Appleton Web Design

Custom Appleton Websites

We develop amazing websites and ecommerce stores. After launch, we'll help you maintain your Appleton website for years to come!

400+ Web Development Projects
400+
Web Development Projects
19 Years of Experience
2004
Founded 19+ Years Ago
120+ Web Design Case Studies
120+
Web Design Case Studies
Webcitz, Digital Marketing Agency
Web Design

Appleton, WI Web Development Experts

With more than 19 years of experience, you can trust we have professional web developers on our team! Through our cutting edge website design services, we help Appleton companies build new websites and redesign old websites.

Appleton has a population of 73,891, so you'll want to make sure you've got a functional, useful website to keep up with the competition.

As a complete web design company, when your template or custom web development project is finished, our award-winning team will discuss optional website services such as internet advertising, web hosting, and website maintenance with you.

Throughout the template or custom web design process, you'll be so glad you chose us instead of an alternative Wisconsin website design service!

Clutch Ecommerce
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Upcity Agency

Our Appleton Web Services

We are a one-stop web design company with a large group of onsite web developers and ecommerce web designers. Our website design team is broken into two groups, each specializing in either template or custom website development services.

1.) Template-Based Web Designs

Looking for an affordable website? Your Appleton organization might be interested in a template website!

Rather than designing mockups and developing a custom template for your website, we can search for a few site templates that match the look and feel you want in your next website or online store.

Rest assured, you'll have the opportunity to select the theme you prefer, which we will then install on your development site.

From there, we'll customize the template to match your color scheme and then set up your web pages.

The starting price for a templated website design is about $3,750, and it can be ready in just a few weeks. For templated ecommerce web designs, the price and turnaround will be higher.

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2.) Custom Website Designs

As a custom web development agency, we love to begin every Appleton website design service from scratch.

This approach allows our team to design custom mockups specific to your branding requirements. You'll appreciate seeing the look and feel of your future website before our web designers start building the site. These mockups can be altered to your satisfaction, allowing you to finalize the design concept and proceed with confidence.

Following your approval of the design mockup, our website development team will integrate it into a custom theme. A custom theme offers numerous advantages, such as a streamlined codebase that typically results in improved website speed and usability, since it was created exclusively for your Appleton organization.

The starting cost for a custom website design is around $9,500, and it can be finished in as little as a few weeks. For custom ecommerce developments, the price and turnaround will be higher.

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3.) Website Maintenance

After the launch of your website, or if you have one, you might be interested in website support services.

We think of web maintenance as a reactive support service where we provide your Appleton business access to a website developer or ecommerce website developer who can fix just about any problem.

Here are some examples of website requests that Appleton web maintenance firms might help with:

  • Upgrading your website platform to the latest version.
  • Keeping apps, themes and plugins updated.
  • Adding new web pages as you release new information.
  • Freshening your blog with new content.
  • Rearranging the navigation menu of your Appleton website.
  • Improve your site speed to pass Google Core Web Vitals.
  • Making backups of your website's files and databases.
  • Making your website look and feel better.
  • Fixing Google Search Console coverage problems.
  • Improving technical SEO by adding structured data, open graph tags, etc.
  • Providing solutions to other website errors.
  • Importing / exporting ecommerce product data.

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A Few of Our website design experts

Website Cost Calculator

Answer a few simple questions about your project and our Website Design Website cost calculator will recommend a budget for your Website development. For a custom quote, just call 800-796-8263 or send us an email.

Set Goals for Your Appleton, WI Website

It's important to understand what your goals are before picking a template or custom website development agency for your Appleton small business. The following are the most common goals we see for Appleton web development and ecommerce development projects:

  1. To build a website or online store for a new business in Appleton.
  2. To redo an existing website or storefront with a modern, professional look and feel.
  3. To improve user experience (UX), reduce bounces, increase time on site, and/or improve conversions.
  4. To improve the website's speed and responsiveness.
  5. To fix website accessibility problems, or perhaps receive a web accessibility certificate.
  6. To improve lead generation through design improvements.
  7. To improve online orders from their ecommerce storefront.

Let's figure out what you want from your Appleton website design project!

In addition to designing Appleton-area websites, our firm also provides web design services to those in Appleton, Eau Claire, Green Bay, Kenosha, Madison, Milwaukee, Oshkosh, and Racine.

