We provide travel companies a complete package of on-page, off-page, and technical SEO to help increase organic exposure and reduce paid advertising.
We have more than 18 years of experience providing professional SEO services! In this time, we've offered travel companies a wide range of SEO campaigns, including local, enterprise, franchise, and ecommerce.
We combine technical, off-page, and on-page search engine optimization in our travel agent SEO campaigns. You'll get a balanced approach to optimizing your WordPress, WooCommerce, or Shopify search engine placements.
It's important to define your goals and how you're going to measure success before you start an SEO campaign for travel agents.
You can still make adjustments to your travel company SEO campaign though. If we find a certain SEO tactic is providing your travel company with better results, we will likely adjust the plan to take advantage of that finding.
If your travel company could benefit from an increased position in search engines, read on!
We have experience offering local, enterprise, franchise and ecommerce SEO services for travel companies, one of which should be helpful to your travel agents. If you choose us for your digital marketing, we'll build out a professional SEO strategy for your travel agents.
The most common type of SEO campaign we advertise for travel agents is our local search engine optimization. This is the service of helping a local travel agent show up higher in search engine results.
For example, travel agents in Chicago would want to be seen higher in organic search results for "Chicago travel agents." You'll need a local SEO audit, a Google My Business account optimization, on-page optimizations, keyword research for LSI phrasing, improved backlink profiles, reviews of your business listings, and possibly even conversion rate optimization. Your travel company would show up higher in Google Maps if you did these types of SEO improvements.
The budgets for local SEO campaigns for travel agents are often $800 or more per month.
We also offer enterprise-level search engine optimization for large SEO projects, which involves a much more robust SEO strategy than ranking a location-based business.
This typically involves targeting extremely competitive keywords on a national level or managing the SEO services of a website with thousands of pages. This is where our knowledge of keyword research and content optimization platforms, like Surfer SEO and Ahrefs, really come into play. With enterprise SEO, you can expect a serious amount of effort put forth from our SEO team. We'll audit the past SEO efforts for your travel company website, build out a content marketing strategy, then we'll move into technical, on-page, and off-page SEO services.
Budgets of enterprise SEO services for travel agents usually start at $8,000 per month.
In a lot of ways, franchise SEO is like local SEO - it's all about the franchise owners. This SEO service helps improve local visibility for each of your travel company locations.
For this type of service, we perform all the previously mentioned local SEO services, but for every location your franchise operates. The key differences include optimizing multiple Google My Business profiles, performing SEO on a much more complex website, potentially handling requests from each of your franchisees, and helping you rank for franchise opportunity keywords important to building out your franchise operation.
The budgets of franchise SEO campaigns for travel agents are often $2,000 or more per month.
Our specialty is helping you rank your storefront's online products and services better. This type of online digtal marketing is necessary for any ecommerce business.
Are you looking for an outstanding SEO agency for your travel company to help rank your products? We have a lot of experience building and marketing ecommerce sites built on WooCommerce and Shopify. Travel Agents should work with an SEO company that has onsite ecommerce developers and SEO specialists. This allows both of our departments to work in tandem to provide efficient technical, on-page and off-page SEO services. We will ensure all your structured data, content silos, URL structures, 301 redirects, and more are handled properly.
The budgets of ecommerce SEO campaigns for travel agents are often $1,600 or more per month.
Our SEO company groups its travel agent SEO services into three categories: technical, onsite, and offsite search engine optimization.
Most travel companies are aware of technical SEO. It often involves speeding up your pages, passing Google Core Web Vitals, implementing SSL certificates, fixing responsive issues, removing duplicate content, adding structured data, creating XML/HTML sitemaps, setting up Google Search Console, and fixing any other issues uncovered by an SEO audit. We have a team of in-house developers for travel companies who can handle all your technical SEO issues in WordPress or Shopify.
Many travel agents don't like doing on-site SEO themselves because they aren't fans of writing content. No problem, we love content creation! We have a talented in-house team of SEO content writers who can put together thoughtful 750-4,000 word articles to use as blog posts, service descriptions, guest posts, and more! Before writing content, we put together a content strategy through keyword research and competitor review to ensure the content helps you rank in search engines. Beyond that, we also offer travel companies on-page SEO improvements to write meta descriptions, optimize page titles, fix heading tags, build content silos, develop infographics and videos, reduce keyword cannibalization, and improve user engagement.
