Veterinarian SEO Services

Managed Veterinary SEO!

We provide veterinary clinics a complete package of on-page, off-page, and technical SEO to help increase organic exposure and reduce paid advertising.

500+ active clients
Satisfied Digital Marketing Clients
18 years in business
Founded 18+ Years Ago
20+ Onsite experts
Onsite Experts (No Outsourcing)
SEO Services

SEO Company for Veterinarians

With more than 18 years of experience, we know premium search engine optimization for veterinarians!

Over the years, we've offered veterinary clinics a variety of search marketing plans, including franchise, enterprise, ecommerce, and local SEO plans.

We use a mix of off-page, technical, and on-page within our veterinarian search engine optimization packages. This helps us optimize your WordPress, WooCommerce, or Shopify website rankings in searches.

If your veterinary clinic could benefit from an increased position in search engines, read on!

Types of Veterinarians We Help

We work with a wide variety of veterinarians. The SEO services discussed below will help provide search engine optimization for veterinarians and even:

  • SEO for Animal Hospitals
  • SEO for Emergency Veterinary Clinics
  • SEO for Mobile Veterinary Services
  • SEO for Specialty Veterinary Clinics
  • SEO for Holistic Veterinary Clinics
  • SEO for Equine Veterinary Clinics
  • SEO for Small Animal Clinics
  • SEO for Veterinary Diagnostic Laboratories
  • SEO for Veterinary Dental Clinics
  • SEO for Veterinary Ophthalmology Clinics
  • SEO for Veterinary Dermatology Clinics

A Few of Our SEO Experts

Melanie PAshton HEmily LJake FHope KDavid W

Our Veterinarian SEO Services

It's our practice to conduct a thorough review of your entire veterinary clinic website and its backlink profile before starting search engine optimization services.

Through this review process, we can better understand all aspects of your website's SEO, including its technical, on-page, and off-page factors. Rather than making changes to your website without a plan, we believe in taking this professional review approach before starting veterinarian SEO.

To assist you in understanding the scope of our professional search engine optimization services, let's explore each of these areas of veterinarian SEO and discuss them in detail:

Technical Search Engine Optimization Services for Veterinary Clinics

Most veterinary clinics are aware of technical SEO.

This often involves increasing site performance, passing Google Core Web Vitals, implementing SSL security, fixing mobile problems, removing duplicate content, creating XML sitemaps, adding structured data, setting up Google Search Console, and fixing concerns discovered in your SEO scan.

Our in-house website developers for veterinary clinics can help fix any technical SEO problem in Shopify or WordPress.

On-Page SEO Services for Veterinary Clinics

It's often the case that veterinarians hate doing on-site SEO themselves since they're not comfortable with content writing. No problem, we love content creation!

With our in-house team of content writers, we can draft 750-4,000 word articles for blog posts, service descriptions, guest posts, and more! To start, we build out a content strategy through proper keyword research and extensive competitor review to help improve the chances of our content ranking in searches.

We'll also help veterinary clinics with on-page SEO, like writing meta description, optimizing page titles, fixing heading tags, building content silos, designing infographics and videos, and reducing keyword cannibalization.

Off-Page SEO Services for Veterinary Clinics

When we look at various veterinary clinic backlink profiles, we often notice they've forgotten about off-site SEO. It's time to check your backlink profile if you've been struggling to rank for your targeted keywords for years.

With our backlink analysis services, we help veterinary clinics detect malicious or spammy backlinks, including PBNs. From there, we put together search engine optimization recommendations for veterinarians for white-hat link building including guest post outreach, niche / curated edits, HARO outreach, social media citations, NAP citations, and more!

Pricing for Veterinary Clinic Search Engine Optimization Plans

When it comes to our managed search engine optimization campaigns, the price is calculated based on the amount of time you have available in your marketing budget to devote to search engine optimization. Although we're more than happy to work with budgets starting at $800 per month, many of our clients have significantly higher budgets that we work with regularly.

Use the pricing calculator below to obtain a rough estimate for the cost of your SEO plan.

Veterinary SEO Cost Calculator

Answer a few simple questions about your needs and our Veterinary SEO cost calculator will show you how affordable our Veterinary SEO packages can be for you. To receive a personalized quote, just call 800-796-8263 or send us an email.

Types of SEO Campaigns for Veterinary Clinics

Veterinarians benefit from our experience with enterprise, ecommerce, local, and franchise SEO plans. When we take on your digital marketing, we'll put together an effective SEO plan for your veterinary clinic.

Local SEO Campaigns for Veterinarians

Local Area SEO services are what we do most often for veterinarians. More than likely, this is because so many local veterinarians are looking for help improving their placements in search engine results.

