company for that.
It's important to figure out where you're at with your search engine rankings and website health before starting an internet marketing campaign for your legal team.
It will help us deliver on your lawyer search engine optimization campaign if we have that information.
If you want to learn where you rank for search phrases and what problems exist on your website, we can scan your site through Ahrefs and Surfer SEO to give you detailed information on ranking history, technical SEO problems, and on-page SEO problems. Using that tool and others, we can start to understand your backlink profile, but sometimes a manual review is needed for a complete picture.
It'll help you figure out what your SEO goals should be in the beginning of the campaign for your legal team website.
It's important to set expectations with your lawyers regarding the search engine optimization service.
As a starting point, it's not a good idea to expect huge SEO results for your legal team within the first few months. Instead, you should view SEO for your legal team as a long-term investment, which will probably be necessary for years to come.
It's not a biased viewpoint from an SEO company working with legal teams. That is the reality of lawyer SEO. If you've been struggling for years to get the search rankings your legal team website needs, it isn't because a special switch hasn't been flipped yet. Instead, Google looks at your legal team website presence, your landing pages, your backlink profile, your SEO strategy, and your website history when determining your placement. You won't get long-term results by running an SEO campaign for your lawyers for a couple of months. There will always be content marketing improvements needed to build out supporting page content, improve internal linking of new and existing content, ethically build backlinks, and more.
Besides that, it's important to know how to gauge success in the early stages of SEO. Don't look at Google Analytics to see traffic improvements from lawyer SEO work, at least not at first. Are you wondering why? Because search engine optimization often starts with increasing placements in search results, before traffic. Throughout your search engine optimization, we'll work on getting your website into the top 100 results, or from page 8 to page 4, or possibly from page 2 to page 1. Google Analytics won't show measurable traffic improvements until you get on the first page of search results for phrases important to competitive legal teams.
You need to understand that we may need to adjust the strategy and tactics applied to your lawyer SEO service.
We might discover SEO successes in areas we didn't expect! Alternatively, we may find that improving a specific phrase or page isn't working.
You don't have to continue down a path that doesn't provide your legal team a good SEO ROI. We'll communicate our findings and adjust the SEO strategy.
We want you to feel like a part of our search marketing firm at all times.
Here are some reasons to choose our internet marketing agency targeted to legal teams:
You are in complete control of your Lawyer SEO budget. Answer a few simple questions about your business and our Lawyer SEO cost calculator will show you how affordable our Lawyer SEO packages can be for you. We are happy to work with any budget as long as expectations are realistic for how much can be accomplished each month. You can always modify the budget for your Lawyer SEO campaign. This Lawyer SEO calculator helps you understand the factors involved in calculating an estimate for your Lawyer SEO services.
When searching for the most experienced SEO experts, it is important to review each SEO agency for communication, availability, past results and client satisfaction. This will help ensure proper expectations are set from the beginning of the project, which will give you the most experienced chance for long-term SEO success. You will find WebCitz to be one of the highest rated SEO providers in the USA!
Check out how we've been able to help companies implement white-hat SEO strategies.