Ecommerce Development Services
Ecommerce Consulting & Development
Through our expertise in ecommerce development and omnichannel management, we help retailers, distributors, manufacturers, and wholesalers increase sales, streamline workflows, improve customer satisfaction, and expand their audiences.
Professional Ecommerce Web Design Agency
With more than 17 years of experience developing custom ecommerce solutions, you can count on our ecommerce web developers to provide you the website your online business needs.
Developing an effective ecommerce website starts with understanding the nature of your ecommerce company. We take the time to discuss with you a number of topics, including your history running ecommerce businesses, the platforms you’ve used to sell online, the quality of your product data, how customers interact with your brand, what functionality you need to be successful, and how you handle order fulfillment.
Having this knowledge allows us to make informed recommendations regarding a good ecommerce platform for your storefront. The selection of the best platform for your specific needs is critical when developing a new ecommerce website or redesigning an existing ecommerce website.
It is important to begin an ecommerce development with an understanding of your business goals. We’ll help you determine the best metrics to use to gauge the success of your ecommerce web design service, regardless of the ecommerce agency you hire. This will help set expectations throughout the entire scope of the ecommerce project to ensure you receive the best website for your online business.
After your ecommerce web design service is complete, we’ll even be available to offer other internet marketing and website support services.
Explore Our Ecommerce Website Development Services
- Benefits of a Custom Ecommerce Website Solution
- The Best Ecommerce Platforms for Your Store
- Redesigning an Existing Ecommerce Website
- Determine Goals for Your Ecommerce Web Design Service
- Questions to Ask Your Ecommerce Web Designer
- How We Design the Best Custom Ecommerce Websites
- Additional Services for Your Ecommerce Web Design Project
- Why Choose WebCitz for Your Ecommerce Website Design
- Ecommerce Web Design Cost Calculator
- Ecommerce Development FAQs
Benefits of a Custom Ecommerce Website Solution
WebCitz was founded on the principle of providing custom web solutions. We have a strong history of working with our clients to understand their business goals and deliver a custom website unique to their online brand. In the past, we’ve worked on numerous types of custom commerce projects, including:
- Headless ecommerce developments between Laravel or a Javascript framework and Shopify, BigCommerce, or Magento.
- Product Information Management (PIM) systems to improve BigCommerce and Shopify product entry.
- Omnichannel ecommerce solutions to synchronize inventory, list products, and fulfill orders across multiple platforms.
- Amazon and eBay integrations to list products in third-party channels.
- Mobile app development to increase online shopping capabilities for B2B storefronts.
- Data management solutions to migrate data between platforms, import product data from suppliers, or export sales data to third party systems.
When it comes to developing custom functionality for your ecommerce web design service, you’ll be in good hands with our development team. We will work with you to understand your functionality requirements, outline the deliverables and turnaround time, and work with you after the launch to ensure everything is running smoothly.
A Few of Our Ecommerce Developers
The Best Ecommerce Platforms for Your Store
To recommend an ecommerce platform for your business we will need to talk with you about your website’s objectives. There is no single ecommerce platform that is perfect for all business requirements. All ecommerce platforms will allow for a custom design that is mobile-friendly and responsive on all platforms, from mobile phones to tablet devices and even desktop computers.
To deliver exceptional ecommerce web design services, we have separate web development teams for WooCommerce projects than for Shopify and BigCommerce projects. This allows our ecommerce developers to specialize in a particular web development environment to provide expert advice and service.
WooCommerce Web Design Services
WordPress is the most popular content management system. To run an ecommerce website using WordPress you will likely be looking for a WooCommerce web designer.
Our WooCommerce web design team has experience helping startup ecommerce companies and existing corporations build out and improve their online websites.
Here are some of the reasons we tend to recommend WooCommerce:
- We recommend WordPress and WooCommerce for web design projects that require a custom designed theme, but are working on a limited budget. We have our own internally developed WooCommerce theme, based on Understrap, which is a great starting point for a custom designed WooCommerce website. Theme development within Shopify or BigCommerce is often more expensive.
- We recommend WooCommerce for businesses with an existing WordPress website. If you are happy with the look and feel of your content-based website, why invest the time and money into redesigning that website just to add ecommerce?
- We recommend WooCommerce for business owners who prefer open-source software. There are no monthly fees to use WordPress or WooCommerce, except the web hosting fee to keep the website online. Alternatively, Shopify and BigCommerce have high monthly fees to use the platform and their apps are often much more expensive than WordPress or WooCommerce plugins.
- We recommend WooCommerce for most situations that require a product builder. It is simply easier to develop a custom product builder in WordPress than most other platforms. However, there are apps for BigCommerce and Shopify that offer basic configurator functionality.
