We provide contractors a complete package of on-page, off-page, and technical SEO to help increase organic exposure and reduce paid advertising.
We've been providing small business SEO campaigns for more than 18 years! In this time, we've offered contractors a wide range of SEO services, including enterprise, ecommerce, local, and local.
We use a mix of on-page, off-page, and technical within our contractor SEO packages. This helps us optimize your Shopify, WordPress, or WooCommerce website placements in search results.
When starting any contractor SEO campaign, you need to figure out what your goals are and how you're going to measure your success.
If your contractor could benefit from an increased position in search results, read on!
As a proficient SEO agency, our contractor search engine optimization packages fall into three categories: technical, on-site, and off-page SEO.
Most contractors are aware of technical SEO. This is mostly because it covers the easily seen aspects of search engine optimization, including site speed, Core Web Vitals, HTTPS security, responsive experiences, duplicate content, sitemap files, schema markup, Google Search Console, and other items highlighted in most SEO audit tools. Our in-house web developers for contractors can help fix any technical search engine optimization problem in WordPress or Shopify.
We often find contractors hate performing on-page SEO themselves because they aren't good at content writing. No problem at all, content creation is a passion of multiple people on our team! We have a talented in-house team of search engine optimization content writers who can put together thoughtful 750-4,000 word articles to use as blog posts, service descriptions, guest posts, and more! Before writing content, we put together a content strategy through keyword research and competitor review to ensure the content helps you rank in search engines. We'll also help contractors with onsite search engine optimization, like writing meta description, optimizing page titles, fixing heading tags, building content silos, designing infographics and videos, and reducing keyword cannibalization.
We often find contractors have overlooked the importance of off-page SEO after looking at various backlink profiles in the industry. If you've struggled for years to get off the second or third page of search results for your targeted keywords, it might be time to look at your backlink strength. Backlink analysis helps contractors find malicious or spammy backlinks, such as low-quality PBN backlinks. From there, we put together SEO recommendations for contractors for white-hat link building including guest post outreach, niche / curated edits, HARO outreach, social citations, NAP citations, and more!
The cost of our managed SEO plans is determined by the amount of time you're able to set aside in your marketing budget for SEO. While we are pleased to work with budgets as low as $800 per month, we often collaborate with clients who have substantially larger budgets.
Use the pricing calculator below to obtain a rough estimate for the cost of your search engine optimization service.
Answer a few simple questions about your needs and our Contractor SEO cost calculator will show you how affordable our Contractor SEO packages can be for you. To receive a personalized quote, just call 800-796-8263 or send us an email.
We offer franchise, enterprise, ecommerce, and local SEO plans for contractors, so one of those should be helpful for your contractor SEO campaign. If you choose WebCitz for your online marketing package, we'll assemble a custom SEO plan for your contractors.
The most common type of search engine optimization service we advertise for contractors is our local area SEO. This is the service of helping a localized contractor show up higher in search engine results.
For example, contractors in Chicago would want more visibility in organic search results for "Chicago contractors." The work would include performing a local SEO audit of your site, optimizing Google My Business, performing on-page optimizations, doing LSI phrasing keyword research, fixing your backlink profile, reviewing your business citations, managing your online reputation, and possibly even optimizing your conversion rate. These types of search engine optimization improvements would help your contractor show up higher in Google Maps.
Local search engine optimization plans for contractors usually cost $800 or more per month.
We also offer enterprise-level SEO for large search engine optimization projects, which involves a much more robust SEO strategy than ranking a location-based organization.
Most times, this means targeting very competitive keywords on a national level, or managing the search engine optimization of a 1,000+ page website. We can help narrow your search engine optimization efforts through keyword research and content optimization using services like Surfer SEO and Ahrefs. In an enterprise SEO campaign, your contractor can expect to see a serious amount of effort put forth from our team to audit your entire site and past search engine optimization efforts, build out a content marketing strategy, then move into off-page, technical, and on-page SEO campaigns.
The budgets of enterprise SEO campaigns for contractors typically start at $8,000 per month.
Just like local SEO, our franchise SEO plans are tailored to franchises. This form of SEO helps improve local area visibility for each of your contractor locations.