For example, veterinarians in Chicago would want more visibility in organic search results for "Chicago veterinarians." The work would include performing a local SEO audit of your site, optimizing Google My Business, performing on-site optimizations, doing LSI phrasing keyword research, fixing your backlink profile, reviewing your business citations, managing your online reputation, and possibly even optimizing your conversion rate. These types of SEO improvements would help your veterinary clinic show up higher in Google Maps.

The budgets for localized SEO plans for veterinarians are often $800 or more per month. This budget is shared between technical, on-page, and off-page SEO tasks.

Enterprise SEO Campaigns for Veterinarians

For big SEO projects, we've got enterprise-level search engine optimization. You'll be searching for enterprise SEO if you need to deploy an intricate search engine optimization strategy for your search marketing plan.

In most cases, this means targeting very competitive keywords on a national level or managing search engine optimization of a huge website. We can leverage content optimization and keyword research tools like Surfer SEO and Ahrefs to help you formulate an effective search engine optimization strategy. In an enterprise SEO service, your veterinary clinic can expect to see a serious amount of effort put forth from our team to scan your entire website and past SEO efforts, build out a content marketing strategy, then move into on-page, off-page, and technical SEO services.

Budgets of enterprise search engine optimization services for veterinarians usually start at $8,000 per month. This budget is shared between technical, on-page, and off-page SEO tasks.

Franchise SEO Campaigns for Veterinarians

In a lot of ways, franchise search engine optimization is like local search engine optimization - it's all about the franchise owners. This SEO service helps improve local visibility for each of your veterinary clinic locations.

In this case, we do all the local SEO campaigns described above, but for each location of your franchise. We'll have to manage multiple Google My Business profiles, perform search engine optimization on a more complex website, and potentially handle requests from each franchisee, as well as help you rank for franchise opportunity keywords important to your franchise development.

The average multi store search engine optimization plan for veterinary clinics costs $2,000 or more each month. This budget is shared between technical, on-page, and off-page SEO tasks.

Ecommerce Search Engine Optimization Campaigns for Veterinarians

Helping improve your placements for the products and services your storefront sells online is one of our specialties. In fact, ecommerce search engine optimization is a vital part of any online search marketing service for ecommerce businesses.

Are you looking for a skilled search engine optimization company for veterinary clinics to help market your products? As a complete SEO company, we have enormous experience developing and marketing ecommerce websites built on WooCommerce and Shopify. Veterinarians should work with our SEO agency that has onsite ecommerce web developers and SEO specialists. Our departments can work together to provide efficient on-page, off-page, and technical search engine optimization services. We will ensure all your structured data, content silos, URL structures, 301 redirects, and more are handled properly.

The budgets of ecommerce search engine optimization services for veterinarians are usually $1,600/mo or higher. This budget is shared between technical, on-page, and off-page SEO tasks.

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Preferred Website Platforms for Veterinarian Search Engine Optimization

We're a professional search engine optimization agency serving veterinary clinics. Our team includes website developers and PPC experts who work alongside our SEO team. When performing search engine marketing for veterinarians, we can leverage our knowledge of the most popular platforms, like WordPress, WooCommerce, and Shopify.

WordPress SEO for Veterinarians

WordPress is the most popular CMS platform we've seen for veterinarians.

We're often hired to optimize the Yoast search engine optimization settings, tweak Structured Data plugins, fix content silos, and optimize URL structures on WordPress sites. Find out more about our WordPress SEO campaigns.

WooCommerce SEO for Veterinarians

It makes sense WooCommerce is so popular since it's the standard of ecommerce within the WordPress platform.

For our WooCommerce search engine optimization campaigns, we often help veterinary clinics build out better product descriptions, improve traffic from organic search, improve product silos, set up Product structured data, implement 301 redirects, and more!

Shopify Search Engine Optimization for Veterinarians

Many smaller startups and ecommerce ventures use Shopify.

Veterinary clinics on Shopify often need help improving page content, setting up SEO-friendly product collections, writing product descriptions, fixing theme issues, fixing broken links, and more! Learn more about our Shopify search engine optimization options.

When talking to SEO agencies targeting veterinary clinics, make sure to ask if they have in-house web developers, or if technical search engine optimization campaigns must get outsourced to other companies.

Unlocking the 5 Secrets to Getting Your Business Found

SEO Tips for Veterinarians

Here are some tips to help veterinarians improve their online presence and attract more clients. These SEO tips apply to animal hospitals, emergency veterinary clinics, mobile veterinary services, specialty veterinary clinics, holistic veterinary clinics, equine veterinary clinics, small animal clinics, veterinary diagnostic laboratories, veterinary dental clinics, veterinary ophthalmology clinics, veterinary dermatology clinics, and other veterinarians.

