Website Redesign Services

Modern Websites Get More Leads

Our passion is redesigning websites to get more leads and conversions. Start your website redesign with a team that understands the latest web design concepts!

400+ Web Development Projects
Web Development Projects
19 Years of Experience
Founded 19+ Years Ago
120+ Web Design Case Studies
Web Design Case Studies
Webcitz, Digital Marketing Agency

Professional Website Redesign Company

WebCitz has more than 19 years of experience in the industry, which means we know how to deliver custom website redesign services! We help businesses and corporations redesign their existing websites to improve usability, conversions, and branding.

When you work with WebCitz, you will find we take the time to understand the requirements and goals for your upcoming website redesign. This helps us discuss options with you for your project. From there, we can talk with you about the differences between custom and template-based web redesign services.

We are happy to discuss questions to ask other nearby web designers, even if you don’t choose our website redesign agency. Throughout the entire process, you’ll be glad you chose to revamp your website through WebCitz.

Forbes Council

Our Website Redesign Services

As a full-service website redesign company, we have a large onsite team of web design specialists. Our website designers are separated into two groups, each focusing on either custom or template web redesign services.

1.) Custom Website Redesigns

As a custom website redesign agency, we prefer to start every website makeover from scratch. 

This allows our web designers to design custom mockups specific to your branding requirements, to show you the look and feel of your future website redesign before we start any coding. Best of all, those mockups can be revised until you’re happy with the redesign concept and are ready to move forward.

After you approve the website redesign mockup, our web developers will integrate it into a completely custom theme. There are numerous benefits to a custom theme, including a cleaner codebase that often has improved page speed and usability since it was made just for you.

For a custom website redesign with design mockups, our starting price is $9,500 with an 8-12 week turnaround.

2.) Template-Based Website Redesigns

If the cost of a custom redesigned website isn’t within your budget, we offer template-based website redesign services that can save you money

Instead of creating redesign mockups and developing your website in a custom theme, we’ll hand-select a few website templates that resemble your desired look and feel. Don’t worry though, you’ll be able to choose your desired template for us to install and configure for your website redesign. From there, we’ll customize the template to match your color scheme and load your content into the template’s layouts.

For a website redesign using a customized website template, our starting price is $3,750 with a 2-3 week turnaround.

A Few of Our Website Redesign Experts

20+ Website Redesign Examples We Managed

We take great pride in our ability to transform outdated, underperforming websites into sleek, modern experiences that capture the attention of visitors and drive results for our clients.

As you browse through our examples of website redesigns, you will notice we utilized a unique design feature that allows you to compare the original website design with the new website redesign using a sliding bar. This interactive feature provides a clear and compelling demonstration of the dramatic improvements we can make to a website’s design, user experience, and functionality.

Our team of skilled designers and developers is dedicated to working closely with you to understand your goals and vision for your site, and to create a customized website redesign solution that meets your needs and exceeds your expectations!

1.) ADI Games

HTML to WordPress Redesign

This client came to us with a custom HTML website that was incredibly dated. The old website had images for navigation links, repeating background patterns, stretched logos, and numerous other older design styles. We were hired to migrate this website into WordPress with a custom theme to make it more accessible, responsive, and professional.

2.) All-Taxidermy

WooCommerce Redesign

This client came to us with a template-based WooCommerce website that was difficult to modify and slow to load. We were hired to redesign this website within the same platform, but with a wider design framework, better mobile usability, and improved product page layouts.

3.) Andex

WordPress Redesign

This client came to us with a template-based WordPress website that was difficult to modify. We were hired to redesign the website to be more mobile-friendly, improve product photography, and bring more contrast to the design of the website.

4.) Any Length Retreat

WordPress Redesign

This client came to us with a template-based WordPress website that was designed to be very purple. The goal of the website redesign project was to bring the design into a custom theme, make better use of colors, improve mobile usability, and drive more conversions.

5.) Badger Ladder

Magento to WooCommerce Redesign

This client hired us to maintain a template-based Magento website for several years before eventually migrating it into WordPress and WooCommerce. The ecommerce website migration required data transfer of millions of records, the creation of thousands of 301 redirects, and the development of a custom WordPress theme. The redesign goals were to open up the website’s design to fit larger monitors, while improving mobile usability on tablet and smartphone devices. There was even functionality required in the development to bring in better product combination tools and freight shipping features.