For this type of plan, we perform all the previously mentioned localized SEO plans, but for every location your franchise operates. We'll have to manage multiple Google My Business profiles, perform SEO on a more complex website, and potentially handle requests from each franchisee, as well as help you rank for franchise opportunity keywords important to your franchise development.
The average franchise search engine optimization service for contractors costs $2,000 or more each month.
Helping improve your placements for the products and services your storefront sells online is one of our specialties. In fact, ecommerce search engine optimization is a vital part of any online search marketing campaign for ecommerce small businesses.
Are you searching for an outstanding SEO company for your contractor to help rank your products? We have a lot of experience building and marketing ecommerce sites built on WooCommerce and Shopify. The ideal pairing for your contractor is working with our SEO agency that has onsite ecommerce website designers and search engine optimization consultants. Both departments can work together to offer efficient on-page, off-page, and technical search engine optimization services. We will ensure all your structured data, content silos, URL structures, 301 redirects, and more are handled properly.
The budgets of ecommerce SEO services for contractors are often $1,600 or more per month.
We're an expert SEO agency serving contractors, and we have in-house website developers and SEO specialists. This provides our SEO firm a competitive advantage when performing search engine marketing for contractors within some of the most used platforms on the internet, including WordPress, WooCommerce, and Shopify.
WordPress is the most popular CMS platform we've seen for contractors. We're often hired to optimize the Yoast SEO settings, tweak Structured Data plugins, fix content silos, and optimize URL structures on WordPress sites. Find out more about our WordPress SEO plans.
It makes sense WooCommerce is so popular since it's the standard of ecommerce within the WordPress platform. We help contractors build better product descriptions, improve product silos, set up Product structured data, improve traffic from organic search, implement 301 redirects, and more as part of our WooCommerce search engine optimization plans!
This is often the most popular ecommerce platform for smaller ecommerce ventures and startups. We often help contractors on Shopify improve page content, set up SEO-friendly product collections, write product descriptions, fix theme concerns, and fix broken links! Check out our SEO for Shopify campaigns.
When talking to search engine optimization firms targeting contractors, make sure to ask if they have in-house website developers, or if technical SEO services must get outsourced to other agencies.
It's important to figure out where you're at with your search engine placements and website health before starting your internet marketing campaign for your contractor.
Having that information readily available will help us deliver on your contractor SEO service.
If you want to learn where you rank for search phrases and what problems exist on your website, we can audit your site through Ahrefs and Surfer SEO to give you detailed information on placement history, technical SEO problems, and on-site search engine optimization errors. In addition, we can get a good idea of your backlink quality through that tool and others, but often a manual review of them is needed for a full understanding.
This information will be helpful when determining the SEO goals for your contractor in the first few months of the search engine optimization service.
It's important to set expectations with your contractors regarding the SEO campaign.
For starters, it isn't advisable to begin contractor SEO with the hopes of massive search ranking or search traffic improvements within the first few months. Instead, you should view SEO for your contractor as a long-term investment, which will probably be necessary for years to come.
That isn't a biased opinion from our search engine optimization firm helping contractors. That is simply the reality of contractor SEO. If your contractor website hasn't been getting the search placements it needs in years, it's not because a special switch hasn't been flipped. Instead, it is that Google has reviewed your entire contractor website presence, your specific landing pages, your backlink strength, your search engine optimization strategy, and the history of your website when determining your placement. Contractor SEO isn't something you can do for a couple months before stopping. There will always be content marketing improvements needed to build out supporting page content, improve internal linking of new and existing content, ethically get backlinks, and more.
In addition to that, it is important you understand how to gauge success in the early months of your SEO campaign. You shouldn't be looking at Google Analytics to see traffic improvements from your contractor SEO work, at least not at first. Why, you ask? Because search engine optimization often starts with increasing placements in search results, before traffic. When we start search engine optimization, we want to move your website into the top 100, or from page 7 to page 4, or maybe even from page 2 to page 1. When you get to the first page of search results for all contractors in your target market, you'll start to see measurable traffic improvements in Google Analytics.
Here are some reasons to choose our search engine optimization firm targeted to contractors: