We provide hair salons a complete package of on-page, off-page, and technical SEO to help increase organic exposure and reduce paid advertising.
We have more than 18 years of experience providing premium search engine optimization plans!
We've offered hair salons an array of search engine optimization campaigns, including ecommerce, local, local, and franchise.
The way we go about our hair salon SEO campaigns include a mixture of on-page, off-page, and technical search engine optimization. This helps provide a balanced approach to optimizing your Shopify, WordPress, or WooCommerce site rankings on search engine result pages (SERPs).
Here's what you need to know if you want your hair salon to rank higher in search results!
We work with a wide variety of hair salons. The search engine optimization services discussed below will help provide SEO for hair salons and even:
Prior to accepting hair salon SEO projects, we like to conduct a comprehensive review of your website and its backlinks.
This review enables us to obtain a deeper understanding of your website's SEO, including its technical, on-page, and off-page components. We take this approach as it is the proper way to start hair salon search engine optimization, instead of modifying your website without any prior planning.
To provide you a more comprehensive understanding of our professional hair salon SEO services, let's discuss each of these areas of SEO in detail:
Almost every hair salon knows about technical SEO.
This is mostly because it covers the easily seen aspects of search engine optimization, including page speed, Core Web Vitals, HTTPS security, responsive experiences, duplicate content, sitemap files, schema markup, Google Search Console, and other items highlighted in most search engine optimization scan tools.
We have a team of in-house web developers for hair salons who can handle all your technical search engine optimization concerns in Shopify or WordPress.
We often find hair salons hate performing on-site SEO themselves because they aren't good at content writing. No problem, we love content creation!
We develop a detailed content strategy for your targeted search phrases by performing keyword research and competitor review. This helps our in-house content writers compose 750-4,000 word articles for blog posts, service descriptions, guest posts, and other purposes.
Beyond that, we also offer hair salons on-page SEO improvements to write meta descriptions, optimize page titles, fix heading tags, build content silos, develop infographics and videos, reduce keyword cannibalization, and improve user engagement.
After looking over numerous backlink profiles, we often find hair salons have overlooked off-page SEO. If you've struggled for years to get off the second or third page of search results for your targeted keywords, it might be time to look at your backlink strength.
We help hair salons perform backlink analysis, which helps discover malicious or spammy backlinks, such as PBN backlinks. We then put together SEO recommendations for hair salons for white-hat link building like guest posting, niche / curated edits, HARO outreach, social media citations, NAP citations, and more!
Our managed search engine optimization plans are priced according to the amount of time you can dedicate to search engine optimization within your marketing budget. Our campaigns are available for budgets as low as $800 per month, though we frequently work with companies who have much higher budgets.
To obtain an estimate for the cost of your SEO campaign, please utilize the pricing calculator provided below.
Answer a few simple questions about your needs and our Hair Salon SEO cost calculator will show you how affordable our Hair Salon SEO packages can be for you. To receive a personalized quote, just call 800-796-8263 or send us an email.
We have experience offering franchise, enterprise, ecommerce and local search engine optimization campaigns for hair salons, one of which should be helpful to your hair salons. If you choose us for your website advertising, we'll build out a professional SEO service for your hair salons.
Local search engine optimization is the most common type of SEO service for hair salons. Through this type of SEO, we can help your local hair salons show up higher in search engine results.
For example, hair salons in Chicago would want to show up higher in organic search results for "Chicago hair salons." This would involve performing a local SEO scan of your website, optimizing your Google My Business account, performing on-page optimizations, performing keyword research for LSI phrasing, improving your backlink quality, reviewing your business citations, helping with online reputation management, and possibly even conversion rate optimization. Your hair salon would show up higher in Google Maps if you did these types of search engine optimization improvements.
It's not uncommon for local search engine optimization campaigns for hair salons to cost $800 or more a month. This budget is shared between technical, on-page, and off-page SEO tasks.
For big SEO projects, we also offer enterprise-level SEO which involves a more comprehensive search engine optimization strategy.
