Website Redesign Services
Modern Websites Get More Leads
Our passion is designing websites that get more leads and sell more product. Start your website redesign with a team that understands modern web design concepts!
Web Design Services
Hire an Expert Web Redesign Company
WebCitz has more than 18 years of experience in the industry, which means we know how to deliver custom website redesign services! Through our approach to modern web design, we help businesses and corporations redesign their existing websites to improve usability, conversions, and branding.
When you work with WebCitz, you will find we take the time to understand the requirements and goals for your upcoming website redesign. This helps us make an informed suggestion regarding the best CMS platform for your website makeover. From there, we can talk with you about the differences between custom and template-based web redesign services.
We are happy to discuss questions to ask nearby web designers, even if you don't choose our website redesign company. Throughout the entire process, you'll be glad you chose to revamp your website through WebCitz.
Our Website Redesign Services
As a full-service website redesign company, we have a large onsite team of web design specialists. Our website designers are separated into two groups, each focusing on either custom or template web redesign services.
Custom Website Redesigns
As a custom website redesign agency, we prefer to start every website makeover from scratch.
This allows our web designers to design custom mockups specific to your branding requirements, to show you the look and feel of your future website redesign before we start any coding. Best of all, those mockups can be revised until you're happy with the redesign concept and are ready to move forward.
After you approve the website redesign mockup, our web developers will integrate it into a completely custom theme. There are numerous benefits to a custom theme, including a cleaner codebase that often has improved page speed and usability since it was made just for you.
For a custom website redesign with design mockups, our starting price is $9,500 with a 8-12 week turnaround.
Template-Based Website Redesigns
If the cost of a custom redesigned website isn't within your budget, we offer template-based website redesign services that can save you money!
Instead of creating redesign mockups and developing your website in a custom theme, we'll hand-select a few website templates that resemble your desired look and feel. Don't worry though, you'll be able to choose your desired template for us to install and configure for your website redesign. From there, we'll customize the template to match your color scheme and load your content into the template's layouts.
For a website redesign using a customized website template, our starting price is $3,750 with a 2-3 week turnaround.
A Few of Our Website Redesign Experts
Pricing for Website Design Services
The cost of our web design services is based on the amount of time you can afford to allocate toward the development of your website. If you are on a tight budget, we recommend you look at a template-based website design to save money. Alternatively, if customization and performance are of high priority, you could instead consider a from-scratch custom website that starts with a design mockup.
Website Redesign Cost Calculator
Answer a few simple questions about your project and our website cost calculator will recommend a budget for your website development. For a custom quote, just call 800-796-8263 or send us an email.
For a template-based website redesign service, expect to see quotes between $3,750 to $5,750. If you need a from-scratch redesign with custom mockups, extensive functionality, or hundreds of migrated pages then the quote will be much higher.
Determine the Goals of Your Redesign
Interested in an overhaul of your website? There are several reasons to consider a revamp of your website! Here are some of the benefits of our website redesign services:
- Faster Page Speed - Improve page speed and usability by passing Google Core Web Vitals.
- Better User Experience - Improve user experience through better website functionality. This could also come from creating interactive elements on your website. For ideas on creating interactive website features, check out these great examples!
- Improved Security - Improve website trust by minimizing security incidents in your platform.
- Better Mobile Design - Improve mobile conversion rates by implementing a responsive design. Check out this blog article on our top ranked mobile sites!
- Easier Navigation - Improve navigation and internal linking to increase user experience in the design. Don't miss this popular blog article on the top ranked UX websites!
- Increased SEO - Improve SEO with structured data, open graph tags, and XML sitemaps.
- Better Homepage - Improve the professionalism and usefulness of your home page. Don't miss our article on the best home page designs of the year!
Time spent making such website improvements will help improve traffic and conversion rates, both of which are crucial to creating a positive ROI on your website redesign investment.
Know Your Website’s Most Valuable Pages
Your most valuable pages are going to be the ones with both high conversion and high traffic. If you alter the user experience or design of these pages too much during the website makeover, the results could be disastrous! Pay attention to the relationship between the website traffic and conversions on these pages and approach them with caution.
The pages with high conversion and low traffic should also be approached with caution during the website overhaul. Find out why those pages convert well and make sure not to change those aspects of the user experience.
For pages with high traffic but low conversion rates, you have more wiggle room to make improvements during website redesign services. As a result, talk with your web developers and marketing team about experimenting more with these pages during the redesign process.
Finally, for web pages with low traffic and low conversion rates, you will want to revamp the design significantly to increase traffic and conversions. You have very little to risk by editing these pages.
