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Bar SEO Services

SEO Tips for Bars

We provide bars a complete SEO guide to help increase organic traffic and reduce their paid advertising spend.

220+ SEO Campaigns Completed
SEO Campaigns Completed
19 Years of Experience
Founded 19+ Years Ago
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SEO Services

SEO Agency for Bars

We have more than 19 years of experience providing professional search engine optimization campaigns!

We've offered bars and other industries an array of search engine optimization services, including local, franchise, enterprise, and ecommerce campaign types.

The way we go about our bar SEO services includes a mixture of technical, on-page, and off-page SEO strategies. This helps provide a balanced approach to optimizing your WooCommerce, Shopify, or WordPress website rankings on search engine result pages (SERPs).

Read on if you want your bar to rank higher in search engines so you can save money on paid ads!

How to Rank Bar Websites on Google

Here are some SEO strategies that are specifically tailored for sports bars, cocktail bars, beer bars, wine bars, dive bars, karaoke bars, speakeasies, Irish pubs, neighborhood bars, rooftop bars, tiki bars, gay bars, and other bars.

We've grouped them into technical, on-page, and off-page suggestions.

1.) Technical SEO Tips for Bars

Technical SEO refers to optimizing your bar website's infrastructure so it can be properly crawled and indexed by search engines, which includes aspects like site speed, mobile optimization, XML sitemaps, and structured data markup. This ensures search engines can easily access, understand, and rank the website's content.

We can help out with all of these items and more, or you can handle them on your own:

  • Ensure that your bar's website has a responsive design that works well desktop, small laptop, tablet, and mobile devices. There are a lot of screen sizes out there to accomodate. On a desktop computer, you can resize your browser window from large to small to see how different layout elements adjust for smaller screen sizes.
  • Check your bar's website speed using a tool like Google PageSpeed Insights. Don't get caught up trying to pass Core Web Vitals. It isn't always possible on complex websites and might not be worth the investment. Instead, try to fix simple things to get a score of 60+.
  • Use HTTPS encryption to secure your bar's website. Most hosting companies offer free SSL certificates that you can use.
  • Create an XML sitemap for your bar's website and submit it to Google Search Console and Bing Webmaster Tools to help search engines crawl and index your website better.
  • Implement local business schema markup to help search engines understand the content on your website.
  • Use canonical tags to avoid duplicate content issues if you have the same content available on multiple URLs of your bar's website.
  • Regularly monitor your bar's website crawl errors and fix them promptly. You can find such errors in Google Search Console.

A Few of Our SEO Experts

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2.) On-Page SEO Tips for Bars

On-page SEO involves optimizing each page of your bar website to rank higher and earn more relevant traffic in search engines. This often focuses on elements like keyword presence, meta tags, quality of content, user experience, page organization, and internal linking.

We can help out with all of these items and more, or you can handle them on your own:

  • Create high-quality, original content related to your bar that targets your audience's search intent. While ChatGTP is a popular content writing tool, don't rely solely on AI content. It is often generic, repetitive, and/or inaccurate. Be sure to proofread content before you post it.
  • Include relevant keywords related to your bar in your website's page titles and meta descriptions.
  • Optimize the headings and subheadings on your bar's website with relevant target keywords.
  • Use bar-related target keywords in image alt tags to provide context for your website's images.
  • Use internal linking to help search engines understand the structure and hierarchy of your bar's website.
  • Use descriptive URLs that contain relevant bar-related keywords on your website.
  • Display customer reviews and testimonials prominently on your bar's website to build trust and credibility.
  • Scan your bar's website for broken links and fix them immediately. You can use this free tool from Ahrefs to scan for broken links.

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3.) Off-Page SEO Tips for Bars

Off-page SEO involves all the actions taken outside of your bar website to impact your rankings within search engine results pages (SERPs). This includes strategies like link building, social media marketing, and reputation management. Such efforts help increase your website's reputation, authority, and visibility online.