- We recommend WooCommerce for those in an industry not accepted by Shopify or BigCommerce.
Shopify Web Design Services
Shopify is the most popular web-based ecommerce platform. To run an ecommerce website using Shopify you will likely be looking for a Shopify web designer.
Our Shopify web design team has experience designing websites for new businesses and existing corporations within the Shopify platform.
Here are some of the reasons we often recommend Shopify:
- We recommend Shopify for online merchants interested in a subscription-based ecommerce platform. Shopify allows you to run an ecommerce business without the hassle of constantly updating plugins or software versions.
- We recommend Shopify for merchants without a lot of custom functionality. It is often more expensive to develop custom functionality within Shopify than WordPress. Additionally, Shopify apps often have monthly fees versus WooCommerce plugins that are more affordable.
- We recommend Shopify for ecommerce projects that rely heavily on fast turnaround times for web development and marketing initiatives. It is often faster to set up a Shopify website to test out a new product and cycle through various apps to test conversion optimization strategies.
BigCommerce Web Design Services
BigCommerce is arguably the most flexible of all web-based ecommerce platforms due to its robust API functionality. To run an ecommerce website using BigCommerce you will likely be looking for a BigCommerce web designer.
Our BigCommerce web design team has experience helping startup ecommerce businesses and existing corporations build out and improve their online websites.
Here are a few reasons we often recommend BigCommerce:
- We recommend BigCommerce for business owners interested in a subscription-based ecommerce platform. The nice part about subscription-based ecommerce platforms is you don’t have to worry about installing updates all the time, like you’d find with WordPress and WooCommerce.
- We recommend BigCommerce for large corporations with extensive content-based websites in platforms that don’t support ecommerce. We can implement “headless ecommerce” which is the process of integrating ecommerce platforms like BigCommerce into a non-ecommerce content management system using BigCommerce APIs and custom web programming.
- We recommend BigCommerce because of their robust API, which is exceptionally helpful for building out custom functionality.
- We recommend BigCommerce for merchants who want a subscription-based ecommerce platform, but don’t like Shopify.
FREE Ecommerce Development Consultation
Schedule a no cost, no obligation 30-60 minute phone call to discuss ecommerce development with our team. It's so quick and easy!
Redesigning Existing Ecommerce Websites
If you are unhappy with the performance, functionality, or conversion rate of your current ecommerce website it might be time to think about a redesign or rehaul of your online business. This is especially true for boring product page layouts that could be improved with a new design layout.
You should approach any type of ecommerce redesign project with exceptional care. For instance, you may lose search rankings and online sales if your ecommerce web designer forgets to create 301 redirects, drastically changes your URL structure, or reorganizes your product catalog.
Before starting an ecommerce website redesign project, we like to thoroughly review the client’s ecommerce business to understand the big picture. Here are some of the important factors to consider when redesigning an ecommerce website:
- How do people reach the ecommerce website? If most ecommerce sales are coming from organic search traffic it will be critical to maintain URL structures or implement 301 redirects. It is also advisable to maintain the same product categories, breadcrumb trails, and page content throughout the website.
- What do customers think of the current website? If your online shoppers aren’t happy with the design of the website, then it is okay to make big changes. If your conversion rates are already great, maybe you should consider being more conservative with design changes.
- Are you migrating ecommerce platforms? If so, understand the new website will function differently than your previous website. The way you enter products, fulfill orders, update customer information, and go through the checkout will be different.
Determine Goals for Your Ecommerce Web Design Service
Building out an ecommerce website can be an expensive project. Before hiring an ecommerce developer, you should put together a list of goals you’d like to see achieved through the ecommerce web design service. This will help keep you on track throughout the design of your ecommerce website and set measurable objectives for later. The most common goals we've seen for ecommerce website design projects include:
- To build out an online website for a new ecommerce venture.
- To migrate an existing ecommerce website into a new platform to improve functionality or website security.
- To redesign an existing ecommerce website in the same platform to improve user experience (UX), reduce bounce rates, and improve conversion rates.
- To improve the speed and responsiveness of the shopping experience on mobile devices and desktop computers.
- To fix web accessibility issues for ADA and WCAG compliance.
We've provided such ecommerce solutions before and are excited by the prospect of helping with your new ecommerce website design! If you need help putting together a list of goals for your ecommerce website, just reach out to our development team for assistance!