This typically involves targeting extremely competitive keywords on a national level or managing the search engine optimization plans of a website with thousands of pages. This is where our knowledge of keyword research and content optimization platforms, like Surfer SEO and Ahrefs, really come into play. In an enterprise SEO campaign, your hair salon can expect to see a serious amount of effort put forth from our team to audit your entire site and past search engine optimization efforts, build out a content marketing strategy, then move into off-page, technical, and on-page SEO campaigns.
The recommended budget of enterprise SEO for hair salons usually starts at $8,000 per month. This budget is shared between technical, on-page, and off-page SEO tasks.
Much like local search engine optimization, our franchise SEO plans are geared toward franchisors. This type of SEO helps improve local visibility for each of your hair salon locations.
We do all the nearby SEO campaigns previously mentioned, but at every location your franchise maintains. The key differences include optimizing multiple Google My Business profiles, performing SEO on a much more complex website, potentially handling requests from each of your franchisees, and helping you rank for franchise opportunity keywords important to building out your franchise operation.
The budgets of multi location SEO plans for hair salons are often $2,000 or more per month. This budget is shared between technical, on-page, and off-page SEO tasks.
Getting your storefront's products and services ranked in search engines is our passion. For any online search marketing campaign for an ecommerce business, make sure to include search engine optimization.
If you are searching for a top search engine optimization company for your hair salon to help rank your ecommerce products online, look no further! Whether it's WooCommerce or Shopify, we've got a lot of experience developing and marketing ecommerce websites. Working with our search engine optimization agency that has onsite ecommerce website developers and SEO experts is the best choice for your hair salon. This allows both of our departments to work in tandem to provide efficient on-page, off-page, and technical SEO services. We will ensure all your structured data, content silos, URL structures, 301 redirects, and more are handled properly.
The average costs of online storefront search engine optimization services for hair salons is often $1,600 or more each month. This budget is shared between technical, on-page, and off-page SEO tasks.
As an award-winning Search Engine Optimization firm helping hair salons, we have in-house website developers and PPC professionals who work in tandem with our SEO team. We can do search engine marketing for hair salons using some of the most used platforms on the internet, including WordPress, WooCommerce, and Shopify.
The most popular CMS platform we've seen used by hair salons is WordPress.
We are often hired to optimize Yoast SEO settings, configure Structured Data plugins, optimize page titles and meta descriptions, fix content silo concerns, and improve URL structures within the WordPress platform. Learn more about our WordPress SEO campaigns.
It's no wonder WooCommerce is so popular since it's WordPress' standard ecommerce plugin.
We often help hair salons with SEO for WooCommerce. We build better product descriptions, fix product silos, improve traffic from organic search, set up Product structured data, implement 301 redirects, and more!
This is the most popular ecommerce platform for startups and small small businesses.
We often help hair salons on Shopify improve page content, setup SEO-friendly product collections, write product descriptions, fix template problems, fix broken links, and much more! Read more about our Shopify search engine optimization services.
When talking to SEO companies targeting hair salons, make sure to ask if they have in-house web developers, or if technical search engine optimization plans must get outsourced to other firms.
Here are our favorite tips to offer hair salons, broken out into technical, on-page, and off-page suggestions. These SEO tips apply to full-service hair salons, hair cutting chains, blowout bars, children's hair salons, bridal hair and makeup companies, hair coloring and highlighting salons, hair extension and wig companies, natural hair care salons, perms and texture salons, hair removal and waxing studios, nail salons, and hair salons.
Looking for suggested keywords to target within the SEO campaign for your hair salon? We've got you covered!
Before starting an SEO service for a hair salon, we like to scan the website and see what you've got to work with for content and link authority.
From there, we'll check to see what types of services you'd like to promote. Maybe you specialize in hair coloring and want to attract clients looking for the latest trends. Perhaps you just don't feel like you are getting enough leads for your bridal hair services.
Having this information helps us determine what types of keywords to focus on for content writing and link building.
Pro Tip #1: Hair salons often target keywords related to their services and location. This helps you attract potential clients who are searching for hair salons or specific hair services in the area they live in.
Pro Tip #2: You should consider targeting long-tail keywords, which are more specific and less competitive. For example, "balayage for dark hair in Chicago" may be easier to rank for than just "balayage".