Understand What Motivates Your Visitors
Next, you will need to understand who is visiting your website and why. Talk with your website redesign team about what pages on your site are the most valuable, who is visiting them, and why they are visiting them.
Check out the 4 new moments every marketer should know article from Google for unique insight into the minds of website visitors when they reach your website.
Issues to Avoid When Redesigning Your Website
Are you worried about your website redesign service not being completed in a timely fashion? Perhaps you've had a bad experience with a past web developer during a previous website overhaul.
Here are our suggestions for selecting the best company for the redesign of your website:
- Request a design mockup, or website template samples, before the redesign work begins.
- Ask which CMS platform and plugins are going to be used in the website's redesign.
- Don't overcomplicate the website makeover with drastic functionality changes. Save that for later.
- Check if the redesign company plans to change URLs, and if 301 redirects will be created.
- Ask if training is provided before or after the completion of website redesign services.
- Verify Google Analytics is recording data after the new site is launched.
- Monitor coverage issues in Google Search Console for a few weeks or months after the website overhaul is finished.
If you properly prepare for the revamp of your website, you will likely save a lot of headaches and unforeseen expenses.
Redesign Questions to Ask Your Website Developer
Before investing in a website redesign service, be sure to ask yourself and your web designer these important questions:
- What are my most valuable landing pages right now?
- Who is coming to my website, and why?
- What part of my website isn't currently meeting my customer’s needs?
- How will you evaluate the success of the web redesign service?
- Should my redesigned website need to be ADA-compliant?
You don't need to know the answers to these questions right away, but they are important to consider before beginning the redesign of your website. After all, if you don't understand the purpose of the redesign or how you will gauge its outcome, what is the point of redesigning the website?
We want to ensure that you are getting your website redesigned for the right reasons.
Choosing the Best CMS for the Redesign Service
There are countless content management systems, all fighting for your attention. Do you choose WordPress, Joomla, Drupal, Wix, Squarespace, GoDaddy, Duda, or one of the countless other alternatives for your website redesign services?
If you ask our website experts, the answer will be WordPress is the best platform! We might be biased, considering everyone in our company has experience with WordPress. Not to mention, we've spent years building out our own super-fast WordPress theme, built from Understrap, which fully supports Gutenberg without any need for clunky page builders like Beaver Builder, Divi, or Elementor. That solution is only available within our custom redesign services, which aren't started with a website template.
Don't just take our word for it though! According to W3Techs, as of April 2022 the WordPress platform powered more than 43.0% of all websites on the entire internet. With that in mind, you should be convinced choosing WordPress for your web redesign service will be the right decision for your business. At least you won't ever have to worry about finding WordPress developers to work on your website!
Our Process to a Web Redesign Service
We've got the process of redesigning a website down to a science. It helps having more than 18 years of experience handling website redesign services!
Discovery Call
The first step in the process is understanding your website redesign project and providing you an estimate for the work involved. This typically involves one or two phone conversations to go over your requirements and answer any questions you might have about our team and capabilities.
Kick Off Call
After you've chosen our website redesign agency, we'll schedule the kickoff conversation. This will introduce you to a project manager, and possibly one or more of our web designers.
If you chose a custom web redesign service, we'll discuss the creation of design mockups with you. Alternatively, if you chose a template website redesign service, we'll discuss your preferred design styles to help us find and suggest a few website templates for the project.
Mock Up Approval
After you approve your design mockup (for a custom web redesign), or your website template (for a template-based web redesign), we'll get time scheduled for a web developer to begin the revamp of your website!
Development Process
The development phase of website redesign services typically takes the longest to complete.
In a custom website redesign, this is when we'll start integrating your approved mockup into a custom theme, laying out your website content, adding in any custom functionality, etc.
For a template-based website redesign, this is when we'll install your chosen theme, remove demo content, add your actual website content, match the color scheme to your branding, and perform other tasks part of the website overhaul.
Website redesigns are almost always performed on a password-protected development installation. Your live site will not be taken offline while we work on your website redesign.
Website Launch
After the website redesign has been completed and has passed your inspection, we'll schedule the new site to be launched at a time convenient to everyone involved. Any necessary training in your redesigned website is typically handled before or after the site launch. If everything goes well, hopefully we'll be able to add your website to our web design portfolio!
Website Redesign Examples
We take great pride in our ability to transform outdated, underperforming websites into sleek, modern experiences that capture the attention of visitors and drive results for our clients.
