Non Profit SEO Services

Managed Non Profit SEO!

We provide non profit organizations a complete package of on-page, off-page, and technical SEO to help increase organic exposure and reduce paid advertising.

500+ active clients
Satisfied Digital Marketing Clients
18 years in business
Founded 18+ Years Ago
20+ Onsite experts
Onsite Experts (No Outsourcing)
SEO Services

SEO Company for Non Profits

We have more than 18 years of experience providing premium search engine optimization plans!

In this time, we've offered non profit organizations a wide range of search engine optimization campaigns, including ecommerce, local, local, and franchise.

We use a mix of off-page, technical, and on-page within our non profit search engine optimization packages. This helps us optimize your WordPress, WooCommerce, or Shopify website rankings in searches.

Here's what you need to know if you want your non profit organization to rank higher in search engines!

Types of Non Profits We Help

We work with a wide variety of non profits. The SEO services discussed below will help provide search engine optimization for non profits and even:

  • SEO for Environmental Groups
  • SEO for Food Banks
  • SEO for Homeless Shelters
  • SEO for Human Rights Organizations
  • SEO for Medical Charities
  • SEO for Museums
  • SEO for Public Radio And Television
  • SEO for Research Institutions
  • SEO for Social Service Agencies

A Few of Our SEO Experts

Ashton HDavid WEmily LJake FMelanie PHope K

Our Non Profit SEO Services

Prior to accepting non profit organization search engine optimization projects, we like to conduct a comprehensive review of your website and its backlinks.

By conducting this review, we gain a more comprehensive understanding of your website's SEO, including its technical, on-page, and off-page elements. Rather than making changes to your website without a plan, we believe in taking this professional review approach before starting non profit SEO.

To assist you in understanding the scope of our professional search engine optimization services, let's explore each of these areas of non profit SEO and discuss them in detail:

Technical Search Engine Optimization Services for Non Profit Organizations

Almost every non profit organization knows about technical SEO.

This often involves increasing site performance, passing Google Core Web Vitals, implementing SSL security, fixing mobile problems, removing duplicate content, creating XML sitemaps, adding structured data, setting up Google Search Console, and fixing concerns discovered in your SEO scan.

We have a talented group of in-house website developers for non profit organizations that can help fix all your technical SEO glitches in WordPress or Shopify.

On-Page Search Engine Optimization Services for Non Profit Organizations

We often find non profits hate performing on-page SEO themselves because they aren't good at content writing. No problem, we love content creation!

We develop a detailed content plan for your targeted search phrases by performing keyword research and competitor review. This helps our in-house content writers compose 750-4,000 word articles for blog posts, service descriptions, guest posts, and other purposes.

Beyond that, we also offer non profit organizations on-site search engine optimization improvements to write meta descriptions, optimize page titles, fix heading tags, build content silos, develop infographics and videos, reduce keyword cannibalization, and improve user engagement.

Offsite Search Engine Optimization Services for Non Profit Organizations

We often find non profits have overlooked the importance of off-page search engine optimization after looking at various backlink profiles in the industry. It's time to check your backlink quality if you've been struggling to rank for your targeted keywords for years.

With our backlink analysis services, we help non profit organizations detect malicious or spammy backlinks, including PBNs. We then put together SEO recommendations for non profits for white-hat link building like guest posting, niche / curated edits, HARO outreach, social citations, NAP citations, and more!

Pricing for Non Profit Organization SEO Services

Our managed SEO services are priced according to the amount of time you can dedicate to SEO within your marketing budget. While we are pleased to work with budgets as low as $800 per month, we often collaborate with companies who have substantially larger budgets.

Use the pricing calculator below to obtain a rough estimate for the cost of your SEO campaign.

Non Profit SEO Cost Calculator

Answer a few simple questions about your needs and our Non Profit SEO cost calculator will show you how affordable our Non Profit SEO packages can be for you. To receive a personalized quote, just call 800-796-8263 or send us an email.

Types of SEO Campaigns for Non Profit Organizations

We have experience offering franchise, enterprise, ecommerce and local search engine optimization campaigns for non profit organizations, one of which should be helpful to your non profits. If you choose us for your website advertising, we'll build out a professional SEO service for your non profits.

Local Search Engine Optimization Campaigns for Non Profits

The most common type of SEO campaign we advertise for non profits is our local search engine optimization. This is the service of helping a local non profit show up higher in search engine results.

For example, non profits in Chicago would want more visibility in organic search results for "Chicago non profits." The work would include performing a local search engine optimization scan of your site, optimizing Google My Business, performing on-page optimizations, doing LSI phrasing keyword research, fixing your backlink strength, reviewing your business citations, managing your online reputation, and possibly even optimizing your conversion rate. Your non profit organization would show up higher in Google Maps if you did these types of SEO improvements.

