Contractor SEO Services

Managed Contractor SEO!

We provide contractors a complete package of on-page, off-page, and technical SEO to help increase organic exposure and reduce paid advertising.

500+ active clients
500+
Satisfied Digital Marketing Clients
18 years in business
2004
Founded 18+ Years Ago
20+ Onsite experts
18+
Onsite Experts (No Outsourcing)

SEO Services for Contractors

We've been providing small business SEO services for more than 18 years! In this time, we've offered contractors a wide range of SEO campaigns, including local, enterprise, franchise, and ecommerce.

We use a mix of technical, on-page, and off-page within our contractor SEO packages. This helps us optimize your Shopify, BigCommerce, WordPress, WooCommerce, or Laravel website rankings in search engines.

When starting any contractor SEO campaign, you need to figure out what your goals are and how you're going to measure your success.

That isn't to say adjustments can't be made to your contractor SEO campaign though. We will probably adjust the plan if we find a certain SEO tactic is working better for your contractor.

If your contractor could benefit from an increased position in search engines, read on!

Types of Contractor SEO Campaigns

We offer local, enterprise, franchise, and ecommerce SEO services for contractors, so one of those should be helpful for your contractor SEO campaign. If you choose WebCitz for your online marketing, we'll assemble a custom SEO strategy for your contractors.

Local SEO for Contractors

The most common type of SEO campaign we advertise for contractors is our local search engine optimization. This is the service of helping a local contractor show up higher in search engine results.

For example, contractors in Chicago would want more visibility in organic search results for "Chicago contractors." The work would include performing a local SEO audit of your site, optimizing Google My Business, performing on-page optimizations, doing LSI phrasing keyword research, fixing your backlink profile, reviewing your business citations, managing your online reputation, and possibly even optimizing your conversion rate. These types of SEO improvements would help your contractor show up higher in Google Maps.

Local SEO campaigns for contractors usually cost $800 or more per month.

Enterprise SEO for Contractors

We also offer enterprise-level search engine optimization for large SEO projects, which involves a much more robust SEO strategy than ranking a location-based business.

Most times, this means targeting very competitive keywords on a national level, or managing the SEO of a 1,000+ page website. We can help narrow your SEO efforts through keyword research and content optimization using services like Surfer SEO and Ahrefs. In an enterprise SEO campaign, your contractor can expect to see a serious amount of effort put forth from our team to audit your entire website and past SEO efforts, build out a content marketing strategy, then move into technical, on-page and off-page SEO services.

The budgets of enterprise SEO campaigns for contractors typically start at $8,000 per month.

Franchise SEO Services for Contractors

Just like local SEO, our franchise SEO services are tailored to franchises. This form of SEO helps improve local visibility for each of your contractor locations.

For this type of service, we perform all the previously mentioned local SEO services, but for every location your franchise operates. We'll have to manage multiple Google My Business profiles, perform search engine optimization on a more complex website, and potentially handle requests from each franchisee, as well as help you rank for franchise opportunity keywords important to your franchise development.

The average franchise SEO campaign for contractors costs $2,000 or more each month.

Ecommerce SEO for Contractors

Helping improve your placements for the products and services your storefront sells online is one of our specialties. In fact, ecommerce SEO is a vital part of any online search marketing campaign for ecommerce businesses.

Are you looking for an outstanding SEO agency for your contractor to help rank your products? We have a lot of experience building and marketing ecommerce sites built on WooCommerce, Shopify, and BigCommerce. The ideal pairing for your contractor is working with an SEO company that has onsite ecommerce developers and search engine optimization experts. Both departments are able to work together to offer efficient technical, on-page and off-page SEO services. We will ensure all your structured data, content silos, URL structures, 301 redirects, and more are handled properly.

The budgets of ecommerce SEO campaigns for contractors are often $1,600 or more per month.

  • SEO for General Contractors
  • SEO for Roofing Contractors
  • SEO for Window Contractors
  • SEO for Siding Contractors
  • SEO for Concrete Contractors
  • SEO for Asphalt Contractors
  • SEO for Excavators
  • SEO for Mold Removal
  • SEO for Contractors

A Few of Our SEO Experts

Matt HHope KDavid WEmily LMelanie PJake F

How We Perform the Best Search Engine Optimization for Contractors

As a professional SEO company, our contractor SEO packages fall into three categories: technical, onsite, and offsite search engine optimization.