As you browse through our examples of website redesigns, you will notice we utilized a unique design feature that allows you to compare the original website design with the new website redesign using a sliding bar. This interactive feature provides a clear and compelling demonstration of the dramatic improvements we can make to a website's design, user experience, and functionality.
Our team of skilled designers and developers is dedicated to working closely with you to understand your goals and vision for your site, and to create a customized website redesign solution that meets your needs and exceeds your expectations!
ADI Games
HTML to WordPress Redesign
This client came to us with a custom HTML website that was incredibly dated. The old website had images for navigation links, repeating background patterns, stretched logos, and numerous other older design styles. We were hired to migrate this website into WordPress with a custom theme to make it more accessible, responsive, and professional.
All-Taxidermy
WooCommerce Redesign
This client came to us with a template-based WooCommerce website that was difficult to modify and slow to load. We were hired to redesign this website within the same platform, but with a wider design framework, better mobile usability, and improved product page layouts.
Andex
WordPress Redesign
This client came to us with a template-based WordPress website that was difficult to modify. We were hired to redesign the website to be more mobile-friendly, improve product photography, and bring more contrast to the design of the website.
Any Length Retreat
WordPress Redesign
This client came to us with a template-based WordPress website that was designed to be very purple. The goal of the website redesign project was to bring the design into a custom theme, make better use of colors, improve mobile usability, and drive more conversions.
Badger Ladder
Magento to WooCommerce Redesign
This client hired us to maintain a template-based Magento website for several years before eventually migrating it into WordPress and WooCommerce. The ecommerce website migration required data transfer of millions of records, the creation of thousands of 301 redirects, and the development of a custom WordPress theme. The redesign goals were to open up the website's design to fit larger monitors, while improving mobile usability on tablet and smartphone devices. There was even functionality required in the development to bring in better product combination tools and freight shipping features.
Cameron Trading Post
Magento to WooCommerce Redesign
This was the second ecommerce website redesign project we handled for this client. The first redesign went from X-Cart to Magento 1.x, then the second redesign went from Magento 1.x to WooCommerce. In each of the website redesign projects, our goal was to bring the website into a more modern look and feel for their business. Over the years, we've helped build out POS integrations, payment plan tools, custom shipping methods, artist databases, and more!
Chris Stuff
Magento to Shopify Redesign
This website redesign involved migrating from Magento 1.x to Shopify. The design used a third-party theme that was heavily customized to fit this client's requirements. We also helped manage ecommerce store data migration, setup 301 redirects, and build out password reset functionality as a private Shopify app. For the redesign, the goal was to make better use of the space available on desktop screens, improve mobile usability, and implement better branding guidelines.
The Fresh Air Companies
HTML to WordPress Redesign
The goal of this website redesign was to freshen up the look and feel of the website while creating a better mobile browsing experience. We removed the cloud backgrounds in the redesign and went with a clean, minimal look and feel. Another step in the process included building out better call to actions to increase lead generation.
Global Watch Band
X-Cart to Magento Redesign
This website redesign was handled many, many years ago. We migrated this client from X-Cart into Magento, then setup the ecommerce store with an eBay integration, custom shipping methods, and improved product filtering. You can clearly see in the before and after pictures the redesign went a more modern direction, even for how long ago this project was completed.
Legacy Law Firm
Joomla Redesign
This website redesign project involved redesigning the Joomla website in a more modern design style. The use of color in the redesigned website was implemented more cleanly, and the mobile usability was greatly improved. This project was taken care of several years ago.
Little Inspirations Childcare
HTML to WordPress Redesign
This website was moved from a custom HTML layout to a custom WordPress theme. You can tell in the before image the website didn't fill the full screen size, and was mostly just a background graphic. The new website implemented a full-width image slider, with improved navigation, and better design styles.
Mesa Stamps
Magento to WooCommerce Redesign
This Magento to WooCommerce redesign project had a lot of moving pieces. There was custom functionality built into frontend and backend product sorting to account for how stamp collectors search and organize stamps. There was an integration with eBay to synchronize product listings and orders. Most importantly, there were millions of product, customer, and order data records to migrate between the platforms. From a visual perspective, you can see the differences between the old to new design included better use of screen space and an improved image slider. Beyond that, we greatly improved mobile usability and implemented a sense of urgency into the checkout process by building out a tiered discount program based on how many stamps were in your cart.
Modern HVAC
HTML to WordPress Redesign
This website was migrated from an HTML layout to a template-based WordPress theme. The content was better organized in the redesign, with improved call to actions for scheduling service calls, leaving reviews, and asking for a second opinion. The new design makes better use of the desktop screen space, while also improving the mobile layout for phone and tablet users.