Questions to Ask Your Ecommerce Web Designer
There are numerous questions to ask your ecommerce web design company before making a hiring decision. While the answer will be valuable, even more important to you should be the way the answer is given. Pay attention to how receptive the sales team is to being asked detailed questions. This will provide insight into future communication as the ecommerce web design service gets started. Here are some common ecommerce development questions we get asked before starting a new design:
- Do you outsource ecommerce web design or development services? WebCitz does not outsource ecommerce projects because we have our own development team of Shopify, BigCommerce, and WooCommerce developers. We handle the creation of ecommerce websites, landing pages, sales funnels, and more through our own web development team.
- Do you create 301 redirects if the URLs are going to change? WebCitz tries to keep the URL structure the same, but this is often not possible during platform migrations. We do create 301 redirects for pages that will have a different URL structure.
- Do you create design mockups before starting a new ecommerce website design project? WebCitz creates design mockups for all WooCommerce developments, but we only create a design mockup for Shopify and BigCommerce developments that have a higher budget for a fully custom ecommerce web design. We are familiar with the latest design trends in ecommerce.
- Do you help clients select the platform for their website? WebCitz does help new clients select the platform for their ecommerce website. The answer is typically dependent upon the web design and development requirements.
- How quick is the turnaround time for an ecommerce web design service? WebCitz typically completes most ecommerce development projects within 3-4 months, but they can take up to 9-12 months for highly complex ecommerce websites.
- Do you have a portfolio and client reviews! WebCitz has an ecommerce web design portfolio, ecommerce development case studies, and numerous client reviews to share if you’d like to review them.
How We Design the Best Custom Ecommerce Websites
You should expect an ecommerce web design agency to have a formal process for how a new ecommerce build will unfold. Here is our process for designing an ecommerce website:
Multiple Discovery Calls
There are typically multiple discovery calls to learn more about your company, your ecommerce business, your expectations, and your goals. This helps ensure everyone working on your project has an opportunity to voice their opinion, which goes a long way to minimizing confusion throughout the ecommerce project.
Kickoff Meeting
If you feel good about working with our ecommerce design agency after the discovery calls, go ahead and sign the proposal, submit a down payment, and schedule your kickoff call! This will be an opportunity for everyone involved in the project to have discussions about how the project will unfold, who will be responsible for each phase of the design, and anticipated turnaround times for each element of the project.
Design Mockups or Template Selection
If your future ecommerce website design is in WordPress with WooCommerce, or your design budget accommodates a custom design in Shopify or BigCommerce, then the first phase of the project will begin with mocking up the design of your website. This allows everyone to be on the same page regarding the look and feel of your website before an ecommerce developer starts the build process. Alternatively, if you selected a template-based approach within Shopify and BigCommerce, this is the phase where we start helping you select a theme for your ecommerce site.
Ecommerce Development
The longest phase of your ecommerce project will be the web development process. This includes everything for data migration, theme customization, functionality development, and much more! Throughout this process, you’ll have a password-protected development website to visit so you can follow along and provide comments as necessary.
Website Training & Launch
Once the ecommerce web design project is close to completion, we’ll start working with you to provide any necessary training. When you are comfortable managing the ecommerce website, we’ll schedule a time that works for everyone involved to launch your future website! If interested, we can even share with you a checklist for the launch of the website so you can feel informed.
We’ve been working on our ecommerce web design process for more than 17 years. We have a tremendous amount of experience planning, designing, developing, and launching successful ecommerce businesses!
Additional Services for Your Ecommerce Web Design Project
There is more to a successful ecommerce web design project for your online business than just the development of the website. Let's explore some additional services, which are completely optional, to help you get the most out of your custom ecommerce website:
- We have an on-site video production team to help with the creation of multimedia to showcase your company or product line.
- We have ecommerce SEO experts and digital marketers to help you rank your products higher in search results.
- We have an internal team of paid advertising experts who can help you with any campaign type on Google Ads, Facebook Ads, or Bing Ads.
- We have website accessibility solutions to help you comply with ADA and WCAG accessibility frameworks.
- We have extensive experience with landing page creation and conversion rate optimization, to help you sell your products to any audience type.
- We have creative graphic designers who can help design logos, web banners, affiliate graphics, social media graphics, and much more!
- We have our own team of server administrators and web hosting professionals who can help you optimize your hosting solution or provide you our own web hosting services.
- We have web developers experienced with PHP, Vue.js, JavaScript and React Native web programming to deliver highly functional web experiences for your storefront.
No matter what your online business needs from its ecommerce website, you'll soon discover our full-service web design and digital marketing company is your trusted provider!
Why Choose WebCitz for Your Ecommerce Website Design
You should choose WebCitz because of the experience we have building ecommerce websites, the dedication we put to each of our ecommerce clients, and the unique solutions we bring to the table for each of our customers.
We have more than 17 years of experience designing attractive, high-converting ecommerce websites for small businesses and large corporations! You can trust our ecommerce agency to handle your professional ecommerce web design quickly and efficiently.