The budgets for local area SEO services for non profits are often $800 or more per month. This budget is shared between technical, on-page, and off-page SEO tasks.

Enterprise SEO Campaigns for Non Profits

We also offer enterprise-level search engine optimization for large SEO projects, which involves a much more robust SEO plan than placing a location-based business.

This typically involves targeting extremely competitive keywords on a national level or managing the SEO services of a website with thousands of pages. This is where our knowledge of keyword research and content optimization platforms, like Surfer search engine optimization and Ahrefs, really come into play. In an complex SEO plan, your non profit organization can expect to see a serious amount of effort put forth from our team to scan your entire website and past SEO efforts, build out a content marketing plan, then move into technical, on-page, and off-page SEO plans.

The recommended budget of advanced search engine optimization for non profits usually starts at $8,000 per month. This budget is shared between technical, on-page, and off-page SEO tasks.

Franchise SEO Campaigns for Non Profits

Much like localized SEO, our franchise search engine optimization services are geared toward franchisors. This type of SEO helps improve nearby visibility for each of your non profit organization locations.

For this type of service, we perform all the previously mentioned local area SEO services, but for every location your franchise operates. We'll have to manage multiple Google My Business profiles, perform SEO on a more complex website, and potentially handle requests from each franchisee, as well as help you rank for franchise opportunity keywords important to your franchise development.

The average franchise SEO campaign for non profit organizations costs $2,000 or more each month. This budget is shared between technical, on-page, and off-page SEO tasks.

Ecommerce Search Engine Optimization Campaigns for Non Profits

Getting your storefront's products and services ranked in search engines is our passion. For any online search marketing service for an ecommerce business, make sure to include search engine optimization.

Are you searching for a premium SEO company for non profit organizations to help market your products? As a complete SEO company, we have enormous experience developing and marketing ecommerce websites built on WooCommerce and Shopify. The ideal pairing for your non profit organization is working with our SEO agency that has onsite ecommerce website designers and search engine optimization consultants. This allows both of our departments to work in tandem to provide efficient on-page, off-page, and technical search engine optimization services. We will ensure all your structured data, content silos, URL structures, 301 redirects, and more are handled properly.

The average costs of ecommerce SEO services for non profit organizations is often $1,600 or more each month. This budget is shared between technical, on-page, and off-page SEO tasks.

Mold Removal SEO

2020-21 vs 2018-19
Organic Traffic
Goal Completions

Roofing Company SEO

2020-21 vs 2018-19
Organic Traffic
Goal Completions

RV Rental SEO

2021 vs 2020
Organic Traffic
Goal Completions

Ecommerce SEO

2021 vs 2020
Organic Traffic
Goal Completions

Preferred Website Platforms for Non Profit SEO

As an award-winning Search Engine Optimization firm helping non profit organizations, we have in-house web developers and PPC professionals who work in tandem with our search engine optimization team. This provides our SEO agency a competitive advantage when performing search engine marketing for non profits within some of the most used platforms on the internet, including WordPress, WooCommerce, and Shopify.

WordPress SEO for Non Profits

WordPress is the most popular CMS platform we've seen for non profits.

We're often hired to optimize the Yoast search engine optimization settings, tweak Structured Data plugins, fix content silos, and optimize URL structures on WordPress sites. Find out more about our WordPress SEO plans.

WooCommerce SEO for Non Profits

It's no wonder WooCommerce is so popular since it's WordPress' standard ecommerce plugin.

For our WooCommerce SEO plans, we often help non profit organizations build out better product descriptions, improve traffic from organic search, improve product silos, set up Product structured data, implement 301 redirects, and more!

Shopify SEO for Non Profits

This is often the most popular ecommerce platform for smaller ecommerce ventures and startups.

We often help non profit organizations on Shopify improve page content, setup SEO-friendly product collections, write product descriptions, fix template errors, fix broken links, and much more! Read more about our Shopify search engine optimization campaigns.

When talking to search engine optimization firms targeting non profit organizations, make sure to ask if they have in-house web developers, or if technical search engine optimization services must get outsourced to other agencies.

Unlocking the 5 Secrets to Getting Your Business Found

Non profit Organization SEO Tips

Here are our favorite tips to optimize the online presence of non profit organizations, divided into technical, on-page, and off-page suggestions. These SEO tips apply to environmental groups, food banks, homeless shelters, human rights organizations, medical charities, museums, public radio and television, research institutions, social service agencies, and other non profits.

Technical SEO Tips for Non profit Organizations

  • Ensure your website has a responsive design that is mobile-friendly.
  • Evaluate your non profit website's loading speed using a tool like Google PageSpeed Insights.
  • Utilize HTTPS encryption to secure your website. Most hosting providers offer free SSL certificates.
  • Create and submit a sitemap of your non profit website to Google Search Console to aid search engines in indexing your website.
  • Implement schema markup to assist search engines in better comprehending your content.
  • Use canonical tags to prevent duplicate content issues, particularly if you have identical content available on multiple URLs.
  • Monitor your website's crawl errors and promptly resolve them.