Contractor Technical SEO

Most contractors are aware of technical SEO. This is mostly because it covers the easily seen aspects of SEO, including page speed, Core Web Vitals, HTTPS security, responsive experiences, duplicate content, sitemap files, schema markup, Google Search Console, and other items highlighted in most SEO audit tools. Our in-house web developers for contractors can help fix any technical SEO problem in WordPress, Shopify, BigCommerce, or Laravel.

Contractor On-Page SEO

We often find contractors hate performing onsite SEO themselves because they aren't good at content writing. No problem at all, content creation is a passion of multiple people on our team! We have a talented in-house team of SEO content writers who can put together thoughtful 750-4,000 word articles to use as blog posts, service descriptions, guest posts, and more! Before writing content, we put together a content strategy through keyword research and competitor review to ensure the content helps you rank in search engines. We'll also help contractors with on-page SEO, like writing meta description, optimizing page titles, fixing heading tags, building content silos, designing infographics and videos, and reducing keyword cannibalization.

Contractor Off-Page SEO

We often find contractors have overlooked the importance of off-page SEO after looking at various backlink profiles in the industry. If you've struggled for years to get off the second or third page of search results for your targeted keywords, it might be time to look at your backlink profile. Backlink analysis helps contractors find malicious or spammy backlinks, such as low-quality PBN backlinks. From there, we put together SEO recommendations for contractors for white-hat link building including guest post outreach, niche / curated edits, HARO outreach, social citations, NAP citations, and more!

Platforms We Work in for Contractor SEO Services

We're an expert SEO firm serving contractors, and we have in-house web developers and SEO experts. This provides our SEO company a competitive advantage when performing search engine marketing for contractors within some of the most used platforms on the internet, including WordPress, WooCommerce, Shopify, BigCommerce, and Laravel.

Contractor WordPress SEO Agencies

WordPress is the most popular CMS platform we've seen for contractors. We're often hired to optimize the Yoast SEO settings, tweak Structured Data plugins, fix content silos, and optimize URL structures on WordPress sites. Find out more about our WordPress SEO campaigns.

Contractor WooCommerce SEO Agency

It makes sense WooCommerce is so popular since it's the standard of ecommerce within the WordPress platform. We help contractors build better product descriptions, improve product silos, set up Product structured data, improve traffic from organic search, implement 301 redirects, and more as part of our WooCommerce SEO plans!

Contractor Shopify SEO Agency

This is often the most popular ecommerce platform for smaller ecommerce ventures and startups. We often help contractors on Shopify improve page content, set up SEO-friendly product collections, write product descriptions, fix template issues, and fix broken links! Check out our SEO for Shopify services.

Contractor BigCommerce SEO Agency

BigCommerce is one of our favorite platforms for contractor ecommerce SEO projects, mainly due to its extensive API in comparison to Shopify. We have a lot of experience building out enterprise SEO campaigns within BigCommerce, in addition to some rather complex headless functionality. Our SEO company has you covered with technical BigCommerce SEO campaigns!

Contractor Laravel SEO Agency

It isn't often that we come across a Laravel website, but when we do our web development and Laravel SEO team springs into action. Our team has been building out complex functions for web and mobile applications using Laravel for many years. If your contractor uses Laravel, our team can help you improve various SEO aspects of Laravel, including how the routing and blade templates impact your search engine optimization.

When talking to search engine optimization agencies targeting contractors, make sure to ask if they have in-house web developers, or if technical SEO services must get outsourced to other agencies.

Hear what our customers are saying

Alo Health

Alo Health

WebCitz designed our Alo Health website and did such a great job of walking us step-by-step through the process, knowing the tech world was not a strength of ours. We love that we are able to change content whenever we want, but if we run into problems, they are a quick email away. They have been responsive, reliable and efficient. Thanks, WebCitz!
Kendrick Jacobs

Kendrick Jacobs

Corey G at WebCitz was so professional and patient while helping us solve our issues. We appreciate his help so much. This company definitely needs more people like him. Amazing customer service! Thank you Corey G! (:
Jeff Ring

Jeff Ring

This company is just a thrill to work with. Everyone is so friendly and eager to help even with the smallest items. They are always very accommodating when you stop by to look at the magnificent fish tank and will greet you with with a warm cappuccino.
George Ormond

George Ormond

Corey was extremely helpful and spent a considerable amount of time going over my difficulties with a newly created website put together by someone else. I was under a very stressful deadline and he was extremely considerate and helpful. He managed to fix the problems that I was experiencing with my website. I had reached out to a number of website developers for help but only heard back from Webcity and Corey got back to me within minutes!

contractor SEO for Google Maps

Determine Goals for Your Contractor SEO Work

It's important to figure out where you're at with your search engine rankings and website health before starting an internet marketing campaign for your contractor.