6.) Cameron Trading Post

Magento to WooCommerce Redesign

This was the second ecommerce website redesign project we handled for this client. The first redesign went from X-Cart to Magento 1.x, then the second redesign went from Magento 1.x to WooCommerce. In each of the website redesign projects, our goal was to bring the website into a more modern look and feel for their business. Over the years, we’ve helped build out POS integrations, payment plan tools, custom shipping methods, artist databases, and more!

7.) Chris Stuff

Magento to Shopify Redesign

This website redesign involved migrating from Magento 1.x to Shopify. The design used a third-party theme that was heavily customized to fit this client’s requirements. We also helped manage ecommerce store data migration, setup 301 redirects, and build out password reset functionality as a private Shopify app. For the redesign, the goal was to make better use of the space available on desktop screens, improve mobile usability, and implement better branding guidelines.

8.) The Fresh Air Companies

HTML to WordPress Redesign

The goal of this website redesign was to freshen up the look and feel of the website while creating a better mobile browsing experience. We removed the cloud backgrounds in the redesign and went with a clean, minimal look and feel. Another step in the process included building out better call to actions to increase lead generation.

9.) Global Watch Band

X-Cart to Magento Redesign

This website redesign was handled many, many years ago. We migrated this client from X-Cart into Magento, then setup the ecommerce store with an eBay integration, custom shipping methods, and improved product filtering. You can clearly see in the before and after pictures the redesign went a more modern direction, even for how long ago this project was completed.

10.) Legacy Law Firm

Joomla Redesign

This website redesign project involved redesigning the Joomla website in a more modern design style. The use of color in the redesigned website was implemented more cleanly, and the mobile usability was greatly improved. This project was taken care of several years ago.

11.) Little Inspirations Childcare

HTML to WordPress Redesign

This website was moved from a custom HTML layout to a custom WordPress theme. You can tell in the before image the website didn’t fill the full screen size, and was mostly just a background graphic. The new website implemented a full-width image slider, with improved navigation, and better design styles.

12.) Mesa Stamps

Magento to WooCommerce Redesign

This Magento to WooCommerce redesign project had a lot of moving pieces. There was custom functionality built into frontend and backend product sorting to account for how stamp collectors search and organize stamps. There was an integration with eBay to synchronize product listings and orders. Most importantly, there were millions of product, customer, and order data records to migrate between the platforms. From a visual perspective, you can see the differences between the old to new design included better use of screen space and an improved image slider. Beyond that, we greatly improved mobile usability and implemented a sense of urgency into the checkout process by building out a tiered discount program based on how many stamps were in your cart.

13.) Modern HVAC

HTML to WordPress Redesign

This website was migrated from an HTML layout to a template-based WordPress theme. The content was better organized in the redesign, with improved call to actions for scheduling service calls, leaving reviews, and asking for a second opinion. The new design makes better use of the desktop screen space, while also improving the mobile layout for phone and tablet users.

14.) NGJA

Joomla to WordPress Redesign

This was an involved website migration from Joomla to WordPress. There are hundreds of users in the judges database with dozens of custom fields to store organizational data. Beyond that, the new design needed to be easy to manage for several website administrators within their non-profit organization. You can tell the new design uses bolder colors, and fills more of the screen. Overall, the look and feel is incredibly more modern and pleasing to the eye.

15.) RxOneShop

Magento to Laravel Redesign

This was possibly the largest project our web agency has ever taken on. The website started in WordPress in 2015, but we migrated it into Magento to help build out all the necessary ecommerce functionality. In 2020, we migrated the project to Laravel to handle all the custom functionality this client requires. There are millions of product, customer, and order records within the database, custom-built search functionality, dozens of product suppliers with order restrictions, State-level order restrictions, price comparison tools, EDI integration, supplier product imports, automated data integrity improvements, save for later functionality, and much more. We have thousands of hours into multiple developments for this client over the years, and are currently working on a facelift of the Laravel web application.

16.) Scaffoldmart

X-Cart to WooCommerce Redesign

This redesign and migration project involved moving their website from X-Cart to WordPress with WooCommerce. We started with custom mockups to ensure the redesign was exactly as they wanted it to look, then integrated it into a custom-built WordPress theme. You can tell in the screenshots above the new design brought a more professional look and feel to their website. We also helped with graphic design services for product packaging, user manuals, installation instructions, and box stickers to help them get their products in home improvement retail stores.