Here are some of the best reasons to choose WebCitz:
- We don't outsource ecommerce web development services.
- We have our own in-house team of top ecommerce web designers, each of whom has a solid foundation in web design best practices.
- We have separate design teams for WooCommerce, Shopify, and BigCommerce development projects.
- We use a custom ecommerce theme for WordPress with WooCommerce projects.
- We've worked with multiple CSS frameworks, including Bootstrap and Tailwind.
- We have a team of search engine optimization, usability testing, ecommerce sales funnel developers, and conversion rate optimization experts to help answer digital marketing questions and drive sales.
- We have free website design tools like color scheme pickers and password generators.
- You can reach us on the phone, live chat, or email when you have questions about your ecommerce web design service.
To speak with our ecommerce website design team about your future web development, just fill out our online contact form, start a live chat, or call us at (800) 796-8263. We can't wait to hear from you!
Ecommerce Website Development Cost Calculator
Check out how affordable our ecommerce development services can be for your business! You are in complete control of your ecommerce web design budget. Answer a few simple questions about your project and our ecommerce website cost calculator will recommend a budget range for your ecommerce development. To receive a more accurate quote, simply reach out to our team to discuss the details of your project. This ecommerce web design cost calculator helps you understand the factors involved in quoting an ecommerce development service.
Hear what our customers are saying
Jen Ollanketo
WebCitz helped the Oshkosh Area Humane Society with our new website and they were great to work with. Responsive, professional and affordable. I think the biggest perk for us was having someone local we could talk to for assistance instead of long wait times. Definitely would recommend to anyone looking to start up or revamp their website.
Cassie Richards
Working with WebCitz has been nothing but a great experience. David, Jake, Drew, and the rest of the team are easy to work with, accommodating, and very knowledgeable. WebCitz is a company that you can trust will be there when you need them most. If I’m having an issue or problem with a website, I can always count on a quick response and a timely solution.
Wendy Bottesi
Corey is so incredibly helpful!!!! He took the time and effort to make sure I had the help I needed! Above and beyond friendly! Helpful hints to navigate my website!! I felt so at ease! This is the company I will be sticking with and telling everyone about!!! A million times over thank you Corey!
Joe Simmons
David Wurst and WebCitz have been a great hosting company to work with for over 10 years. They provide exceptional service and knowledge with their customers and always get it done immediately. I will never work with any other company.Frequently Asked Questions about Ecommerce Development
What's The Best Platform For My Ecommerce Website?
You should carefully consider what you are looking for when choosing an ecommerce platform for your website. As part of the scoping process, your project manager will assess your needs based on the number of products you have, custom functionality requirements, data migrations, and more. We recommend WooCommerce, BigCommerce, or Shopify for most businesses. BigCommerce and Shopify are SaaS platforms, while WordPress is open source. These three solutions will enable us to focus on beautiful design without compromising e-commerce functionality, but they provide different user interfaces and out-of-the-box features. As well as being easy to use, the platforms facilitate the addition, editing, and updating of ecommerce content on your website. We are more than happy to discuss the options with you after learning more about your company.
How Long Does It Take To Develop An Ecommerce Website?
The average turnaround time for an ecommerce project is two to three months, but the pace is set by the client. This relates to how much input you can provide during the initial design stages, the quality of your product data, your availability for feedback, and how soon the content / data becomes available to us. The complexity of the site may also play a role - more complex ecommerce functionality will require a longer development period. For ecommerce websites, we typically find product data to be the biggest struggle. We often find business owners to be under the impression their product data is perfect, but that is rarely the situation. Migrating past sales and past customer data can also be a challenge, which adds to the cost and turnaround time of the project.
Will My Website Be Set Up For SEO?
When designing your website, we keep SEO best practices in mind. For instance, we will ensure that the website loads quickly, that heading tags appear in all areas of the website, and that the content organization has been reviewed. In spite of that, just because we kept SEO in mind during development does not mean you will rank #1 in search engines after you launch your website. Placing high for competitive search phrases involves much more than the design of your website. Ask us about our SEO services if you would like to learn more about what we can do for you following the launch of your website.
Will You Train Me On How To Manage My Store?
When we are nearing launch, your Project Manager will provide training on how to use your site. Our plan is to wait until your website is almost complete so that you can learn to use the CMS and make changes on the backend of the actual website. If this is done in a screen share, we can also record this training so that you can view it in the future.
How Do I Promote My Ecommerce Website?
There are several ways to promote your website when it launches, and we are happy to assist you. We have a large team of marketing specialists onsite who can assist you with SEO, PPC, Social Media, Affiliate Marketing, and many other services.
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