NGJA
Joomla to WordPress Redesign
This was an involved website migration from Joomla to WordPress. There are hundreds of users in the judges database with dozens of custom fields to store organizational data. Beyond that, the new design needed to be easy to manage for several website administrators within their non-profit organization. You can tell the new design uses bolder colors, and fills more of the screen. Overall, the look and feel is incredibly more modern and pleasing to the eye.
RxOneShop
Magento to Laravel Redesign
This was possibly the largest project our web agency has ever taken on. The website started in WordPress in 2015, but we migrated it into Magento to help build out all the necessary ecommerce functionality. In 2020, we migrated the project to Laravel to handle all the custom functionality this client requires. There are millions of product, customer, and order records within the database, custom-built search functionality, dozens of product suppliers with order restrictions, State-level order restrictions, price comparison tools, EDI integration, supplier product imports, automated data integrity improvements, save for later functionality, and much more. We have thousands of hours into multiple developments for this client over the years, and are currently working on a facelift of the Laravel web application.
Scaffoldmart
X-Cart to WooCommerce Redesign
This redesign and migration project involved moving their website from X-Cart to WordPress with WooCommerce. We started with custom mockups to ensure the redesign was exactly as they wanted it to look, then integrated it into a custom-built WordPress theme. You can tell in the screenshots above the new design brought a more professional look and feel to their website. We also helped with graphic design services for product packaging, user manuals, installation instructions, and box stickers to help them get their products in home improvement retail stores.
Tailwagger's Doggy Daycare
HTML to WordPress Redesign
We handled this website redesign project many years ago. This redesign involved completely rethinking the design of the website from scratch. We even implemented franchise tools to allow each location to manage their own page within the website. You'll find the new website to include a video slider on the homepage, with fun icons and design strokes throughout.
Tanner's Bar & Grill
HTML to WordPress Redesign
The previous website was in an HTML design framework that was hard for their staff to manage. We developed an entirely custom theme, including mockups, to help improve the look and feel of their website. Beyond that, we setup a more functionality website menu and helped train them in making changes to their league schedules.
Thera-Fitness
WordPress Redesign
This website redesign project involved a custom-designed WordPress theme that was intended to be light, refreshing, and easy to navigate. We moved over the content from their previous website and setup new call to actions throughout the website to help improve lead generation.
Van Zeeland Manufacturing
HTML to WordPress Redesign
This website redesign project required we migrate from an HTML layout to a WordPress theme. The design was started from scratch, based on the branding guidelines the client provided. We even helped train the client in how to manage their website after the launch.
Xperience Fitness
WordPress Redesign
The goal of this website redesign was to improve the look and feel of the website on desktop and mobile devices, while using better photography to showcase each gym location. We implemented a custom theme that allowed for extensive customization of each landing page. We even setup tools to help you search for a gym location.
Helpful Tools for Website Redesign Services
Our website redesign experts and user experience designers can help you understand what is guiding your visitors through the conversion process, and what obstacles are preventing them from converting.
For example, evaluating your call-to-actions, contact forms, and checkout areas to find loopholes or barriers might be key in understanding why there are conversion issues. As you and your web developer plan out the service of your website revamp, the following tools can provide you valuable feedback about what needs to change or stay the same:
- Use Google Analytics to assess the origin of your website's traffic and how they are completing your goals.
- Use heat maps to discover what your visitors are clicking on the website.
- Use feedback widgets and on-site surveys to receive comments about user experience from your visitors.
- Use our web design tools to convert Hex to RGB, generate secure passwords, and check window sizes.
Website Redesign FAQs
How do you redesign a website?
We like to start website redesign projects with a kickoff call to help everyone understand the goals of the project.
If you signed up for a template-based redesign, we will help you find a website template that matches the look and feel you desire for your website. Alternatively, if you signed up for a custom redesign, we will prepare to create design mockups for your future website.
Once the third-party template or custom design mockup is approved, we will start working on building out your website. This is when we will migrate existing content, develop custom functionality, and help you learn how to manage the website after it launches.
When everything is ready to launch, we will schedule a go-live date with you!
What are the benefits to redesigning a website?
Most people choose to redesign their website to improve page speed, user experience, website security, mobile layout, navigation menus, and search engine optimization. If you hire a professional website redesign company, all of these should be touched on during the redesign process. Please, make sure you check for URL changes during a redesign and keep them the same or setup 301 redirects!
How much should a website redesign cost?