17.) Tailwagger’s Doggy Daycare

HTML to WordPress Redesign

We handled this website redesign project many years ago. This redesign involved completely rethinking the design of the website from scratch. We even implemented franchise tools to allow each location to manage their own page within the website. You’ll find the new website to include a video slider on the homepage, with fun icons and design strokes throughout.

18.) Tanner’s Bar & Grill

HTML to WordPress Redesign

The previous website was in an HTML design framework that was hard for their staff to manage. We developed an entirely custom theme, including mockups, to help improve the look and feel of their website. Beyond that, we setup a more functionality website menu and helped train them in making changes to their league schedules.

19.) Thera-Fitness

WordPress Redesign

This website redesign project involved a custom-designed WordPress theme that was intended to be light, refreshing, and easy to navigate. We moved over the content from their previous website and setup new call to actions throughout the website to help improve lead generation.

20.) Van Zeeland Manufacturing

HTML to WordPress Redesign

This website redesign project required we migrate from an HTML layout to a WordPress theme. The design was started from scratch, based on the branding guidelines the client provided. We even helped train the client in how to manage their website after the launch.

21.) Xperience Fitness

WordPress Redesign

The goal of this website redesign was to improve the look and feel of the website on desktop and mobile devices, while using better photography to showcase each gym location. We implemented a custom theme that allowed for extensive customization of each landing page. We even setup tools to help you search for a gym location.

Pricing for Website Design Services

The cost of our web design services is based on the amount of time you can afford to allocate toward the development of your website.

If you are on a tight budget, we recommend you look at a template-based website design to save money.

Alternatively, if customization and performance are of high priority, you could instead consider a from-scratch custom website that starts with a design mockup.

Website Redesign Cost Calculator

Answer a few simple questions about your project and our Website Design Website Redesign cost calculator will recommend a budget for your Website Redesign development. For a custom quote, just call 800-796-8263 or send us an email.

For a template-based website redesign service, expect to see quotes between $3,750 to $5,750. If you need a from-scratch redesign with custom mockups, extensive functionality, or hundreds of migrated pages then the quote will be much higher.

Determine the Goals of Your Redesign

Interested in an overhaul of your website? There are several reasons to consider a revamp of your website! Here are some of the goals and benefits of our website redesign services:

  • Faster Page Speed: Improve page speed and usability by passing Google Core Web Vitals.
  • Better User Experience: Improve user experience through better website functionality. This could also come from creating interactive elements on your website. For ideas on creating interactive website features, check out these great examples!
  • Improved Security: Improve website trust by minimizing security incidents in your platform.
  • Better Mobile Design: Improve mobile conversion rates by implementing a responsive design. Check out this blog article on our top ranked mobile sites!
  • Easier Navigation: Improve navigation and internal linking to increase user experience in the design. Don’t miss this popular blog article on the top ranked UX websites!
  • Increased SEO: Improve SEO with structured data, open graph tags, and XML sitemaps.
  • Better Homepage: Improve the professionalism and usefulness of your home page. Don’t miss our article on the best home page designs of the year!

Time spent making such website improvements will help improve traffic and conversion rates, both of which are crucial to creating a positive ROI on your website redesign investment.

Preparing for a Website Redesign Project

Are you worried about your website redesign service not being completed in a timely fashion? Perhaps you’ve had a bad experience with a past web developer during a previous website overhaul.

Here are some tips for selecting a good web developer and keeping your project focused:

  • Request a design mockup, or website template samples, before the redesign work begins.
  • Ask which CMS platform and plugins are going to be used in the website’s redesign.
  • Don’t overcomplicate the website makeover with drastic functionality changes. Save that for later.
  • Check if the redesign company plans to change URLs, and if 301 redirects will be created.
  • Ask if training is provided before or after the completion of website redesign services.
  • Check if your website should be ADA-compliant.
  • Verify Google Analytics is recording data after the new site is launched.
  • Ensure any existing landing pages will be brought into the new website.
  • Monitor coverage issues in Google Search Console for a few weeks or months after the website overhaul is finished.

If you properly prepare for the revamp of your website, you will likely save a lot of headaches and unforeseen expenses.

Choosing the Best CMS for the Redesign Service

There are countless content management systems, all fighting for your attention. Do you choose WordPress, Joomla, Drupal, Wix, Squarespace, GoDaddy, Duda, or one of the countless other alternatives for your website redesign services?