Appleton Website Designers

Picking a Platform for Your Appleton, WI Website

Your Appleton site is likely powered by a content management system, or CMS. Even though our top website designers and ecommerce website designers are well-versed in multiple platforms, we only use WordPress for new content-based website projects. For ecommerce websites we use Shopify or WooCommerce.

1.) WordPress

WordPress is simply the most popular open-source website platform, with more than 40% market share throughout Appleton and the greater Wisconsin area.

WordPress is the most popular CMS in Appleton, but it's also the best in terms of overall performance and scalability of a customized website design. The following reasons make WordPress the most scalable platform for designing websites, despite the fact there are alternatives for your project.

  • WordPress has thousands of third-party plugins available that can provide additional functionality for your website.
  • There's a huge community of WordPress contributors helping to make the platform more stable, secure, and scalable.
  • WordPress is popular among professional web design companies and freelance web developers, making it possible to find a local Appleton website designer to work with you.

5 Steps to a Winning Website Project

2.) WooCommerce

If you want an ecommerce website using WordPress, you'll likely need a WooCommerce website designer in Appleton.

We help Appleton startups and ecommerce businesses build and launch awesome stores with WooCommerce.

Here's why our ecommerce web developers love WooCommerce:

  • We often recommend WooCommerce for Appleton website design projects that need a custom theme with complex functionality, but are on a budget. This is mostly due to custom theme and functionality work being cheaper in WooCommerce.
  • If your Appleton business already has a WordPress site, we often recommend WooCommerce. It doesn't make sense to spend a lot of time and money rebuilding your content-based site just to add ecommerce.
  • We often recommend WooCommerce for Appleton businesses who prefer open-source software. You don't have to pay a monthly fee for WordPress or WooCommerce. As an alternative, Shopify has monthly fees and their apps are often more expensive than WooCommerce or WordPress plugins.
  • If you're in an industry that's not supported by Shopify, try WooCommerce.

WooCommerce Development

3.) Shopify

Shopify is the most popular hosted ecommerce platform. If you want to run an ecommerce website in Appleton, you'll probably need a Shopify website designer.

We can design a website for your online business in or around Wisconsin that runs on the Shopify platform.

Our ecommerce website developers love Shopify for these reasons:

  • We often recommend Shopify for Appleton merchants interested in a hosted ecommerce platform. With Shopify, you can run an ecommerce business in Appleton without worrying about hosting setups or platform updates.
  • When Appleton web companies don't need a lot of custom functionality, we often recommend Shopify. It is often more expensive to develop custom functionality within Shopify than WordPress. Additionally, Shopify apps often have monthly fees that really add up, in comparison to the less expensive WordPress plugin options.
  • The best ecommerce platform for Appleton organizations that rely heavily on fast turnaround times for development and marketing is Shopify. It is often faster with Shopify to test out new products, themes, apps, or ideas.

Shopify Development

Questions to Ask a Appleton, WI Website Designer

You should ask a few questions of your prospective Appleton web development or ecommerce web design company before starting a project. Here are some of the most common ones we get asked before starting a custom website development or ecommerce web development project:

  • Does the website designer outsource the work? We do not outsource custom web development or ecommerce development projects for Appleton small businesses. We have our own internal team of USA web developers.
  • Will the website designers make 301 redirects to help preserve search placements? We are careful when it comes to broken URLs, so we plan to implement 301 redirects during any Appleton web redesign project.
  • Does the web designer plan to create a mockup, or provide template samples, before starting the website? We find it is easier to create a design mockup for Appleton website projects to help everyone understand the design direction before the website build gets too far along. However, that is only possible if you choose a custom web development service. If you opt for a template-based website, we'll provide several template samples for you to review instead.
  • Which CMS platform does your Appleton web designer plan to use on your website project? Due to its popularity, scalability, and ease of use, we love WordPress. For ecommerce sites, we recommend WooCommerce or Shopify.
  • How quick is the turnaround time for your Appleton website design service? It takes us about 2-3 months to finish custom web design projects, and 3-4 weeks to finish template websites. Ecommerce developments often take longer.
  • Does the website development agency provide innovative solutions? As a complete web design company, we like unique design and functionality requirements! Just let us know what you have in mind and we will be happy to help!