We can help out with all of these items and more, or you can handle them on your own:

  • Build quality backlinks from relevant websites, such as local directories or entertainment blogs.
  • Create and maintain a strong presence on social media to engage with customers and build brand awareness.
  • Encourage satisfied customers to leave reviews on Google My Business and other relevant review sites.
  • Collaborate with other local businesses to cross-promote services and build backlinks.
  • Create listings in local bar directories and citation sites to increase your website's visibility.
  • Create shareable and informative content related to the bar industry, such as cocktail recipes, bartending tips, or fun bar trivia.
  • Make videos to showcase your establishment's ambiance and atmosphere and build engagement with customers.
  • Monitor your bar's online reputation and respond promptly to customer feedback and reviews. You should respond to negative reviews, too - not just positive ones.

We can review your website and rankings, then provide a recommendation on which areas of technical, on-page, and off-page search engine optimization need the most attention. This will help establish a budget and scope for ranking you higher in search results!

Alternatively, if you don't need help improving your rankings, check out this guide on DIY SEO!

Unlocking the 5 Secrets to Getting Your Business Found

Popular Keywords for Sports Bar SEO Campaigns

Looking for suggested keywords to target within the SEO campaign for your sports bar or tavern? Whether you plan to hire us, or optimize the site yourself, we've got you covered!

Before starting an SEO service for a sports bar, we like to scan the website and see what you've got to work with for content and link authority.

From there, we'll check to see what types of sports and events you specialize in showing. Maybe you're a popular spot for football games or UFC fights, or perhaps you have a great selection of craft beer and cocktails.

Having this information helps us determine what types of keywords to focus on for content writing and link building.

Common Focus Keywords for Sports Bars and Taverns

  • Sports bar [city/area]
  • Tavern [city/area]
  • Sports bar and grill [city/area]
  • Pub [city/area]
  • Craft beer bar [city/area]
  • Cocktail bar [city/area]
  • Football bar [city/area]
  • Sports viewing [city/area]
  • UFC bar [city/area]
  • Happy hour specials [city/area]
  • Bar food [city/area]
  • Game day specials [city/area]
  • Trivia night [city/area]
  • Karaoke bar [city/area]
  • Local sports bar
  • Live music [city/area]

Keyword Tip #1: Sports bars and taverns often target keywords related to their sports and events offerings and location. This helps you attract local customers who are searching for a place to watch the game or grab a drink nearby.

Keyword Tip #2: You should consider targeting long-tail keywords, which are more specific and less competitive. For example, "craft beer bar with outdoor seating in Portland" may be easier to rank for than just "craft beer bar".

SEO for Bars

Pricing for Bar SEO Plans

Our managed SEO campaigns are priced according to the amount of time you can dedicate to search engine optimization within your digital marketing budget.

Our services are available for budgets as low as $800 per month, though we frequently work with companies who have much higher budgets.

To obtain an estimate for the cost of your SEO service, please utilize the pricing calculator provided below.

Bar SEO Cost Calculator

Answer a few simple questions about your needs and our Bar SEO cost calculator will show you how affordable our Bar SEO packages can be for you. To receive a personalized quote, just call 800-796-8263 or send us an email.

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They are great to work with. Always quick to respond to my questions and assist when needed! They have been working with me at Legacy Law Group, LLC for many years.
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David Wurst and WebCitz have been a great hosting company to work with for over 10 years. They provide exceptional service and knowledge with their customers and always get it done immediately. I will never work with any other company.
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George Ormond

Corey was extremely helpful and spent a considerable amount of time going over my difficulties with a newly created website put together by someone else. I was under a very stressful deadline and he was extremely considerate and helpful. He managed to fix the problems that I was experiencing with my website. I had reached out to a number of website developers for help but only heard back from WebCitz and Corey got back to me within minutes!
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Dawn White

These guys are always there when you need them! Whether the issue is big or small, there is little they cannot handle. I cannot express enough how greatly we appreciate their continued superior service and willingness to assist whenever we need them. Thanks Dave, Corey and the entire WebCitz team!!
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This company is just a thrill to work with. Everyone is so friendly and eager to help even with the smallest items. They are always very accommodating when you stop by to look at the magnificent fish tank and will greet you with a warm cappuccino.
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