If you ask our website experts, the answer will be WordPress is the best platform! We might be biased, considering everyone in our company has experience with WordPress. Not to mention, we’ve spent years building out our own super-fast WordPress theme, built from Understrap, which fully supports Gutenberg without any need for clunky page builders like Beaver Builder, Divi, or Elementor. That solution is only available within our custom redesign services, which aren’t started with a website template.

Don’t just take our word for it though! According to W3Techs, as of July 2023 the WordPress platform powered more than 43.1% of all websites on the entire internet. With that in mind, you should be convinced choosing WordPress for your web redesign service will be the right decision for your business. At least you won’t ever have to worry about finding good WordPress developers to work on your website!

Our Process to a Web Redesign Service

We’ve got the process of redesigning a website down to a science. It helps having more than 19 years of experience handling website redesign services!

1.) Discovery Call

The first step in the process is understanding your website redesign project and providing you an estimate for the work involved. This typically involves one or two phone conversations to go over your requirements and answer any questions you might have about our team and capabilities.

2.) Kick Off Call

After you’ve chosen our website redesign agency, we’ll schedule the kickoff conversation. This will introduce you to a project manager, and possibly one or more of our web designers.

If you chose a custom web redesign service, we’ll discuss the creation of design mockups with you. Alternatively, if you chose a template website redesign service, we’ll discuss your preferred design styles to help us find and suggest a few website templates for the project.

3.) Mock Up Approval

After you approve your design mockup (for a custom web redesign), or your website template (for a template-based web redesign), we’ll get time scheduled for a web developer to begin the revamp of your website!

4.) Development Process

The development phase of website redesign services typically takes the longest to complete.

In a custom website redesign, this is when we’ll start integrating your approved mockup into a custom theme, laying out your website content, adding in any custom functionality, etc.

For a template-based website redesign, this is when we’ll install your chosen theme, remove demo content, add your actual website content, match the color scheme to your branding, and perform other tasks part of the website overhaul.

Website redesigns are almost always performed on a password-protected development installation. Your live site will not be taken offline while we work on your website redesign.

5.) Website Launch

After the website redesign has been completed and has passed your inspection, we’ll schedule the new site to be launched at a time convenient to everyone involved. Any necessary training in your redesigned website is typically handled before or after the site launch. If everything goes well, hopefully we’ll be able to add your website to our web design portfolio!

Website Redesign FAQs


How do you redesign a website?

We like to start website redesign projects with a kickoff call to help everyone understand the goals of the project.

If you signed up for a template-based redesign, we will help you find a website template that matches the look and feel you desire for your website. Alternatively, if you signed up for a custom redesign, we will prepare to create design mockups for your future website.

Once the third-party template or custom design mockup is approved, we will start working on building out your website. This is when we will migrate existing content, develop custom functionality, and help you learn how to manage the website after it launches.

When everything is ready to launch, we will schedule a go-live date with you!


What are the benefits to redesigning a website?

Most people choose to redesign their website to improve page speed, user experience, website security, mobile layout, navigation menus, and search engine optimization. If you hire a professional website redesign company, all of these should be touched on during the redesign process. Please, make sure you check for URL changes during a redesign and keep them the same or setup 301 redirects!


How much should a website redesign cost?

The starting price for a template-based, non-ecommerce website redesign built in WordPress is $3,750. If you need design mockups built into a custom redesigned theme, our starting price increases to $9,500.

The starting price for a template-based, ecommerce website redesign built in Shopify or WooCommerce is $6,000. If you need redesign mockups built into a custom ecommerce theme, our starting price increases to $24,000.

The main contributors to cost increases include premium design requirements, custom functionality, and data migration.


Does a website redesign affect SEO?

Yes, even a small website modification can lead to a good or bad change in your search rankings. Therefore, an entire website redesign can and will have an impact on your rankings.

The most common issue we see on website redesigns is the absence of 301 redirects. If you redesign your website and the URLs of your web pages change, you MUST create 301 redirects to help preserve your website rankings.

Additionally, you should also make sure your website architecture (schema, page speed, etc) is the same or better, and on-page factors (navigation, content, mobile layouts) haven’t been negatively impacted before launching a new site.

It is a good idea to monitor your website in Google Search Console, Google Analytics, and an SEO audit tool for a few months after the launch.

