PPC Tools


Free PPC Tools

Calculating paid advertising metrics can provide valuable insights into the management of your ad campaigns.

By measuring metrics such as click-through rate (CTR), cost-per-click (CPC), or conversion rate you can determine how effectively your ads are performing.

This information can then be used to make data-driven decisions to help you, or your paid ads agency, scale and optimize your paid ads.

  • ROAS Calculator
    Our ROAS calculator can help you determine if you made a profit from your ads, by subtracting the amount you spent from the amount you made.
  • CPA Calculator (from CPM)
    Use our free cost per impression calculator to figure out what your CPA will be!
  • CPA Calculator
    Want to know how much it costs you per action? Our CPA calculator can help!
  • CLV Calculator
    Utilize our free customer lifetime value calculator to determine how much revenue you could receive from a single customer.
  • CPM Calculator
    Utilize our free cost per thousand calculator to determine how much ad spend you’ll have per 1,000 views.
  • Churn Rate Calculator
    Need help finding the number of customers who have stopped working with your company? Use our churn rate calculator to find out!
  • Conversion Rate Calculator
    What percentage of consumers that come to your site or view your ad complete a purchase? Use our conversion rate calculator to find out!
  • CTR Calculator
    A click-through rate is how many times a user clicks on your ad or ad link and arrives at the page you have designated. Find your CTR instantly!
  • CPC Calculator
    Our easy-to-use cost per click calculator can help you find your CPC fast!
Industries We Serve

When looking for a paid advertising expert, it helps to find a freelancer or agency with a strong background in multiple ad platforms such as Facebook Ads, Google Ads, and Bing Ads. A good track record of successful campaigns, and the ability to analyze and interpret data to make informed decisions, is also important.

Check out how we've been able to help people across multiple business industries implement ROI-driven paid advertising campaigns.