On-Page SEO Tips for Non profit Organizations

  • Incorporate relevant keywords in your website's page titles and meta descriptions.
  • Optimize your non profit website's headings and subheadings with target keywords.
  • Include keywords in image alt tags to help search engines comprehend the context of your images.
  • Create original and high-quality content that targets your audience's search intent.
  • Use internal linking on your website to aid search engines in comprehending the structure and hierarchy of your non profit content.
  • Use descriptive URLs with relevant keywords to your causes.
  • Display donor reviews and testimonials prominently on your website.
  • Scan your website for broken links and repair them immediately.

Off-Page SEO Tips for Non profit Organizations

  • Construct high-quality backlinks from relevant non profit websites, such as volunteer or charity blogs.
  • Establish and maintain a strong presence on social media platforms to interact with non profit supporters and promote your brand.
  • Encourage satisfied donors to leave reviews on Google My Business and other review sites.
  • Collaborate with other local businesses and non profits to cross-promote services and build relevant backlinks.
  • Participate in non profit-specific directories and citation sites to increase visibility.
  • Create informative and shareable non profit infographics related to social causes or community initiatives.
  • Use video marketing to showcase your achievements and build engagement with potential supporters.
  • Monitor your online reputation and respond promptly to feedback and reviews.

SEO for Non Profits

Popular Keywords for Non Profit SEO Campaigns

Looking for suggested keywords to target within the SEO campaign for your non-profit organization? We've got you covered!

Before starting an SEO service for a non-profit, we like to scan the website and see what you've got to work with for content and link authority.

From there, we'll check to see what types of programs or initiatives you'd like to promote. Maybe you focus on providing education services to children and want to attract more volunteers or donors. Perhaps you just don't feel like you are getting enough traffic to your website or social media channels.

Having this information helps us determine what types of keywords to focus on for content writing and link building.

Common Focus Keywords for Non Profits

  • Non-profit [cause/issue]
  • Charity [cause/issue]
  • Volunteer [cause/issue]
  • Donation [cause/issue]
  • Fundraising [cause/issue]
  • Community service [cause/issue]
  • Advocacy [cause/issue]
  • Education [cause/issue]
  • Environment [cause/issue]
  • Healthcare [cause/issue]
  • Human rights [cause/issue]
  • Poverty [cause/issue]
  • Arts and culture [cause/issue]
  • Animal welfare [cause/issue]
  • International aid [cause/issue]
  • Disaster relief [cause/issue]

Pro Tip #1: Non-profits often target keywords related to their cause, issue, or services. This helps you attract potential volunteers or donors who are passionate about the cause or issue.

Pro Tip #2: You should consider targeting long-tail keywords, which are more specific and less competitive. For example, "education non-profit for underprivileged children in New York" may be easier to rank for than just "education non-profit".

Hear what our customers are saying

Jeff Ring

Jeff Ring

This company is just a thrill to work with. Everyone is so friendly and eager to help even with the smallest items. They are always very accommodating when you stop by to look at the magnificent fish tank and will greet you with with a warm cappuccino.
Alo Health

Alo Health

WebCitz designed our Alo Health website and did such a great job of walking us step-by-step through the process, knowing the tech world was not a strength of ours. We love that we are able to change content whenever we want, but if we run into problems, they are a quick email away. They have been responsive, reliable and efficient. Thanks, WebCitz!
George Ormond

George Ormond

Corey was extremely helpful and spent a considerable amount of time going over my difficulties with a newly created website put together by someone else. I was under a very stressful deadline and he was extremely considerate and helpful. He managed to fix the problems that I was experiencing with my website. I had reached out to a number of website developers for help but only heard back from Webcity and Corey got back to me within minutes!
Joe Simmons

Joe Simmons

David Wurst and WebCitz have been a great hosting company to work with for over 10 years. They provide exceptional service and knowledge with their customers and always get it done immediately. I will never work with any other company.
Rummeles Fine Jewelry

Rummeles Fine Jewelry

Great company to deal with! They have a great team of people and are always there to answer any questions we have!
Wendy Bottesi

Wendy Bottesi

Corey is so incredibly helpful!!!! He took the time and effort to make sure I had the help I needed! Above and beyond friendly! Helpful hints to navigate my website!! I felt so at ease! This is the company I will be sticking with and telling everyone about!!! A million times over thank you Corey!
Web Design Experts

FREE SEO Services Consultation

Schedule a no cost, no obligation phone call to discuss search engine optimization with our team. It's quick and easy!

Schedule Now

Email Us

Let's Talk About Non Profit SEO!