Technical SEO Tips for Veterinarians

  • Make sure your website is mobile-friendly and has a responsive design that adapts to different devices and screen sizes, as most pet owners use their smartphones to search for local veterinarians.
  • Use a tool like Google PageSpeed Insights to check your website's loading speed and optimize it for faster performance, as slow-loading websites can negatively affect your rankings and user experience.
  • Ensure your website is secure and uses HTTPS encryption, as this is a ranking factor for search engines and can improve your visitors' trust and safety when browsing your website.
  • Create and submit an XML sitemap to Google Search Console, to help search engines crawl and index your website more efficiently, and to increase your chances of appearing in local search results.
  • Implement schema markup on your website, to provide more detailed and structured information about your business, such as your address, phone number, reviews, and services, to search engines and potential clients.
  • Use canonical tags to avoid duplicate content issues and consolidate your website's authority and relevance to specific search queries and topics.
  • Monitor your website's crawl errors and fix them promptly, to ensure your website is accessible and error-free for both search engines and visitors.

On-Page SEO Tips for Veterinarians

  • Use relevant and specific keywords in your website's page titles, meta descriptions, headings, and content, that reflect your veterinary services, location, and target audience, to improve your visibility and click-through rate in search results.
  • Optimize your website's images and videos with descriptive and keyword-rich file names, alt tags, and captions, that accurately represent your services and show your expertise and professionalism.
  • Create high-quality and original content, such as blog posts, infographics, or videos, that provide valuable and educational information to your clients, and that showcase your knowledge and passion for animal care.
  • Include client testimonials and reviews on your website, to build social proof and trust, and to highlight your excellent service and care.
  • Use internal linking to connect your website's pages and content, and to guide your visitors and search engines to your most important and relevant pages, such as your services, prices, or contact information.
  • Optimize your website's URLs and permalinks, using short, descriptive, and keyword-rich phrases, that reflect your veterinary services, location, and features, and that are easy to remember and share.
  • Add a clear and prominent call-to-action on your website, such as "schedule an appointment", "call us now", or "visit our clinic", to encourage your visitors to take action and contact you, and to increase your conversion rate and bookings.
  • Use local SEO strategies, such as creating a Google My Business listing, optimizing your NAP (name, address, phone number) consistency and accuracy across all online directories and maps, and getting listed on local veterinary associations and directories, to increase your visibility and credibility in your local area.

Off-Page SEO Tips for Veterinarians

  • Build high-quality and relevant backlinks from reputable and trustworthy sources, such as pet blogs, animal shelters, or veterinary organizations, that point to your website and demonstrate your authority and expertise in your field.
  • Engage with your clients and followers on social media platforms, such as Facebook, Instagram, or Twitter, by sharing informative and engaging content, responding to their comments and questions, and building a loyal and active community.
  • Encourage your clients to leave reviews and ratings on your Google My Business page, Yelp, or other online review sites, and respond to their feedback and concerns, to improve your reputation and attract more clients.
  • Partner with other local businesses or animal-related organizations, such as pet stores, groomers, or rescue centers, to cross-promote each other's services and events, and to increase your exposure and reach.
  • Attend local and national veterinary conferences, seminars, or events, to network with other professionals in your field, to learn about the latest trends and best practices, and to showcase your services and expertise.
  • Create and distribute educational and informative content, such as e-books, guides, or webinars, that provide valuable and practical tips and advice to pet owners, and that establish your credibility and thought leadership in your industry.

SEO for Veterinarians

Popular Keywords for Veterinarian SEO Campaigns

Looking for suggested keywords to target within the SEO campaign for your veterinary practice? We've got you covered!

Before starting an SEO service for a veterinarian, we like to scan the website and see what you've got to work with for content and link authority.

From there, we'll check to see what types of services you'd like to get more leads for in your area. Maybe you just launched a new clinic and want to attract more clients. Perhaps you just don't feel like you are getting enough traffic to your website or social media channels.

Having this information helps us determine what types of keywords to focus on for content writing and link building.

Common Focus Keywords for Veterinarians

  • Veterinarian [city/area]
  • Animal hospital [city/area]
  • Emergency vet [city/area]
  • Pet surgery [city/area]
  • Pet dental care [city/area]
  • Pet vaccinations [city/area]
  • Pet grooming [city/area]
  • Pet boarding [city/area]
  • Pet acupuncture [city/area]
  • Pet behaviorist [city/area]
  • Pet dermatologist [city/area]
  • Exotic pet care [city/area]
  • Pet nutrition [city/area]
  • Mobile vet [city/area]
  • Pet euthanasia [city/area]
  • Holistic vet [city/area]

Pro Tip #1: Veterinarians often target keywords related to their services and location. This helps you attract local customers who are searching for veterinary services nearby.

Pro Tip #2: You should consider targeting long-tail keywords, which are more specific and less competitive. For example, "emergency pet care in San Francisco" may be easier to rank for than just "emergency vet".

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