Check out this blog article to learn more about managing 301 redirects.


How long does it take to redesign a website?

Most template-based, non-ecommerce website redesigns are completed within 1-3 months. If you need design mockups built into a custom theme, expect a turnaround time of at least 2-3 months.

Most template-based, ecommerce website redesigns are completed within 1-3 months. If you need design mockups built into a custom ecommerce theme, expect a turnaround time of at least 3-4 months.


How often should I redesign my website?

You should redesign your website every two to three years. This will help ensure your website is always using the latest technologies, that it is moved into the latest stable release of your CMS, and your visitors are seeing a fresh design with accurate content.


What is the difference between a website redesign and refresh?

A question you may be asking yourself is, “Do I need a website redesign or a website refresh?” The answer depends how much of your website will be changing during the website overhaul. Let’s explore the differences between a website redesign and a website refresh.

Website redesign services often involve extensive changes to the website’s functionality, navigation, and possibly even its platform. When you undertake a new website design project with so many changes, it is often best to install a clean copy of WordPress, set up the design in that installation, and manually migrate all the content and functionality into the new environment. This is always the case when a platform migration is involved, such as migrating from Joomla to WordPress.

website refresh is possible when the website’s functionality, navigation, and platform isn’t being changed. This is common for businesses looking to update the look and feel of their website through color scheme changes, user-experience improvements, typography modernizations, or even new content additions.

Regardless of whether you need a website redesign or a website refresh, you will want to make sure you carefully research all potential website redesign companies on your list. Make sure to pick a redesign company that is concerned about visual appearance, user experience, website usability, and conversion rates during the redo of your website.

Why Choose Our Website Redesign Company

As a web redesign company, we have more than 19 years of experience designing attractive, high-converting websites. You can trust our website experts to handle your corporate website redesign services quickly and efficiently.

  • We do not outsource web redesign services.
  • We have our own in-house team of WordPress experts that perform our website redesign services.
  • We use a custom-built theme, based on Understrap, for all of our website makeovers.
  • We are highly experienced in SEO and Page Speed.

Hear what our customers are saying

Rummeles Fine Jewelry

Rummeles Fine Jewelry

Great company to deal with! They have a great team of people and are always there to answer any questions we have!

George Ormond

George Ormond

Corey was extremely helpful and spent a considerable amount of time going over my difficulties with a newly created website put together by someone else. I was under a very stressful deadline and he was extremely considerate and helpful. He managed to fix the problems that I was experiencing with my website. I had reached out to a number of website developers for help but only heard back from WebCitz and Corey got back to me within minutes!

Tara Candland

Tara Candland

Incredibly responsive, fast, and professional. They quickly understood the issue we were having with our site, which was fairly complicated, and were able to resolve it. They kept us updated in lay terms along the way so that we could understand how the issue was progressing.

Cassie Richards

Cassie Richards

Working with WebCitz has been nothing but a great experience. David, Jake, Drew, and the rest of the team are easy to work with, accommodating, and very knowledgeable. WebCitz is a company that you can trust will be there when you need them most. If I’m having an issue or problem with a website, I can always count on a quick response and a timely solution.

Southwest Radio Church

Southwest Radio Church

What can I say about this company? These people that work there? Unbelievable!! It doesn\’t matter when or why you call, they will help you. The other part of that statement is: I never have to call them! They made a web site for us that works 24/7. But if I do call they actually take care of it right then. … great bunch of guys…Southwest Radio Church really appreciates you!!

Carissa Giebel

Carissa Giebel

They are great to work with. Always quick to respond to my questions and assist when needed! They have been working with me at Legacy Law Group, LLC for many years.

Industries We Serve

Looking for inspiration on your next website design project? We've got you covered!

Our web development team reviewed thousands of sites and ranked the best websites within each industry! They even included tips on how to build an amazing website within each industry along with links to WordPress templates to help get you started!

USA Website Redesigners

When searching for professional website designers in the United States, it's critical to review their website design portfolio to make sure they have experience in your website platform. It is also a good idea to assess their communication, availability, and project management so you know what to expect throughout the web design project.

CAN Website Redesigners

When looking for the best web designers serving Canada, it's important to review their web design portfolio to make sure they have experience in your website platform. It is also a good idea to assess their communication, availability, and project management so you know what to expect throughout the website project.