The starting price for a template-based, non-ecommerce website redesign built in WordPress is $3,750. If you need design mockups built into a custom redesigned theme, our starting price increases to $9,500.
The starting price for a template-based, ecommerce website redesign built in Shopify or WooCommerce is $6,000. If you need redesign mockups built into a custom ecommerce theme, our starting price increases to $24,000.
The main contributors to cost increases include premium design requirements, custom functionality, and data migration.
Does a website redesign affect SEO?
Yes, even a small website modification can lead to a good or bad change in your search rankings. Therefore, an entire website redesign can and will have an impact on your rankings.
The most common issue we see on website redesigns is the absence of 301 redirects. If you redesign your website and the URLs of your web pages change, you MUST create 301 redirects to help preserve your website rankings.
Additionally, you should also make sure your website architecture (schema, page speed, etc) is the same or better, and on-page factors (navigation, content, mobile layouts) haven't been negatively impacted before launching a new site.
It is a good idea to monitor your website in Google Search Console, Google Analytics, and an SEO audit tool for a few months after the launch.
Check out this blog article to learn more about managing 301 redirects.
How long does it take to redesign a website?
Most template-based, non-ecommerce website redesigns are completed within 1-3 months. If you need design mockups built into a custom theme, expect a turnaround time of at least 2-3 months.
Most template-based, ecommerce website redesigns are completed within 1-3 months. If you need design mockups built into a custom ecommerce theme, expect a turnaround time of at least 3-4 months.
How often should I redesign my website?
You should redesign your website every two to three years. This will help ensure your website is always using the latest technologies, that it is moved into the latest stable release of your CMS, and your visitors are seeing a fresh design with accurate content.
What is the difference between a website redesign and refresh?
A question you may be asking yourself is, "Do I need a website redesign or a website refresh?" The answer depends how much of your website will be changing during the website overhaul. Let's explore the differences between a website redesign and a website refresh.
Website redesign services often involve extensive changes to the website's functionality, navigation, and possibly even its platform. When you undertake a new website design project with so many changes, it is often best to install a clean copy of WordPress, set up the design in that installation, and manually migrate all the content and functionality into the new environment. This is always the case when a platform migration is involved, such as migrating from Joomla to WordPress.
A website refresh is possible when the website's functionality, navigation, and platform isn't being changed. This is common for businesses looking to update the look and feel of their website through color scheme changes, user-experience improvements, typography modernizations, or even new content additions.
Regardless of whether you need a website redesign or a website refresh, you will want to make sure you carefully research all potential website redesign companies on your list. Make sure to pick a redesign company that is concerned about visual appearance, user experience, website usability, and conversion rates during the redo of your website.
Why Choose Our Website Redesign Company
As a web redesign company, we have more than 18 years of experience designing attractive, high-converting websites. You can trust our website experts to handle your corporate website redesign services quickly and efficiently.
- We do not outsource web redesign services.
- We have our own in-house team of WordPress experts that perform our website redesign services.
- We use a custom-built theme, based on Understrap, for all of our website makeovers.
- We are highly experienced in SEO and Page Speed.
Hear what our customers are saying
Rummeles Fine Jewelry
Great company to deal with! They have a great team of people and are always there to answer any questions we have!
Wendy Bottesi
Corey is so incredibly helpful!!!! He took the time and effort to make sure I had the help I needed! Above and beyond friendly! Helpful hints to navigate my website!! I felt so at ease! This is the company I will be sticking with and telling everyone about!!! A million times over thank you Corey!
Dawn White
These guys are always there when you need them! Whether the issue is big or small, there is little they cannot handle. I cannot express enough how greatly we appreciate their continued superior service and willingness to assist whenever we need them. Thanks Dave, Corey and the entire WebCitz team!!
Cassie Richards
Working with WebCitz has been nothing but a great experience. David, Jake, Drew, and the rest of the team are easy to work with, accommodating, and very knowledgeable. WebCitz is a company that you can trust will be there when you need them most. If I’m having an issue or problem with a website, I can always count on a quick response and a timely solution.
Tara Candland
Incredibly responsive, fast, and professional. They quickly understood the issue we were having with our site, which was fairly complicated, and were able to resolve it. They kept us updated in lay terms along the way so that we could understand how the issue was progressing.
Sarah Grantham
Corey was absolutely amazing in helping me with my issue. He was encouraging as we worked through things that to me were huge, but he made them seem small. Will definitely use WebCitz again!!!
FREE Web Design Consultation
Schedule a no cost, no obligation phone call to discuss a website redesign with our team. It's quick and easy!