Appleton Web Developers

Other Services for Your Appleton, WI Website

A successful template or custom web design project for your Appleton small business is just getting started! Here are some additional services to help make the most of your Appleton website:

  • Writing Content: Don't feel comfortable writing about yourself or your company? Let our content writers help your Appleton company write web page or blog content to describe your company and its products or services.
  • SEO Tactics: Want to improve organic traffic in or around Appleton? With our own team of SEO experts, we can help with on-page, off-page, and technical SEO.
  • Conversion Rate Optimization: Looking to boost the conversion rates for your lead forms? Let us create effective landing pages for your organic and paid traffic.
  • Website Maintenance & Support: Do you want help with your template or custom Appleton website after it launches? If you need help updating your website, ask about our web maintenance plans.
  • Website Accessibility: Not sure if your Appleton, WI website needs to be accessible to people with disabilities? We offer an affordable solution that continuously scans your website and fixes accessibility problems.
  • Designing Logos: Getting ready to start a business in Appleton, but still need a logo? Let our graphic designers come up with logo concepts for your organization.
  • Website Hosting: Looking for a place to host your website? Our server administration and web design team work together to ensure fast WordPress hosting services!

Our comprehensive website development agency is the perfect solution for your small business!

Appleton Web Developers

Why Choose Us for Your Appleton, WI Web Services

We love Appleton, just like you! There are so many awesome places to visit in Appleton, like High Cliff State Park, Apollon, Appleton Beer Factory, and more! For other new ideas in or around Appleton, check out this great website!

We've been designing high-converting websites for 19 years. We help small businesses and even large corporations with their website projects. We'll take care of your professional website design quickly and efficiently.

  • We do not outsource Appleton web development projects. Check out our web design portfolio to see example content websites or ecommerce stores we've built.
  • We have our own in-house team of skilled web designers.
  • We have experience in multiple CSS frameworks, including Bootstrap and Tailwind.
  • We're professionals in SEO, UX, and website speed.
  • We've made free website tools like password generators, Hex to RGB converters, and secure password generators.
  • Our digital marketing team is experienced in Appleton search engine optimization services to help you improve search placements and organic traffic.
  • Our design team is very familiar with WooCommerce and Shopify for any Appleton ecommerce web designs you might be considering.
  • You can reach us by phone, live chat, or email.
  • We help with Appleton web maintenance requests to keep your website updated and looking great!
  • To really expand upon your website marketing, we can offer Appleton PPC management and Appleton social media management to help you target potential customers outside of organic search results.

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Hear what our customers are saying

George Ormond

George Ormond

Corey was extremely helpful and spent a considerable amount of time going over my difficulties with a newly created website put together by someone else. I was under a very stressful deadline and he was extremely considerate and helpful. He managed to fix the problems that I was experiencing with my website. I had reached out to a number of website developers for help but only heard back from WebCitz and Corey got back to me within minutes!

Cassie Richards

Cassie Richards

Working with WebCitz has been nothing but a great experience. David, Jake, Drew, and the rest of the team are easy to work with, accommodating, and very knowledgeable. WebCitz is a company that you can trust will be there when you need them most. If I’m having an issue or problem with a website, I can always count on a quick response and a timely solution.

Joe Simmons

Joe Simmons

David Wurst and WebCitz have been a great hosting company to work with for over 10 years. They provide exceptional service and knowledge with their customers and always get it done immediately. I will never work with any other company.

Dawn White

Dawn White

These guys are always there when you need them! Whether the issue is big or small, there is little they cannot handle. I cannot express enough how greatly we appreciate their continued superior service and willingness to assist whenever we need them. Thanks Dave, Corey and the entire WebCitz team!!

Jen Ollanketo

Jen Ollanketo

WebCitz helped the Oshkosh Area Humane Society with our new website and they were great to work with. Responsive, professional and affordable. I think the biggest perk for us was having someone local we could talk to for assistance instead of long wait times. Definitely would recommend to anyone looking to start up or revamp their website.

Southwest Radio Church

Southwest Radio Church

What can I say about this company? These people that work there? Unbelievable!! It doesn\'t matter when or why you call, they will help you. The other part of that statement is: I never have to call them! They made a web site for us that works 24/7. But if I do call they actually take care of it right then. … great bunch of guys…Southwest Radio Church really appreciates you!!

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