After looking over numerous backlink profiles, we often find travel agents have overlooked off-page SEO. You might want to check your backlink profile if you've been struggling for years to get off the second or third page of search results. With our backlink analysis services, we help travel companies detect malicious or spammy backlinks, including PBNs. From there, we put together SEO recommendations for travel agents for white-hat link building including guest post outreach, niche / curated edits, HARO outreach, social citations, NAP citations, and more!
As an award-winning SEO agency helping travel companies, we have in-house web developers who work in tandem with our SEO team. This provides our SEO company a competitive advantage when performing search engine marketing for travel agents within some of the most used platforms on the internet, including WordPress, WooCommerce, and Shopify.
WordPress is the most popular CMS for travel agents. It's not uncommon to hire us to optimize Yoast SEO settings, improve page titles and meta descriptions, fix content silos, configure Structured Data plugins, and improve URL structures within the WordPress platform. Find out more about our WordPress SEO packages.
It's no wonder WooCommerce is so popular since it's WordPress' standard e-commerce plugin. For our WooCommerce SEO services, we often help travel companies build out better product descriptions, improve traffic from organic search, improve product silos, set up Product structured data, implement 301 redirects, and more!
This is often the most popular ecommerce platform for smaller ecommerce ventures and startups. We often help travel companies on Shopify improve page content, setup SEO-friendly product collections, write product descriptions, fix template issues, fix broken links, and much more! Read more about our Shopify SEO services.
When talking to search engine optimization agencies for travel companies, ask if they have in-house web developers, or if technical SEO services have to be outsourced.
Before starting an internet marketing campaign for your travel company, it is important to determine where you are currently at for placements and what issues exist on your website.
Having that information readily available will help us deliver on your travel agent search engine optimization campaign.
Our Ahrefs and Surfer SEO accounts can scan your website and provide us with detailed information about ranking history, technical SEO problems, and on-page SEO issues so you know where you stand. Using that tool and others, we can start to understand your backlink profile, but sometimes a manual review is needed for a complete picture.
It'll help you figure out what your SEO goals should be in the beginning of the campaign for your travel company website.
We must work with you to set expectations for the search engine optimization service for your travel company.
For starters, it isn't advisable to begin travel agent SEO with the hopes of massive search ranking or search traffic improvements within the first few months. Rather, you should look at SEO for your travel company as a long-term investment, which will likely be needed for years to come.
It's not a biased viewpoint from an SEO company working with travel companies. That is the reality of travel agent SEO. If you've been struggling for years to get the search rankings your travel company website needs, it isn't because a special switch hasn't been flipped yet. Instead, it is that Google has reviewed your entire travel company website presence, your specific landing pages, your backlink profile, your SEO strategy, and the history of your website when determining your placement. Running SEO campaigns for travel agents for a couple months isn't going to provide you long-term benefits. There will always be content marketing improvements needed to build out supporting page content, improve internal linking of new and existing content, ethically build backlinks, and more.
Additionally, you need to know how to measure success in the early days of an SEO campaign. Don't look at Google Analytics to see traffic improvements from travel agent SEO work, at least not at first. Are you wondering why? Because search engine optimization often starts with increasing placements in search results, before traffic. In the early stages of search engine optimization, we'll be working to move your website into the top 100 results, or from page 6 to page 3, or potentially page 2 to page 1. It isn't until you get into the first page of search results with other travel companies that you'll start to see measurable traffic improvements in Google Analytics.
It is important to understand we may need to adjust the strategy and tactics applied to your travel agent SEO service.
As work progresses, we may discover SEO successes in areas that weren't expected. We may also discover that improving the ranking for a particular phrase or page isn't giving us the results we want.
You don't have to continue down a path that doesn't provide your travel company a good SEO ROI. We'll communicate our findings and adjust the SEO strategy.
We want you to feel like a part of our search marketing firm at all times.
There are many reasons to choose our internet marketing agency for your travel agent SEO service, including:
When looking for an SEO expert, it's important to find someone with experience in technical, on-page, and off-page optimization. The ability to provide good communication and work effectively with a team is important as you want an SEO agency that can work with other departments or vendors within your company.
Learn how our SEO company has helped businessees across different industries.