Having that information readily available will help us deliver on your contractor search engine optimization campaign.

If you want to learn where you rank for search phrases and what problems exist on your website, we can scan your site through Ahrefs and Surfer SEO to give you detailed information on ranking history, technical SEO problems, and on-page SEO problems. In addition, we can get a good idea of your backlink profile through that tool and others, but often a manual review of them is needed for a full understanding.

This information will be helpful when determining the SEO goals for your contractor in the first few months of the SEO campaign.

Determine Success Metrics for Your Contractor SEO Service

It's important to set expectations with your contractors regarding the search engine optimization service.

For starters, it isn't advisable to begin contractor SEO with the hopes of massive search ranking or search traffic improvements within the first few months. Instead, you should view SEO for your contractor as a long-term investment, which will probably be necessary for years to come.

That isn't a biased opinion from a search engine optimization company helping contractors. That is simply the reality of contractor search engine optimization. If your contractor website hasn't been getting the search rankings it needs in years, it's not because a special switch hasn't been flipped. Instead, it is that Google has reviewed your entire contractor website presence, your specific landing pages, your backlink profile, your SEO strategy, and the history of your website when determining your placement. Contractor SEO isn't something you can do for a couple months before stopping. There will always be content marketing improvements needed to build out supporting page content, improve internal linking of new and existing content, ethically build backlinks, and more.

In addition to that, it is important you understand how to gauge success in the early months of an SEO campaign. You shouldn't be looking at Google Analytics to see traffic improvements from your contractor SEO work, at least not at first. Why, you ask? Because search engine optimization often starts with increasing placements in search results, before traffic. When we start search engine optimization, we want to move your website into the top 100, or from page 7 to page 4, or maybe even from page 2 to page 1. When you get to the first page of search results for all contractors in your target market, you'll start to see measurable traffic improvements in Google Analytics.

Mold Removal SEO

2020-21 vs 2018-19
+301%
Organic Traffic
+539%
Goal Completions

Roofing Company SEO

2020-21 vs 2018-19
+424%
Organic Traffic
+7950%
Goal Completions

RV Rental SEO

2021 vs 2020
+126%
Organic Traffic
+109%
Goal Completions

Ecommerce SEO

2021 vs 2020
+159%
Organic Traffic
+154%
Goal Completions

Adjusting Your Contractor SEO Strategy

You need to understand that we may need to adjust the strategy and tactics applied to your contractor SEO service.

As work progresses, we may discover successes in areas that weren't expected. Alternatively, we may find that improving a specific phrase or page isn't working.

If your contractor isn't getting good ROI from the current SEO tactics, we'll communicate our findings and alter our SEO strategy.

Throughout the entire contractor SEO process, you should feel like you are part of our search marketing firm.

Why Choose WebCitz for Your Contractor SEO Strategy

Here are some reasons to choose our internet marketing agency targeted to contractors:

  • We have more than 18 years of experience providing professional SEO services throughout the country.
  • Search engine optimization services aren't outsourced, since our SEO company employs its own team of experts.
  • As a professional marketing firm, we stay away from black-hat SEO tactics.
  • You can reach us on the phone, live chat, or email.

Contractor SEO Cost Calculator

You are in complete control of your Contractor SEO budget. Answer a few simple questions about your business and our Contractor SEO cost calculator will show you how affordable our Contractor SEO packages can be for you. We are happy to work with any budget as long as expectations are realistic for how much can be accomplished each month. You can always modify the budget for your Contractor SEO campaign. This Contractor SEO calculator helps you understand the factors involved in calculating an estimate for your Contractor SEO services.

Industry SEO Agencies

When searching for the most experienced SEO experts, it is important to review each SEO agency for communication, availability, past results and client satisfaction. This will help ensure proper expectations are set from the beginning of the project, which will give you the most experienced chance for long-term SEO success. You will find WebCitz to be one of the highest rated SEO providers in the USA!

Check out how we've been able to help companies implement white-hat SEO strategies.

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Let's Talk About Contractor SEO!